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Ji Qiuya glanced at Lin Chengwei, then nodded to his assistant Xiao Liu, "Go, Mr. Lin and I will go over here."

Lin Chengwei and Ji Qiuya stood up and followed their assistant Xiao Liu to the conference room.

The investment analysts in the conference room were all looking at the evaluation materials in their hands. When they saw Ji Qiuya and Lin Chengwei coming in, they quickly stood up and said hello, "Mr. Ji."

Ji Qiuya nodded, and introduced Lin Chengwei to them, "This is the meeting with us this time, Mr. Lin from Summer Entertainment."

"Hello, Mr. Lin."

Lin Chengwei smiled and nodded.

Assistant Xiao Liu also quickly introduced to Ji Qiuya and Lin Chengwei, "These are our investment analysts, Mr. Gao Mingcheng, Mr. Wu Ze, Mr. Yang Yi, Mr. Li Jin, and Mr. Zhang Yun."

Ji Qiuya smiled at the analysts, "Hi, teachers, we will have more opportunities to communicate in the future, so I won't be polite to you today."

The few people headed by Gao Ming quickly said: "Mr. Ji, you don't need to be polite."

Ji Qiuya gave way with a smile, and several people sat down.

Zhang Yun was the youngest of them, so he was the one to show the prepared evaluation materials.

He opened the ppt prepared in advance, and several people sat at the conference table and looked at the screen.

Zhang Yun opened his mouth to explain: "Actually, Mr. Ji may not know much about the evaluation of film and television investment. Let me first explain the basic situation of film and television investment to Mr. Ji here."

Seeing Ji Qiuya nod his head after speaking, Zhang Yun went on to say: "In fact, there are different types of film and television, but all types are considered based on three points before evaluation.

The first thing is to look at the film and television script, that is, how well the overall story is told.Whether the story is good or bad, this is the basis.

Followed by the main creator and the cast, the main creator is the behind-the-scenes team, and the cast is the star lineup.Different actors have different ratings and box office appeal. All lineup choices must match the product.

The last is the distribution channel, the marketing form of the channel, and the execution of the channel.The channels of some film and television dramas are all media, overwhelming.But some are different, and may only be handed over to social platforms like Weibo.

These all need to be investigated. The production team can't only have money for production and no money for publicity. There needs to be a balance between how much money is invested in each link.

The combination of the above factors is the basis for a film and television drama to do or not to do.But in fact, whether to do it or not depends on the break-even point of input and output.

The points mentioned above are all in line with the requirements, so it depends on how much money is invested in the show, how much is the production cost, how much is the marketing cost, and whether the investment can be recovered. Basically, the initial evaluation is these. "

Ji Qiuya nodded, it was a gain in knowledge.

Lin Chengwei also felt that the investment analysts invited by Ji Qiuya were quite professional and aroused his interest, so he asked——

"What is the most important thing about film and television investment?"

Zhang Yun looked at the young president of the entertainment company, and didn't expect him to ask such a core and straightforward question.

The eyes of Zhang Yun and several other investment analysts met in the air, seeing several analysts nodded, Zhang Yun then opened his mouth to answer Lin Chengwei's question.

"No matter what the project is, the first thing you need is a typed story, a typed director and typed actors to match. These three must be unified."

Ji Qiuya also spoke, "Now that I understand the basic situation, let me share my evaluation and opinion on "The Legend of the Concubine Zhilan"."

Zhang Yun opened the ppt and said to Ji Qiuya and Lin Chengwei: "The investment process of film and television dramas is divided into the following steps.

First of all, we went to understand the project information of "The Legend of the Concubine Zhilan", including the film project book, related contracts, radio and television filing materials, producer information and cast, production plan, publicity and marketing plan, and publicity cooperation Fang and so on.

Now the ppt shows all the information we have already learned. It can be seen from the ppt that these materials are complete, the cast is also good, and the quality of the drama directed by Zhao Hexiang can also be guaranteed.

We have also read the script, and the overall story is very interesting.Moreover, the filming of this drama has ended, and some of the basic problems in the early stage have now been resolved.The rest is some publicity and marketing plans, and publicity and distribution partners.

According to our understanding, as well as the situation of the TV series directed by Zhao Hexiang in the past, the publicity plan and publicity partners don't need to worry too much. "

Lin Chengwei didn't expect Ji Qiuya to be good at poaching people, and he didn't know where to find such a few capable people.

Lin Chengwei looked at the investment analysts sitting beside them, then at Zhang Yun standing in front, and asked, "Then what do you think of the drama "The Legend of the Concubine Zhilan" after evaluating it?" ? What is the risk of this project?"

Ji Qiuya was also most concerned about this issue, looking at Zhang Yun in front of her, and Gao Mingcheng sitting opposite her.

Gao Mingcheng smiled, handed Ji Qiuya an evaluation document, and said, "No matter how popular the investment in film and television dramas is, there is a possibility that the income is lower than the cost.

With so many film and television dramas produced every year, there are still a lot of bad dramas.We believe that the overall production cost of the show should be considered first when evaluating project risks.

Just now Zhang Yun also said that there are many uncertain factors in the film. In addition to the matching degree of the team, there are two other people who are very important, that is, a good producer and a good producer.

The filming of this drama has now been completed, and nearly 2 million yuan has been invested as a whole. Now Hengqing Properties will withdraw [-] million yuan of funds, except that Wang Zhiheng will lose some liquidated damages, but the nearly [-] million yuan is still to be refunded.But now most of the funds have been used up, which is very troublesome for Director Zhao Hexiang.

But for us, it is an opportunity.

We've reviewed the show, and overall it's pretty good.This drama unites well-known domestic TV drama directors. The actors are all well-known first-tier and second-tier actors. The male lead is just an award-winning actor. Gu Qiqi and Fang Ye are also very topical, and the subject matter is also hot right now. These are the ratings rate guarantee.Although it is a big production.But the overall direction is clear.If Miss Gu Qiqi hadn't happened, perhaps this investment opportunity would not have been able to fall on our company.

Moreover, this drama has become very popular because of the events during this period, and more attention has been paid to the publicity and distribution. In the later stage, this drama basically won the game. "

Ji Qiuya and Lin Chengwei looked at each other and nodded.

"Then how much money do you think is appropriate for this investment?" Ji Qiuya looked at the evaluation information in his hand, then looked up at Gao Mingcheng.

Gao Mingcheng tilted his head, pondered for a moment, met the other people's eyes, and then said: "We also discussed it based on the evaluation results before, and think that the best investment for this project is around [-] million yuan. Better."

Lin Chengwei was worried, which was half of the [-] million.

Although he also wants to invest some money, the board of directors will definitely not agree. If he really wants to spend so much money at once, it will be really difficult.

But Ji Qiuya asked, "Why two hundred million?"

Gao Mingcheng crossed his hands, facing Ji Qiuya, and talked eloquently: "This is about the risk balance point of this drama. For example, for a drama with an investment of 2000 million yuan, at least 6000 million yuan must be recovered to return the cost. This is the break-even point.

What we evaluate is how sure we can exceed this number, and it is profitable to exceed this point.

Although we are very optimistic about this drama, there is an upper limit. The result of our evaluation is that we can only invest a maximum of [-] million yuan.

If the drama finally exceeds this break-even point and finally becomes popular, the rate of return will be very high, but our venture capital will not give too much consideration to this. "

Both Lin Chengwei and Ji Qiuya nodded in understanding, Ji Qiuya looked at Lin Chengwei, and said helplessly: "Then this time, our company can only contribute [-] million yuan. You heard it too, at most two [-] million, no matter how much, in case the real drama does not start later, our company will really..."

Ji Qiuya didn't finish, but Lin Chengwei already understood.

Lin Chengwei nodded, "Okay, I probably have something in mind. Then I will think about it when I go back. Let's talk to Director Zhao Hexiang as well."

Ji Qiuya said to several investment analysts headed by Gao Ming: "I'll send Mr. Lin off. Today's meeting will end here. Let's talk about the details."

Several investment analysts nodded, and then Ji Qiuya followed Lin Chengwei out of the conference room.

The two of them took the elevator down together.

"If your side is more difficult, I can ask Mu Bingyu again."

Ji Qiuya knew that Lin Chengwei was also a company founded by recruiting people to invest in it. Even if he really wanted to invest, he had to go through the company's evaluation, and it was impossible to make a decision so quickly.

Lin Chengwei nodded, "I can invest money from my personal account, but I can't take out [-] million yuan at once. However, there is no need to worry so much, after all, the evaluation results of this drama are good. If your company invests [-] million yuan at once, other companies will probably follow suit."

The two of them were talking, and they had already reached the underground parking lot. Seeing Ji Qiuya waved at him and turned to leave, Lin Chengwei drove away.

Lin Chengwei drove out of the underground parking lot and called Zhao Hexiang.

The phone was picked up immediately without ringing twice——

"Hello? Mr. Lin?"

Lin Chengwei put on a smile on his face, "Director Zhao, I have already talked with the boss of Westwood Entertainment, and I heard that she also intends to invest in our show?"

Zhao Hexiang didn't expect Lin Chengwei's news to be so well-informed, so he laughed, "Boss Lin is so slick, he found out about it so soon? But, we haven't talked about it yet, he just asked about the situation, and he has to leave some information to do it. After the evaluation, can you vote and return two opinions in the end?"

Lin Chengwei smiled, "We contacted the same one. Today I have finalized the matter for you. I followed them to hold an evaluation report meeting. The boss of Westwood Entertainment said that it will invest [-] million yuan."

Zhao Hexiang realized that it turned out that Lin Chengwei had contacted someone a long time ago, and asked someone to contact him for an evaluation, and he wanted to get some more investment without telling him, but who would have thought it would be a person.

Zhao Hexiang became happy after hearing this, "Really?"

Zhao Hexiang never thought that he would be able to make such a large investment. To be honest, when Wang Zhiheng wanted to invest [-] million yuan, he was still a little panicked, because he was afraid of a sudden withdrawal of capital.

In the end, the investment was really withdrawn, and he was almost devastated. He didn't know how to find other investments.

Westwood Entertainment actually wants to invest [-] million?