Hong Kong's new giants

The headquarters building of LEIT Group is the original Crocodile Shirt Building A and B.

Recently, LEIT Group bought the nearby Chenda Group Building for 3 million.

This price is considered very cheap. Before the sharp drop, the Chenda Group building was asking for at least 3.5 million to 3.8 million yuan, and others may not be willing to sell it.

To be honest, in Xiangjiang at this time, there are almost no companies that buy properties in large quantities against the market.

Even the four major real estate families have not joined the bottom-hunting at this time.

Only Lin Zuhui's companies and individuals have started to acquire land and high-quality properties in the market since the end of June.

The reason is actually very simple. The heads of the four major families are not time travelers, at least they will see the situation clearly before entering the market to buy bottoms.According to Lin Zuhui's prediction, it will be after October.

Even so, it is already ahead of most people; when most people enter the market, real estate has returned to the level before the plunge.Their entry will push the real estate up again.

After taking down the Chenda Group Building, the combined land of the three buildings is still small, and it can only be rebuilt into a high-quality building of 20 square feet (the former Xiangjiang Agricultural Bank Building).

Although the area is small, it can be built into a first-class commercial building, and it is also a very successful building.This building is just right for the headquarters building of the LEIT Group.Of course, reconstruction will not be considered at present, and the funds of LEIT Group are not very sufficient.

The original crocodile shirt group has very rich properties. It has three factories and many self-owned retail properties. Among them, the factory in Kwun Tong can be converted into office buildings and shopping centers in the future, which is very promising.

In this real estate bargain hunting, LEIT Fashion Retail Group is still buying bargain stores, and has gained a lot.Shops that buy bottoms can lower operating costs in the future, which will greatly benefit the company's competitiveness.

When he came to his office, he summoned Roger, the president of the Jeanswest brand.

In the past two years, the Jeanswest brand has skyrocketed!
Since its establishment two years ago, it has become the leader of the local casual fashion brand in Xiangjiang, and even Giordano has been killed by it.

In terms of quality and service, both brands are actually doing very well, but in terms of details, the Jeanswest brand is obviously doing better; the important thing is that the advertising and marketing of the Jeanswest brand is far superior to Giordano.

LEIT Group's celebrity endorsement is a feature, and the spokespersons of many of its brands are the most popular stars in Xiangjiang.

In this regard, Lin Zuhui has an inherent advantage. Liu Dehua and Jeanswest signed a 10-year endorsement contract, Maggie Cheung is the sub-brand design director of the IT group, Zhou Runhua and Zhou Xingchi are the spokespersons of the crocodile shirt, Leslie Cheung is the spokesperson of the IT group. With this star-bound marketing, the products of the LEIT Group enjoy great popularity throughout Asia.

Lin Zuhui asked Roger: "If you were a buyer, how much would you be willing to bid for Giordano?"

Roger was taken aback, what does the boss mean by this question, but before he had time to think too much, he said, "8-10, their annual profit looks like [-] yuan, and they have a certain reputation overseas."

It seems that with the rise of the Jeanswest brand, the fat man's Giordano brand has depreciated by 1990%!You know, in 16, the fat man in his previous life sold Giordano for [-] billion.

And recently, Fat Lilao has started to publicize that a comprehensive magazine (gossip magazine) will be established with a start-up fee of 5000 million.His move was regarded by the media as a plagiarism of Baile Group's "Next Magazine", and was immediately shamed by the industry.

In fact, only Lin Zuhui knew that Fat Li ran the magazine with bad intentions, trying to confuse people.

However, Lin Zuhui said that there was no other way. He had devalued Fat Li's Giordano by [-]%, and asked Zheng Jinghan to publish the "Next Magazine" in his previous life more than half a year earlier.

But other people are rich anyway, so what should happen will still happen.It's just that the media under his banner won't have that much influence in the future.After a year or two, Wanhui Media backed Baile Group to establish "Apple Daily", which can be regarded as a small contribution made by Lin Zuhui!
After all, he is a businessman. If he wants to abide by the law, it is impossible to directly attack others.

"Well, well, our investment in advertising needs to be reduced appropriately. At present, the Jeanswest brand needs to increase its overseas and inland development efforts. Then make preparations and plan to open special stores in Shenzhen and Guangzhou, and strive to open early next year. .”

"Hmm! Over there in Japan?"

"Don't be in a hurry to open a store in Japan. The rent is too expensive now. Focus on Southeast Asia, South Korea, and Taiwan!"

"Ok!"

After a while, an assistant came in with a document, and Lin Zuhui read it seriously.

This is the property information sheet of the LEIT Group. This IT fashion retail has bought 13 shops and cost nearly 3 million (bank loan installment).

At present, the price of popular shops in downtown Xiangjiang is around 3 to 4 square feet. For example, the prices of popular shops in Central, Causeway Bay, and Tsim Sha Tsui are at this price, or even slightly higher.In the previous life, in 1993, the prosperous shop in Causeway Bay was 16 per square foot, and the owner was reluctant to sell it because the rent was very high.

Therefore, he must take advantage of this opportunity to eat all at once.

Especially two days ago, he just bought a 700-square-foot shop on Jingcheng Road in Tsim Sha Tsui at a price of 3600 million yuan.The value of this store will increase rapidly. I believe that in the 90s, it will be the "Gold List of Top Ten Expensive Stores" in Xiangjiang (a similar magazine with ratings).

At this time, the annual profit of the LEIT Group has reached more than 3 million yuan, and it ranks among the blue chips of Xiangjiang; the important thing is that the performance of the LEIT Group is growing rapidly.Its crocodile shirts, IT fashion retail, and Jeanswest are not only popular in the local market, but also popular overseas.

In the mid-90s, Lin Zuhui planned to make LEIT Group start to globalize, so as to resist the Asian financial crisis a few years later.

Monday, May 9.

The foundation stone laying ceremony of "Central Plaza" was held on the same day. Lin Zuhui specially invited the governor of Hong Kong, Wilson Wilson and other government officials, as well as business friends and partners, to hold a grand foundation stone laying ceremony.

Central Plaza is a signboard of New Times Group in the future.In other words, Lin Zuhui will invest in Central Plaza in the first-tier cities in the mainland such as Modu, Pengcheng and Shudu in the future.

And after entering Beijing this time, he will let people inspect the city and start preparations; after all, even if he gets the approval, he will have to wait until 1992 to officially start construction.

The Central Plaza in the Mainland is definitely not a single building, but a commercial complex.

At the foundation laying ceremony, Wilson Wilson delivered a speech, mainly expressing: the economy of Xiangjiang is very optimistic this year, the future prospect is very good, and investors are encouraged to continue investing in Xiangjiang.

Wei Yixin himself has a relatively good reputation in the mainland in later generations, and after retirement, he is not as annoying as "Fat Peng" - pointing fingers at Hong Kong affairs.

When it was Lin Zuhui's turn to take the stage, he also revealed that he was still very optimistic about Hong Kong's economy, and New Times Group did not plan to invest funds overseas for the time being; The square, Citicorp Center, and Scenery Garden large-scale housing estates (on the Lantian subway station) have a total investment of nearly 180 billion.

All the guests and reporters applauded after listening!

Lee Shau Kee also delivered a speech. He is a shareholder of this project. Although he only holds [-]% of the shares, it is still a big project.

After some speeches, under the guidance of the host, everyone came to the cornerstone and buried the soil with a shovel.

Then gun salutes were fired, and lion and dragon dances were performed.

During the period, Lin Zuhui chatted with all the guests.

Wei Yixin said with a smile: "Mr. Lin, I heard that New Times Group has recently entered into many fields and has worked very hard!"

What he meant was actually the big news about 'Superman Lin VS Superman Li'.

Lin Zuhui responded: "Yes, Your Excellency the Governor of Hong Kong. Recently, New Times Group has not only increased investment in real estate, but also made efforts in retail, telecommunications, ports and other fields. Personally, I think that Hong Kong needs competition so that the economy will be better. healthy!"

Wei Yixin nodded and said, "As far as our Hong Kong government is concerned, we will provide you investors with a level playing field."

In the ears of Lee Shau-kee, Cheng Yu-tung and others, these words undoubtedly announced that the Hong Kong government welcomes Lam Cho-fai to lead everyone to participate in the bidding for Kwai Chung No. 8 pier.Even the Hong Kong government intends to favor the new consortium, otherwise the Governor of Hong Kong would not have mentioned this issue.

During this period, Wilson said again: "Mr. Lin, what do you think about the structure of Xiangjiang's economy gradually shifting to the service industry?"

All eyes were on Lin Zuhui. The governor of Hong Kong would not easily ask a businessman such a big issue; even real estate developers like Lee Shau Kee and Cheng Yu Tong are not qualified because they are pure real estate developers.

Only Lin Zuhui is still a manufacturer with tens of thousands of employees under the LEIT Group, and the LEIT Group is also classified as industrial and commercial.

Lin Zuhui said: "I think the Hong Kong government's policy is very correct. With the high wages and rents in Xiangjiang, many factories have moved to the mainland. Then the garments, textiles, and plastics that we valued before will all become sunset industries; and Xiangjiang Its geographical location determines that Xiangjiang has great prospects in trade, financial and other service industries. Of course, I am also optimistic about one industry, and that is the technology industry.”

For Lin Zuhui to say these words, Wei Yixin is not unusual, he just asked curiously: "Technology industry?"

Lin Zuhui smiled and said: "Yes, I also invested in the electronics industry recently, called Xiaomi Technology! I also want to personally donate 2 million to Hong Kong University of Science and Technology to support the development of our technology industry in Hong Kong!"

Wei Yixin suddenly became surprised, is this still Xiangjiang's debt king?
However, he quickly said: "Okay, Mr. Lin is indeed a young hero. If you donate 2 million to Hong Kong University of Science and Technology, please invite me to witness it together!"

He was afraid that Lin Zuhui was joking, so he emphasized it.

Lin Zuhui nodded and said, "Okay, I will get in touch with Xiangjiang University of Science and Technology as soon as possible to discuss the donation!"

This time he withdrawn 130 billion from Japan at a minimum, which is far more than that, because he calculated the market value at this time; and it takes four months to sell securities, and there will be a final madness during this period, so it is possible to withdraw 150 billion Hong Kong dollars.

And he also planned to short the Nikkei futures in Singapore and Japan at the same time (there are both places, and the United States also had Nikkei futures in 1992).

Earn a lot of money from Japan to avenge the nation (put gold on the face).

At this time, the surrounding guests couldn't help but marvel at Lin Zuhui's generosity.