Football giants

Chapter 1003

When all fans mention La Liga, the first reaction is Real Madrid and Barcelona.

But in the past three years, Atletico Madrid has risen strongly and won the league championship twice, and the limelight is not weak.

Especially with the opening of the new stadium this summer, the finances of the Sheets Corps have been greatly improved, and they are already in the forefront of La Liga, and they are called the three heroes of the Western Super League.

This is also reflected in the La Liga standings.

In the past, it was a battle between Real Madrid and Barcelona, ​​but now, with the addition of Atletico Madrid, the competition has become much more intense.

Currently ranked first in the standings, or Barcelona.

Although Messi left this year and failed to strengthen signings in some positions, with Neymar's explosion and the performance of Xavi, Iniesta, Turan and other stars, Barcelona's emaciated camel is bigger than the horse, and it is still safe. A strong contender for the league championship.

But this season, Barcelona lost two games in the eleven rounds, which shows that this team has also been in crisis.

The second-ranked team is Atlético de Madrid, which remains unbeaten with eight wins and three draws, but the team's offense has encountered some problems, and the number of goals is even lower than that of Celta Vigo, which is ranked fourth.

On the contrary, Real Madrid is in a very unsatisfactory situation this season.

As soon as Benitez came to power, the first thing he focused on was the team's defense, which led to a rapid improvement in Real Madrid's defense. In La Liga, it was second only to Atletico Madrid, and the number of goals conceded was only one more than that of the Sheets.

On the offensive end, Benitez's team also performed well. It is the team with the most goals in La Liga, one more than Barcelona, ​​and its performance is not bad.

But the key problem is that Benitez's team lost both of the two strong dialogues against Atletico Madrid and Barcelona. If it is justifiable to lose to Atletico Madrid [-]-[-], then it is hard to tolerate a [-]-[-] loss to Barcelona.

Therefore, in La Liga, rumors about Benitez's upcoming get out of get out of class are endless.

In the case of losing two strong dialogues, although Real Madrid ranks third in La Liga, they are as many as five points behind the leaders Barcelona and Atletico Madrid.

It was in such a situation that La Liga finally ushered in a battle of Tianwangshan.

Atletico Madrid vs Barcelona!

According to the tradition of La Liga in the past, the two most watched matchups should be the derby of the century between Real Madrid and Barcelona. But this season, the derby of the century is disappointing. Real Madrid has no power to parry and is also disappointing.

Coupled with the departure of the two superstars Messi and Cristiano Ronaldo, although there are stars like Gareth Bale and Neymar in charge, their influence is not as good as before.

On the other hand, Atlético de Madrid, this season, is biting Barcelona in the standings. In the absence of big-name superstars, the performance of the Sheets is surprising and exciting.

Everyone has more or less heroism in their hearts, and they all want to see the weak counterattack the strong, and it is the same on the football field. Of course, the premise is that the strong is not the team they support.

Therefore, when Atletico Madrid played against Barcelona, ​​except for the fans of Barcelona, ​​almost the entire La Liga, and even fans all over the world, were looking forward to seeing, in the case of Real Madrid's declining strength, whether the Sheets can provoke Madrid.

The competition is coming soon, and the Madrid Glory Stadium is full of seats.

Yang Huan, who flew from the UK to Madrid for a special trip, was also sitting in the grandstand as if he was facing a formidable enemy.

The game is about to start!

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"Ferlan, when I came here just now, I took a special look around the surrounding area. I found that the club's commercial development is still far from enough, and it needs to work harder."

The new stadium has been built, and the supporting commercial facilities in the surrounding areas have also been built, but Atletico Madrid fans don't seem to pay the bill very much. This has obviously become a hurdle for Atletico Madrid's management.

"Master Huan, the group has also arranged for people to investigate before, and we have also conducted a questionnaire survey on the fans. Our attendance rate is still very high, and even this season is almost full, but the user retention rate is not high. We will discuss and study this issue next."

Yang Huan glanced at the stands, and it was indeed packed with people, which proved that Atletico Madrid's new stadium was not without fans, nor was it unpopular, but it still lacked how to convert popularity into consumption.

Not only the consumption in the stadium, but also the consumption before and after the game, as well as the usual daily consumption.

This requires the club to guide.

"We have studied that this is caused by many reasons." Ferran Soriano analyzed.

"Our former Calderón Stadium was in the urban area, but now it has moved to the east. Although there are still many diehard fans following here, it still has a considerable impact. Moreover, the consumption habits of fans in the urban area will be difficult to change for a while. We can only guide them slowly."

Atletico Madrid is not the same situation as Inter Milan or Southampton.

Southampton's old stadium, St. Mary's Stadium, and the new Glory Stadium are less than two kilometers apart, and they are very close to each other. To some extent, the Saints fans' area, the Glory Stadium, is even more convenient than going to St. Mary's Stadium.

At least, the Southampton city government still takes great care of the saints in the arrangement of a series of supporting facilities such as buses and parking lots.

Inter Milan's Nerazzurri City is also very close to the former Meazza Stadium. Whether it is the subway or bus station, it is more convenient, and it is closer to the urban area. There are no such large shopping malls in the surrounding area. Coupled with the impact of the World Expo, the Nerazzurri City has been very popular from the very beginning.

But Atletico Madrid is different. The old stadium is in the urban area, but the new stadium is equivalent to the suburbs. Although it is very close to the airport, it must be a big blow to the popularity. It is good to be able to maintain the attendance rate.

As for, it will take time to guide fans to come here for consumption.

Yang Huan also understands this very well. If you want to change the consumption habits of a person, or even a group of people, it really cannot be done overnight, but this does not mean that Atletico Madrid is going in the wrong direction.

With this stadium, this group of fans, and popularity, it is up to the club how to attract the fans.

As long as the general direction is correct, success will come sooner or later.

"Take your time, your situation is special, don't worry."

"Now our new stadium has just opened, and the bus stops and subway stations, the overall supporting facilities are not perfect, especially the subway. The city government has recently changed, and we are negotiating with the new female mayor."

"What? Does she want to go back on her word?" Yang Huan frowned.

repent?What are you kidding?How dare you go back on what is written in black and white?

"It's definitely impossible to regret it. She's new to the stage. She must just want to put on a show and put on a posture. It's not a big problem!" Soriano said with a smile.

He is a Spaniard, of course he knows the urine of the Spanish government.

As the saying goes, the three fires of new officials are all like this.

"By the way, I have studied with them. Two years later, you will come forward and run for the representative of the UEFA Strategy Committee. Get ready!" Yang Huan looked at Soriano encouragingly and smiled.

Upon hearing this, Soriano nodded hurriedly, "Thank you, Master Huan!"

But soon, he thought of another question, "Then Barcelona..."

Barcelona is one of the executive members of the current UEFA Strategy Committee. If Atletico Madrid replaces him, doesn't that mean that Barcelona's representatives will step down?
"Why are you afraid of them? Let's go for the election openly. If we have the ability, they will compete!" Yang Huan said with a mighty smile.

With the votes currently held by Master Yihuan, Nimei, who would dare to vote without the consent of Master Ben?
"Master Huan, I heard that you have rejected the policy of the European Club Association to support AC Milan?" Soriano asked with concern. This is a policy that Galliani has vigorously promoted in European football in the past.

"Well, of course, why?" Yang Huan nodded without hesitation, "Just because they are a traditional wealthy family, they need support? Are you kidding me? Now that they have been sold to Thorhill, they still need support policies?"

This matter was originally controversial within the European Club Association, because if there is a problem with the traditional giants, they need to be supported. Then, what about Liverpool?Manchester United?
With so many teams in Europe and so many giants, can they support them?

Besides, Master Huan owns Inter Milan and also adopts the policy of supporting AC Milan. Isn't that making himself guilty?

Soriano knew in his heart that offending Master Huan was really fruitless.

Of course, Young Master Huan is definitely not as messy as he appears on the surface. In fact, he knows it very well in his heart.

Even the bigwigs from the European Club Association are all bright in their hearts.

It's like Bayern Munich, Barcelona and Real Madrid, don't they understand?
It is a trivial matter to support AC Milan with a support policy today, but if there is a problem with one of the giants tomorrow, will it also be supported?do not give?If you don't give it to you, it's a privilege!

But if they are all given, how will the account be settled?On whose head?

So, every team knows in their hearts that they can't do this.

It's just that AC Milan had a very loud voice in the European Club Association before, and everyone looked up and down, and they were in harmony with each other. Galliani is also very shrewd and will deal with it, so he proposed such a proposal.

But now it's different, as soon as Yang Huan objected, everyone immediately agreed, anyway, someone did something bad!

It's not that Yang Huan doesn't understand the reason behind this, it's just that this matter is also good for him, so he did it.

"By the way, Ferran, have you made a decision about Diego Costa?" Yang Huan asked with concern.

Diego Costa may be affected by this summer's transfer. Although he stayed with the team, his state this season is not very good. This is also a very important reason for Atletico Madrid's current weak offense.

In the current European football, high-quality stars are lacking, and excellent centers are also scarce. Therefore, Diego Costa has been chased by many powerful teams such as Manchester United, Chelsea, Bayern Munich, Paris Saint-Germain and Barcelona.

It has been reported before that Bayern Munich intends to introduce Diego Costa during the winter break after selling Lewandowski to Real Madrid, but Guardiola does not seem to appreciate this player.

But there is also news that Manchester United is willing to pay a high price for Diego Costa, the purpose is to alleviate the team's weak striker.

And Chelsea, too, Mandzukic's performance in the Blues is not satisfactory.

Therefore, in the eyes of the media, Diego Costa seems to have pre-booked the title of transfer bid king during the winter break.

But all of this requires Atletico Madrid, especially Simeone, to nod.

(End of this chapter)