1990: Starting from Baojia Street

Takeuchi Tsuyoshi and the others chatted with Zhou Yan for a while and then said goodbye, but they left the translation with Zhou Yan.

They hired the translator just to provide services to Zhou Yan and his friends; they themselves couldn't use him, so it would be best for him to stay.

Not long after, another acquaintance came over with a smile.

"Zhou Yanjun, long time no see."

Zhou Yan looked at Hattori Jiro and said with a smile, "It's been a long time indeed."

Jiro Hattori is the manager of Shiseido's sales department. Zhou Yan had contacted him before because of a commercial shoot, but they haven't met since then.

Now Zhou Yan is no longer the spokesperson for Shiseido, and the contract between the two parties has expired.

Shiseido certainly hopes that Zhou Yan can continue to be their spokesperson. After all, the market feedback was very good during the time when Zhou Yan was their spokesperson.

However, Zhou Yan no longer accepts advertisements. The reason he accepted the advertisement back then was purely because Shiseido paid a lot of money, but now he no longer cares about that little advertising fee.

If you have that time, you can do something else to earn back the advertising fees.

The most important thing is that being a spokesperson is risky. If the brand encounters any problems, the spokesperson is likely to be affected as well. There is no need for Zhou Yan to take this risk.

However, Joey Wong is still the spokesperson for Shiseido, and her endorsement fee has more than doubled.

Because Joey Wong is the spokesperson for Shiseido, it is reasonable for Jiro Hattori to come to the premiere of "A Time Traveler" today.

Moreover, although Zhou Yan is no longer the spokesperson for Shiseido, the connection between the two parties has not been severed, and "The Street Where the Wind Lives" is still Shiseido's advertising song.

Zhou Yan gave "The Street Where the Wind Lives" to Shiseido as its advertising song, which was also considered by the industry to be the best advertising collaboration in recent years.

Last year, a magazine made a list of the top ten most popular advertising songs in recent years, and "The Street Where the Wind Lives" topped the list.

Ranked second is the song "Meteor" written by Zhou Yan for Panasonic.

In fact, from a global perspective, "Meteor" is much more well-known than "Where the Wind Lives on the Street" because it was made into the song "Yellow" and was made popular by the Backstreet Boys.

However, when most people hear "Meteor", the first thing they think of is the Backstreet Boys and their song "Yellow".

When Japanese music fans hear "The Street Where the Wind Lives", the first thing that comes to most people's minds is Shiseido. This song has formed a binding relationship with the Shiseido brand.

When they met again, Hattori Jiro was also very direct and asked with a smile, "Does Zhou Yanjun have any idea about being our brand spokesperson again?"

Zhou Yan smiled and said, "I'm afraid I don't have time to be a spokesperson for you right now, and your spokesperson has been performing well in recent years, so you don't need another one."

Hattori Jiro had never thought that he could really convince Zhou Yan, he was just trying. Seeing Zhou Yan's refusal, he nodded and said, "Our current spokesperson, Ms. Wang Zuxian, is indeed very good. Of course, we still hope to have the opportunity to work with you again in the future, Zhou Yanjun."

Compared with other large companies in Japan, Shiseido's business is relatively single. They basically only deal in daily chemical products and rarely get involved in other industries.

Therefore, when they cooperated with Zhou Yan, Zhou Yan was basically the only one left to endorse their brand.

Zhou Yan himself probably won't be Shiseido's spokesperson anymore, but that doesn't mean there's no possibility of their collaboration.

Nowadays, Zhou Entertainment has more and more artists, and they will naturally take on various endorsement contracts in the future. Big clients like Shiseido must be maintained, as they may be useful in the future.

It just so happens that Wang Lihong is planning to develop in Japan recently, so maybe we can arrange for Wang Lihong to be the spokesperson for Shiseido.

In particular, the advertisement he shot for Shiseido was placed by Shiseido all over Japan.

Hattori Jiro chatted with Zhou Yan for a while, then raised his hand to say goodbye.

As soon as Hattori Jiro left, Izumi Sakai came over with a smile.

However, Izumi Sakai had just greeted Zhou Yan and the translator had not yet finished translating her words when Akina Nakamori and Shizuka Kudo ran over.

"What a coincidence, Sakai, you are here too." Kudo Shizuka said with a smile.

Izumi Sakai was a little surprised to see Shizuka Kudo and Akina Nakamori suddenly coming, but she didn't take it too seriously. She was even quite happy. After all, she had a good impression of Akina Nakamori and Shizuka Kudo.

"You are here too." Izumi Sakai replied with a smile.

"You haven't appeared in public much recently." Shizuka Kudo said with a smile.

Izumi Sakai nodded, "Well, I haven't participated in a TV show for a long time, but I still participate in a lot of offline activities."

"Like an event like today?"

Izumi Sakai waved her hand. "I'm not here to attend an event today. I just want to watch a movie. The day before yesterday, I happened to run into Zhou Yanjun at TV Asahi. I learned that there was an advance preview of Time Traveler, so I asked him to get me a ticket."

Kudo Shizuka glanced at Zhou Yan and thought that Zhou Yan did not lie to them.

Zhou Yan was a little confused when she looked at him. The three women were talking in Japanese, which he couldn't understand. Although there was a translator standing next to them, he didn't dare to ask.

Izumi Sakai originally wanted to chat with Zhou Yan. She felt it was a pity that they didn't get to talk when they met briefly at the TV station last time.

Zhou Yan has a lot of female fans in Japan, and Izumi Sakai is one of them.

At the beginning, Izumi Sakai just admired Zhou Yan in a normal way. It was not until Qingyinfang appeared on the show with her that Zhou Yan showed his talent on the spot that she was truly conquered by his talent.

Since then, she also began to pay more attention to Zhou Yan.

It's just that she is usually very low-key and seldom appears in public, and Zhou Yan seldom comes to China, so they have never had any contact again.

In addition to chatting, Izumi Sakai actually wanted to ask Zhou Yan if he could give her a ticket to the Forbidden City concert.

She really wanted to see it, but had no way to get a ticket.

Meeting Zhou Yan in Neon this time was a great opportunity.

However, as soon as she came in front of Zhou Yan, she was pulled aside by Akina Nakamori and Shizuka Kudo to talk.

Faced with two such enthusiastic seniors, Izumi Sakai didn't know what to say and could only put on a stiff smile and deal with them.

Seeing that they were chatting animatedly, Zhou Yan smiled, turned around and sat down in his seat. The movie should start soon.

And before the movie starts, there should be a small ceremony.

Although today's event was not announced as a premiere ceremony, the specifications were actually similar to a premiere ceremony.

That is to say, there were fewer media present, but otherwise it was similar to a normal movie premiere.

The premiere ceremony in Japan is quite boring. Usually the main creative staff just stands in front of the curtain, interacts briefly with the people on the scene, answers a few questions, and then it ends.

…

Ten minutes later, the red curtain on the stage slowly opened, revealing the big screen inside.

When the curtain was fully opened, the big screen lit up red with several lines of large white characters on it. The largest line read: Film Screening License.

In fact, the new "Film Management Regulations" promulgated last year included new regulations, which renamed the "Film Public Screening License" to "Film Public Screening License", but it has not been used yet, so the old name is still used.

This public screening license doesn’t look very good and is a bit crude. In comparison, the later dragon logo looks better.

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Zhou Yan was a little surprised when he saw the license. He thought there would have to be some kind of ceremony before the movie could be played, but he didn't expect it to be played directly.

After the license was issued, Zhou Yan appeared in the next screen.

When Zhou Yan was seen, cheers broke out in the theater.

This theater in Marunouchi has nearly 500 seats and is basically full today.

Among those who came to the cinema today were lucky audiences, special guests, managers of various cinemas, and professional film critics.

These people's reactions to the movie should be smaller than those of ordinary audiences, but when Zhou Yan appeared, everyone's reaction was not weak.

Takeuchi Tsuyoshi couldn't help but nodded. As expected, Zhou Yan's face could win a lot of box office revenue.

This has nothing to do with whether he is handsome or not. After all, in the movie, Zhou Yan's makeup makes him look ordinary, and it is impossible for him to look handsome and compelling.

Everyone wants to see him simply because he is Zhou Yan.

Izumi Sakai was sitting in the second row, right behind Zhou Yan. She looked at Zhou Yan on the big screen, then looked at the back of Zhou Yan's head in front of her. She resisted the urge to talk to Zhou Yan, took a deep breath, and focused on the movie.

As for the Forbidden City concert tickets, she decided to wait until the movie was over.

Izumi Sakai watched this movie mainly for the music, and the movie did not disappoint her. The soundtrack appeared very quickly, and there were three songs at once...

Before, Izumi Sakai saw on the news that the number of soundtracks in "Time Traveler" exceeded that of all of Zhou Yan's previous films.

At that time, she was still skeptical. After all, there were already so many soundtracks in "The Chorus" that it would be difficult to surpass it.

But halfway through watching "Time Traveler", she believed what was said in the news.

The amount of music in this movie is simply terrifying.

In theory, it's not that scary, as many movies have more music than this one. But the problem is that Izumi Sakai has never heard the music in this movie before, and according to Zhou Yan's style, these music should have been written by him.

Even the background songs at the dance were the same; none of them were ones that Izumi Sakai had ever heard before.

Izumi Sakai was very excited to hear so many great songs at once, and she even couldn't wait to listen to the soundtrack of the movie.

Film critic Ken Kobayashi, who was sitting behind Izumi Sakai, also paid attention to the music. After all, it was Zhou Yan's movie, and people couldn't help but notice the wonderful music in it.

However, he still paid more attention to the plot of the movie. Zhou Yan's music can provide a lower limit for the movie. That is to say, no matter how bad the movie is, as long as the music is good, the box office will not be too bad, and Zhou Yan's fans will pay for the music in it.

However, if you want to see the box office ceiling of this movie, you still have to look at the overall production level.

In fact, after watching it for less than fifteen minutes, Ken Kobayashi had basically concluded that "Time Traveler" would occupy a place on the Japanese box office rankings this year.

Even if I can't make it into the top ten, there should be no problem making it into the top fifteen.

According to Neon’s box office last year, as long as the allocated income exceeds 1.5 billion Neon coins, it can enter the top ten, and Zhou Yan only needs to enter the top ten this time.

This is not surprising. After all, the revenue from Zhou Yan's several movies is at least 1.3 billion or 1.4 billion.

In Ken Kobayashi's opinion, the movie "Time Traveler" is very much in line with the tastes of Japanese movie fans. In addition, the publicity and promotion this time is better than the previous few movies. Maybe the box office will surpass "The Sixth Sense" and become Zhou Yan's highest-grossing movie in Japan.

Of course, these are all his personal opinions, and ultimately it depends on the market to verify them.

After being in the film industry for such a long time, Ken Kobayashi has come to understand that there are many factors that influence the box office performance of a movie, and they can usually only give a rough idea.

Just like the movie "Time Traveler", he can almost say with confidence that the ration income will not be less than 10 billion Neon coins, but if he guesses higher, he will not be sure.

Fifteen billion is more likely, two billion is also quite possible, and as for two and a half billion or even three billion... he is neither sure that he can reach it nor that he cannot.

Of course, predicting the box office is not what Ken Kobayashi does. All he has to do is write down his thoughts for readers after watching the movie.

…

The movie is two hours long, and although the pace seems slow, there is no boring moment. The audience is completely drawn into the world of the movie by Zhou Yan's light and shadow art, and it seems that they cannot feel the passage of time.

During the movie, you can hear the audience laughing or exclaiming from time to time.

The scene with the loudest screams should be the one where the hero and heroine get married. You can hear many girls screaming in the theater.

The wedding in the movie is simply invincible for girls, especially when accompanied by the song "How Long Will I Love You" that everyone is familiar with, it is even more irresistible.

Japanese audiences are a group of contradictory beings. On the one hand, they like slightly perverted storylines, but on the other hand, they are also fond of this kind of fresh and pure love story.

They would like it more if the love story had some complex elements and explored the philosophy of life in a subtle way.

Therefore, "Time Traveler" is indeed very appealing to Japanese audiences. (End of this chapter)