Football giants

Chapter 1009 You Don't Have It, I Have It!

In the lobby of the Yang family villa, old man Yang and his wife sat upright on the main table, and Yang Wenfeng and his wife sat on one side. They all stared at Yang Huan, especially Yang Wenfeng, with somewhat angry eyes.

Although Mr. Yang was not like Yang Wenfeng, he was somewhat blaming him.

There was a sense of tension in the hall, as if there was going to be a family war, and it was about to break out.

This made Zhang Ning, who was sitting next to Yang Huan, a little panicked. Looking at Yang Wenfeng and then at Yang Huan, she was quite at a loss.

"Uh, dad, why are you looking at me like that?" Yang Huan asked with a wry smile.

It's okay not to ask, but once asked, Yang Wenfeng became angry.

"Hey, you brat, are you embarrassed to ask? What do you mean you bought a football team for me? Do you think your dad's money is so easy to earn? 40 billion, my little ancestor, do you think it's 40?"

After Yang Wenfeng finished counting, he still shook his head in remorse.

It seems that he should be regretting now, why did he indulge him so much back then?
The result is good, this kid is getting more and more outrageous, more and more excessive.

"I know, you have the ability, you have money, but money is not such a way to spend it? That's 40 billion!"

He has worked so hard for most of his life and accumulated such a large family fortune. In good conscience, it would be difficult for him to come up with 40 billion in cash in one go, but his precious son is fine, so he just threw it out.

It is a good thing that young people have ideas and courage, but the problem is that everything should not be too much!
Yang Wenfeng felt that Yang Huan's decision this time was too hasty.

It is estimated that he is used to smooth sailing in Europe, thinking that he can make such a toss in China, but he doesn't know, can the domestic environment be the same as the foreign environment?

How many people are calling the wind and rain abroad, but when they arrive in China, they are immediately deflated.

"Have you ever thought about it, now that you have invested 40 billion in one go, what's next? Yangcheng Hengda burned 20 billion in three or four years, what are you going to do? Burn 20 billion too? Or even more?"

Yang Wenfeng didn't seem to understand, this account is not worth it no matter what!

"I'll take care of this matter. Immediately ask people outside to remove the news and clarify that it's fake news. I'll talk to Sino-Singapore Group. The big deal is to sponsor them for a few years at a big price, but the deal is over!"

Yang Wenfeng still has this ability.

But who knows, Yang Huan laughed when he heard it, "Dad, you are wrong."

When Yang Wenfeng heard this, he was stunned.

Not only him, but even Mr. Yang and others were a little surprised.

"Let me tell you this, even if it really cost 40 billion, I think it's worth it!" Yang Huan said seriously.

Yang Wenfeng didn't notice anything else, he just heard Yang Huan say it's fine, could it be that it wasn't 40 billion?

But Mr. Yang could tell that he didn't care about money or anything, so he just wanted to know what his grandson was thinking.

"A Huan, tell me."

Yang Huan nodded towards the old man, "Grandpa, let me ask you a question. I heard that you have been paying attention to football recently. Do you know how many years have those professional clubs in Europe, such rich families?"

After hearing this, Mr. Yang frowned, and thought hard, "It seems like a hundred years have passed?"

"Yes, basically a hundred years have passed, five or sixty years are rare, but have you ever thought about why these teams can survive for so long?"

This time, Old Man Yang and Yang Wenfeng were a little silent, they really didn't know.

"From a macro point of view, professional football has survived for so long because of the needs of fans."

After a pause, Yang Huan smiled slightly, "I don't know if you have noticed, since the US subprime mortgage crisis, and then the European debt crisis, first the US government, and then the European Union, have all been developing the sports industry, especially football, and now, our country has also begun to pay attention to this."

"I have a friend, James Murdoch's son from News Corp. He told me that no matter in the era of TV, Internet, or mobile Internet, content is king, and whoever controls the content is the king!"

"Among all high-quality content, sports events are a crown, and football is the brightest and most valuable jewel in this crown."

"At the same time, if you look at all developed countries, especially European and American countries, the sports industry is the most high-quality resource in the tertiary industry. In Europe, there are five major leagues, as well as the Champions League and the European Cup. Not to mention in the United States, the sports industry is in full swing. Doesn't this explain the problem?"

After hearing this, Old Man Yang and Yang Wenfeng nodded in unison.

I have to admit that Yang Huan's words are really convincing.

In fact, Yang Wenfeng can also see the development potential of the sports industry in China.

Therefore, in the past few years, the transformation direction of the Yang Group led by Zhang Ning is inseparable from the two major areas of sports and entertainment, and both have made quite good progress.

"In the past few years, in Europe, I have gradually discovered a very interesting phenomenon, that is, the most potential market for the football industry is in China!"

When Yang Wenfeng heard this, he shook his head, "I don't really understand."

Everyone knows that Chinese football is the area where all fans complain the most, and there is almost no one who does not take pleasure in making fun of Chinese football.

A country that can't even enter the World Cup, dare to say that it is the most potential football market in the world?

I really don't want to say it and laugh people's big teeth off.

Yang Huan shook his head after hearing this, "Father, you don't know football, especially professional football."

Yang Wenfeng was immediately depressed, being ridiculed face to face by his own son, where would he put his old face?
The wife next to him gave him a vicious look, who made you laugh at him for no reason?
"As I mentioned to you when I was in Southampton, professional football has unique social attributes. It is not a pure industry, and no industry is completely independent. Just like real estate, there must be a lot of supporting industries, and the same is true for professional football."

"If you want to develop the tertiary industry, the sports industry is indispensable, and professional football, as the highest quality content in the sports industry, will definitely be ranked first. This can be seen from the enthusiasm of domestic fans. To put it bluntly, as long as there are this group of fans, is there any hope for Chinese football?"

Speaking of this, Yang Huan chuckled, "It's just a matter of time!"

"As for the fact that professional clubs are losing money, this is normal, because even in Europe, it is difficult for professional clubs to make money. The main consideration is social effects and sustainable development, but this is not a problem. It seems that people who engage in the Internet usually have a kind of thinking, that is, to attract people first, and then slowly find a way to realize them."

Why isn't Yang Huan worried that the Plaza of Glory in Madrid won't make money?
The reason is very simple. There are 7 to [-] people who come to watch the game every game. People have already been circled. You just need to find a way to cash them out. This method can’t make money. It doesn’t matter. I will change it tomorrow. If it doesn’t work, I will change it again.

As long as Atletico Madrid can still attract these tens of thousands of fans and come to watch every game, sooner or later, this group of fans will pay willingly.

"The current situation of domestic football is that people have already been circled, and more and more circles are still growing, and the number of fans is also increasing. Moreover, with the development of the domestic economy and the increase in income, their consumption potential is getting bigger and bigger."

Even Yang Wenfeng himself did not deny this point.

"It is not the national team that is hindering the development of China's football industry, but the lack of standardization of professional leagues. Professional clubs have not been able to form an effective modern management mechanism, but now all this is slowly changing and gradually integrating with international standards."

"How much did domestic league TV broadcasts cost in the past? How much are they selling now?"

"Also, a few years ago, the Football Association took over and sold all the team's jersey sponsorships to Nike, but now? I can guarantee that when Nike's contract expires, they will be ready to vomit blood!"

Yang Huan's words are really not aimless, because now there are many voices who propose to re-draw the contract with Nike.

"Football is an industry with this unique social attribute. No matter how prosperous the European Football League is, it is too far away from us and lacks interaction. It can only be watched from a distance through the screen. This is nothing. Second, it lacks a sense of identity."

"I dare say, if the domestic level is the same, no, it doesn't need to be equal, as long as there are substitutes at a similar level, I believe that local fans will gradually turn to the domestic league."

"Yangcheng Hengda has only been on fire for a few years. Look at how popular it is in China? If all [-] teams in the Chinese Super League are like this, within five years, the Chinese professional league will definitely be popular and sweep the country. Even if it develops properly in the future, it is possible to go abroad."

Having said that, Yang Huan smiled, "Dad, think about it again. As the largest and most potential consumer market in the world, China has the hottest, most attractive and attention-grabbing professional football league in the country. Tell me, will the Chinese Super League have any potential?"

Mr. Yang and Yang Wenfeng were really shocked by Yang Huan's words.

Not to mention, listening to his analysis, it really is such a truth.

Even looking at the past period of time, several top domestic conglomerates have poured into the professional football market, and there is a feeling that they are afraid of being shut out. Obviously, they are all aware of this.

Just as Yang Huan said, after this village, there will be no such shop.

If you don't make a move now, the market will be cultivated in the next few years, and it will be difficult to enter it again.

Even if you are forced to get in, I'm afraid you will have to pay a lot of money.

Thinking of this, Yang Wenfeng also had to admit that his son thought deeper and more thoroughly than himself.

But who is Yang Wenfeng?

He has always been the only one to train others. When has he been trained?

Therefore, no matter how much he agrees with and supports Yang Huan's idea, it is impossible to praise him.

"Okay, even if you're right, but you said, you buy 40 billion for a Beijing Guoen?"

As long as he thinks of the 40 billion, Yang Wenfeng will feel pain in his heart.

That's all white money!

"Who told you it was 40 billion?" Yang Huan laughed.

"This..." Yang Wenfeng froze for a moment, this was what the newspaper said, "Could it be... not?"

"Of course!" Yang Huan said with a smile, "Are you saying, am I that stupid? When someone offers 40 billion, I'll just go for it? I don't know how to bargain? Besides, what I said just now is that even if it's really 40 billion, it's worth it, but that doesn't mean I have to spend 40 billion to buy it, right?"

"Hey, you boy, can you speak directly?" Yang Wenfeng suddenly became angry.

But everyone present laughed.

Everyone knows that Father Yang is trying to save face.

"30 billion, cash!"

"Cash?" Yang Wenfeng was stunned.

If you say 30 billion, it's really not expensive, but this cash...

"I'm afraid our company won't be able to withdraw so much cash for a while!" Yang Wenfeng said with difficulty.

Who knows, but Young Master Huan chuckled, "It's okay, you don't have it, I do."

"You?" Yang Wenfeng was overjoyed.

Oh, it really is a son, good, filial piety.

Unexpectedly, Master Huan's next sentence almost caused him a cerebral hemorrhage, "I will lend you, but remember to pay the interest!"

"What?" Yang Wenfeng immediately jumped up.

Want to pay interest?
Is this still his son?
"Dad, what you said at the beginning, the father and son will settle accounts."

Yang Wenfeng was immediately dumbfounded.

Isn't it?
Wasn't it the same when I lent him money back then?

Five years ago, I lent him 30 million, and five years later, he lent himself [-] billion. Nimi, it's really a turn of events.

"Oh, by the way, I left after lunch today."

"In such a hurry? Where are you going?" The whole family jumped up.

"Go to Japan to soak in hot springs." Yang Huan said with a playful smile, but Horikita Maki was thinking of her in her mind.

Mr. Yang laughed when he heard it.

Going to Japan is for the Club World Cup.

Yangcheng Hengda also participated, and there has been quite a lot of speculation in China recently.

It can be seen that Yang Huan made a special trip home this time, presumably for the purpose of acquiring the capital Guoen.

Thinking of this, the whole family suddenly felt warm.

This kid is not as heartless as he looks on the surface!
(End of this chapter)