Chapter 242 All Winners

"Either, let's have a limited-time special offer, and restore ten free two for a limited period of time, or you will really lose money." There is no need to discuss in advance, this is what Wu Wei wants. Only when you are prepared to lose money can this special sale be successful.

All the products are the same as the products that are distributed to major supermarkets across the country, so the profit is not so crazy. How about a courier package?Two more bags, if the quantity is large enough, does involve what the manufacturer considers 'losing money'.

In Wu Wei's place, pay a fart.

The profit of snacks is huge, but I just don’t want to ruin your brand. If the price difference between the sale price and the physical sales price is too big, then don’t even think about distributing the goods to the physical store, so when he packed fourteen bags It just occurred to me that in such a big company, there will be no shortage of people with high emotional intelligence, and they will definitely come over to say hello to me.

Thinking of the scene in my memory where the performance was almost hoarse, I will call the shots and you all don’t talk, the corners of Wu Wei’s mouth slightly raised. He really wanted to be the originator of this. After thinking about it, let’s forget it. There will also be a video of being turned into a ghost by netizens, spreading all over the Internet.

Therefore, Wu Wei calmly refuted this suggestion: "Just hang it up and sell it. We are the manufacturer of the source of production. Are you afraid that the audience across the country will buy too much?"

If it is a live transaction, Wu Wei’s words are a bit similar to the childcare of the 90s, but on the Internet, there is no such recognition. In this live broadcast room, Wu Wei has more fans and people who like him, and they are more willing to Typing fits the atmosphere.

Hearing his words, he immediately typed on the public screen to cater to his words: "That's right, are you afraid that we won't be able to buy it for you?"

"Hurry up and put it on the shelf. I don't usually eat this snack. I bought it purely for the dog guard."

"Tebit, how much endorsement fee will you give our family Wu Wei, it's not enough if you don't have eight figures."

"Gou Wei, it's just for your face, I spent 30 yuan."

Susu watched from the sidelines, she really didn't expect, it seems that Wu Wei seems to be very professional in the matter of live broadcast selling goods, has worked in a certain treasure store before?

"Okay, let's go buy it, it's on the shelves. In this way, switch the camera, show everyone the packing box, what it looks like when it's packed and sent away, and give everyone a standard, so that everyone doesn't have to worry about the danger of the food being delivered. .”

The screen switched, there was an off-screen commentary, and everyone was shown the packing box, and [-] bags of snacks were packed for everyone on the spot.

Here, Wu Wei looked very relaxed, leaning back in the chair, from the beginning to the end, he didn't have the way of yelling, he said calmly, and gave himself enough buffer space.

Wu Wei has seen it in his memory. Such a live broadcast lasts for several hours, and it is normal for him to have smoke in his throat. He will not let himself fall into such a situation, not because he only earns a fixed fee, even if he He will not live broadcast like that for every commodity commission.

The goods are genuine, and the discounts that can be given make everyone feel that the value for money is excellent, and it can be cheaper than normal shopping. The money is not a lot, tens of dollars, and then look at the recommendations of Wu Wei’s sellers, it is also an alternative support. Like it Idol anchor.

Including the convenience of mailing to home, killing three birds with one stone will attract more people to consume in the live broadcast room and are willing to conduct online shopping based on trust.

In the contract signed between Wu Wei's studio and Tebbit Company, there is a clause that if there is a situation where the goods are not genuine and the price is not real, once Wu Wei's personal reputation is negatively affected, Tebbit does not need to compensate him personally, but for all The sold items must be compensated by re-mailing at the original price. This amount and the corresponding amount will be paid based on the sales volume in the slow sound store in Wu Wei's live broadcast room.

After introducing the packaging, Wu Wei refreshed the page, and he can control and watch better on the PC side. In the past few minutes, 16 orders have been sold, with a turnover of 480 million, and this is just the beginning.

"Everyone buy this first. I'll eat some jelly here, and help everyone to taste it. If it's delicious, I'll sell this."

Wu Wei was sitting in a swivel chair, behind him was a beautiful LED scene, beside him on the ground and on the table, there were a lot of Tebit products, some of which he had eaten, most of which he had never even seen before. It was agreed before coming here that in the store in his live broadcast room, Tebit needs to provide all relevant public documents of the entire food health license to ensure that every product sold is in line with national standards.

"This jelly is not delicious." He turned the chair casually, picked up a food with eyes and opened it.

There is no extra nonsense, but it makes the face of the management next to it very ugly. This kind of demolition should not be done.

Fortunately, Wu Wei said another sentence: "Let's say it first, it's not that other people's food is bad, I personally don't like to eat, so I don't bother to recommend it to everyone, that's all."

"This is delicious." Susu also gradually found her status. Wu Wei's live broadcast method is really comfortable, but it's hard to say how many people can live broadcast like him.

Wu Wei took the fruit-flavored jelly Susu handed over, and there were chunks of pulp in it. After eating it, he nodded in praise.

"How much is the retail price? Eleven is not cheap, but the pulp is genuine. Let's pack six bags for 50 yuan and put it on the shelves."

Wu Wei casually ate and said, understatement, the price was 16 yuan cheaper, and the staff next to him wanted to say something, Wu Wei stopped him in advance: "It's okay, as long as there is nothing in Zhuo Dong's room. If you come to stop me, you can do as I said, some lost money, some made small profits but sold more, but in the end they all made money, the product just now sold 30 orders."

Popular traffic is king, virtual traffic is king, and the speed of goods circulation in reality is still king. The so-called production cost here has a certain room for adjustment, such as raw material supply channels. If I can quickly purchase and circulate your raw materials , Is there any discount in terms of price?I set up a packaging factory myself, and the commodity packaging provided to the headquarters is a so-called cost price. Has the profit been included in this cost price?
The most important thing is that your snacks have become famous on the Internet. Now, once something becomes popular on the Internet, its effect is comparable to that of the imperial court advertisements back then.

Not only is it famous, it is not only the advertisement, but also the effect of the advertisement. In ten minutes, 30 orders were sold, and one order contained fourteen bags. This is equivalent to saying that Tebit, a snack product, The current production line inventory should be able to be emptied directly to the stage where the machine starts to produce again.

Tens of thousands of people bought your snacks tonight.

Millions of people are watching you terbite doing a special session on the Internet.

The life circle covered by millions of people will let at least hundreds of millions of people know that TBIT invited Wu Wei to do publicity, and conducted a live broadcast on the Internet for up to four and a half hours. More than half of the products TBIT is selling , have been sold in his live broadcast room.

The live broadcast is not over yet, there are professional personnel on site to do the calculations. In this live broadcast, Wu Wei sold 12 billion goods to Tebbit Company, regardless of making money or losing money, let alone how much he earns. The world suddenly became an online celebrity product.

Wu Wei is in the live broadcast room, eating and live broadcasting, whether it is delicious or not, attracts a lot of netizens and tourists, typing directly in the live broadcast room, just because your food is delicious, we can’t help it, and we can’t wait for online shopping When the goods arrive, you can either run away and order from Meituan, or go directly to the supermarket downstairs to buy some, so that when you eat and talk about delicious food, we can empathize with you and have the same feeling.

From top to bottom, TBIT has organized a dedicated marketing team and after-sales team, asking the bottom layer by layer, layer by layer until the most basic community supermarket, etc., and contacting the salesmen below to let them communicate with each other. Contact the supermarket.

And in this afternoon, Tebit received replenishment applications from almost all regions of the country.

This enthusiasm continued, and the 12 billion sales that night can only be called a gimmick. Even Zhuo Wenlong admitted frankly during the meeting with the company's senior management that night that the 2000 million flowers we invited Wu Wei were worth the money.

At this time, no one cared about the fact that Zhuo Wenlong himself went to buy gifts for 1000 million.Probably because everyone agrees with what he said. Wu Wei's salesmanship is so high that he doesn't look like a star at all. He pinches the throats of buyers and sellers very well.

The prices of almost all products are in the range of not making money and making a little less money. There are only a few models that make a little money. This price is very willful and pertinent, and it is not so low that our channel prices collapse.It can also successfully attract viewers in the live broadcast room, so that they have a good recognition of the price, and in the case of killing three birds with one stone, they are eager to place orders and buy enthusiastically.

The biggest "consumption trap" of online shopping is almost the same as electronic payment. If you have 500 yuan in your pocket, when you spend the money, every time you pay the bill, there will be a very clear pause. , I spent more than 200, which is almost enough. Even if he buys small commodities of 30 yuan, he will notice that the money in his hand is running out.

When you shop online, you buy 35 cents. You think it’s cheap when you buy the same item, but you don’t think it’s expensive when you buy ten items. What I buy are all cheap products. Only when you actually look at the bank card balance or bills will you realize it. To, oh, I spent more than 1000 this time.

The same is true for QR code payment, ten yuan and eight yuan are convenient, but when you look at the bill, you will find that you spent more than ten yuan on this day, but when you look at it at night, you have spent several dollars a day. Hundreds.

Wu Wei's live broadcast brought the entire online live broadcast platform into a temporary stagnation state, but anyone with some foresight realized that it seemed that this new era was coming, and the future of live broadcast sales could be expected.

The fan economy, allowing fans to consume, can also give me the reputation of benefiting fans. This trick is more than a win-win situation. After careful analysis, multiple parties make money and multiple parties consume, but all parties are winners.

(End of this chapter)

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