I want to be a giant of Hong Kong Island

Chapter 28 Before Opening
Now it's commercial time, welcome to Hong Kong Island Radio again!

"It has been imitated all the time, but has never been surpassed! Laofengxiang opened four stores together, and the general public is welcome to come and buy! The opening is a big bargain, there are many discounts, and you can also participate in the lucky draw."

"Lifetime commitment, lifetime love! Welcome to Laofengxiang Jewelry!"

The whole family was listening to the radio, and the woman heard the advertisement and said quickly, "Husband, buy me a necklace! Lao Fengxiang's not only retains its value, but also has a beautiful style!"

The man questioned: "Preserve value? Preserve value must be a gold nugget!"

The woman was dissatisfied and said: "Can I wear gold nuggets? Can't I wear jewelry because I serve you guys every day? Look at Mrs. Zhang, she is wearing a necklace to show off in front of me. What about me? What do I have?"

The man hurriedly said: "I didn't say I wouldn't buy it. If I bought it, I would definitely buy it. They just happen to be holding an event, and maybe they can draw a prize!"

"Brother Li, sister-in-law Li, help me to sign my name on the back of this leaflet!" A young woman begged the neighbor couple

"What kind of signature, we are not celebrities, what's the use of signing?" Brother Li said with a smile
"Of course it works. As long as I collect the signatures of 36 people, I can go to Laofengxiang jewelry store and buy a gold bracelet at a low price. The original price is 16 Hong Kong dollars, only 12 Hong Kong dollars, which is 4 Hong Kong dollars cheaper!" The young woman explained
"What? Show us!" The couple curiously took the leaflet and read it carefully.

The more you look at it, the more fascinated you are. Lao Fengxiang has big rewards at the opening, lottery draws, and discounts are everywhere;
The innovative style, the purity of the four nines, and the promise of exchanging the old for the new moved the hearts of both of them!

"Husband, buy me some jewelry too! I heard people say that the price of gold will go up recently!" Sister Li said to Brother Li
"Okay, when it opens, I'll take you to see it and buy you a necklace to make up for the hard times you and I have had for so many years!" Brother Li said softly.

For his wife, Big Brother Li, he was disappointed and guilty. In the past few years, he ran around with him and suffered a lot.

Now that the conditions are better, it is natural to compensate the wife.

"Brother Li, Sister-in-law Li, help me sign the signature first, and then get tired!" The young woman couldn't help complaining when she saw the two of them getting tired in front of her. You perform one.

"Okay, we'll sign for you, but do you still have this leaflet?" Mrs. Li asked eagerly, after all, it can save 4 Hong Kong dollars!

"No more, it was distributed on the street, one per person! Not too much!" The young woman said with a normal expression, proud of herself.

At the same time, the major newspapers on Hong Kong Island are also full of advertisements for Lao Fengxiang.

For a while, Lao Fengxiang became the topic of conversation among Hong Kong residents.

In Lao Fengxiang's office, Rong Bensheng said to Wu Guangyao in admiration: "Mr. Wu, you are simply a genius. This trick of collecting 36 signatures has at least magnified the effect of our publicity by more than 10 times. And our dedication , just sell a bracelet at a low price, and don’t need to spend a penny on advertising.”

Wu Guangyao was very proud of himself at this time, this kind of routine of collecting "likes" by later generations was brought to this era by himself, and the effect was so good that it was a mess.

Think about those people relying on Lao Fengxiang's leaflets to find people to sign everywhere, so people always ask why they signed. Has such a positive advertisement become popular in the hearts of the people soon?

Is there anything better than this kind of publicity?

I'm afraid that only with the emergence of mobile phones, there will be better means of publicity!

However, Wu Guangyao is naturally not complacent about his actions. He said to Rong Bensheng: "Propaganda is only an effect. What really depends on the quality and style of jewelry, as well as the quality of service. So we can't be proud! We must always be vigilant , after all, these other gold and silver shops can also do it!"

Rong Bensheng said seriously: "Well, I will always be vigilant and never let these reasons become a stumbling block to our development!"

Wu Guangyao is very satisfied with Rong Bensheng, he already has the qualities and abilities of a professional manager.

As long as he touches a lot of things lightly, he will understand them, and then implement them, and even do better.

Wu Guangyao emphasized again: "Tomorrow, the four stores will open. There must be no mistakes! I have basically dispatched all the Leidun security personnel. These are not enough, and the office will try to maintain order as much as possible."

"Well, Mr. Wu, don't worry, I will pay attention!"

"I thought that I was about to catch up with Wu Guangyao, but I didn't expect Wu Guangyao to leave me behind! It's so bold, they opened four stores at once, and the radio station and newspapers are all their propaganda!" Zheng Yutong muttering in my store

"Since Sheng Yu, He Shengliang!"

"However, I won't be knocked down. I want to match Lao Fengxiang!"

Zheng Yutong decided that other people's things are his own, so he should copy and learn humbly.

At this time, the entire gold shop jewelry store on Hong Kong Island felt like a wolf is coming.

In the past, Lao Fengxiang only dominated Hong Kong Island, but now he has covered the entire Hong Kong Island.

It will naturally have an impact on everyone's business, after all, there are only 80 million people on Hong Kong Island.

Lao Fengxiang's six shops are all located in prosperous areas, and the locations are quite good. Coupled with this large-scale publicity, I am afraid that it will really become the top spot of Hong Kong Island Gold Shop Jewelry Store.

This is the thinking of many colleagues. Although it is very helpless, I have to admit that Lao Fengxiang has many advantages!

There are hot eyes!

There are also those who want to mess with Lao Fengxiang!There are also gangsters who are eyeing Lao Fengxiang!

But I don't know who made the noise. Lao Fengxiang not only has connections with foreign police superintendents and officials, but also has a lot of connections with HSBC.

I heard that I owe a lot of money to HSBC, which is a bit awesome!

If you want to mess with Lao Fengxiang, you are against HSBC. After all, HSBC is also worried that the money will not be recovered, so naturally it will help Lao Fengxiang!
The most important thing is that Lao Fengxiang hired a group of Lao Shizi Lei Dun security guards, all of whom are strong warriors, and ordinary people have no chance to mess with others.

At this time, Wu Guangyao would rather make less money for himself, but also ensure the safety of his company.

Therefore, Wu Guangyao would basically visit the foreign officials in the police station in the branch area.

With fluent English and some gold jewelry, a friendly relationship has also been established.

Even if it is not as good as my relationship with Superintendent Richard, at least it is a relationship that can do things with money!
Wu Guangyao came from a later life, so he naturally knew the power of this, so he managed it well in all aspects.

Foreign officials all assured Wu Guangyao that they would take care of Lao Fengxiang in the area under their management!

Give the protection fee to a foreigner, at least he is an idiot, if you give it to those three-educated, I'm afraid it will swallow up your shop.

This is a cycle game, Lao Fengxiang is afraid of gangsters, gangsters are afraid of foreigners, foreigners like money, Lao Fengxiang is rich.

Of course, Leidun Security has also expanded its recruitment to 30 people. Although it can't deal with large gangs, it can still handle ordinary hooligans.

Of course, in this way, I spent a lot of money.

Coupled with the high quality of his own jewelry and the promotion of the opening event, it can be said that Lao Fengxiang's profit is in the middle and lower reaches of the industry.

However, as I went to Macau to buy a large amount of low-priced gold, my profits will gradually increase!
Of course, Wu Guangyao didn't care either!

In later generations, Pinxixi has been losing money for several years in a row in order to attract traffic.

Wu Guangyao also planned in the same way, to build a brand first, let this brand be deeply rooted in the hearts of the people, and form a famous brand.

In this way, the issue of huge profits will be considered in the future!
(End of this chapter)