NBA Absolute Flood Dam

Chapter 901
In the afternoon, Li Ba took the girl to the Hilton Hotel.

Here, everything is ready, the contract with Li Ning is over, and he will sign a contract with Adi here today.

Adidas first has to pay a sky-high brand fee, because Li Ba is not a rookie, he is currently No.1 in basketball, and there are no shoes of his brand in Europe and America. The usage fee is paid for this market.

Li Ba hit two five-doubles, but Li Ning's company did not launch corresponding products, wasting huge business opportunities, which are now waiting for Adidas to harvest.

1.75 million U.S. dollars, and this cost is spread over Li Ba's first three and a half seasons, and each season is as high as 5 million U.S. dollars.

This figure exceeds the endorsement fees of all active sports stars, including Melo, who is now the hottest.

This is the current commercial influence of Li Ba, the comprehensive influence of the current No.1 in basketball + heavyweight world boxing champion.

After Li Ba's second five-double, now his portrait rights and name rights, the annual commercial use fee is as high as 500 million US dollars.

This is even higher than Jordan, whose annual royalties are $1000 million.

For this money, only portrait and name rights are used, and there is no need to shoot advertisements.

For this item alone, after the second five-double, Gao Yuanyuan and Bill Duffy received three for him.

Li Ba and Adi signed a 6-year contract. Adi hoped to sign for life, but Li Ba did not agree, but Adi has the priority to sign the contract.

The endorsement fee in the 6th year was 251 billion US dollars. Li Ba did not participate in the decision-making and operation of brand shoes. Li Ba took 5% of the sales from each pair of brand shoes. These are the most important two items in the contract.

This is different from the current contract between Jordan and Nike. Jordan does not participate in the operation and decision-making of brand shoes, and gets two-thirds of the profit dividends of brand shoes, without a fixed endorsement fee.

The first 1.75 million is a one-time payment, and the latter is paid in 6 years.

The signing of this contract also made Li Ba the most valuable person in the sports world today.

Adidas has already made branded shoes. The shoes are "Warhammer".

"The boy finally came to steal my business." Seeing this scene on TV, Jordan shook his head helplessly.

But fortunately, he knew that this day would come, and there was no surprise.

It's just that his future income will be reduced by a large amount, that's for sure.

Although the center forward doesn’t sell shoes, he can’t stop the unbelievable five pairs, and can’t stop Li Ba from having so many fans. Moreover, Li Ba’s ball is not as boring as a center forward. He dunks and blocks one by one, which is better than all the players in history. The top defenders are crazy about steals, they make exciting fast breaks again and again, and now they often hit one-stop charging super heavy dunks. Such a center is definitely an unconventional center.

At this time, Nike headquarters, watching the signing ceremony between Adidas and Li Ba, fell silent.

The reason why Nike failed to sign Li Ba was because they didn’t want to pay the one-time fee, and they only wanted to give 2% of the secondary sales. Yuan Yuan and Bill Duffy chose Adi.

"The war with Adi has begun!"

In the office, Nike President Philip Knight looked at the TV screen and murmured.

In the evening, Adi held a grand PT, inviting a large number of celebrities and celebrities from all walks of life.

Li Ba and the girl didn't return to the hotel to rest until three o'clock in the morning.

However, after Gao Yuanyuan signed the contract in the afternoon, she returned to China with a group of her domestic teams. If she was in a hurry, she could go home for the New Year's Eve dinner.

For Chinese New Year, Li Ba, as the boss, sent a big red envelope of 100 million US dollars to Bill Duffy's team, and 1000 million US dollars to Gao Yuanyuan's team.

Gao Yuanyuan's team here is much larger, not only responsible for his brokerage business, but also his investment team.

At 10:[-] am the next day, Li Ba wore his Warhammer generation to participate in some activities during the All-Star Weekend. He rushed back to the hotel at [-]:[-] pm and took his family to Chinatown for shopping to feel the atmosphere of the Spring Festival.

"It's lively."

"This is the largest Chinatown in the United States, and then there is San Francisco."

"It's just that there are not many Mandarin speakers, and I don't understand much."

"The immigrants here are mainly from the coastal provinces. There are quite a lot of people who speak Hokkien and Hakka. We don't have many people in the inland provinces of Hunan and Hubei."

Several people played here until dinner time, and returned to the hotel after dinner.

On February 2th, New Year's Eve, the All-Star Rookie Challenge begins.

Li Ba didn't go to the scene, he wanted to have a New Year's Eve dinner.

I made an appointment with Dayao and the others, and their family members also rushed to New York, and the four families celebrated the New Year together.

Everyone gave red envelopes to each other, and there were so many people that it was considered lively.

The next day, the first day of the Lunar New Year, the family went shopping in Chinatown again, and at night, they went to Madison together.

Li Ba had four front-row tickets, the Suns got him two, the Knicks gave him one (a special chair), and the remaining one was given by the league officials.

The three of Dayao and his family did not have this treatment, especially Dazhi and Daba, who bought their own tickets to enter the venue.

Zhang Lili was at the scene, seeing Li Ba's family of four sitting in the front row, and it was the best seat, he couldn't help laughing:
"Look, a lot of the league's stars are sitting in the back. This is the current row of the Hammers in the league."

"Son, they sit in the back, we sit here, isn't it suitable?"

Li Dacheng looked back at Dayao's parents who were all sitting in the fifth row, and said to Li Ba.

"No way, Dad, I can't get more tickets. Sit down, just watch the fun." Li Ba laughed.

Tonight's Madison, the league made a special arrangement, adding elements of the Chinese New Year, and invited a professional lion dance team.

Stern invited Li Ba and Dayao to light up, and Dayao asked Li Ba to light up. Li Ba was also polite and lit up for the lion.

After the light cleared, Li Ba and Dayao went back to the locker room to get ready.

This year's Western Conference All-Stars start with Dayao and Li Ba, Duncan, Kobe, McGrady, and O'Neal, Nowitzki, Anthony, Marion, Marbury, Josh Howard, and Okur as substitutes.

The starters in the Eastern Conference are Garnett, Wade, LeBron James, Bosh, and Arenas, and the substitutes are Joe Johnson, Dwight Howard, Jermaine O'Neal, Billups, Hamilton, Carter, and Nash.

Frank is the head coach in the west and Pat Riley is the head coach in the east.

"Hey, Frank."

Li Ba came to the guest room and greeted Frank outside.

"Hammer, you can arrange it, I won't go in." Frank said with a smile.

"OK!"

Li Ba nodded, opened the door with a smile and went in.

"This guy is going to plot again." Dayao cursed.

(End of this chapter)