Football giants

Chapter 1031

Ibrahimovic?
Is it Ibrahimovic?

When Pierre Menez exclusively broke the news on his official WeChat account that the world-class center forward that the Chinese Super League giant Jingcheng Guoen wanted to introduce turned out to be Zlatan Ibrahimovic of Paris Saint-Germain, the whole world was shocked.

Almost all the media frantically reprinted the report, especially the mainstream European media. No one could believe this fact.

Indeed, Ibrahimovic is 34 years old and has entered the twilight years of his career, but his state is obvious to all. He is still the top scorer in Ligue [-].

The former world football No.1 is still the star of Paris Saint-Germain, why sell him?
The French media flocked to Paris Saint-Germain one after another, wanting to know the inside story.

The Paris Saint-Germain official was also quick and responded urgently the next day, saying that Ibrahimovic will indeed leave the team during the winter break. As for the reason for selling the Swedish center, they did not give a clear statement.

The official spokesperson of Ligue [-] Banba said that the sale of Ibrahimovic is a sad decision, because in the past two years, he has always been a vital member of the team and a benchmark for all players in the team.

But considering his age, the team's rejuvenation strategy, and the player's personal wishes, the club had to make this painful decision.

At the same time, Paris Saint-Germain also expressed the hope that Ibrahimovic can have a good career in the new team.

If the media and fans had some doubts before and hoped that this was fake news, then now, with the official announcement of Paris Saint-Germain, this news has basically been confirmed.

That is, Jingcheng Guoen from the Chinese Super League will introduce Zlatan Ibrahimovic from Paris Saint-Germain!
This is definitely a ground-breaking transfer transaction!

Not only because of Ibrahimovic's influence, but also because he still represents the top superstars in today's football.

If, before, the European media and commentators generally believed that capital from China could only buy European second- and third-tier players, or quasi-first-tier players, then Jingcheng Guoen used a series of transactions to tell everyone that as long as they have money, Chinese Super League teams can buy the most popular superstars.

All the media reported this incident like crazy, and they all dug three feet to dig out the truth.

Why did Zlatan Ibrahimovic leave Paris Saint-Germain and go to the Chinese Super League?
Everyone knows that when he went to the Chinese Super League, his career in Europe basically came to an end.

Soon, Pierre Menez's official WeChat public account broke out again.

This time they interviewed an anonymous person close to Ibrahimovic.

According to anonymous sources, there are many main reasons why the Swedish center forward switched to the Chinese Super League. Both the club and the players basically agree with the deal. This is the reason for the Swedish center forward to go to the Chinese Super League.

What Paris Saint-Germain is considering now is youth. After buying Diego Costa, the center position is a bit bloated.

Lost the Ligue [-] title last season, and fell behind Koeman's Monaco this season, which made Paris Saint-Germain learn from the pain and decided to promote rejuvenation. Therefore, after the introduction of Diego Costa, it became possible to sell Ibrahimovic.

As for Ibrahimovic himself, it is not a difficult decision to go to the Super League.

Because the boss of Jingcheng Guoen is exactly the boss of Southampton, Yang Huan.

Because Young Master Huan came forward in person and convinced Ibrahimovic that he could play a more important role in the Chinese Super League than in Ligue [-], the Swedish center decided to take a risk in China.

"He believes that Beckham failed to conquer the United States, but he can conquer China!"

According to the anonymous source, the whole transfer is actually not as simple as the outside world imagined. The main reason why it has not been announced to the public is not the players and the transfer itself.

"Many ordinary fans think that the transfer of superstars is very simple. If one party is willing to pay, the other party is willing to sell, and the players are willing to leave, then it can be done. In fact, it is not."

"The factor that really determines whether a superstar transfer can be successful is the sponsor."

"Ibrahimovic's real transfer fee is very low, let alone compared with Diego Costa, even compared with players such as Jackson Martinez who went to the Super League, it is far inferior, but his annual salary is very high, almost reaching the same level as Cristiano Ronaldo and Messi, and he holds 50.00% of his portrait rights."

"Why is this so?"

"The reason is simple. The sponsor Adidas is willing to help Jingcheng Guoen bear most of Ibrahimovic's annual salary."

"In the past few years, the jersey sponsors of the Chinese Super League have been Nike, which has allowed Nike to develop very fast in the Chinese market. Adidas is at a disadvantage in this regard, but German equipment suppliers are actively seeking opportunities for reversal."

"Yang Huan has had very close cooperation with Adidas and Nike. Southampton even managed to get the two sponsors to sponsor at the same time, which has become a major feat in European professional football. And this time, Jingcheng Guoen is also in close contact with sponsors."

"The request put forward by Jingcheng Guoen is very simple. They want to operate superstars, and they are the biggest superstars. When the jerseys already belong to Nike, the player's sneaker sponsorship has become the main battleground."

"Ibrahimovic used to belong to Nike, and the annual sponsorship fee reached 500 million euros, but it has expired. Kaka's contract with Adidas has also expired. Harvey Alonso's sponsorship contract belongs to Adidas, and Terry belongs to the Nike camp."

"Jingcheng Guoen holds 50.00% of the portrait rights of the players. They have negotiated with the sponsors before to operate superstars to the Super League, but the sponsors have to bear part of the expenses, especially the players' annual salaries."

"This time, Ibrahimovic switched to Jingcheng Guoen. In order to grab the sneaker sponsorship rights from Nike, Adidas did not hesitate to reach an agreement with Jingcheng Guoen. The Swedish center will wear Adidas shoes and compete in the Chinese Super League. Adidas is willing to pay more than half of the annual salary and launch matching Ibrahimovic peripheral products."

"It's full of calculations. After this transaction, what Jingcheng Guoen really paid is probably not much."

"But did Adidas lose money?"

"No loss, because they hope to establish a good relationship with Jingcheng Guoen, especially Yang Huan behind Jingcheng Guoen. Once Nike's contract expires, they will do everything they can to snatch the sponsorship rights of Jingcheng Guoen, the top giant in the Chinese Super League, and revive Adidas' sales in China."

"It's true for Zlatan Ibrahimovic, and it's true for Kaka, Xabi Alonso and John Terry!"

"If we see Zlatan Ibrahimovic, Kaka, Xabi Alonso and John Terry all wearing Nike shirts but Adidas shoes in the new season, don't be too surprised because these are commercial operations."

With Pierre Menez's revelations, people in the European football circle are better, but for ordinary fans, they are dumbfounded. It turns out that the transfer of superstars is like this.

My goodness, didn't the capital Guoen not spend a lot of money, but willfully introduce superstars?

Pierre Menez also broke the news that Jingcheng Guoen does not consider the introduction of Asian foreign players, because they believe that the introduction of non-Chinese players from Asia is not cost-effective and not worth considering.

If it is under the same conditions, they would rather spend more money to introduce popular domestic first-line local stars.

When the overwhelming news from abroad spread back to China, it immediately aroused huge repercussions on the Internet and newspapers. All the fans were dumbfounded at the continuous large-scale signings of Jingcheng Guoen, and they couldn't believe it.

If Terry and Kaka are exciting enough, then the arrival of Harvey Alonso shocked all domestic fans, while Zlatan Ibrahimovic is crazy.

Countless fans were cheering frantically, thinking that Jingcheng Guoen's continuous big spending will usher in the prosperity of the Chinese Super League.

Especially such a big-name heavy signing is bound to break the pattern of the Chinese Super League.

With both foreign and domestic players spending a lot of money, it would be unimaginable if Beijing Guoen in the new season was not the most powerful contender for the league title.

The madness of the fans is also reflected in the sales of Beijing Guoen season tickets.

According to the original club's arrangement, the [-] season tickets could no longer meet the needs of the fans.

In order to better serve the fans, Beijing Guoen had to temporarily increase [-] tickets. However, after the announcement of the introduction of Harvey Alonso and Zlatan Ibrahimovic, the football market was further stimulated. The application for season tickets skyrocketed, and the club had to add another [-] tickets.

But the supply of [-] season tickets is still far from enough to meet the demand of fanatical fans.

Not to mention that the capacity of Beijing Guoen is only more than 4, even the Nou Camp in Barcelona may not be able to meet the needs of this group of fanatical fans.

Fang Wei had no choice but to hold a press conference in person to clarify the club's helplessness. He said that season tickets could only be supplied to [-] at most. Considering the fans' fanatical demand for tickets, the club will adopt a lottery method in addition to giving priority to the club's die-hard fans.

This move is not much different from the past, but in the past, the chances of winning the lottery were relatively high. Now, one can imagine how difficult it is for four people to grab a ticket.

Fang Wei also said at the press conference that the team will officially launch a membership system in the near future, and the membership fee will not be high. The main purpose is to establish a management system for member fans so that the club can better serve fans.

As for the specific operation, the club will have a special detailed introduction.

For the Beijing Guoen team's timely public relations, the media and fans also generally affirmed that this is a great positive progress.

Ticket sales are booming, which is obvious to all, and how to divide them will definitely arouse some controversy and opinions.

The current practice of Jingcheng Guoen is understandable, and it has also given specific mitigation measures, which is still very convincing.

Therefore, after this press conference, both the media and the fans generally gave affirmation.

At the same time, quite a few fans are amazed at the operation ability of Jingcheng Guoen, thinking that it is also signings. The stars introduced by Jingcheng Guoen are more famous and attract more attention, but the real investment is not much more than that of other teams.

All fans basically attribute this series of operations of Jingcheng Guoen to Master Huan and the entire operation team behind him, and believe that Jingcheng Guoen has set a benchmark for domestic transfers and signings.

Not only domestic media and fans have praised Jingcheng Guoen, but even foreign media have believed that Jingcheng Guoen's operational ability is indeed surprising, reflecting the excellent ability of the entire management team behind it.

That is to say, under the general attention of the media and fans around the world, and the unanimous farewell of the fans in Beijing, Guoen officially set off to Barcelona, ​​Spain, for summer training.

(End of this chapter)