The embroidered lady crossed over to become a top internet celebrity

Opening the office door, Feng Ming's secretary was standing at the door, Mu Yaoyao deliberately hid the face she had just received a slap on, lowered her head and said to him, "Feng always looks for you."

After finishing speaking, he bowed his head and left quickly.

When Feng Ming was talking to Mu Yaoyao just now, the secretary was standing at the door, knowing what happened, so he nodded immediately and went in again.

After entering, before he could speak, he heard Feng Ming ordering, "Check Mu Yaoyao for me, see if she still has any contact with Jin Hanchen, and pay attention to her during this time."

After this incident, Fengming dare not use Mu Yaoyao casually anymore. With regard to the two proposals, whether Jin Hanchen schemed against Mu Yaoyao or whether he conspired with Mu Yaoyao has not yet been determined. So foolishly deceived again.

"Yes."

"Also, pay attention to Jin's movements. After so long, Jin's probably can't hold on anymore, and he should make moves soon."

"Yes."

……

Kim Group.

Ever since Luo Yunxiu raised the issue of endorsement last time, Jin Hanchen has also paid attention to this aspect. The company's planning and publicity department has also drawn up several plans, but Jin Hanchen is not satisfied.

One solution is to continue to use Kim’s previous spokesperson. This will not work at all. Kim is gradually changing its position. If the spokesperson remains unchanged, then the public’s old perception of Kim will also remain unchanged. Moreover, this time it is Kim’s position. Transformation, using only the previous spokesperson is too monotonous, there is no bright spot at all.

Another solution is to imitate the previous Feng family, give titles all over the sky, and invite celebrities everywhere. Feng has done this before, but it can't invite stars from the entire entertainment industry. , but this falls into a cliché, and it is easy to give people the impression of imitating Feng.Moreover, this kind of propaganda method of purely throwing money is not suitable for the current Jin family.

Specifically for the issue of endorsements, Kim held a meeting.

at the meeting.

"The company is about to launch a new batch of clothing for sale. Regarding the issue of endorsements, if you have any good opinions, we will all put them forward now, especially the recent hot news."

The old way can't be used, so we have to think of other ways.

Jin's employees are also highly capable of working, so as soon as Jin Hanchen's words fell, someone immediately expressed their opinions.

"President, we still have to invite a spokesperson. After all, it is related to the image of our brand. The candidate for the spokesperson has been determined before, and it can be used as before. In terms of publicity effect, we can start with film and television dramas and sponsor more For film and television dramas, the fashion is in the main drama, so as to achieve the effect we want."

This is indeed a way out.

Jin Hanchen just nodded, and then the next person stood up and retorted, "No, this will take too long, although it is indeed a good way, but how long will it take for the TV series to start filming and broadcast, this way It is effective for long-term development, but the long-term water cannot quench the near-term thirst, and the crisis facing Kim needs a more intuitive and effective solution."

Speaking of this, Jin Hanchen and Luo Yunxiu just looked at each other, and there was a trace of helplessness in each other's eyes. This is true. What the Jin family wants is a sensational effect, and the sponsorship of film and television dramas is really too slow up.

"Then what should we do?" Someone asked again.

Immediately afterwards, everyone discussed for a while, and they didn't know who it was, and suddenly said, "Then why don't you sponsor variety shows? For popular variety shows, as long as you can target the hot spots of the show, choose the right variety show, and get the title of title sponsor, The Jin family can definitely step on the top of the variety show and turn the popularity of the variety show into the popularity of the Jin family."

"Yes, variety shows have a short cycle, and the show itself needs popularity. It doesn't take much effort from the Jin family. They will also find topics and popularity by themselves. The group can completely enjoy the benefits."

After talking for a long time, I finally had a good idea.

Hearing this, Jin Hanchen immediately said, "Okay, the Jin family will take the road of sponsoring variety shows. In the same program, choose three endorsement programs, two of which will use a small amount of funds to get a sponsorship name at random, and the remaining one, Jin's won the position of title sponsor, everyone has no objection."

"No comment."

"No."

Seeing everyone's unanimous agreement, Jin Hanchen immediately said to Secretary Gao at the side, "Now investigate the variety shows that are about to start in the market, as well as the variety shows that are currently on the air, thoroughly investigate the potential and the audience's expectations, sort them out, and do it now. "

Time waits for no one, since this issue is discussed today and at the meeting, Jin Hanchen will solve all this issue.

"Yes."

Secretary Gao was sitting under Jin Hanchen, sorting out the meeting materials on the computer, and when he heard what Jin Hanchen said, he immediately checked other things. Being able to follow Jin Hanchen's side, his work ability is naturally very good, and doing this work is naturally very easy. .

In just ten minutes, Secretary Gao had sorted out the information.

"The two hottest variety shows in the market now are a comedy variety show and a reality show. The two shows already have their own topicality and title sponsors. Jin's move now can win the two sponsors. The title will help part of Kim’s promotion. It’s about to start broadcasting in the market, and the title provider has not yet been officially determined. It’s a talent show creation camp. This show has been broadcast twice before, and the traffic is crushing other variety shows at the same time. .”

"The creative camp of the third season has well-known foreign mentors joining in. It has not yet started broadcasting, and the topic has already exploded. Coupled with the good foundation laid in the previous two seasons, this draft variety show is expected to become the trump variety show of this year. Now sponsor A lot has been revealed on the commercial website, but the location of the sponsor has not yet been determined."

After Secretary Gao finished speaking, Jin Hanchen nodded, and then said to the senior executives, "How about it, what do you think?"

"Very good. I have also heard about the program of Creation Camp recently. This program has not yet started broadcasting, and now it has attracted a lot of attention. Moreover, the appearance conditions of the young men and women in the talent show are also in line with our brand concept. If we get the title sponsor In this position, it is completely possible to sponsor clothing for the whole season, and virtually endorse for Jin’s. Moreover, Jin’s clothing conference is also beneficial to the show, which can achieve a win-win effect.” Luo Yunxiu said.

After she raised the issue of endorsement last time, she went down and made some preparations. She also paid attention to some of these very hot things.

"Yes, Director Luo is right, this endorsement is indeed the most suitable for Jin now."

"I agree."

Needless to say, Jin Hanchen, more than half of the high-level executives present have already agreed to this endorsement plan. The overall situation has been decided, and there is no need to discuss it.