The Legend of the Hungry Wolf in Basketball

Chapter 244 [Beyond David Stern]

David Stern didn't expect Ye Feng to carry the *** out, and said with a smile: "Please ask the president to mediate, isn't it too difficult?"

Ye Feng said softly: "It's not difficult at all, because he is a fan and is friends with many stars. In order to watch the football, he would be willing to intervene in this matter, and it would be unprofessional to do it himself. But he can send a mediator to handle it The NBA lockout matters. At that time, the players may not accept it, and the mediator can withdraw. At this time, things will become serious, and the public opinion will definitely be on the side of the boss. Because it seems that the players don’t even buy the president’s account, which is a bit greedy.”

Stern nodded again.

Ye Feng went on to say: "At this time, most of the players' mentality will loosen. We must pay attention to an important issue. Hard-line bosses will come out to interfere and demand a reduction in the player's share. We must find a way to stabilize these people, such as Michael Jordan."

Stern asked, "Why did you mention Michael Jordan? He's not the boss yet."

Ye Feng found himself talking too much, so he immediately thought of an excuse. "We know that Jordan is going to buy the Bobcats, he must be a hardliner."

Stern only took Jordan to tell him and didn't care.

Ye Feng knew very well that in 2010, Jordan spent less than 2 million to buy the shares that Johnson spent 3 million to buy. Through this labor negotiation, he made a lot of money.Not only did they get more revenue from the players' pockets, Jordan's Bobcats also got a share from those rich and powerful teams.In this labor negotiation, there are also disagreements among the employers. The owners of some small city teams will ask to share the income from TV broadcasting rights with big city teams like New York and Los Angeles.In order to ensure the unity of the management and avoid more losses, the owners of the big city teams finally made some concessions.The Bobcats received more TV broadcast fees, and Jordan earned tens of millions more.

The more Stern listened, the more surprised he became, suspecting that he was talking to the boss, the economist, not the player.He laughed and said, "You haven't thought about buying a team, have you? It is rumored that your net worth has exceeded 10 billion."

Ye Feng smiled and said: "I never thought about it. Players can't buy teams. Being with Ariel is already the biggest concession in the league, right? I'm not short of money, so it's meaningless to do these things."

Stern asked: "What do you think the distribution ratio is acceptable to the players? If the differences on the luxury tax policy cannot be negotiated, and there is no agreement on the salary cap, the length of the player's contract, and the annual growth rate of the annual salary, etc., Do you have any suggestions in this regard?"

It was originally a chat with Ye Feng, but now it was changed to a consultation.Stern has goosebumps all over his body. If this kid can tell the reason why, it's not about surpassing Jordan, but about surpassing him?In addition to playing, he should also be the vice president of the league.

Ye Feng also didn't want the alliance to be suspended, that would be too depressing, so he simply said all the solutions he remembered. "I think 55% is acceptable to the players. If it is lower, they will continue to make trouble. A stricter luxury tax policy can be implemented to suppress the trend of star groups and ensure that all 30 teams are worth watching."

Stern interrupted him, and said with a smile, "You're a badass kid. You're doing this to suppress the Lakers, right?"

Ye Feng did not deny that this policy is for the future, if they can't retain all the members of the current lineup, they have to find a way to reduce the opponent's strength.He smiled and said: "This is indeed to suppress those teams with deep pockets, tens of millions over the salary cap, and buying championship teams with money. , Said that the team was led independently by a certain star. At the beginning, in order to win the championship, maybe some teams followed suit, let the stars form a team, and paid the luxury tax to make the league earn a fortune, but if things go on like this, there are only less than 10 teams, lost a large number of viewers, and also reduced popularity. The NBA should be about playing, not fighting for money."

Stern had a feeling of enlightenment, and said with a smile: "Then how can you be sure that this policy will be recognized by other team owners?"

Ye Feng said: "As long as one point is added, almost all the teams can be satisfied. That is, the league agrees to give each team an additional buffer of 400 million US dollars, which can be used to sign players with middle-level clauses, or sign first and then sign later. If the salary cap is $7000 million. Under this regulation, a team with a total salary of $6900 million can sign a free agent with a full mid-level contract with an annual salary of $500 million. Although the team’s total salary has reached 7400 million US dollars, but the team does not need to pay the luxury tax for this. Such a clause allows free agents to have more options in the signing negotiations, which is also beneficial to each team. But if it exceeds the limit of 400 million, the luxury tax Still have to pay."

Stern laughed. "Your move is really good. It raises the salary cap in a disguised way. Neither the labor nor the management will object. The league has not lost anything. Those teams with big-name stars will still pay the luxury tax, which is very good."

Ye Feng said: "There is another way to solve the negotiation as soon as possible. To attract rookies, add a clause to increase the salary of young superstars. For example, rookies who have joined the league for less than six years can get a salary cap after their contracts expire. 30% of the maximum salary contract, which is five percentage points higher than in the past. The condition for this clause to take effect is: he has been selected to the NBA All-NBA team or the All-Star starting lineup twice. In this way, the best newcomers such as Durant and Rose Waiting for others will benefit, and they don't need to take the lead in confronting the boss. As long as all these are done, the players union can only make concessions, and even if they take the league to court, they will also lose."
What a comprehensive analysis.A group of people in the league had a meeting, but they didn't come up with a good solution. He talked clearly by himself.God, how can there be such a person?Stern was stunned: "The magazine said that if you go into business, it will be easier to make money than playing in the NBA. I believe it now. There is no other player in the league who has the same mind as you."

"Thank you, but I don't like doing business, I just like playing football." Ye Feng thought for a while and said: "In order to avoid the next lockout, it is best to make the new agreement longer, with a period of 10 years. In order to make both parties acceptable, we can conduct some Floating. For example, at the beginning, the proportion of players’ income to the league’s income will drop from the current 57% to 49%. If the league’s income exceeds expectations, the proportion of players’ income will rise to 51%. Both players and team owners have the right Years later, the labor agreement will be terminated early and negotiations will be restarted. According to the new labor agreement, the total annual salary of players will be reduced by about 3 million U.S. dollars. This means that the team owners will receive an additional income of 10 billion U.S. dollars in the next 30 years. Stricter The tight salary cap will also make the strength of the teams more even, making the NBA competition more intense and attracting more fans."

After hearing this, Stern almost felt that the lockout problem could be resolved.He applauded and laughed: "It's so wonderful. Based on these ideas, your management ability is better than all the current managers in the league. I want to hire you as the vice president now."

Ye Feng smiled and said: "I can't be the president, but if the spokesperson of the alliance image chooses me, I will be obliged to do so."

Stern said with a smile: "If I choose someone else, will that person beat you?"

The two laughed.

Stern was very pleased with Ye Feng's attitude of not giving in to his own responsibility and being none other than me.Ye Feng's Chinese blood, American nationality, identity is the best gimmick.His style of play is also popular with fans, and he has an advantage over LeBron James. When Stern first became the league president in 1984, Michael Jordan was born.When he was about to retire, he hoped that the "hungry wolf" in the east could rule the alliance and leave behind a legend.

In the early 80s, compared to strong sports such as baseball and rugby, basketball was a typical weak sport, unable to stand up for a long time.But after Stern came to power, he understood that the "best-selling" and "best-selling" players in the league were superstar players, so he spared no effort to package and promote "Magic" Johnson and "Big Bird" Bird in the 80s. In the middle and late 80s, the NBA's propaganda machine was fully activated for the trapeze.Fans say that Johnson, Bird and Jordan saved the NBA, but the mastermind behind the scenes is David Stern.

Looking at the current four major sports leagues in the United States, the one with the most fans is not the NBA, but the one with the greatest influence, the most commercialization, and the most internationalization is of course the NBA.In addition to playing the star game, Stern maneuvered horizontally and horizontally, withstood the huge pressure, insisted on connecting the NBA with the international basketball circle, and launched the "Dream Team" that shocked the world in 1992, allowing the NBA to have a long-term development.On the other hand, Stern greatly expanded the influence of the NBA with the help of television, the most influential media.

After this conversation, Ye Feng and the Clippers confirmed that they would be the next players to be packaged in the league. The regular season is not yet over, and they have already entered the finals, because Stern wants them to enter the finals and win the championship.If the finals were LeBron VS Ye Feng, the ratings of the finals would definitely be high.

The two chatted for an hour.Next, Ye Feng asked Stern some questions.Implicitly asked what can and cannot be done after becoming the image spokesperson of the alliance.

Ye Feng's question was simple, and Stern's answer was clever.The best way to improve your public image is to regularly participate in charity exhibition games and show your love for basketball.Don't make malicious fouls on the court, eat less technical fouls, especially don't compete with the referee.Respect your opponents off the court, and don't have provocative incidents like last season. Although the final result was that the Clippers eliminated the Lakers and Ye Feng overwhelmed Kobe, this also affected his image.There is no perfect person in this world, but people want to see a star with a perfect personality.

Ye Feng said that these things can be done.After having a light meal with Stern at noon, Ye Feng left the building.His teammates will arrive at night, and he is not interested in staying in the hotel. He wants to take time to visit New York in the afternoon.

(End of this chapter)