Online games have evolved from wild monsters to the strongest villains
Chapter 97 Complicated Professional Circle
"I am not familiar with the Caesar family, but our investors are the same."
Jiang Feipeng poured a glass of water and explained Liu Shuai's question.
"It turned out to be different divisions of the same company."
Liu Shuai expressed his understanding.
"It's different, we are not the same way." Jiang Feipeng shook his head.
"Is there any difference?"
"You are not in the professional circle, so you don't know much about this area. Professional teams are mainly divided into three types: one is the direct descendant of a large company, and such a team has the support of the consortium behind them. They first get the capital injection of the consortium. Then create benefits for the consortium and get dividends for yourself. This kind of team is the best among professional teams, and it is also the goal of many small studios.
Because there is the support of the consortium behind them, there are professionals to help them solve both marketing and logistics. They can play games without distraction. The task is enough, it is relatively nourishing, although the restrictions are also very large, but most of the work is not restricted? "
Jiang Feipeng began to explain the differences between professional teams to Liu Shuai.
"The second type is the self-organized team formed by a small studio. Those who can make money are called professional teams. Those who can't make a lot of money and barely make ends meet can only be called brick-and-mortar studios. Many formal professional teams, They all started from the brick-moving studio and went up step by step, and my team was like this from the beginning.”
"The third type is to have the autonomy of the second type of team, but at the same time get financial support from investors. They can not interfere with most of your game activities, but they must get enough returns on their investment, or assist The company gets enough benefit."
"Then what kind do you belong to?"
Liu Shuai asked curiously.
"My team is the third type. Because of its excellent technology and strength, it has received a lot of financial support from investors, and also has enough confidence to maintain autonomy."
Jiang Feipeng said, "The Caesar family is the first type."
Liu Shuai was not surprised that Jiang Feipeng belonged to the third type of team.
Since taking the hit, he and his team have decided to go their own way.
Anyway, as long as I can create benefits for you, you don't need to interfere with how to create benefits.
But the Caesar family is the first type, so the relationship between the two parties is more complicated.
One is the core team built by the company, and the other is the team invested by the company.
So it is self-evident which one the company takes a fancy to.
"Because the Nine Realms game is quite special, during the public beta of this game, Tianji Company increased its investment in every team under its command. The investment price is almost 10 times higher than the previous game public beta, and it can continue to increase. But there is one condition, and that is that the studio signs up to become a subsidiary of Skyrim."
Jiang Feipeng said, "Under the powerful influence of money, Tianji Company has acquired more than a dozen independent studios at once. Our studio wants to continue to maintain independence, but under the huge amount of money offensive, many people Everything has begun to shake, except for the core."
"How much investment did you guys get, um, when I didn't ask."
Liu Shuai knew that Jiang Feipeng had a strong sense of secrecy, and he told himself about the Caesar family because there was nothing to keep secret about it, and because he needed to cooperate with him, that's why he said it.
But Jiang Feipeng would never say anything about investment.
"Anyway, a lot is right."
Jiang Feipeng avoided this topic, "When I discussed the price of equipment with you before, the reason why I didn't bargain was because the money belonged to the public and not my own personal pocket.
"Now we are facing a problem, that is, Tianji Company will continue to invest more, but the main targets of investment must be those teams who are willing to sign contracts and directly sell their studio autonomy to Tianji, including some of our studio's assistants. The staff also began to waver."
Liu Shuai understood the relationship.
As the CEO of a company, if he wants to make an investment, the priority investment object is of course his own subsidiary.
For someone like Jiang Feipeng's team who refuses to be acquired, it is considered polite to continue to invest in you, and it is also because of your strength.
However, our patience is limited.
"So, your studio wants autonomy, but if you continue to do so, then Tianji may support other teams, which is equivalent to weakening you in disguise. When your value gradually decreases, or those teams are When you get up, I'm afraid you will be ignored even more." Liu Shuai said.
"That's it. The core of our studio is a total of 7 people. They are all like-minded teammates who want to maintain their own autonomy. However, these few people are not enough for the operation of a studio. Tianji Company can't convince us, but they can Gradually buy off other people in our studio.
Now they are already doing this kind of thing. This is a way to kill people without blood, and it can be regarded as a bottom line. Even if we know their plan, we have no way to resist.
If things go on like this, if our development process encounters some obstacles, maybe we will become a second-rate team. From then on, we will act according to people's faces, but even if we sign a contract to become the team of Tianji Company, I am afraid that we still have to support the Caesar family. Act according to people's faces. "
There was some helplessness in Jiang Feipeng's tone.
He himself entered the professional circle because of his interest.
After all, if you have no money, what do you use to support your interests?
However, maintaining autonomy is his bottom line.
It's just that when the studio grows bigger, many things can't be controlled.
If the investment in the early stage is too little, their development will definitely be affected to a certain extent, and that's fine, but under this trade-off, they are likely to be reduced to a second-rate team.
They have already been among the first-class, how can they be willing to fall?
"The professional circle is really complicated. Fortunately, I am not in the professional circle."
Liu Shuai sighed.
Playing games is meant to be fun, but after the injection of capital, it becomes complicated.
"You haven't seen anything really complicated!"
Jiang Feipeng smiled wryly and shook his head, "Low-level methods like Wang Lei's laxatives are not popular at all. They say that they buy the other party's team members, release water at critical moments, let their team deliberately lose the betting periphery, and deliberately weaken the investment target. In order to facilitate the acquisition of shares, this kind of thing abounds in professional circles.”
After listening to Jiang Feipeng's words, Liu Shuai became more determined to step into the professional circle.
It's fine if you're short of money, anyway, you're not short of money, so why do you want to get into such a bad circle?
Can't you find happiness for yourself?
Jiang Feipeng poured a glass of water and explained Liu Shuai's question.
"It turned out to be different divisions of the same company."
Liu Shuai expressed his understanding.
"It's different, we are not the same way." Jiang Feipeng shook his head.
"Is there any difference?"
"You are not in the professional circle, so you don't know much about this area. Professional teams are mainly divided into three types: one is the direct descendant of a large company, and such a team has the support of the consortium behind them. They first get the capital injection of the consortium. Then create benefits for the consortium and get dividends for yourself. This kind of team is the best among professional teams, and it is also the goal of many small studios.
Because there is the support of the consortium behind them, there are professionals to help them solve both marketing and logistics. They can play games without distraction. The task is enough, it is relatively nourishing, although the restrictions are also very large, but most of the work is not restricted? "
Jiang Feipeng began to explain the differences between professional teams to Liu Shuai.
"The second type is the self-organized team formed by a small studio. Those who can make money are called professional teams. Those who can't make a lot of money and barely make ends meet can only be called brick-and-mortar studios. Many formal professional teams, They all started from the brick-moving studio and went up step by step, and my team was like this from the beginning.”
"The third type is to have the autonomy of the second type of team, but at the same time get financial support from investors. They can not interfere with most of your game activities, but they must get enough returns on their investment, or assist The company gets enough benefit."
"Then what kind do you belong to?"
Liu Shuai asked curiously.
"My team is the third type. Because of its excellent technology and strength, it has received a lot of financial support from investors, and also has enough confidence to maintain autonomy."
Jiang Feipeng said, "The Caesar family is the first type."
Liu Shuai was not surprised that Jiang Feipeng belonged to the third type of team.
Since taking the hit, he and his team have decided to go their own way.
Anyway, as long as I can create benefits for you, you don't need to interfere with how to create benefits.
But the Caesar family is the first type, so the relationship between the two parties is more complicated.
One is the core team built by the company, and the other is the team invested by the company.
So it is self-evident which one the company takes a fancy to.
"Because the Nine Realms game is quite special, during the public beta of this game, Tianji Company increased its investment in every team under its command. The investment price is almost 10 times higher than the previous game public beta, and it can continue to increase. But there is one condition, and that is that the studio signs up to become a subsidiary of Skyrim."
Jiang Feipeng said, "Under the powerful influence of money, Tianji Company has acquired more than a dozen independent studios at once. Our studio wants to continue to maintain independence, but under the huge amount of money offensive, many people Everything has begun to shake, except for the core."
"How much investment did you guys get, um, when I didn't ask."
Liu Shuai knew that Jiang Feipeng had a strong sense of secrecy, and he told himself about the Caesar family because there was nothing to keep secret about it, and because he needed to cooperate with him, that's why he said it.
But Jiang Feipeng would never say anything about investment.
"Anyway, a lot is right."
Jiang Feipeng avoided this topic, "When I discussed the price of equipment with you before, the reason why I didn't bargain was because the money belonged to the public and not my own personal pocket.
"Now we are facing a problem, that is, Tianji Company will continue to invest more, but the main targets of investment must be those teams who are willing to sign contracts and directly sell their studio autonomy to Tianji, including some of our studio's assistants. The staff also began to waver."
Liu Shuai understood the relationship.
As the CEO of a company, if he wants to make an investment, the priority investment object is of course his own subsidiary.
For someone like Jiang Feipeng's team who refuses to be acquired, it is considered polite to continue to invest in you, and it is also because of your strength.
However, our patience is limited.
"So, your studio wants autonomy, but if you continue to do so, then Tianji may support other teams, which is equivalent to weakening you in disguise. When your value gradually decreases, or those teams are When you get up, I'm afraid you will be ignored even more." Liu Shuai said.
"That's it. The core of our studio is a total of 7 people. They are all like-minded teammates who want to maintain their own autonomy. However, these few people are not enough for the operation of a studio. Tianji Company can't convince us, but they can Gradually buy off other people in our studio.
Now they are already doing this kind of thing. This is a way to kill people without blood, and it can be regarded as a bottom line. Even if we know their plan, we have no way to resist.
If things go on like this, if our development process encounters some obstacles, maybe we will become a second-rate team. From then on, we will act according to people's faces, but even if we sign a contract to become the team of Tianji Company, I am afraid that we still have to support the Caesar family. Act according to people's faces. "
There was some helplessness in Jiang Feipeng's tone.
He himself entered the professional circle because of his interest.
After all, if you have no money, what do you use to support your interests?
However, maintaining autonomy is his bottom line.
It's just that when the studio grows bigger, many things can't be controlled.
If the investment in the early stage is too little, their development will definitely be affected to a certain extent, and that's fine, but under this trade-off, they are likely to be reduced to a second-rate team.
They have already been among the first-class, how can they be willing to fall?
"The professional circle is really complicated. Fortunately, I am not in the professional circle."
Liu Shuai sighed.
Playing games is meant to be fun, but after the injection of capital, it becomes complicated.
"You haven't seen anything really complicated!"
Jiang Feipeng smiled wryly and shook his head, "Low-level methods like Wang Lei's laxatives are not popular at all. They say that they buy the other party's team members, release water at critical moments, let their team deliberately lose the betting periphery, and deliberately weaken the investment target. In order to facilitate the acquisition of shares, this kind of thing abounds in professional circles.”
After listening to Jiang Feipeng's words, Liu Shuai became more determined to step into the professional circle.
It's fine if you're short of money, anyway, you're not short of money, so why do you want to get into such a bad circle?
Can't you find happiness for yourself?
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