This is the ninth art

Chapter 118 "Mario Maker"!A game where everyone can be a designer!
Is it a loss to buy a prototype of Super Mario for 800 million?

If it is the first generation of Mario, of course it is a loss.

Let Chu Jun do this kind of small game, with his current ability.

Close your eyes for two days, you can touch one from zero, and the cost is zero.

Although "Bounce Warrior" looks like Mario, in terms of picture quality, it is closer to the 3D version made by Mario.

There are many forest scenes, desert scenes, etc., which are similar to Mario Maker in the previous life.

For the research and development of this project, Shiyou Company has spent nearly [-] million yuan.

Not to mention another 1000 million publicity fee.

If you grind slowly and patiently, Mr. Chu reckons that this game can be grinded down with a few million dollars.

After all, Bouncing Warriors can no longer play much value in Shiyou's hands, and businessmen are always profit-seeking.

But to waste ten days and half a month, or even a month or two, for millions.

Not worth the candle.

Because I am also a businessman.

If you have this time, you can modify the Bounce Warriors and put them directly on Mario Maker, and you can earn much more than these millions.

After getting all the data and programs of the game.

The time has come to the new year.

Chu Jun gave the employees an annual leave.

On the other hand, he went into the bedroom and started to develop the previous versions of Mario.

In the previous life, the Mario IP gave birth to many derivative works.

Such as Origami Mario, Mario Kart, Luigi's Haunted Mansion, and so on.

But its core head composition is still the Super Mario series, which focuses on horizontal jumps and breakthroughs.

In this series, it is divided into four most classic versions.

The most impressive version of Mario for many players is the original classic Super Mario.

The plumber in blue overalls made up of pixel art, passed the level horizontally in a large number of textured scenes, defeated the BOSS Bowser, and saved the princess.

This first-generation version is also called the FC version, that is, the red and white machine version.

In that era when games were scarce, countless players have played Mario back and forth many times, and even the urban legend of 256 underwater levels is still circulating.

And when it came to fame for the second time.

It is the third generation of FC with the iconic "civet cat outfit".

With the passage of time, more and more excellent games have emerged, and more convenient PC games have emerged.

Mario was also hit by the retreat environment as the market changed.

After several years of dormancy, the third classic version of Mario is back again.

Perhaps many players do not know the third classic version of Mario.

But as long as the name Yoshi is mentioned, many people are familiar with it.

The classic version that broke into the eyes of the majority of players for the third time - Super Mario World, is also the first appearance of the little dinosaur Yoshi.

Yoshi's cute illustrations and powerful abilities have become Mario's best partner on the way to pass the level.

Plus new maps and various new props.

Once it was launched, it attracted the attention of countless children.

The sales volume has been rising steadily, breaking through one million sales in the month of release.

Million sales in 1990.

It continued until the release of the new work later. This Super Mario World, which brought Yoshi to the stage, achieved 350+ sales in the island country, and even sold 1500 million copies overseas.

This is not counting the sales of wii-u bundled with Mario (Nintendo's own console brand)

This shows Mario's dominant position in the world at that time.

However, no matter how many overlord games, there will be a lifespan.

Mario still cannot avoid going downhill.

From 1990 to 2015, during the entire 25 years, Mario launched many versions one after another, but none of them were favored by players.

In the end, Nintendo integrated many Mario versions into "Mario Maker"

That is, in this game, you can experience the maps of Mario's various eras.

At the same time, players can manually build everything on the map.

As long as the players are willing, they can even fill every corner of the map with Bowser.

It can also be made into a decryption map, allowing players to skillfully use the matching of game props to pass the level.

You can also make a hidden B map, randomly place the hidden bricks with keys in a corner, and let other players find them slowly all over the world.

Various types of maps such as music maps, negative ratio maps, and racing maps emerge in endlessly, among which there are some high-quality maps that make players applaud.

Mario Maker devolved the core from 'official map making, player experience' to 'players make their own maps and enjoy themselves'

And the optimization of the production system is truly extremely lean and simple.

In his previous life, Ma Zao was known as the best game editor in the world.

When any novice player is faced with a drawing tool, he only needs to follow the novice guide to go through the process, and he can basically make the drawing by himself.

Simple but not simple, the editor contains hundreds of various elements in the Mario world, presented in the simplest and most intuitive multi-category fan chart.

Whether it is a novice player drawing, an advanced player, or a big player, they can use their imaginations in horse making.

The satisfaction of watching the map I made being played, liked, or posted by other players is even higher than playing the game itself.

Players are no longer players, but 'designers' who can participate in game development and truly integrate with the game. Haotu can also get official incentive creation funds.

This bold and innovative concept makes the Mario series, which has been silent for 25 years, take another leap forward.

It has become one of the masterpieces of global phenomenon-level console games!

With the launch of Mario Maker 19 in 2, the online racing mode for up to four people once brought the game to an unprecedented level.

The jumping warrior Chu Jun is eyeing is naturally also in preparation for changing to "Mario Maker".

During the Chinese New Year, he stayed behind closed doors, relying on Tang Wangyue to feed him.

In just half a month, all the classic versions of Mario were produced.

For this pixel art style, the map is simple, and the settings and props are relatively simple parent-child games.

The development process is not difficult.

Wait until after the year to resume work.

Chu Jun summoned the staff again and began to modify the painting style of the jumping warrior.

Replace all the characters and monsters of Bounce Warrior with the classic characters in Mario.

Luigi, Tonobio, Mushroom Monster, Turtle, Bomber, and many bosses of the Bowser family.

Delete all props and skills in Bounce Warrior.

Added various interactive props such as various mushrooms, projectile heads, aircraft heads, springs, Pow (thunder), etc.

This time, Chu Jun is targeting the domestic console game market.

Host games also exist on Blue Star.

After inserting the cassette or purchasing the digital version of the game to obtain the CDK, you can connect the display and play a game with the handle.

But in the case of more convenient game modes such as PC games and mobile games, they are not considered prosperous.

Blue Star's console game market is even more miserable.

The capitalists who initially brought the console game model into China had ideas.

I want to allow players to experience a game in an immersive and relaxing way through this more family-like environment.

But slowly, the console game platform found out.

There are too few people playing.

The operation difficulty required for the turn-based system is not high, and the handle is almost useless.

In many cases, a touch-sensitive pressure-sensitive screen can do things.

Why do players have to go to such lengths to buy host devices?
Later, the domestic console game companies whose industry was getting more and more sluggish were all considering selling the equipment to the next-door electronics manufacturer at a low price.

The chip inside can be used after taking it out and changing it.

Until the second half of last year, the domestic game market was gradually revitalized.

Console games have finally ushered in its weak business opportunities.

Racing simulator games...

Because the handle is more like a steering wheel than a keyboard or a mobile phone in every sense.

Players found that when playing driving games, the experience of the handle seems to be better.

So I started to buy hosts of various brands here and there.

Although the industry is still sluggish, at least it is much better than the previous two years when it was only hanging at a sigh of relief.

The reason why Chu Jun set his sights on console games is not because Mario Maker is more suitable for consoles.

In fact, basically any game played with a handle can be replaced by a keyboard.

The keyboard operation difficulty of most games is even simpler than that of the handle, because the keyboard includes more keys, and many complex commands that require a combination of keys on the handle.

After transplanting to the PC side, it only needs to be bound to a button, and it can be done easily.

But console games also have key factors that cannot be replaced.

On the one hand, it is the atmosphere of family entertainment.

On the other hand, the configuration is unified and the quality of console games is properly supervised.

With the development of science and technology, all devices are moving towards a short, flat and fast pace.

Computers are inconvenient to carry, so laptops and tablet computers are launched.

Mobile phones are the most high-quality portable technology products, and the technology is constantly innovating.

20 years ago, a computer could not play games, but now a mobile phone worth more than 2000 yuan can kill you indiscriminately.

But it doesn't matter whether it's a computer, a tablet, or a mobile phone.

The main function of these electronic devices is not to play games.

Therefore, in terms of game performance, there will be uneven levels.

As a result, players have inconsistent experience thresholds for the same game.

This will increase the entry barrier for players.

The host industry (including handhelds) is born to serve games.

Therefore, there is a unified and strict configuration standard, and the lowest-configured genuine host can also drive any game on the market.

These are the key factors that prevent hosts from being replaced by PCs and mobile phones.

Of course, for Mr. Chu, these are all industry conditions in his previous life.

The reason why this life still wants to lock Mario Manufacturing to the host platform.

Mr. Chu simply took a fancy to the low commission of the host platform.

The development of the host industry is not good, in order to attract more games to settle in.

The major host manufacturers can't wait to transplant a batch of PC games for free to promote their own brands.

Even if this level is achieved, there are many PC games that are too lazy to deal with host manufacturers. After all, host transplantation still requires a lot of expenses.

Sales on consoles may not even be enough to cover the expense. (The setting of this book: PC and mobile games are more popular than consoles, because the game industry is underdeveloped. If you buy a 2000 yuan console and handheld just to play games, players will be full.)
Compared with the 30% service fee commission for PC and mobile terminals.

Host manufacturers only take a 10% cut, and even if the game quality is high, this cut will be even lower.

Chu Jun has always had the idea of ​​building his own platform, but now the time has not come, and with the dry wallet in his pocket, he is not allowed to do such unrestrained things.

Choosing to cooperate with the host platform, on the one hand, earn a pot of gold first, and pave the way for the production cost of subsequent game development.

On the other hand, it also paves the way for myself to be a Junyue game platform in the future.

Just do it.

As soon as the year was over, Chu Jun entrusted Xu Nianqing to help him contact the largest host platforms in China.

Shop around, and doing business is no exception.

Whoever can propose the most suitable cooperation method will choose which one.

……

The first company Xu Nianqing contacted was Xintiange.

Xingtiange itself is not the largest game console company in China, but it has the most stable domestic channels.

Backed by a well-known domestic communication company, Xunfei Group. (The communication companies on Blue Star can be understood as the same order of magnitude as communication groups such as China Mobile and China Unicom.)
With Xunfei, a large group with hundreds of millions of customers, investing and holding shares for a long time, Huang Junming, the boss of Xintiange, is fearless.

If the company loses money, it loses money. Anyway, if it reaches his level, the main source of income is not from pumping games.

You can get rich with every round of financing.

The reason why Xunfei is willing to invest in Tiange at a loss is mainly because it smells the creamy sweetness of the ultra-high-speed development of the game industry in the second half of last year.

The annual HLG Golden Controller Award for the game is still in the statistical stage, and the award ceremony has not yet started.

The detailed data of each game industry has not yet been released.

However, many high-level executives with unique visions in Xunfei believe that the rise of the emerging culture of games is nothing but a blockbuster.

In the future, I am afraid it will be menacing!

The PC and mobile game markets have already been divided, and it is too late to enter.

Spending a lot of money to build a platform may not necessarily win over Ggame, Skygame and the like.

However, there are fewer people involved in the field of hosts, and it is expected to become a hot spot in the future.

Therefore, Xunfei’s capital injection into Tiange can be described as a steady stream.

Last year, 5000 million bets were invested, and an additional [-] million was invested at the beginning of this year.

And he never asked about the profit of homing pigeons, like the silly son of a landlord.

With the strong support of Xunfei, Huang Junming is even more unscrupulous.

In the past, it was a little bit of a cover-up, introducing some unpopular PC games, transplanting them to their own console platforms, and supporting the scene.

But this year, Xunfei's [-] million investment has arrived, and Huang Junming simply stopped acting.

Open it directly!
Every day, the young models in the clubhouse are immersed in the lustful pleasures of feasting and feasting, and are drunk all day long.

But recently, Huang Junming restrained himself a little.

Because Xunfei headquarters will send high-level executives to inspect the company's development.

Of course, Xunfei also let it go.

Let him not worry too much, just run the company well, don't think too much.

The subtext is, 'We're just looking at the market situation, we don't care too much about your profit and loss, and we don't expect you to turn around in a year or two, so don't panic, kid. '

With these words, Huang Junming felt more at ease.

But on the surface, you still have to pretend.

The patron's father is going to pay a visit in the near future, and he has been staying in the office obediently for the past few days.

Huang Junming scratched his head anxiously when he thought of those fiery little wives in the villa who were still waiting for his favor.

I have no intention of sitting at work at all.

But just today, a guest came to the company.

Ling Tianhang.

The current head of game production of Junyue Game Company.

The name of Junyue Company has been well-known in the country as early as half of last year.

Not to mention his fame in the entire industry, at least in the game industry, he is still famous.

As the founder of Junyue and the originator of the multi-layered game category, Chu Jun is known to everyone in the domestic game circle.

Chu Jun's subordinate, Ling Tianhang's status in the industry has also risen.

No matter which game company went to negotiate on behalf of Junyue, the other party always treated each other with good tea and water, and politeness.

But when it came to Huang Junming, he was not happy.

I am the boss of Xintiange, and I am backed by a domestic telecommunications giant. No matter what, I can be regarded as a well-known figure.

You Junyue came over to discuss cooperation with me, so why don't you send a director over?
Who do you look down on!
Did I send you this bite?
Furthermore, domestic consoles have been cold for many years, and it is not that there have been no popular PC games transplanted to consoles for so many years.

But they didn't sell very well.

So what if a mere Junyue company has achieved brilliant results in PC?

Players are willing to spend tens of dollars to buy a game's electronic experience, are they willing to spend thousands of dollars to buy a console?

Huang Junming turned back and directly sent his secretary to receive Ling Tianhang, but he didn't show up.

Love cooperation and not cooperation, anyway, I don't rely on this to make money.

After the secretary left, Huang Junming took the opportunity to turn on the phone.

I made a video for the young model in the villa, and asked her to do some chores for me remotely, as exciting as possible.

at the same time.

Ling Tianhang had just stepped into Homing Pigeon Company.

He was led into the reception room by the female secretary.

He explained with a polite smile.

"Sorry for the long wait. President Chu was supposed to come over to negotiate with your company today, but Mr. Chu has something to do and can't come here, so I will replace him to discuss cooperation with your company."

With that said, Ling Tianhang put the briefcase on the table, which contained the "Mario Maker" digital disk that had been ported and optimized for the console.

Originally, Ling Tianhang said he would have a sip of tea and wait for the boss of Homing Pigeon by the way.

As a result, he saw the female secretary sitting down opposite him.

"You are..."

"Mr. Ling, unfortunately our boss is also busy. I will be in charge of today's discussion." The female secretary put on a businesslike smile.

Ling Tianhang's face instantly collapsed.

Let the secretary receive it?
It's not that he despises the secretary.

It doesn't matter if your boss is busy, why don't you call a professional counterpart?
Secretary, can she understand what I'm going to say next?
as predicted.

With the mentality of trying, Ling Tianhang explained some matters that President Chu explained to him before his departure, as well as the prospect of the console industry, including the advantages of "Mario Maker" as a console game and the problem of profit sharing. come out.

The female secretary on the other side was completely dumbfounded, and was taken aback for a while.

I almost had 'I won't arrive' written all over my face, but I just nodded with a forced smile and kept saying 'yes, yes, yes'

The angry Ling Tianhang is not shallow.

He could tell that this host company didn't take Jun Yue seriously at all!
Otherwise, he wouldn't do such absurd thing as letting the secretary of the vase hand over the client.

But in line with the idea of ​​'buying and selling can't be benevolent and righteous', and worried that if he turns around, Xin Tiange is very optimistic about Junyue's game this time.

In a fit of anger, he messed up Jun Yue's business, which made him have the face to meet Mr. Chu.

then.

Ling Tianhang suppressed his anger, and gently placed the number plate made by Ma on the table.

"Help me convey to Mr. Huang of your company that Mario Maker will be a very excellent console game. The share price that our company can accept is 8%"

After finishing speaking, he stood up with a livid face, and left without looking back.

The long speech in front of the secretary did not understand.

But the final 8% profit sharing is still understandable.

Seeing Ling Tianhang leave, she hurriedly knocked on the door of the general manager's office, preparing to report the matter.

But he saw Mr. Huang fastening his belt in a hurry, and there was still a strange smell in the air.

"Did I allow you to come in?" Huang Junming snorted coldly.

Seeing the female secretary was a little scared, she lowered her head and dared not make a sound.

He just turned off the screen of the phone and said, "Tell me, what's the matter?"

The female secretary roughly explained what Ling Tianhang said just now, pushed the Mazao game board to the table, and stated Ling Tianhang's original words.

"Director Ling said that Junyue's acceptable sharing price is 8%"

Huang Junming had just picked up the horse-made plate and looked at it in his hand.

Hearing the 8% share price, he frowned deeply.

"8%? Where does Jun Yue send the beggar?"

"Even if our host industry's share is lower than that of the PC platform, it has never been lower than 10%."

Does Mr. Chu really think that after the game is made, he can give directions to all industries?
Returning to Mario Maker, I don’t know what kind of rubbish game it is after hearing the name.

With thoughts in his mind, Huang Junming threw Ma Zuopan aside casually, and waved to the secretary: "Okay, I see, you go down first, I'll take a look later."

Just the next moment.

The front desk of the company hastily knocked on the office door: "Mr. Huang, people from Xunfei headquarters are here!"

　There may be some later, and there may not be any.

　　
　
(End of this chapter)