Football feast, starting from the acquisition of European clubs

Chapter 230 Squeeze Pepsi's Wool
Chen Ran's judgment was correct. When Stephen sent someone to pass the news to Pepsi that the Red Bull Group would sponsor the International Champions Cup, they really couldn't sit still.

People from Pepsi-Cola Europe quickly found the Crystal Palace Club and formally proposed to Stephen the willingness to sponsor the International Champions Cup.

Coca-Cola is not very interested in sponsoring the International Champions Cup because it does not have a well-known sports drink brand.

As for Emirates, they are very interested in the form of the International Champions Cup established by Chen Ran, and further proposed their own plan.

"Chen, Pepsi is willing to spend 1000 million euros to sponsor the International Champions Cup. But they also put forward many new requirements."

"1000 million euros?"

Good guy, these drink sellers are really richer than the other.

When the Red Bull Group bid 500 million euros before, Chen Ran felt that it was already good.Unexpectedly, Pepsi is now more ruthless, directly doubling.

However, the money is really good.

Thinking that before the game is played, it is possible to advance to 1000 million euros, Chen Ran is in a good mood, happy!
"Let's talk about it, what are the new requirements? After all, they are willing to pay so much money, we still have to try our best to meet the requirements of the sponsor's father."

"Chen, Pepsi's request is that the title sponsorship of the International Champions Cup must be signed for at least three times. If the event is not held for three times, we need to compensate Pepsi for double the sponsorship fee, which is 6000 million euros."

"These profiteers!"

Sure enough, there is no such thing as a free lunch in the world, and Pepsi is not a fuel-efficient lamp. The compensation is given before the race starts.

And one sign is for three years, this move is quite ruthless.

Although now looking at the 1000 million euro title sponsorship of the International Champions Cup, Chen Ran took advantage.But once Chen Ran starts this event this year, Pepsi will take advantage of it in the next two years.

Chen Ran glared at Stephen very displeasedly: "Is there any more? You can say it all at once."

"Have!"

Inexplicably stared at by Chen Ran, Stephen said that he was also innocent.

"PepsiCo also requires that the scale of participating teams should be expanded from next year, not only Premier League teams, but also championship-level teams from other European countries."

"In addition, among the teams participating in the International Champions Cup, at least one team from the United States must be included. Of course, they specifically proposed that the New York Red Bull Club be excluded."

Sure enough, colleagues are enemies.

He also specifically proposed not to allow the New York Red Bulls to participate. What a hatred, what a hatred.

"Stephen, what do you think of these conditions proposed by Pepsi?"

"Chen, the key is whether you have the confidence to continue the International Champions Cup. Otherwise, if you give up halfway, then the liquidated damages of 6000 million euros is not a small amount."

"I definitely have confidence. What we invite is a championship-level strong team. These Yankees in the football desert have never seen such a high-level football game live."

"So, Stephen, you don't have to worry about the liquidated damages of 6000 million euros. I will definitely continue to run this International Champions Cup."

"Since you, Chen, have the confidence to continue, there is no problem. Anyway, after the tournament, the scale must be expanded, and at worst, we will add another American club at that time."

"Stephen, this account can't be calculated like this. The title sponsorship of 1000 million euros seems to be quite a lot now, but once we make this event a success this year, then next year and the year after that, 1000 million euros may be too little for you .”

"So, you go to Pepsi and tell the people that you can sign a three-term contract, but you have to add money. This year, it will be 1000 million euros, next year 1500 million euros, and the year after that will be 2000 million euros."

"Er Chen, isn't this number too big? After all, this is just a friendly match."

Stephen was also frightened by Chen Ran's lion's big mouth, Chen Ran was slaughtering Pepsi as a fat sheep.

"Because it is a friendly match, there is no burden of results, so the game can be played more beautifully. You tell the people at Pepsi that the format of our International Champions Cup is different from the official competition."

"In addition to three points for winning a game and one point for a tie, each goal is also counted as one point, and there is no overtime. If there is a tie in 10 minutes, a penalty kick will be played directly to determine the winner."

"This kind of game that encourages offense and scores a lot of goals will definitely attract a large number of spectators to watch. Even the ratings of the TV broadcast, I believe it will definitely not be low."

Seeing Chen Ran's confident list of reasons, Stephen was slowly convinced.

It sounds like it could really get money out of Pepsi's pocket.

"Understood, I'll go back and sort it out, and then I'll tell the people at Pepsi that way."

"By the way, it's time to talk about Pepsi. What does Emirates mean? What new plan did they come up with?"

"Oh, that's right. Emirates is very interested in your proposal to invite the championship team to play a friendly match. But they seem to be reluctant to go to the United States to host this event, but prefer to keep the event in Europe. .”

"So, they proposed to re-establish an event similar to the International Champions Cup held in Europe. They are willing to name this event. They have already thought of the name, and it is called the Emirates Cup."

Let me go, isn't this the friendly match hosted by the Arsenal Club in the previous life and sponsored by Emirates Airline at the new Arsenal stadium?
It's just that because of the decline of Arsenal, those top teams could not be invited to participate in this event, which made the reputation and influence of the Emirates Cup far less than that of the International Champions Cup.

Unexpectedly, after going around and around, the right to host the Emirates Cup finally fell into the hands of Crystal Palace.

"Stephen, go tell the people at Emirates that this is the first time we will hold an event like the International Champions Cup, and it is still unknown whether it will be successful or not."

"For the matter of the Emirates Cup, it is better to wait for a while. If our International Champions Cup is held successfully this year, it will be safer for us to plan for the Emirates Cup then."

"That's right, Chen, it's still you who are thoughtful. Now the International Champions Cup alone, the staff of the entire Crystal Palace club are already very busy. If you add the Emirates Cup, I guess there will be trouble."

Hearing that Chen Ran rejected the Emirates Cup, Stephen nodded in agreement again and again.

After all, Chen Ran was only in charge of formulating the general plan, and it was Stephen and the others who were actually handling the specific affairs on the front line. Now the Crystal Palace really couldn't spare manpower to organize the second event.

After several rounds of negotiations, Pepsi finally agreed to Chen Ran's plan, and signed a contract with Crystal Palace for the International Champions Cup at the price of 1000 million euros in the first year, 1500 million euros in the second year and 2000 million euros in the third year. Three-year title sponsorship contract.

As time went by, the team members also ended their vacations and returned to London.After a period of silence, the training base of the Crystal Palace has regained its vitality.

In the meeting room, Chen Ran called Guardiola, Southgate and Simeone's three assistants together.

With the addition of Kaka and Ibrahimovic, Crystal Palace's tactical play will also make some adjustments accordingly.

Before the formal training started, Chen Ran had to communicate with his three assistants first.

"I called everyone here today because I plan to add some new tactics to the Crystal Palace in the new season. You first check to see if there are any problems. If there are no problems, then you will let the players start in training. Practice these new tactics."

"You also know that we introduced two new players, Kaka and Ibrahimovic, not long ago. How to use them is also one of the focuses of our research today."

As Chen Ran spoke, he began to arrange formations on the tactical board.

"First of all, it must be clear that in the new season, Crystal Palace will adopt the 442-[-]-[-] twin-tower tactic most of the time."

As soon as Chen Ran said this, Southgate, who was an admirer of the British 442 tactics, immediately became elated, and he did not forget to cast his eyes on Guardiola and Simeone beside him.

"Ahem, of course, using the twin towers tactics most of the time does not mean that Crystal Palace has given up Josep's offensive tactics and Diego's defensive counterattack tactics."

Chen Ran stared at the complacent Southgate speechlessly.

"I made this decision mainly because of two reasons."

"One reason is that Josep's offensive tactics consume too much energy. As we participate in more and more games, the intensity will increase."

"Once the schedule is dense, the side effects are too great. Especially when it comes to the end of the season, the players' physical fitness can't recover at all with an average game rhythm of three days."

"Another reason is that Diego's defensive counterattack tactics have fewer and fewer opportunities to use."

"As the strength of our Crystal Palace is getting stronger and stronger, most teams will choose to hide and defend when they encounter us. This forces us to press up and attack if we want to win the game, so naturally we have no chance to play again. The defense hit back."

"So, after careful weighing, I chose to use the 442 twin-tower tactics as the main style of play for Crystal Palace in the new season. For this reason, I also specially introduced a powerful center Ibrahimovic."

"In this way, the striker lineup with Tony and Ibrahimovic as the main strikers and Jan Kohler as the substitute is basically completed."

"As for the midfield configuration, we used to use double midfielders or even three midfielders. But in the new season, I plan to focus on double midfielders or single midfielders."

"Single back?"

As soon as Chen Ran mentioned the single midfielder, Simeone, who has always paid attention to defense, couldn't help but shouted out.

"Boss, isn't the single midfielder too thin? Is the defense strong enough? Is this too risky?"

"Diego, don't worry. There is also a condition for me to use a single midfielder, that is, I will only do it when facing a weak team."

As he said that, Chen Ran first arranged the 442 diamond midfield formation he had designed on the tactical board.

Forward Tony, forward Ibrahimovic (Jan Kohler)

Attacking midfielder Kaka (Modric)
Left midfielder Cristiano Ronaldo (Evra), right midfielder Ribery (Alves)

Vieira (Yaya Toure, Mascherano, Simeone)

Left back Chiellini (Evra), centre-back Thiago Silva (Southgate), centre-back Vidic (Pepe), right-back Maicon (Alves)
Goalkeeper Cech (Van der Sar)

"Even sometimes I play a three-back formation."

While speaking, Chen Ran arranged a new 352 formation on the tactical board.

Forward Tony, forward Ibrahimovic (Jan Kohler)

Left midfielder Cristiano Ronaldo (Evra), midfielder Kaka (Modric), right midfielder Ribery (Alves)
Vieira, Modric (Yaya Toure, Mascherano, Simeone)

Left centre-back Chiellini, centre-back Vidic (Southgate), right centre-back Thiago Silva (Pepe)

Goalkeeper Cech (Van der Sar)

"Of course, I usually only use the above two formations when facing weak teams. There is only one purpose, and that is to attack with all my strength."

"If we face a mid-range team with certain strength, we will still adopt the original style of play."

Immediately afterwards, Chen Ran disrupted the formation of the tactical board and rearranged the formation to form a 4231 formation.

Center Tony (Ibrahimovic, Jan Kohler)

Left midfielder Cristiano Ronaldo (Evra), midfielder Kaka (Modric), right midfielder Ribery (Alves)
Vieira, Yaya Toure (Javier Mascherano, Simeone)

Left back Chiellini (Evra), centre-back Thiago Silva (Southgate), centre-back Vidic (Pepe), right-back Maicon (Alves)
Goalkeeper Cech (Van der Sar)

"If we encounter an opponent with similar strength as us, then at this time, we may need to play a defensive counterattack."

With that said, Chen Ran formed another 451 formation with three midfielders.

Center Tony (Ibrahimovic, Jan Kohler)

Left midfielder Cristiano Ronaldo (Evra), right midfielder Ribery (Alves)

DM Yaya Toure, DM Vieira, DM Mascherano (Simeone)

Left back Chiellini (Evra), centre-back Thiago Silva (Southgate), centre-back Vidic (Pepe), right-back Maicon (Alves)
Goalkeeper Cech (Van der Sar)

After demonstrating several formations, Chen Ran turned to look at the three assistants who were deep in thought.

"These formations are not static. For example, if we are facing a strong team with similar strength to ours, the score is behind and the game time is running out. I will also change to a 352 formation and focus on attacking with all my strength."

"In short, the arrival of Kaka and Ibrahimovic provides sufficient personnel guarantee for us to try more different tactics in the new season."

"Do you have any opinions on these new tactics?"

(End of this chapter)