I want to be a giant of Hong Kong Island
Chapter 269 [Buy a house and get gold! 】
Chapter 269 [Buy a house and get gold! 】
After all, the trip to the United States only cost 1000 million U.S. dollars, and the acquisition of the Ritz-Carlton Hotel in Boston cost 900 million U.S. dollars, leaving 100 million U.S. dollars for Star Hotel Management Company as start-up capital.
Wu Guangyao’s task for Charles is to manage the Ritz-Carlton Hotel in Boston and at the same time bring out a super hotel management team for Shining Star Hotel Management Company; three years later, Shining Star can be incubated on Hong Kong Island Its own hotel brand, Shangri-La Hotel, and the establishment of a Ritz-Carlton Hotel on Hong Kong Island.
In the moment of glory, Wu Guangyao yearned for that time!
"BOSS, if you only manage a Ritz-Carlton hotel, the size of the management team you mentioned will waste two years of your salary. I have a suggestion, the mid-range hotel 'Holiday Inn' in the United States, which has developed rapidly in recent years, And take the lead in introducing the "franchise operation" model; I am wondering if we can buy the right to use the "Holiday Inn" brand and establish several mid-range hotels in the United States. In this way, after three years, Shining Star will have a more professional The hotel management team is enough to run two high-end hotels on Hong Kong Island." Charles suggested.
When Wu Guangyao heard this, he immediately felt very good!
For Holiday Inn, Wu Guangyao naturally knows that he copied their founder's "commitment loan method" and founded the Metro chain retail chain in London!
Holiday Inn is positioned at mid-price and high-standard service; it was established in 1952. At that time, there were almost no mid-price hotels on the market, so the success of Holiday Inn was a matter of course.
And his founder Mr. Wilson was the first to introduce the franchising method into the hotel industry, and the industry appraised him as "changing the development history of the world hotel industry".
"Yes, I can invest at any time, as long as you bring the team to me!" Wu Guangyao said.
"Boss, please rest assured, I will prove to you that I am worthy of your efforts!" Charles said solemnly.
When Wu Guangyao returned to Hong Kong Island, he did not take all his personal consultants with him. He left financial consultant Morse and M&A consultant Jonathan to assist Charles in his work for the time being.
The acquired hotels naturally need to appease people and make the management more perfect.
Wu Guangyao also put forward several suggestions: first, place condoms in hotel rooms; second, improve the degree of electrical appliances; third, increase public facilities, such as gyms. (The protagonist is just speaking from the perspective of a future customer experience)
Back on Hong Kong Island, it was already the beginning of July.
"Boss, the house can't be sold recently. On average, only two or three houses can be sold a day!" Xiu Yanbing said to Wu Guangyao in a dull tone.
"How many suites does Cheung Kong have yet to sell?"
Of course Wu Guangyao knew that something like this would happen sooner or later this year, because the supply of real estate on Hong Kong Island exceeded demand!
At this time, it is not easy to buy a house on Hong Kong Island; it takes four labors from a family to be able to buy a house with a loan.
In other words, if you are just a couple, you basically cannot afford it. You must have the support of your parents and a certain amount of savings.
"There are 385 sets in the third phase of Capital City (a total of 1900 sets), and 590 sets in Shenshuiwa (a total of 1600 sets)." Xiu Yanbing said that he is in charge of administration and sales. He has certain responsibilities for such a thing, but There is nothing I can do; recently, even the number of people who come to see the house has decreased a lot. Some people who came to see the house turned around and left as soon as they heard the price.
After hearing this, Wu Guangyao began to think of countermeasures!
Judging from the current situation, housing prices/land prices should be about to plummet; if there are close to 1000 sets left, it will be a big loss.
Even if the house price started to pick up in 1959, it would never return to this price within three years; as a developer, you must not keep the house in your hands for five years, because the capital is only valuable when it flows.
"If you do this, put out the slogan, 'The last 100 units, buy a house and get gold, first come, first served!' We sell it at a [-]% discount, and use gold to offset that discount!" Wu Guangyao said.
These two properties have always been sold at a [-]% discount, and Wu Guangyao decided to drop another [-]% off; of course, this discount is returned to the customer in gold of the same value.
In this way, there is no need to make a slogan of [-]% off, which is easy to cause confusion!
As the person in charge of long-term sales, Xiu Yanbing immediately understood the classic of this slogan!
First of all, there are only 100 houses, which will make people feel a sense of urgency, and think that the price of houses will increase, and everyone is buying;
Secondly, the temptation to buy a house and send gold is very strong.What is gold? Gold is a universal thing. Many families in Hong Kong Island do not have the habit of saving money, and they all like to save gold;
In the end, the first come, first served is also easy for one consciousness to take charge of one's mind.
"Okay, I'll do it right away!" Xiu Yanbing said happily.
It's not that these subordinates can't think of a better way, but that they don't have the right to decide to sell at a [-]% discount!
"Remember, these houses must be sold quickly, and they must not be rotten in your hands; if you think about it, what is the reason why they cannot be sold, it must be because the supply exceeds the demand. Therefore, it is dangerous! "Wu Guangyao reminded.
Xiu Yanbing finally realized the seriousness of the problem, nodded his head fiercely, turned around and left to execute it!
Wu Guangyao was concerned about the Yangtze River Central Commercial Complex in his heart, so after Changjiang Industrial finished handling the matter, he planned to go to Tsim Sha Tsui to check the progress.
No matter what your status is, no matter how rich you are, in this era, as long as you want to go from the main island to Tsim Sha Tsui, Kowloon, you have to take the Star Ferry.
The Star Ferry is affiliated to Wharf, and Wharf is the company booked by Wu Guangyao, so every time I take the Star Ferry, I feel like I am taking my own company's ferry.
For 3 cents per person, Wu Guangyao and his group of seven will have to pay 2 cents for 1 cent; although the money is small, it cannot hold back the many people who commute to and from the two sides of the Taiwan Strait every day.
On the Star Ferry, Wu Guangyao could see the piece of land in the center of the Yangtze River from a long distance away, and there were many machines and workers busy on it.
"This year, a lot of people came from the other side. Have we, Changjiang Industrial, made any contribution to them?" Wu Guangyao said casually, looking at the land in the center of the Yangtze River.
"Yes, one or two hundred people have been absorbed in each of the four construction sites, and there can be no more." Li Xing said.
"Well, I can do what I can, after all, my personal ability is limited!" Wu Guangyao sighed.
When Wu Guangyao came to the construction site of the Yangtze River Center, Chen Cheng, the person in charge of Hong Kong Island First Construction, was also there, and happened to accompany Wu Guangyao to inspect.
The entire construction site feels busy. You must know that the Yangtze River Center still adopts a day and night construction mode. Otherwise, if you want to complete it in four years, there must be no hope.
There are many foreigners on the construction site. They usually carry the blueprints and translate with them; these are American engineers, there are more than a dozen of them, and Cheung Kong has specially arranged translators for them.
"Report the employment situation!" Wu Guangyao said to Chen Cheng.
"Yes, boss! There are 1350 construction workers employed in the entire Cheung Kong industrial site, of which more than 300 are workers from Hong Kong Island No. There are a total of 1150 construction workers, and according to the boss's instructions, 200 people were selected from the people who escaped from the opposite side to be assigned to the contractors as laborers." Chen Cheng replied seriously.
Wu Guangyao nodded, and it was really touching after a circle!
Cheung Kong has been established for nine years, with a starting capital of 400 million Hong Kong dollars, and a total profit of about 1.3 million (if the house is basically sold), 70% of the profits are invested here;
The land of the Yangtze River Center alone is worth more than 2200 million Hong Kong dollars, plus the estimated construction cost of 7000 million, so the Yangtze River Center has invested nearly [-] million.
The remaining assets of Changjiang are only a global building, and about 3000 million in cash (when the house is basically sold).
At this moment, Wu Guangyao's heart is longing, as if he is in the center of the Yangtze River in the future.
This project will be very profitable in the future just by collecting rent;
Although this project has cost Cheung Kong a lot of energy, it is definitely a milestone for Cheung Kong.
(End of this chapter)
After all, the trip to the United States only cost 1000 million U.S. dollars, and the acquisition of the Ritz-Carlton Hotel in Boston cost 900 million U.S. dollars, leaving 100 million U.S. dollars for Star Hotel Management Company as start-up capital.
Wu Guangyao’s task for Charles is to manage the Ritz-Carlton Hotel in Boston and at the same time bring out a super hotel management team for Shining Star Hotel Management Company; three years later, Shining Star can be incubated on Hong Kong Island Its own hotel brand, Shangri-La Hotel, and the establishment of a Ritz-Carlton Hotel on Hong Kong Island.
In the moment of glory, Wu Guangyao yearned for that time!
"BOSS, if you only manage a Ritz-Carlton hotel, the size of the management team you mentioned will waste two years of your salary. I have a suggestion, the mid-range hotel 'Holiday Inn' in the United States, which has developed rapidly in recent years, And take the lead in introducing the "franchise operation" model; I am wondering if we can buy the right to use the "Holiday Inn" brand and establish several mid-range hotels in the United States. In this way, after three years, Shining Star will have a more professional The hotel management team is enough to run two high-end hotels on Hong Kong Island." Charles suggested.
When Wu Guangyao heard this, he immediately felt very good!
For Holiday Inn, Wu Guangyao naturally knows that he copied their founder's "commitment loan method" and founded the Metro chain retail chain in London!
Holiday Inn is positioned at mid-price and high-standard service; it was established in 1952. At that time, there were almost no mid-price hotels on the market, so the success of Holiday Inn was a matter of course.
And his founder Mr. Wilson was the first to introduce the franchising method into the hotel industry, and the industry appraised him as "changing the development history of the world hotel industry".
"Yes, I can invest at any time, as long as you bring the team to me!" Wu Guangyao said.
"Boss, please rest assured, I will prove to you that I am worthy of your efforts!" Charles said solemnly.
When Wu Guangyao returned to Hong Kong Island, he did not take all his personal consultants with him. He left financial consultant Morse and M&A consultant Jonathan to assist Charles in his work for the time being.
The acquired hotels naturally need to appease people and make the management more perfect.
Wu Guangyao also put forward several suggestions: first, place condoms in hotel rooms; second, improve the degree of electrical appliances; third, increase public facilities, such as gyms. (The protagonist is just speaking from the perspective of a future customer experience)
Back on Hong Kong Island, it was already the beginning of July.
"Boss, the house can't be sold recently. On average, only two or three houses can be sold a day!" Xiu Yanbing said to Wu Guangyao in a dull tone.
"How many suites does Cheung Kong have yet to sell?"
Of course Wu Guangyao knew that something like this would happen sooner or later this year, because the supply of real estate on Hong Kong Island exceeded demand!
At this time, it is not easy to buy a house on Hong Kong Island; it takes four labors from a family to be able to buy a house with a loan.
In other words, if you are just a couple, you basically cannot afford it. You must have the support of your parents and a certain amount of savings.
"There are 385 sets in the third phase of Capital City (a total of 1900 sets), and 590 sets in Shenshuiwa (a total of 1600 sets)." Xiu Yanbing said that he is in charge of administration and sales. He has certain responsibilities for such a thing, but There is nothing I can do; recently, even the number of people who come to see the house has decreased a lot. Some people who came to see the house turned around and left as soon as they heard the price.
After hearing this, Wu Guangyao began to think of countermeasures!
Judging from the current situation, housing prices/land prices should be about to plummet; if there are close to 1000 sets left, it will be a big loss.
Even if the house price started to pick up in 1959, it would never return to this price within three years; as a developer, you must not keep the house in your hands for five years, because the capital is only valuable when it flows.
"If you do this, put out the slogan, 'The last 100 units, buy a house and get gold, first come, first served!' We sell it at a [-]% discount, and use gold to offset that discount!" Wu Guangyao said.
These two properties have always been sold at a [-]% discount, and Wu Guangyao decided to drop another [-]% off; of course, this discount is returned to the customer in gold of the same value.
In this way, there is no need to make a slogan of [-]% off, which is easy to cause confusion!
As the person in charge of long-term sales, Xiu Yanbing immediately understood the classic of this slogan!
First of all, there are only 100 houses, which will make people feel a sense of urgency, and think that the price of houses will increase, and everyone is buying;
Secondly, the temptation to buy a house and send gold is very strong.What is gold? Gold is a universal thing. Many families in Hong Kong Island do not have the habit of saving money, and they all like to save gold;
In the end, the first come, first served is also easy for one consciousness to take charge of one's mind.
"Okay, I'll do it right away!" Xiu Yanbing said happily.
It's not that these subordinates can't think of a better way, but that they don't have the right to decide to sell at a [-]% discount!
"Remember, these houses must be sold quickly, and they must not be rotten in your hands; if you think about it, what is the reason why they cannot be sold, it must be because the supply exceeds the demand. Therefore, it is dangerous! "Wu Guangyao reminded.
Xiu Yanbing finally realized the seriousness of the problem, nodded his head fiercely, turned around and left to execute it!
Wu Guangyao was concerned about the Yangtze River Central Commercial Complex in his heart, so after Changjiang Industrial finished handling the matter, he planned to go to Tsim Sha Tsui to check the progress.
No matter what your status is, no matter how rich you are, in this era, as long as you want to go from the main island to Tsim Sha Tsui, Kowloon, you have to take the Star Ferry.
The Star Ferry is affiliated to Wharf, and Wharf is the company booked by Wu Guangyao, so every time I take the Star Ferry, I feel like I am taking my own company's ferry.
For 3 cents per person, Wu Guangyao and his group of seven will have to pay 2 cents for 1 cent; although the money is small, it cannot hold back the many people who commute to and from the two sides of the Taiwan Strait every day.
On the Star Ferry, Wu Guangyao could see the piece of land in the center of the Yangtze River from a long distance away, and there were many machines and workers busy on it.
"This year, a lot of people came from the other side. Have we, Changjiang Industrial, made any contribution to them?" Wu Guangyao said casually, looking at the land in the center of the Yangtze River.
"Yes, one or two hundred people have been absorbed in each of the four construction sites, and there can be no more." Li Xing said.
"Well, I can do what I can, after all, my personal ability is limited!" Wu Guangyao sighed.
When Wu Guangyao came to the construction site of the Yangtze River Center, Chen Cheng, the person in charge of Hong Kong Island First Construction, was also there, and happened to accompany Wu Guangyao to inspect.
The entire construction site feels busy. You must know that the Yangtze River Center still adopts a day and night construction mode. Otherwise, if you want to complete it in four years, there must be no hope.
There are many foreigners on the construction site. They usually carry the blueprints and translate with them; these are American engineers, there are more than a dozen of them, and Cheung Kong has specially arranged translators for them.
"Report the employment situation!" Wu Guangyao said to Chen Cheng.
"Yes, boss! There are 1350 construction workers employed in the entire Cheung Kong industrial site, of which more than 300 are workers from Hong Kong Island No. There are a total of 1150 construction workers, and according to the boss's instructions, 200 people were selected from the people who escaped from the opposite side to be assigned to the contractors as laborers." Chen Cheng replied seriously.
Wu Guangyao nodded, and it was really touching after a circle!
Cheung Kong has been established for nine years, with a starting capital of 400 million Hong Kong dollars, and a total profit of about 1.3 million (if the house is basically sold), 70% of the profits are invested here;
The land of the Yangtze River Center alone is worth more than 2200 million Hong Kong dollars, plus the estimated construction cost of 7000 million, so the Yangtze River Center has invested nearly [-] million.
The remaining assets of Changjiang are only a global building, and about 3000 million in cash (when the house is basically sold).
At this moment, Wu Guangyao's heart is longing, as if he is in the center of the Yangtze River in the future.
This project will be very profitable in the future just by collecting rent;
Although this project has cost Cheung Kong a lot of energy, it is definitely a milestone for Cheung Kong.
(End of this chapter)
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