Chapter 1340

"XX clothing brand and Chen Hao signed another two-year cooperation endorsement!"

"XX company and Chen Hao continue their relationship."

"Patek Philippe's first endorsement by an entertainment star."

"President Le Le Duan Chun personally went to the United States to meet with Chen Hao and re-sign the contract. The content of the contract is unknown."

A series of news reports were thrown out, the audience was quite wide, but there was no explosive effect. Everyone was used to it. What was more interesting was the amount behind these signings. Coca-Cola kept silent on purpose, but all kinds of gossip flew up. , The rumors are buzzing, and they don't deny that the sky-high endorsement fees can make people secretly talk about it, and drinking and chatting is also a small topic.

If you want to talk about some practical actions, it should be Patek Philippe. Such a brand that has never done celebrity endorsement advertising directly makes the endorsement ceiling of the entire luxury brand, especially the famous watch brand, no longer at the level of Rolex, and directly rises to the top. .Some brands of the same level were dissatisfied before, and felt that Patek Philippe has lost our long-standing tradition.

Patek Philippe's response was very simple. The advertising film that was filmed was taken out directly, and the strategy of the entire advertising film was discussed with the TV station, not about how much money I will give you, but about cooperation between us.On the portal websites of various countries in the world, the cooperation is basically free. Even if I don’t advertise, won’t the news media not report it?We benefit from each other.

The tone of the advertisement has a little bit of the dim yellow of the afterglow of the setting sun, and the entire advertising film is in this tone, which is very old European aristocratic style. Even Chen Hao questioned whether he could shoot such an advertisement at first. After entering the role, his pride and self-confidence did not allow him to feel that he was not good enough.

After becoming a partner with the shabby old nobleman Bridge, Earl of Leicester, Chen Hao became more confident when shooting this commercial. At that time, it was a young style worn by young noble boys, and then a mature style worn by noble lords. There were two styles. In addition to Chen Hao’s top hat and dress, the latter also had a delicately trimmed beard. It can be controlled, and what amazes all the shooting teams is their own things.

Bridge brought out a classic car from his family's collection to Chen Hao, and specially asked the housekeeper to accompany him to the scene. From the driver to the housekeeper, they took this classic car away. If it appeared at the scene, the whole audience would be stunned. up.

From the moment the car stops, the driver comes out, the butler comes out, and how to arrange for the master sitting in the back to get off the car, the whole series of procedures are definitely the oldest orthodox aristocratic etiquette in Europe, even the etiquette teacher invited by the filming team is a bit ashamed , there is a gap.

As an actor, an actor who has made achievements in the world's major film performance awards, when you get all the support you deserve and the knowledge you should learn, you can't perform in the state you should have , the responsibility is entirely yours.

Chen Hao perfectly completed the filming of this advertising video, and also took advantage of the opportunity to complete some photo work. After the news of the signing was officially released, the advertising video was officially released, and various new promotional products that were customized were launched accordingly. , if in the past, in the European advertising strategies of some old luxury brands, you could hardly see any orientals, even Hollywood actors from non-European countries were rare, but now with a brand like Patek Philippe, they suddenly appear He is still a Chinese with yellow skin, black eyes and black hair. When the poster came out, he was a little uncomfortable, but after watching the supporting advertising film, you will feel that Chen Hao must have European beauty in him. Noble blood, otherwise it would be impossible to perform so well by acting alone.

Fame is enough, no one says they don’t know him, even those who have never looked down on entertainment stars, after the addition of the two Nobel Prizes for Literature and the Peace Prize, and the influence of his charity concert calling for a peaceful global village, Even some of the stiff old guys knew who he was.

As the new spokesperson of Patek Philippe, the brand has never thought of becoming a popular brand, it is all because of the rich young people in the world who like Chen Hao's house and Wu are willing to buy a Patek Philippe as support.

Any brand needs to be rejuvenated in an orderly manner, so that the times can continue to give them room to survive, instead of simply adhering to the rules and ignoring changes, the road will only become narrower and narrower in the end.

Being criticized for losing the brand's tradition, the exchange is that the annual order volume is nearly ten times that of previous years. At the same time, more people know that in addition to gold watches and Rolex, there are more High-end watches, just a simple watch with a belt, will sell for about 20. Fake watch manufacturers of this type of brand have not been very involved in the past, and mass production has become a popular trend all of a sudden. The trend has made everyone a little bit dumbfounded.

In addition to Patek Philippe, Lele's mysterious contract is also talked about by everyone. The media and the public are discussing it in their own ways. In the Galaxy headquarters, the people who filmed together are also very curious. Everyone has an uncontrollable thought and wants to ask: "Mr. Chen, what kind of benefits does Lele give you? Is it the shares that everyone has passed on?"

Thinking about it, no one asked, how embarrassing it was.

What's more, Chen Hao, who felt a bit light-packed, returned to the Galaxy headquarters, and the first project he started was the audition, which was about Ye Wenjie's casting audition for the first heroine of "The Three-Body Problem".

At the same time, a small hill in the northwest of China's Lost City was enclosed and some construction was underway. Soon news spread that "Three-Body" filmed Ye Wenjie's scenes decades ago, especially the working area , all will be filmed in this area, and in addition to filming here, the observation station will also 'reuse waste' to build a real planetarium, and at the same time in the small town at the foot of the mountain, a county town in the 60s and [-]s will be built, both for the future It is used for filming genre dramas. All the buildings inside are not simple appearances, but real houses. This small town will also become a service area for the scenic spot behind the Lost City.

As soon as the news came out, people with a discerning eye could see it clearly, and the price of this piece of land rose in an instant. The Lost City is a successful case of artificial scenic spots, and its potential value has not been fully developed. See Mr. Chen It means that in the future, I want to build a large artificial scenic spot and film and television shooting location near the capital.

In the United States, Yin Tianyang appeared in front of Chen Hao with a sad expression, making him dumbfounded. When will Mr. Yin have such an expression, seeing that the other party is willing to let go of his proud side in front of him, he will also Without holding it, he directly expressed his true inner thoughts: "Galaxy headquarters will continue. What we want to build is a sci-fi castle. In the future, we will follow the Disney model. I want to build a cluster in China, which will not be copied infinitely. As far as this one is concerned, there is no conflict between the two. I hope that it will be a shooting site with four distinct seasons in deserts, yellow sands, jungles and mountains. It will also allow all tourists to truly feel the scenery at every step, supplemented by natural landscapes. scenery, rather than the densely packed pavilions like Hengdian.”

Yin Tianyang didn't ask any more questions about this question. He also guessed Chen Hao's explanation. He was more concerned about the various projects of Galaxy headquarters. Although Chen Hao was only in charge of making movies, he had so many good ideas that he wanted to achieve For the second Disney project that will open amusement parks all over the world, Yin Tianyang hopes that Chen Hao can help him come up with more ideas.

"Take the road of the lost city, otherwise you won't be able to catch up with Disney in the short term anyway. They have so many classic images and stories. We will do our own high-quality and high-quality services, and then receive them in limited quantities, so that they don't seem to be lost. The city only receives a few thousand people every day, and the number must be controlled. It will definitely not make money in the early stage, or even lose money. It depends on whether the partner you are looking for has the courage to carry forward with you.”

Chen Hao didn't hide it, but he also paid attention to controlling himself, and swallowed what he wanted to say later: "It depends on whether you are willing to give more future benefits to the partner, and let the condition of benefits be in the next 20 years. Within the year, it ranks behind the brand effect.”

This is his confidence after he succeeded in the Lost City. He also knows that it is easier said than done. In the Lost City, he wanted to divide this big cake in advance before it was ready, so he didn’t feel deeply. If you see such a big piece of cake there, you may not have the pride to divide it. Even if you know in your heart that it is impossible to divide it, you will still have a fluke mentality. Even if there is only one point, you will treat it as ten points. .

Yin Tianyang nodded and didn't say anything else, which almost coincided with what he thought in his heart. He got a word from Chen Hao, which can only be said to make him firm in his determination to do this.

"One more thing..." Yin Tianyang also hesitated for a rare moment.

The two sides knew each other well, Chen Hao said calmly: "I really didn't expect that someone could use their strength on you?"

Yin Tianyang smiled, and waved his hand to signal that it's fine. If he said it, he would really embarrass himself into embarrassing Chen Hao.

Chen Hao is still indifferent: "If you don't consider age, just consider temperament, image and acting skills, and don't think about it other than Sister Gong Li, I hope you can look at it again. After all, the only one in the world who can't fully What is concealed is actually age, Ye Wenjie in her youth, Sister Gong Li absolutely cannot act."

Yin Tianyang smiled again: "You boy, I'm still playing charades with me. I'm not as bad as you think. I'm not suitable for being too old, and I'm not suitable for being too young to play Ye Wenjie, a retired home professor, brat."

Clearly.

This is the deepest impression of each other.

From this day on, except for public activities, Yin Tianyang never entered the Yinhe headquarters.

Red dot, he has the best trader professional manager, he doesn't need to worry about it.

Galaxy headquarters, the most important shooting project of Red Dot, he has Chen Hao, so he still doesn't need to worry about it.

(End of this chapter)

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