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"Say it quickly." Hesburn Ollie urged immediately.

His son's clothing design, selection of commercials, market selection and other actions undoubtedly prove that his vision is extremely powerful.

The suggestion he put forward at this critical moment is very likely to have a huge impact on Tian Monroe's fashion again.

Dai Luosen said sternly: "Father, I suggest that each series pick out two sets of clothes for a big price reduction, and set the prices at 3888 and 3999, which are the favorite numbers of the people of Great China."

"Price reduction?" Hesburn frowned.

"Son, you have to understand that our Tianmenglu fashion is a luxury product, and it is one of the oldest brands in the Ouba mainland. We sell tens of thousands, tens of thousands, or 10,000+ of a set of clothes, which is its proper positioning."

As the head of the family and the actual controller, Hesburn really couldn't accept the price cut for Tian Monroe.

Price cuts are self-deprecation and self-deprecation, which will be despised by other luxury brands.

Dai Luosen knew that his father would not accept this suggestion easily, in fact, any high-end luxury brand would not accept such a suggestion.

He waited until his father's mood stabilized before continuing to explain: "Father, listen to me, we don't cut prices for every set of clothes of the whole brand, but only make special prices for specific styles, which should be tens of thousands of 10,000+. A lot."

"In this way, high-end people can still show their wealth and vanity through these high-end styles. And middle-class consumers with good economic strength and strong consumption desire can satisfy their vanity through special clothes, and their showing off will Further stimulate the popularity of Tianmenglu in Dahua."

"Father, although the price range of 3888 and 3999 Huaguo currency is lower than the previous price, this price is still in the price range of luxury goods, and we are not out of the circle."

"But the effect it can achieve is to make everyone in Dahua wear Tianmenglu, and everyone is the spokesperson of Tianmenglu. With this stimulation, our high-end products will definitely sell out of stock."

Everyone wears Monroe...

Husband was shocked by the scene described by Day Rosen.

If it really reached that level, why would Tian Menglu not have any money to make, and why would the Oli family not be revived?

"Son, you are really a business genius, your suggestion is great, I agree."

Hesburn excitedly told his son about his decision, and then asked, "Do you have any other suggestions, tell them quickly."

Dai Luosen thought for a while and said: "I suggest that Ms. Zhao Yixuan announce the news, and let her tell the people of Dahua that this is the benefit she fought for."

Hesburn was a little puzzled again. This was clearly a benefit given by them themselves, so why did they say it out of Zhao Yixuan's mouth? Isn't this an initiative to give her credit?

Dai Luosen said: "I have fully experienced the local people's sophistication during my time in Great China. We are outsiders without any foundation. These people in Great China will not buy our account."

"But Zhao Yixuan is different. She is the goddess of the whole people. Her Douyin account now has more than 2000 million fans. Her every word can determine the sales of a product and even life and death."

"Believe me, father, what we lost was just an opportunity to speak, but what we gained was the entire Dahuaguo market."

After listening to his son's analysis, Hesburn finally made up his mind and said, "Okay, then do it according to your ideas."

"You must restrain Zhao Yixuan. You must not allow her to accept any advertisements for luxury goods. She must serve Tianmenglu throughout the year."

Dai Luosen laughed loudly and said, "Don't worry, father, I have decided to buy out the rest of her life, and it is absolutely impossible for any competitor to snatch her away."

Hesburn praised his son again before finally hanging up the phone.

Day Rosen was in a good mood. It had been a long time since he had received so much praise from his father.

As long as the Dahua country market is stabilized, his status in the family will be second only to his father, and no one will dare to question his decision.

After the chat, he rushed to Mingxuan Company non-stop, and told Zhao Yixuan and Lin Xiangyang about the decision that had been discussed just now.

Lin Xiangyang and Zhao Yixuan glanced at each other, and had to admit that Dai Luosen's grasp of Dahua Kingdom's hearts was getting better and better.

Doesn’t the luxury Pingguo in mobile phones also adopt a price segmentation strategy?

The top configuration is still more than 1 units, but the standard version has dropped to the range of [-] to [-] to compete with domestic mobile phones for jobs, and become a popular arcade machine, satisfying the desire of ordinary people to act aggressively.

However, does anyone dare to say that Pingguo has become a low-end machine?

In the same way, if Tianmenglu lowers the limit price to three or four thousand, the phenomenon of "every street is full of Tianmenglu" will also appear.It satisfies the public's demand for pretense, but no one will say that its grade has dropped, because its main price is still tens of thousands or even more than 10,000+.

There is another simple logic. Can people who can afford a mobile phone worth thousands of dollars not be able to afford a set of clothes worth thousands of dollars?
When the public gets used to this brand and this price, it will become more and more expensive like buying a mobile phone. In the end, most of the people who buy a trial pack worth a few thousand dollars will become [-]-yuan consumers who buy luxury packs and premium packs.

This move can be called a stroke of genius.

But Lin Xiangyang is not a fuel-efficient lamp. He suddenly said: "My wife's endorsement advertisement has been filmed, and the contract at this stage has been fulfilled."

"If you want her to talk more, you have to pay more."