Chapter 937 "All kinds of street stalls:"

October 3th, Thursday.

Pei Qian came to Moyu Internet Cafe. After breakfast, he drank coffee while thinking about the situation of other industries.

"Hmm... It feels like I haven't heard from the cold noodle girl for a while."

"I don't know what's going on recently."

Pei Qian's impression of Leng Nian Girl was still a month ago, when Tengda's various physical businesses began to enter the imperial capital, Pei Qian deliberately opened a Moyu takeaway store diagonally opposite to Leng Nian Girl's store by Rui Yuchen.

Judging from the time, this store should have started to open officially.

In fact, the cold noodle girl has always been a key project that Pei Qian pays more attention to, but after all, during this period of time, his main energy is all on the rabbit tail live broadcast, and the imperial capital is too far away from Jingzhou, so he can't often go to inspect it, so the information is still lagged a bit.

But Pei Qian didn't panic. It's only been over a month, and there is no big news about the cold noodle girl on the Internet.

If Meng Chang is still the boss of the cold noodle girl, he should be more vigilant, after all, Meng Chang is too capable of causing trouble.But now Meng Chang doesn't care about it anymore. The original employees of the cold noodle girl should lose their fighting spirit and become drunk every day, right?

However, just to be on the safe side, Pei Qian still used his mobile phone to search the keyword "cold noodle girl" on the Internet.

However, a video that was posted on the Ellie Island website just last night suddenly appeared.

"Street Stalls: Episode [-]"!

The keywords of this video include "cold noodle girl", and the popularity on the Ellie Island website seems to be quite good, so it was searched out.

Among the many articles about the cold-noodle girl's coldness from the media, this video is so refreshing and out of place.

Pei Qian was stunned.

What is this ghost?

He quickly clicked on the video to check it out.

At the beginning of the video, there is an old city wall. The green bricks under the city wall are covered with moss, and the light rain is falling, and it will be late.

Pedestrians on the road look in a hurry, but there are many small shops crowded in the streets and alleys of the ancient city. Even the drizzle of the rain can't quench the vigorous fireworks.

Accompanied by the video, a calm male voice narrated.

"Smoke and fire, it's the soy milk and fried dough sticks from the corner shop, the roasted sweet potatoes on the stove, the mutton skewers at the barbecue shop, and the grilled cold noodles at the street stall..."

"Sifang food is nothing more than a bowl of human fireworks."

"The Chinese food culture has a long history, and the fame of many night markets has spread all over the country. Night markets are gathering places for delicious food, and they are also good places to set up stalls."

"Every night, there is a lot of people, the streets and alleys, and the streets are the environment that many people love the most. Only surrounded by fireworks, many people can relax their tight nerves, forget the fatigue of the day, and release their emotions to the fullest. ..."

This video is not short, about 30 minutes in total.

This film was shot in Chang'an, basically every 10 minutes as a part.The first part is a brief introduction to Chang'an's local food culture and more famous local delicacies; the second part focuses on a certain street, mainly introducing some small shops and vendors with good taste on the street, and introducing their life experiences and sad journeys; The third part is to introduce their exclusive food.

The whole film highlights a kind of pyrotechnic atmosphere. The scenes are all shot at night, when the streets and street stalls are the most popular, and all kinds of diners come and go. When shooting food, the close-up slow motion shows the color and fragrance of the food To the fullest.

At the beginning, the tone of the video was relaxed and leisurely, and the diners on the street stalls laughed heartily, which made the audience infected; A little sad; finally, when it was time to show the food, all the previously suppressed emotions were finally released, and the audience's emotions were pushed to a peak.

At the end of the video, a logo of Leng Noodle Girl appeared on the black screen, and there was a line of small words below: "Leng Noodle Girl Food Lab, taking you to taste the original local flavor!"

……

Pei Qian took a look. This video was released yesterday, and it has become very popular by now, with over one million views!

In the video, the dense barrage shows its popularity.

"Crying!"

"As a local in Chang'an, I don't even know that there are these delicacies..."

"Some well-known restaurants are actually not delicious. But some unknown stalls in the streets and alleys are very delicious!"

"The program team has a heart, this film is really full of sincerity."

"It looks delicious, you must try it if you have the chance!"

"I used to think that these stall owners must have made a lot of money because their business is so hot. Now I know that most of them came to set up stalls at the beginning because they were forced by life, and it was not easy."

"It's very touching. This kind of down-to-earth film is very easy to move people!"

"Seeing it makes me hungry, but if I'm in Chang'an, I can't eat it!"

"This is a film made by the cold noodle girl? What's the situation with the cold noodle girl? She switched from a restaurant to a documentary?"

"I remember that the cold noodle girl had a trending search every three days before. After a few months of silence, I thought it was too cold. I didn't expect to post such a documentary again!"

"The cold noodle girl looks much better now, I don't know if it's my illusion."

"What's the meaning of that last line of small print?"

"I checked, and it seems that Leng Nian Girl is planning to build a gourmet laboratory. She wants to search for food from all over the country, recruit people, buy recipes, and turn these local delicacies into Leng Noodle Girl's meals."

"Really? That's great, when will these new products be available? I'm in the imperial capital, so I must try them out when I have time!"

The attitude of the netizens is very positive, and even their attitude towards the cold-faced girl has improved significantly!

Although news has been revealed before that Tenda Group has taken over the cold noodle girl, after all, there has been no news about the cold noodle girl since the street stall food competition, and she has gradually faded out of the public's sight.

The popularity of the Internet comes and goes quickly, and most of the netizens are also fish memories.

Many people's impressions of the cold noodle girl are still on "Meng Chang", "Hot Search", "Unpalatable Roasted Cold Noodles". After seeing this video, it is of course a bright spot!

Strictly speaking, it is difficult to determine whether this video is a promotional film or a documentary.

On the one hand, it is to promote food and the gourmet laboratory of the cold noodle girl, but on the other hand, it uses documentary techniques to shoot various details, giving people a strong sense of reality.

On video sites, food has always been a topic that is easy to accumulate heat. Many big UP owners in the living area with millions of fans started their careers with food content.

Therefore, this well-shot and sincere video immediately accumulated extremely high popularity and aroused extensive discussions!

The various details shown in the video all make people feel a down-to-earth attitude, and naturally they have a better impression of the "Cold Noodle Girl" brand that has already been partially washed.

The video went viral, but Pei Qian fainted.

When was this video taken!

The video was posted on the official account of Feihuang Studio, and it was obviously Huang Sibo and the others who made the video.

More importantly, what is the food laboratory of the cold noodle girl?

Pei Qian instantly felt a sense of crisis.

He had suffered from the gourmet laboratory before!

In order to make Moyu takeaway more expensive, Pei Qian also asked Rui Yuchen to build a gourmet laboratory to regularly develop new meals.

I thought that the taste of Moyu's takeaway would not be greatly improved, but what I never expected was that this gourmet laboratory has researched many special meals, including fitness meals, "food and" and so on. It has made an indelible contribution to turning losses into profits!

It is impossible for a person to fall twice in the same place.

The gourmet laboratory of the cold noodle girl is obviously similar in nature to the gourmet laboratory of Moyu Takeaway, and it is even more dangerous!

Because the gourmet laboratory of Moyu Takeaway basically relies on self-exploration, the chance of failure in developing new meals is very high.

But the food laboratory of the cold noodle girl is quite special. They send a team to search for food all over the country. After the search, they shoot videos to promote, and then recruit people or buy recipes, and copy them directly!

This efficiency is definitely much higher than doing your own research!

Judging from the reaction of the barrage on the video, most people like this very much.

The reason why the cold noodle girl has been criticized is mainly because of the bad taste.

If the cold noodle girl can really reproduce the taste of the national specialties, it doesn’t need to be completely the same, as long as there is a [-]% similarity, many people will definitely eat it!

On the surface, this promotional video is promoting street food and the food culture of various places, but it is actually an advertisement for cold noodle girls!

Pei Qian suddenly felt a strong sense of crisis.

The failure of Moyu takeaway is still vivid in my memory, if the cold noodle girl repeats the same mistake, what should I do!

Thinking that the cold noodle girl would open stores all over the country like Moyu takeaway, Pei Qian felt a mouthful of old blood choked in his throat, ready to spurt out at any time.

"calm down."

"Think about how to solve this gourmet laboratory."

"It is definitely inappropriate to directly ban it. There is no suitable reason at all. Maybe... we can change our thinking and turn big profits into small profits?"

"Even if you can't keep losing money, it might be a solution to make less money!"

In fact, Pei Qian was not too worried about a single store.

Just like an unnamed restaurant, although it is very popular, the number of guests it carries is limited.

As long as chain restaurants cannot be opened, and unlimited expansion and replication cannot be performed, the profits it can generate are limited.

Unfortunately, the cold noodle girl is a fast food model, which can be expanded and copied without limit.Once the new food products of Gourmet Lab are successful and the store of Leng Nian Girl starts to make a profit, there is no doubt that new branches will be opened.

So, can you find a reason to interfere with the current model of the cold noodle girl?

Pei Qian pondered for a long time, and suddenly his eyes lit up.

"Have it!"

"Split the cold noodle girl apart!"

"Just start a new project, let it and the cold-noodle girl restrain each other and rob each other of resources, wouldn't it be possible to perfectly limit the development of the cold-noodle girl?"

"Establish a 'snack market' in Jingzhou, dig all the stall owners from all over the place that the cold noodle girl has worked so hard to dig here, and let them continue to set up stalls."

"Provide them with the best stall environment and the best treatment."

"As long as the treatment here is better, they will naturally stop messing around with the cold noodle girl and study the cold noodle girl's new meals!"

"Even if this snack market becomes popular at that time, it will not open a chain, and the number of customers it will carry will be very limited, and the money earned will be completely within the controllable range!"

(End of this chapter)

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