Start with buying a house

Chapter 144 Test (Please subscribe! Please ask for a monthly pass!)
Ouyang Dehe took Li Hongjun to the Xinghe branch in the capital, the flagship store of the Xinghe handed down furniture chain, the Xinghe real estate branch, and Xinghe Plaza.

As his special assistant and his right-hand man in the future, he must be very clear about the industry under his name in order to better implement his intentions.

After that, the three of them went to Shenchuan City for a tour. Shenchuan City is the headquarters of Xinghe Company and also the base camp of Ouyang Dehe. The focus of Li Hongjun and Zhao Zihan's future work, of course, they need to understand the company's situation.

After transferring to several places, Li Hongjun and Zhao Zihan realized that Xinghe Network Technology Company was only Ouyang De and a part of it.

In addition, there are StarHub Real Estate Company, Golden Age Real Estate Development Company, StarHub Chuanshi Mahogany Furniture Factory, Galaxy Logistics Company, etc.

Even Xinghe Network Technology Company, in addition to the well-known Xinghe shopping website, also has a real estate buying and selling website.

The development of all this only took more than three years. Its owner, Ouyang Dehe, was self-made, and his education level was even a farmer from an inland province who hadn't even graduated from junior high school.

After Li Hongjun and Zhao Zihan learned about Xinghe's development history, they were full of admiration for their boss Ouyang Dehe.

Soon after, the investigation team of the Wall Consortium of Citigroup arrived in Shenchuan City and began to investigate the investment of Xinghe Company. Ouyang Dehe handed over the matter to Li Hongjun and Zhao Zihan to follow up the whole process, and were responsible for negotiating with the Wall Consortium on behalf of the company.

This can be regarded as Ouyang Dehe's entry test for the two of them. They also attach great importance to this, and keep the company's specific situation and information in mind.

Ouyang Dehe's request for the two of them is to try their best to win the one billion dollar investment promised by Mrs. Woer, the equity is only 20.00%, and the voting rights should be as low as possible, not higher than 15.00%.

After more than two months of hard work and more than a dozen difficult negotiations, an agreement was finally reached. Before the arrival of 2007, the Citigroup Wall Group and StarHub Network Technology Company reached a strategic partnership.

The large supermarket chain under the Wall Consortium was merged into StarHub. In addition, the Wall Consortium invested US$15 billion to hold 30.00% of StarHub's equity and 30.00% of the voting rights.

This result obviously exceeded Ouyang Dehe's expectations. The Wall Consortium's investment companies in China have 71 large-scale chain stores, three branch stores, and three distribution centers, which are distributed in major cities and headquartered in Shenchuan City. .

In addition, several large supermarkets are also preparing to open. It is planned that by the end of 2007, there will be no less than [-] stores in the main store of the large supermarket.

In fact, the investment of large supermarket chains is not much. Each store will not exceed 1000 million yuan, and the 10 stores will not exceed 2007 million yuan. The valuation price quoted by Wall Company is [-] billion yuan. The investment store plan is included.

15 billion U.S. dollars, based on the 20.00% equity obtained by the previous billion U.S. dollars, it can only obtain 30.00% of the equity at most.

The other 30% is worth [-] million U.S. dollars, equivalent to about [-] billion Chinese dollars.

However, the 10 stores of Wall's large supermarket chain are worth at most about [-] billion yuan, but they account for [-]% of the equity. On the surface, StarHub seems to be at a disadvantage.

But in fact, besides tangible assets, a company's assets also have intangible assets, or brand assets.

First of all, Wall Supermarket chain is an internationally renowned large-scale brand supermarket chain with more than [-] stores around the world and annual sales of hundreds of billions of dollars. Therefore, the intangible assets and brand value of Wall Supermarket are very high. of.

In addition, the various senior business talents of the Wall Company in China are also an indispensable resource for StarHub to develop offline physical stores.

Moreover, Wall's feedback and efficiency are also very high.

Wall's computer system is second only to Citigroup's military system, and has more servers than Microsoft's headquarters.

The high-speed computer at the headquarters is connected to Wall stores all over the world.Every item sold through the store's checkout desk laser scanner is automatically credited to the computer.

When the inventory of a certain item is reduced to a certain amount, the computer will send out a signal to automatically order and remind the store to request the purchase from the headquarters in time.

The headquarters arranges the source of goods and sends them to the delivery center closest to the store, and then the computer in the delivery center arranges the delivery time and route.

Required items appear on warehouse shelves within 24 hours of an order being placed by a store.This high-efficiency inventory management enables the company to quickly grasp the sales situation and market demand trends, and replenish insufficient inventory in a timely manner.

This can reduce inventory risk, reduce the amount of capital backlog, and accelerate the speed of capital operation.

In addition, many of Wall's experiences and practices, including technological means, are valuable and huge intangible assets for Xinghe, which is just starting out and has no experience.

The value of these intangible assets is immeasurable, but Ouyang Dehe feels that it is very cost-effective to obtain them with a company's market value of 20 billion.

Wall Supermarket's long-term adherence to low-price management, continuous reduction of commodity costs, and business philosophy of improving service quality are very close to Ouyang Dehe's business ideas for Xinghe Company.

Ouyang Dehe is very satisfied with the merger and acquisition cooperation reached this time, as well as the division of equity.

Although after dilution, his shareholding is less than 60.00%, even less than 50.00%, only 40.00% [-], but Ouyang Dehe is still very happy and satisfied.

But on the surface, Ouyang Dehe still suffered a lot. After all, according to the previous agreement, he could still keep 60.00% of the shares after dilution.

But now it has shrunk to 40.00%.13.00, a full reduction of 500%.52. Based on the current market value, it is equivalent to [-] million US dollars, about [-] billion Huaxia coins. It can be said that this loss is his It is obviously very inappropriate to bear it privately.

After all, the current Xinghe Company is not Ouyang Dehe's private enterprise, but a joint-stock company.

In order to make up for these losses, Xinghe Company will issue fixed-increase shares to compensate Ouyang Dehe for this time's equity loss and calculate interest after issuing shares and listing.

Ouyang Dehe had no objection to this. As long as StarHub could develop and grow, even if he suffered some losses, he would be able to accept it.

After the merger and acquisition financing is completed, it is time to fully develop the company's scale and prepare for the issuance of the company's stock listing.

Since Li Hongjun and Zhao Zihan performed very well in the negotiation with the Wall Consortium this time, Ouyang Dehe was also very happy and offered them an annual salary of tens of millions, as well as stock awards after the company went public.

It may seem like a lot, but considering the roles played by the two of them in this negotiation, giving them an annual salary of tens of millions is not a lot.

Without the appearance of Li Hongjun, he and Mrs. Wall would not have had the opportunity to communicate, and the Wall consortium may not have any interaction with Xinghe Company.

In Ouyang Dehe's memory, the Wall Supermarket chain grew to more than 400 stores in China ten years later, and finally reached a strategic partnership with Penguin.

(End of this chapter)