To become the richest man from the beginning of the game

Chapter 1319 Only Tenda Can Do It
After Hu Xianbin finished speaking, he focused on observing President Ma's reaction.

Well, Mr. Ma seems quite interested, which shows that this idea is feasible!

So he elaborated a little more on his idea.

"This function, to put it bluntly, is trying to break through the barriers between the game client and the live broadcast platform, forming the effect of resource integration."

"Take GOG as an example. We built the live broadcast software of Tuwei Live into the game GOG, read the in-game data of GOG with Tuwei Live, and then combined these data with the anchor's camera screen and microphone to collect sound. "

"The audience receives these data in their GOG client, and the in-game data is played by the GOG client, using the original resources in the game, and they can freely switch and view various game data."

"In the game screen, you can freely turn on or off the anchor's camera image and microphone sound."

"This is equivalent to directly cutting off the game screen that originally needs to be transmitted at the original picture bit rate, and only needs to transmit the sound and camera screen, which greatly reduces the bandwidth pressure."

"For players, the amount of data transmitted in the game is even greater."

"In the traditional live broadcast mode, viewers can only see what is happening on the screen."

"But in this new mode, the audience can freely view all the information in the game, including the opponent's equipment, attribute information, specific operations, etc."

"We can also make some additional functions, such as real-time display of button operations, displaying the buttons of the anchor during operation in a specific area; the review function, you can drag the progress bar to review highlights; there are also richer OB functions, If the viewer wants to watch the first-person view of the anchor, they can watch the first-person view, and if they want to see the overall view or the opponent’s view, they can also switch.”

"Of course, like a normal live broadcast, a delay function is also required to prevent screen snooping or point reporting."

"This function will be more practical in terms of watching games on GOG, because there are more things happening in the game, and the audience wants to know more details."

"For Tuwei live broadcast, many games have built-in rabbit tail live broadcast, which is equivalent to a perfect promotion; and for these games, adding the live broadcast function can also provide players with more things to do when they are hanging on the client."

"And this approach is not limited to GOG, other games like "Return to the Shore" and "Mission and Choice" are also available."

"Even players can use mods and personalization settings to make the game screen displayed on their client end more in line with their own preferences. For example, in "Return to the Shore", after the player mods the appearance mod and then goes to watch the live broadcast of the anchor, what he sees is also played by himself. The game screen after the mod, which provides a richer choice.”

"In addition, the game client can also be used as an entrance for anchor recommendations. Players of "Return to the Shore" can find anchors who specialize in "Return to the Shore" on the client."

"Because many anchors are not popular, they rank very low on the live broadcast platform and have no traffic at all. But when they are subdivided into each game, the possibility of being discovered is greatly increased."

"And isn't this perfectly in line with Mr. Pei's request, which is to find anchors?"

The more Ma Yang listened, the more reasonable it became, but he still had doubts: "It sounds perfect! But is it possible for other game companies or live broadcast platforms to imitate or copy us?"

Hu Xianbin smiled: "Mr. Ma, you may not know much about games. Only Tengda can do this method."

"Because only in Tenda, the game department and the live broadcast department can be separated from each other, without any conflict of interest!"

"To do this, you must get through the live broadcast platform and the game client. This workload is not small, and it has a certain technical content. But the workload and technical content are not the biggest problems. After all, they can be solved by burning money. .”

"The biggest problem is that the interests of game companies and live streaming platforms are not at all consistent. How can we cooperate?"

"Currently, in these domestic companies, those who make games are purely games, and those who make live broadcast platforms are purely live broadcast platforms. There are no companies like Tengda that do both."

"We assume that if ioi wants to cooperate with Langya Live to develop similar functions, they will encounter several problems."

"First of all, for ioi, changing the client requires a lot of work. Why should I develop such a function for your live broadcast platform? I have this time. Is it not good to develop new versions and new heroes? Do this function, How much practical benefit can it bring me?"

"How much benefit do you have to give me on the live broadcast platform, so that I can add so many useless things to the client, and objectively create a diversion effect for your platform?"

"Can Longyu Group agree? Even if Longyu Group agrees, can Finger Company and Dayak Group agree?"

"Secondly, for the live broadcast platform, although this improves the viewer's experience to a certain extent and reduces the pressure on bandwidth, the question is, how much will it cost to make game companies willing to do this?"

"Moreover, this is equivalent to diverting my audience to the clients of various games. Isn't it good to control these people in my own hands? It's completely thankless."

"So, if game developers and live streaming platforms are regarded as two individuals whose interests are highly separated, this function will cost them far more than their returns, and they will both feel that they have lost money."

"However, if, like Tenda, the game department and the live broadcast platform are a highly unified whole, and the problem is viewed from the perspective of the overall interests, then this function will indeed help to improve the audience's experience in the long run, and the effect may not be obvious at the beginning. , but the further the future, the richer the functions, the better the experience will be.”

"When the time comes, this will be the core competitiveness of Tuwei Live over other game platforms!"

"What's more, a company like Tenda with so many successful games is rare in the world, let alone in China."

“If it’s just one or two games, the effect might not be obvious, but Tenda has GOG, Sea Fortress, and many stand-alone games with excellent sales. It can be said that in terms of game content on the live broadcast platform, Tenda occupies a big part."

"This rich family background is the greatest confidence for us to engage in this function!"

Ma Yang nodded immediately: "Yes, it makes sense, then do it like this!"

"However...our platform has a rule that you must study for one hour. Does it affect this function?"

Of course Hu Xianbin also knew about the regulation of Tuwei Live. After thinking about it, he said: "There must be an impact. After all, this is a threshold."

"But we can also embed a live broadcast platform in the client, and watch learning videos for one hour through a pop-up window."

"That is to say, players can freely switch between two modes in the game client: one is to display with game resources, and the other is to display on the live screen."

"Of course you can only use the latter in the learning mode, but you can use all the functions freely after one hour is up."

Ma Yang said regretfully: "This one-hour limit is still a bit redundant, why don't I ask Brother Qian, report our plan to him, and let him come up with an idea to see if it can be included in this function. The one-hour limit was removed."

Hu Xianbin quickly shook his head: "That's definitely not possible!"

"If you can bypass the one-hour threshold by using the client to watch the live broadcast, wouldn't it be completely contrary to President Pei's request?"

"Pei always will never agree!"

"And I think Mr. Pei's regulation must have a deep meaning. Before we fully understand it, we can't change it randomly. It will affect Mr. Pei's overall layout."

Ma Yang: "Deep meaning?"

Hu Xianbin nodded: "Yes, although I still can't think of the specific deep meaning, but I can think of it this way: now'study for an hour' has become the label of Tuwei Live, and the formation of this label is a result of great efforts. costly."

"If this label is to be torn off, it will bring great losses to Tuwei Live. Not only will it be difficult to recover the previously lost users, but it may cause further loss of existing users."

"It's come to this point. The audience of the Tuwei live broadcast has finally adapted, got used to it, and accepted it. They must not change it randomly."

Among the many live broadcast platforms, the impression that Tuwei Live is unique is gradually formed.

And the requirement of "study for one hour" seems to be the most recognizable point that Tuwei Live is different from other platforms in the eyes of viewers who really choose to stay and are used to it.

It is also playing live broadcast for three hours, at least I feel that I have gained something for one hour.

And this feeling is their sense of belonging to Tuwei Live.

In order to create such a label, Tuwei Live actually gave up the opportunity for rapid expansion and lost a large number of user groups.

But these lost user groups may still come back in the future.

If this regulation is canceled or bypassed hastily, then for those viewers who have already left, this is Tuwei Live slapping itself in the face, completely overturning the previous decision, and further proving the mistake of this decision; For the audience who stayed and got used to this regulation, this also made the live broadcast of Tuwei lose its uniqueness.

In short, nothing can change the current situation, and if it is changed, all previous efforts will be wasted.

Ma Yang nodded: "Well, it makes sense. In fact, I just said it casually, and I still fully support Brother Qian's decision."

"Brother Qian is right, you are indeed a great talent! Sending you here really solved my urgent need!"

"Then get ready and make a plan. It's not too late. Let's start making arrangements next week!"

(End of this chapter)