To become the richest man from the beginning of the game

Chapter 1336 The fundamental difference between game content and reality
"Some people may think that the root cause is the corruption of morality, the lack of integrity, and the intermediaries who ignore the interests of tenants in pursuit of personal interests. Just like the choices of many players in the game, I just rent out the house. As for how the tenants live, it has nothing to do with me."

"But that's not the case. The answer has been given in the game, but most people haven't discovered it yet."

"Have you noticed that there are some fundamental differences between the intermediary of the game and the intermediary of reality?"

"The intermediary of the game is actually both the boss and the employee. It is responsible for its own profits and losses, and it is responsible to itself; while the actual intermediary is simply an employee, and it is a replaceable employee with almost no bargaining power. the will of the upper echelons."

"This difference is the focus of this game."

Ding Xiyao couldn't help but froze for a moment.

She instantly realized the scene of the intermediary store she saw when she first entered the game: the store was completely different from reality, it could only accommodate one person, without any other colleagues.

As the game progresses, the intermediary store will continue to expand, becoming more and more spacious, and more and more beautifully decorated, but still no other colleagues can be seen.

Before, Ding Xiyao thought it was just a game mechanism problem, but after listening to Mr. Tian, ​​it seems that there is another meaning.

"In the game, the player plays the dual role of boss and employee: when deciding how to serve customers and how to make profits, the identity is the boss; when implementing this service method and answering questions for customers personally , the identity is an employee."

"In reality, intermediaries have only one identity, that is, employees who follow the boss's instructions and contact customers on the front line."

"So, of course, a small part of the chaos in the intermediary industry in real life is due to the intermediary's own personal quality or moral issues, but most of the reasons are due to the companies and bosses behind it."

"Because the boss doesn't care about the actual living experience of the tenants, but only cares about performance and profits, under the pressure of performance, intermediaries can only 'show their talents', and the small means of cheating and abducting are just expanding in disorder The period is most conducive to improving performance and earning profits."

"Intermediaries with high performance become the top sellers, and naturally receive high bonuses and announcements from their bosses. Those with low performance can only get the most basic commission even if they have a heart-to-heart relationship with customers, and it is difficult to guarantee their livelihood."

"Over time, those who did not adapt to this environment were forced to leave, and most of the remaining intermediaries knew how to choose."

Ding Xiyao read this passage twice, and almost wanted to give a thumbs up to Mr. Tian.

So true!
Many people simply put the blame on the intermediary, thinking that the overall quality of the intermediary is low and morally corrupt, which is why there are so many chaos.

But in fact, the root cause is not in the intermediary at all.

Even if the quality of individual intermediaries is indeed worrying, most of them are not born, but forced out, cultivated and influenced by this environment.

The real decision is made by the boss. What the boss wants is quantity and performance. As for conscience and word of mouth, if they can increase profits, it can be hypocritically emphasized that they cannot increase profits. Then what is the use of these things?

For all kinds of chaos in the intermediary industry, the boss actually turned a blind eye to it, and even acquiesced and condoned it.

He said he wanted to rectify, but in fact, even if he was complained, he just raised it high and put it down gently.

Really rectified, who is responsible for the decline in profits?
The interesting thing about the game "Real Estate Agency Simulator" is that it does not separate the boss from the employees, but creates an image similar to "self-employed", allowing players to be responsible for their own profits and losses, while playing the role of the boss and employees. double role.

If the two identities are separated, on the one hand, the fun of the game will be greatly reduced, and on the other hand, it will be too preachy, and players will not accept it at all.

And the current approach not only allows players to have fun in the game and can't stop playing at all, but also allows players to think about it after calming down and understand the root of this chaos.

But this obviously doesn't get to the heart of the video.

This Mr. Tian didn't just focus on the gameplay of the game itself and its connection with social reality, but continued to expand and dig out more content.

"If you dig deeper, you will find that there is a hidden mechanism in the game."

"After the rental agreement is reached, the tenant will still be satisfied with the living in the house, and if the satisfaction is lower than expected, then when the tenant comes to the door in the future, he will find more faults and ask for a change. Too much rent, and they won’t even come to the door at all.”

"Not only that, the satisfaction of a large number of tenants will also affect the word-of-mouth of the player's store. It may not be visible in the short term, but after accumulation, this effect will become more and more obvious."

"That is to say, if you choose profits to deceive tenants, you can indeed accumulate huge profits in the short term, but the price is the decline in word of mouth, fewer and fewer high-quality tenants, making money is becoming more and more difficult; However, as time goes by, the reputation of the store gradually accumulates, more high-quality tenants will appear, and the transaction will become easier and easier.”

"This is obviously also in line with the law in reality: most tenants are easy to be fooled when renting a house for the first time. After being cheated once, they will naturally be careful, and most of them will not find the store that cheated them to rent a house again."

"But at this time, a new question may arise: Why do many intermediary companies continue to grow and develop without any punishment at all, even though they have been doing deceitful things?"

"Why in the game, if the player deceives the tenants, it will lead to fewer tenants coming to the door and slow development, but in reality, those intermediary companies that deceived the tenants are still alive and well?"

"Is this just because the game beautifies reality and gives a reasonable but unrealistic setting?"

Ding Xiyao froze for a moment, she really hadn't thought about this question.

But after Mr. Tian brought it up, she thought about it deeply before realizing that this was indeed a problem.

It stands to reason that if the intermediary company deceived the tenants, there would definitely be no tenants coming to the door. However, although companies like Zhujia Group have repeatedly deceived people, and even incidents such as formaldehyde houses have occurred, they still occupy the leading position in the intermediary market. With a dominant position, there is not even much shaking in sight.

Although the formaldehyde housing incident also caused Jujia Group’s stock to fall, and it was also rectified and fined, it seems to have recovered quickly. Its market share is still very high, and there has been no essential change.

Does this mean that real people are not as smart as NPCs in games?

Tian Gongzi quickly gave the answer.

"This issue also comes down to the identity of the players in the game."

"In the game, the player is both the boss and the intermediary, responsible for his own profits and losses, and the consequences."

"So, in the game, players can only be in charge of housing in a small area, and they have to compete with other intermediary companies. In this case, tenants actually have many choices. After being tricked by players, they will naturally Find other intermediaries, and the number of customers received by players will decrease."

"In this case, the regulatory mechanism is still at work."

"We might as well extend it, assuming that a new 'merger and expansion' gameplay is added to the game. The player is no longer the owner of a small intermediary store, but a large group company, or holds a large amount of capital."

"So, do you still need to abide by these existing rules of the game? Of course not."

"At that time, for players, the best solution is to annex all the surrounding stores, or find a way to squeeze out other intermediary companies, and open their own branches all over the city, or even across the country."

"At the same time, using these stores as a fulcrum, let the intermediaries under him constantly call and harass the homeowners, and monopolize all the surrounding housing sources in their own hands."

"In this way, the tenants have no other choice at all, because all the houses are in the hands of this company. If you don't rent from them, where else can you rent?"

"So the adjustment mechanism seen in the game will not take effect at all, because the tenant has no choice. Even if they are cheated, they can only change a store. The control of the industry atmosphere."

"So, the player's identity setting in the game is obviously carefully considered, not just for gameplay considerations."

"More importantly, a special kind of contrast is constructed."

"In the game, the player himself acts as both the boss and the employee, but in reality, the boss and the employee of an intermediary company are completely separated;"

"In the game, the 'intermediary' industry that players are engaged in is the original appearance of this industry. There is full competition, and only by improving the quality of service can we succeed; but in reality, the real 'intermediary' industry is what it looks like after alienation , is an industry with a certain degree of monopoly, and it is an abnormal state in which group companies and big capital can completely waste the actual living experience of tenants for the sake of profit."

"In other words, the intermediary identity in the game does not seem to be annoying, and you can even choose whether to keep your conscience; but the intermediary identity in reality will make people feel disgusted, and intermediaries often have no choice. In the final analysis, it is because the source The Internet has changed, leading to the change of the identity of 'intermediary': from a matchmaking service provider to a middleman who needs cards."

"By comparing the game with the reality, we can understand the difference between the two more clearly, so that we can more accurately locate the crux of the intermediary industry in reality!"

(End of this chapter)