To become the richest man from the beginning of the game

Chapter 1387 "Safe and Civilized Driving" Peripheral Samples

January 2013, 1, the first day after New Year's Day.

Meng Chang came to the advertising and marketing department. After recharging his energy, he was ready to do a big job.

Don't say anything, the publicity resources on "Successor" continue to be full!

The New Year's Day holiday has passed, and the debate on "Successor" still shows no sign of subsiding, but it is clear that everyone is exhausted from the quarrel.

Because the two parties in the dispute are just talking back and forth, and the views that each other wants to express are already very clear, and any further quarrel will be nothing but endless repetition.

Of course, the essence of human beings is a repeater, and the essence of arguing with people on the Internet is to talk about each other.

Everyone is trying hard to convince the other party, and no one is willing to accept the other party's views and change their own views, so the end result can only be chicken and duck talking, disputes escalate into verbal abuse, and finally end up blackmailing each other .

In other words, if you go online to discuss issues with others, there is a high probability that there will be no results other than getting angry.

At present, "Successor" is probably in such a noisy and exhausting situation. Neither party can persuade the other, so the flag is temporarily suspended and the drums are rested.

However, the sunspots represented by Qian still have the upper hand.

Because the supporters of "Successor" can't come up with enough convincing arguments to prove their point of view.

Although Mr. Tian jumped out to create a wave of hatred, he didn't really start to output. Instead, he predicted a date like a magic stick, and then he completely pretended to be dead. Anyone who @ him or send him a private message will It was nothing.

At the beginning, everyone had a high degree of discussion about Mr. Tian's news, but they didn't find out why, so they gradually put it down.

Under such circumstances, Meng Chang felt that it was necessary to continue to invest in publicity resources to revive the enthusiasm and rekindle the fighting spirit of both sides who had been exhausted from the battle.

Let the war continue until the middle of the month, preferably every weekend when the new episode of "Successor" is broadcast, and everyone can argue, that is the most ideal situation.

In fact, Meng Chang originally wanted Zhu Xiaoce to record a video himself and post it on the official account of Feihuang Studio to give "Successor" a platform.

Although Huang Sibo is the person in charge of Feihuang Studio, his status in the hearts of the audience is far inferior to that of Zhu Xiaoce. After all, Zhu Xiaoce is the director, and when most people see an excellent movie, their first reaction is to take credit for it. It counts on the director, followed by actors, screenwriters, and finally investors and bosses.

Allowing Zhu Xiaoce to stand on the platform can further spark controversy and make the two sides fight more happily.

But when Meng Chang went to inquire with Bao Xu, he realized that this matter was a bit difficult.

Because the suffering trip has ended the stage of indoor training this month, and officially started to suffer in the wild.

Compared with Shennongjia, which was chosen as the location of the last suffering trip, this one seems to be much friendlier, choosing an uninhabited island near Qiongzhou.

Of course, it is said that there is no one, but there is no one on the island.

In order to ensure the safety and health of the members, there is a ship on standby at all times, and there are doctors on board, and if there is a problem, they can be sent to the nearby hospital for treatment as quickly as possible.

But there is a high probability that there will be no problem.

Because these people have made great progress in their physical fitness during the indoor training process, even Qiao Liang, who has the poorest physique, has improved significantly. On the island, he will suffer a little at most. After all, the sun is very hot and the sea breeze is strong. It should be no problem to stick to it.

Zhu Xiaoce has already gone to an uninhabited island. The daily suffering tasks are heavy, and there are no mobile phones or signals on the island, and all communications are on the boat. How can we shoot videos?
And even if you really squeeze out time to shoot, netizens will probably laugh when they see the environment in which Zhu Xiaoce shoots the video and the current situation of suffering, thinking that Zhu Xiaoce is just working hard and his focus is completely off track, sorry To the effect that Meng Chang wanted to achieve.

So after thinking about it, forget it.

For things that can be solved with publicity funds, it is best not to engage in other tricks.

Although Meng Chang's highest goal is to achieve the best effect of Pei's propaganda method, burning funds is also one of the important tasks, and there is no need to save.

So Meng Chang thought about it, and gave up on this idea, and chose to continue spending money without thinking in the follow-up publicity plan.

While revising the plan, the phone on the table vibrated.

Meng Chang picked it up and saw that it was a message from Ye Zhizhou.

In Shangyang Games, Ye Zhizhou is a member of the last batch of suffering trips and has returned from suffering; while Wang Xiaobin is a member of this period of suffering travels, and is suffering on an uninhabited island with Zhu Xiaoce and Qiao Liang.

The seamless handover of these two people is just like Huang Sibo and Zhu Xiaoce's in Feihuang's studio.

The message from Ye Zhizhou is to invite Meng Chang to Shangyang Games to experience the demo of the game "Safe and Civilized Driving" and experience the steering wheel and other peripherals, so that he can better specify the promotion plan.

The current person in charge of Tenda Games is Yu Fei. The development of "Ghost General 2" was later than "Safe and Civilized Driving", but because it is smaller than "Safe and Civilized Driving", it was developed this month.

Over there in "Ghost General 2", it is estimated that Meng Chang will be invited over in a few days.

Now the heads of all departments of Tengda know that Mr. Pei is gradually handing over all the publicity work to Meng Chang, so when the project is almost completed, they will wait for Meng Chang to visit the project and formulate a publicity plan.

If Meng Chang hadn't come, everyone would have rushed to send him a message asking him to come.

After all, these projects have condensed the efforts of the entire department, and no one wants to see the popularity slump due to insufficient publicity resources.

Seeing this message, Meng Chang hesitated a little.

Because when he went to see Mr. Pei before, he had already said that he would not promote these two games, and would continue to spend publicity resources on "Successor", and Mr. Pei agreed.

Of course, he still has to allocate some promotional funds to these two games, but the plan can be done without him.

Since only money is given and no publicity plan is given, is there still a need to experience it?

Meng Chang thought about it, and finally decided to go.

Mr. Pei officially handed over the task of allocating publicity resources to him, so now he can't just consider his own commission, but also consider the overall situation of the entire Tenda Group.

Let go of projects that don't affect your commission?
Although Meng Chang could do this in theory, if he did, Mr. Pei would definitely be disappointed.

Meng Chang refused to accept the publicity plans for these two games because they were not suitable for Pei's publicity method.

But there is still some regular publicity that should be there.

People from Tengda Games and Shangyang Games are only good at research and development, not good at publicity, so if you just give publicity funds and let them play freely, the effect is actually not controllable.

Meng Chang thought about helping people to the end. Since he is the person in charge of the advertising and marketing department, he still has the responsibility to teach.

As long as the heads of these two departments learn a little bit of marketing knowledge, use the leftovers of Pei's propaganda method, and make full use of these promotional resources, then it shouldn't be a problem for these games to become popular.

It is better to teach a man to fish than to give him a fish!
Thinking of this, Meng Chang decided to go to Shangyang Games to experience "Safe and Civilized Driving", and then make a targeted publicity plan.

But this publicity plan will not be given directly to Ye Zhizhou, but like President Pei, will let Ye Zhizhou understand it by guiding him.

In this way, the natural dissemination of Pei's propaganda method was completed.

Otherwise, Tengda now has so many departments and projects, and there will definitely be more and more departments and projects in the future. If Meng Chang is required to make a publicity plan for every project, shouldn't he be exhausted?
Therefore, Meng Chang's approach in the future must be to catch the big and let go of the small.

For some major projects, it is necessary to personally formulate a publicity plan; for some routine projects, it is enough to allocate some publicity funds and let the head of the department come up with a publicity plan.

There is no need to be afraid of being unprofessional. At that time, other employees of the advertising and marketing department can help and cooperate, and improve the prototype of the plan given by the head of the department, and then fully promote it.

Meng Chang felt that President Pei must have expected the same when he handed over the right to allocate publicity resources to himself.

……

Meng Chang came to Shangyang Games by car, and Ye Zhizhou warmly welcomed him.

"Come on, look, this is the full set of equipment we have prepared for the new game!"

Shangyang Games has a special game room here, which is very spacious. At this time, a full set of peripherals for "Safe and Civilized Driving" has been placed.

"Our peripherals can be purchased separately, but it is more recommended to purchase a package."

"There are three packages to choose from. The first is an entry-level package, priced at 5800; the second is an advanced package, priced at 6800; the third is a luxury package, priced at 9999."

"If you want the best experience, try the deluxe package first."

Ye Zhizhou briefly introduced the equipment differences of the three packages to Meng Chang.

Meng Chang scanned through three different combinations, and it was obvious that the G-force seat in the luxury package was the most eye-catching.

The three packages all use the same steering wheel, pedals, and console. The difference is that the entry-level package only has brackets and no seats, and you need to equip the seats yourself; the advanced package adds a handbrake, and adjustable brackets and seats. It is integrated; the luxury package is that all accessories are complete and at the same time, it is also equipped with G-force seats, which looks obviously more stylish.

Needless to say, the three packages are aimed at three different groups of players.

The entry-level package is relatively cost-effective and the most practical, because it does not take up space, and can be placed in the study or next to the computer desk. When you want to play, you can directly use the computer chair to make do with it. There will be an extra racing seat to take up space.

The price increase of the advanced package is not large. In fact, the price difference of 1000 yuan is mainly due to the hydraulic handbrake and bracket seat.Its advantage is that you can use the hydraulic handbrake to get a better drifting experience. At the same time, the seat and the bracket are connected together, so you don’t have to worry about the seat sliding caused by stepping on the accelerator too hard or moving too much, and the sitting posture of the seat is definitely the same. Adjusted to the most suitable angle for driving.

(End of this chapter)