I want to be a giant of Hong Kong Island

Chapter 89 The Beginning of a Media Empire
In an office in Central

Wu Guangyao was meditating, but there was no one in the huge office.

This is where Wu Guangyao asked someone to rent it out to set up a newspaper office.

The quiet environment just allowed Wu Guangyao to think smoothly. While planning newspapers and periodicals in his mind, he wrote them down.

Newspapers can not only help the current self, master some speeches, and help careers.

It can also slowly develop into a media company, just like Time Warner in later generations.

Later generations of Time Warner, as one of the six major media giants in the United States and one of the world's top [-] companies, have astonishing influence.

Time Warner's business territory spans the publishing, film and television industries, including Time Magazine, Sports Illustrated, Fortune Magazine, Life Magazine, Turner Television Network, CNN, HBO, DC Comics, Warner Bros., etc. Influential media are all affiliated businesses.

Among them, "Time" and "Fortune" are well-known international magazines with amazing influence!

Wu Guangyao remembered that if any Chinese celebrity was published in Time Magazine, even in the eyes of Chinese people, there would be a kind of improvement!
This is the authority and influence of Time Magazine!

There is also Sony, which acquired Columbia Records and entered the music field; annexed Columbia Films and entered Hollywood.

In the later stage, as long as I have money, I can bring Chinese culture into the United States, forming a cultural invasion!

After all, that's what Sony does!

However, everything is done step by step. Wu Guangyao's first step is to continue to lead in the field of Hong Kong newspapers!

What type should I choose for my first newspaper, or what type should I focus on?

Wu Guangyao carefully analyzed what kind of people are reading newspapers in this era. Obviously, they are all educated people with middle-to-high-end income.

So what content these people like to read the most is what the newspaper focuses on!
Business and current affairs are obviously what these people like to watch, and they are also the mainstream nowadays.

If you hold too many story clubs, others may not like to watch them, after all, everyone is very busy bosses and high-income earners.

As for serial novels, Wu Guangyao also plans to wait, at least after 1950.

Besides, no one can write now. Wu Guangyao knows something, but he can't write it, so it's useless!

I can only wait for Jin Yong and Liang Yusheng to mature a little bit, and then send out an invitation to them, and I can give them an outline.

What is the name of the newspaper?
If it is marked with the Commercial Daily, it will not be very comprehensive, after all, it must focus on current affairs.

If there is, then this newspaper should be called "Oriental Daily". Wu Guangyao finally made up his mind.

Just when Wu Guangyao was about to write some constructive opinions for the newspaper, a Lei Dun security guard led a gentle man in his 30s into the room.

Presumably this is the person introduced by Zhao Xi, who has been an editor in the newspaper industry for more than ten years.

"Boss Wu, my name is Shen Baoxing, Zhao Xi introduced me!" When Wu Guangyao was still observing, Shen Baoxing spoke first.

Wu Guangyao stretched out his right hand, and said politely: "I have been waiting for a long time!"

After the two shook hands, Wu Guangyao invited Shen Baoxing to sit down and examine each other!
"Boss Wu is being polite, I'm afraid I haven't even heard of my name! But Boss Wu's name is very popular with me, and I can talk about Boss Wu's deeds for days without stopping." Shen Baoxing said with a smile.

Wu Guangyao was taken aback for a moment, this guy was straightforward, but he recruited people who were editors and reviewers, not management talents, so it was appropriate.

"Mr. Shen, I would like to ask, why are you willing to resign from "Sing Tao Daily" and come to a place where I have nothing?" Wu Guangyao expressed the doubt in his heart.

"Sing Tao Daily" has been established for more than ten years, and Shen Baoxing has reached the position of deputy editor-in-chief, and he is willing to come to his place where the publication has not yet been established.

"Boss Wu wants to hear the truth, or lies?"

It seems that Shen Baoxing is very good at dealing with affairs. I don't know if it is an occupational disease, and even the boss can talk a little bit.

"Let's listen to the lies first!" Wu Guangyao said casually. Anyway, he can tell the truth from the falsehood, so it doesn't matter to listen.

"I admire Boss Wu very much, and I am very happy to work under Boss Wu!" Shen Baoxing said seriously.

"What about the truth?" Wu Guangyao ignored Shen Baoxing's trickery.

"The truth is that Boss Wu is very rich, and I can be promoted from deputy editor-in-chief to editor-in-chief at once, so I want to take a gamble."

The very real answer, if it were Wu Guangyao, he would have the same idea.

The two talked for a while about the idea of ​​a new newspaper, and soon both of them were full of surprises.

Wu Guangyao was pleasantly surprised that although this Shen Baoxing would come to trouble, he was indeed capable.

Shen Baoxing was even more surprised. Boss Wu had many novel suggestions for the layout and content of the newspaper.

Although it was very general, it gave myself a lot of constructive tips.

This boss is too whimsical, he can come up with many wonderful ideas!
No wonder, every step of the boss in the past two years is full of new ideas, and it is a road that no one on Hong Kong Island has traveled.

"Boss Wu, I take back the lie I just said, but it is actually the truth. As expected, it is better to be famous than to be famous. You are always full of pioneering practices!"

Ignoring Shen Baoxing's flattery, Wu Guangyao continued to talk about the business.

"Leave two small pages on the reverse side, one for advertisements and one for stories."

"Story meeting?" Shen Baoxing was a little confused.

"Yes, it's a story club. Each page of the newspaper invites a story, which can be touching or make people laugh. This way the newspaper can increase its entertainment and make people relax." Wu Guangyao remembered himself When I was a child, my favorite thing to read was the published storytelling.

The two discussed for a while, and another person came to the office. This was Wu Guangyao transferred from Uniqlo.

His name was Yang Kang, he was active and good at sales, and he happened to be in charge of the sales and logistics of "Oriental Daily".

Wu Guangyao has always liked to cultivate reserve cadres and reserve talents, because he knows that his career has just begun.

After Yang Kang and Shen Baoxing met, Wu Guangyao left.

For recruitment and preparation, Wu Guangyao completely delegated authority to the two, and he only needed to see the results.

The current role of newspapers and periodicals is to allow themselves to master certain opinions, and to truly develop the media in an all-round way, at least ten years later!
In the next ten years, I want to make "Oriental Daily" the best Chinese newspaper in Hong Kong Island and Southeast Asia!

Of course, "Dongfang Daily" will never have any political leanings, this is Wu Guangyao's bottom line.

It is just a business newspaper, and only in this way can I save myself a lot of trouble.

(End of this chapter)