I'm really an emotional anchor

Chapter 120 Shake Before Drinking

"Can you invite someone?"

As soon as he returned to the meeting room, Wan Shiying asked directly.

Pan Binlong just pondered for a moment, then said, "It's definitely possible."

"Well, since that's the case, let's try it!"

Wan Shiying is very straightforward.

"If it doesn't work, that's all."

"If it really brings our product back to life, I'll give you another 100 million!"

Pan Binlong didn't dare to promise, but said: "Don't worry, Mr. Wan, we will definitely do our best to achieve a result that satisfies both of us!"

Wan Shiying stood up and stretched out his hand, "Then I'll wait and see!"

Pan Binlong quickly held his hand, and said solemnly, "Okay, and thank you Mr. Wan for giving us the opportunity to make up."

"Okay, stay here!"

After speaking, he was ready to go out.

Pan Binlong also hurriedly got up to see him off, and at the same time felt envious of Lin Mu's reputation.

If it is said that Shi Nansheng's brain gold was just a coincidence, then Yunfan Automobile's advertising slogan has to make him admire.

Because this advertisement is actually nothing special, but it is the slogan, "There must be a road to the mountain, and there must be a Yuanfan car if there is a road."

With this sentence, the force of this advertisement has been greatly enhanced, and people have become interested in Yunfan Automobile invisibly.

I don't know if Xiaomu can solve this incident.

Otherwise, his old face will be ruined this time.
It is difficult to build word of mouth, but easy to get bad reputation!

"Dad, Mr. Wan!"

As soon as he walked out of the office, he saw Pan Xiaoyu pulling Lin Mu and walking over.

Pan Binlong was overjoyed, "Xiaomu!"

"Hello Uncle Pan!"

Wan Shiying also heard the two talking, his heart moved, and he immediately asked, "Who is this?"

Pan Binlong quickly stepped forward to introduce, "Mr. Wan, this is Lin Mu, the author of Yunfan Auto's advertisement."

After speaking, he turned to Lin Mu and said, "Xiaomu, this is Wan Shiying from Chunyu Orchard, Mr. Wan!"

"Long time!"

Wan Shiying was very polite.

After greeting each other, the group returned to the large conference room again.

Wan Shiying said with a smile: "I don't think I will be able to leave the gate of your company today."

As soon as the words came out, the group of people suddenly understood and laughed.

After the joke, Wan Shiying asked seriously, "Xiao Mu, what should we do with this advertisement?"

Lin Mu was taken aback, "Actually, your ad is pretty good."

He said to himself: "Look, sunshine, beach, beauties, juice."

"It makes people feel relaxed and happy just by looking at it!"

Pan Xiaoyu nodded when he heard the words, Xiaomu knew my heart.

As soon as he saw the plan at that time, he felt that the effect would not be bad after filming, and this was actually the case.

Seeing that no one interrupted him, Lin Mu continued, "The advertisement is good, but why didn't the sales increase?"

Well, still no one speaks.

Touching his nose, Lin Mu felt a little embarrassed.

"Homogenization!"

Lin Mu didn't speak, and directly wrote these three words on the whiteboard.

Wan Shiying nodded in agreement.

This guy named Lin Mu really has two brushes.

Why he didn't lose his temper today is also because of this reason.

He also decided on the advertising idea at that time, but he thought too much about the advertising effect.

That's why he was so angry when the advertisement didn't achieve the expected effect after it was launched.

Lin Mu didn't think too much. After writing these three words, he continued: "Product homogeneity is the biggest problem facing FMCG at present."

"But, I saw your product!"

While talking, Lin Mu took out a bottle of fruit juice produced by Chunyu Fruit Garden, pointed to the words on it and said, "Your products are not a single flavor, but a mixture of three kinds of fruits and vegetables, so there is no difference between them. Qualify this question!"

"However, this ad does not reflect that!"

Wan Shiying couldn't help nodding when he heard the words.

However, he still couldn't think of how to reflect this point in the advertisement!
Seeing that they were still silent, Lin Mu could only helplessly say, "Xiaoyu, did the person who bought the juice come back?"

Pan Xiaoyu heard the words and went out, and within a minute, he came over with three bottles of juice of other brands.

Lin Mu put the three bottles together with the one from Chunyu Orchard, and asked, "Everyone, look at these four bottles of juice, do you know the difference?"

The group began to observe carefully, and then Liu Siqi raised her hand and said, "It seems to be the juice from Mr. Wan's company, with more precipitation."

Lin Mu smiled and said, "That's right!"

After speaking, he pointed to the four bottles of juice and said, "Look here."

"If there is precipitation, it is the pulp (active ingredient) precipitation, please rest assured to drink after shaking well"

Pan Xiaoyu looked at where Lin Mu pointed, and couldn't help but read aloud.

"What's wrong with that?"

Wan Shiying asked puzzled.

This is a characteristic of fruit juice drinks, and there will be more or less sediment.

And theirs, more.

After all, there are many types, and there are three kinds of fruits and vegetables in one bottle!
When Lin Mu heard this, he immediately laughed and said, "No, this is normal, isn't it!"

He sighed in his heart, if this was in his previous life, needless to say here, someone would have guessed that magical advertisement a long time ago.

"Shake before drinking!"

This ad is magical and catchy.

The picture is very bright and makes people feel comfortable.

This was one of the few advertisements that Lin Mu didn't bother him back then.

Thinking of this, Lin Mu suddenly lost interest, turned around and wrote a few lines on the whiteboard.

Two fat father and son in beachwear buy drinks in front of a drink shop.

I saw the poster of Nongfu Orchard saying "Nongfu Orchard, shake it before drinking."

So the father and son raised their hands and twisted their bodies in a funny and cute way. The beautiful saleswoman looked at them suspiciously.

(The camera turns) Oral broadcast: Nongfu Orchard is made from three kinds of fruits, shake it before drinking;
(far view) The two father and son who continue to twist their buttocks walk away.

Immediately Lin Mu put down the whiteboard marker and looked at the crowd.

"This is the advertising plan I made for this product!"

The voice was very calm.

Pan Binlong's expression became serious, and after reading Lin Mu's writing, he patted the table excitedly and said, "Okay!"

He was originally a home of advertising. Although he hasn't managed the company much in the past few years, his vision is still there.

Just imagining the picture according to the situation, Pan Binlong knew that this advertisement "live!"

Especially the swaying bodies of the father and son made him laugh even more.

"Shake before drinking!"

Sure enough, it was just an ordinary warm reminder, but it was played out by Lin Mu.

This ad can actually play like this!
Wan Shiying was still a little dazed, but there were some knowledgeable people among the accompanying people, just whispered a few words in his ear, and his eyes lit up.

He looked at the young man who was talking to Pan Xiaoyu as if nothing had happened, and was a little dazed for a moment.

"This kid is amazing!"

　Thank you for your recommendation, sir.
　　


(End of this chapter)