Hong Kong's new giants

Chapter 499 [Don't be a speculator]

In the afternoon of that day, Lin Zuhui suddenly felt a bit tormented at work, and Guan Jiahui's spring light in front of her, as well as her long legs stretching towards a mysterious place, always appeared in her mind.

It's all the fault of this woman, who took the initiative to seduce him!

"What are you pretending to do! Why don't you concentrate on work in the afternoon after having some fun?" Lin Zuhui said with self-deprecation.

His career does not rely on hard work and self-discipline.

His wealth basically comes from traveling through this "golden finger". He does not need to read financial statements every day like Buffett, nor does he need to hold meetings every day to discuss the prospects of that industry like Superman Li.

It can be said that since he made his first pot of gold in the 'stock training class', he has been making money lying down.Relying on the memory and experience of his previous life, he speculated on real estate, securities, and foreign exchange without much analysis at all.

Of course, he has worked hard. He has learned professional knowledge in real estate, multi-national languages, and professional financial knowledge, but these are actually based on the fact that he has the strongest brain. Otherwise, if it is difficult for him to learn, he may not be able to It is already very satisfying to understand real estate knowledge.

After taking a few sips of water, he finally suppressed his restlessness, and started to work seriously.

He still has a lot of work now, such as design blueprints and planning plans for large-scale projects, which need to be reviewed and approved by him before they can be finalized.In the past year, he has participated in the planning and approval of many large-scale projects, which is quite hard work.Of course, the design of these projects is done by employing world-renowned designers.

During this period, Chen Bin came to Lin Zuhui's office.

"Boss, the designer Brennan Beer Gorman from the United States has completed the entrustment contract. They will complete the design plan of Diamond Hill-Hollywood Plaza according to our requirements. It is expected to complete the design plan by the end of October and start construction at the end of the year. Completion."

Lin Zuhui nodded in satisfaction. He was very satisfied with the construction period. It happened to be completed at the peak of the real estate market. By then, the lease period could generally be longer and he could earn a lot of money.

Plaza Hollywood, translated as Hollywood Plaza, Hollywood is Cantonese.For this plaza, New Times Group's request is to design a "Star Plaza" on the first floor, covering an area of ​​nearly 1 square feet, and designing it as an ideal place for holding events and exhibitions.

The most classic design of a modern shopping center is of course the inner square where activities are held, which can achieve the effect of drainage.

"Well. Plaza Hollywood has a construction area of ​​60 square feet, and there will be more than 200 shops. It will become the largest shopping mall in East Kowloon by then, which is of great significance."

In addition to the 60-square-foot shopping mall, Plaza Hollywood also has 120 million residential buildings, with a total investment of 60 billion Hong Kong dollars.If the five residential buildings were sold in 5, almost RMB 1996 billion could be recovered, which was enough to recover the cost (including interest) and make a little profit.The remaining 80 square feet of shopping centers are pure profits.

The network of shopping malls is also a key development direction of New Era Group in recent years. Because of this, New Era Group is called a "real estate all-around company" by investors.

In the development of real estate, office buildings, shopping mall networks, and parking lots, New Era Group is the dominant player in almost every field, which makes investors have to marvel at the strong ability of New Era Group to attract money.

You know, even a well-established real estate company like Cheung Kong has successively sold Laguna City Shopping Center (17 square feet, 7.3 million yuan), Huayuan Terrace No. 2 square feet, 8 million), just when Hang Lung took over these rental properties, it almost gave up the development of real estate.

This is what happens:

Cheung Kong acquired a large amount of cash to purchase land and develop residential buildings through the sale of rental properties;
Hang Lung used the funds to develop rental properties and gave up land reserves;

New World Development used the funds to invest in hotels and build the second phase of the Convention and Exhibition Center, and also missed the land reserve;

Henderson Land focuses on residential development and rarely develops rental properties;
Sun Hung Kai is very strong, and is still working hard to develop a shopping mall network in new towns. At present, there are nearly 20 shopping mall networks. This is due to their land reserves in the 80s and [-]s, and the land cost is very low.

As the largest real estate company, New Times Group, has developed in an all-round way from the very beginning, because the company is like installing a water pump-right issue fundraising, bond issuance, financial profits, and large loans, and has obtained tens of billions of huge sums. Funds, which company can compare.

Therefore, the current net assets of New Era Group are too huge. It is conservatively estimated that it is close to 2000 billion, and it is still appreciating, because office buildings are still skyrocketing this year.

Chen Bin said again: "Boss, the He Dong family intends to sell Dongping Building and Dongan Building in Mong Kok!"

When Lin Zuhui heard this, he immediately thought about it.

The properties of the Ho Tung family are very rich: Tung Ping Building and Tung On Building in Mong Kok, Tung Ying Building (predecessor of THE ONE shopping mall) in Tsim Sha Tsui, Tung Shing Building and Tung Sang Building in Wanchai, castle-style villa at No. 35 Deep Water Bay, and Black Lane Big House No. 6-10, Xiaojue Garden at No. 75 Peak Road is Ho Tung Garden on the Peak, and No. 19 Park Road in Jardine's Valley.

"Don't worry about it, we don't buy buildings and shopping malls now, we only develop them ourselves!"

"Ok"

After Chen Bin left, a smile appeared on the corner of Lin Zuhui's mouth. The He Dong family is not stupid. Selling two buildings at this time is nothing more than Jiu Qi's approaching. Sell ​​some assets, implement the 'egg philosophy', and spread out funds.

And now, it is the time when the property is booming.

However, Lin Zuhui knew that in his previous life, the family sold a lot of assets around 2000. At that time, it was the Asian financial crisis, and then encountered SAS. The period from 1997 to 2005 was the trough of Xiangjiang Real Estate.Maybe this family is also afraid. After Jiuqi, Xiangjiang will plummet and have no confidence.

Of course, the four buildings in Mong Kok and Wan Chai owned by the Ho Tung family are too small, and Lin Zuhui really doesn't like them.

The only thing worth seeing is Tung Ying Building in Tsim Sha Tsui. This building can be rebuilt into THE ONE, the tallest shopping mall in Hong Kong, with an area of ​​40 square feet.In the tourist area of ​​Tsim Sha Tsui, it is naturally of great value.

As for other luxury properties, if it is sold, Lin Zuhui can consider taking over, but it does not include Ho Tung Gardens, which is expensive and troublesome.

Generally speaking, Lin Zuhui's vision is too high now, and he is no longer interested in these properties.

Whether it is an office building, a shopping mall network, or a luxury villa, Lin Zuhui has never bought it again.Logically speaking, it would still be profitable to buy now and sell before Jiuqi.

However, he didn't want to give outsiders the impression of a 'speculator', so as not to increase his reputation. After all, he is the richest man, and there are some things he can't do.

If before the Asian financial crisis, the property was sold at a high price, this is called 'hedging because the price is too high';
After the financial crisis, Heung Kong properties generally fell by nearly 6%, and he would buy properties at a low price, which is called 'rescue the market'.

The past two years were the time when Xiangjiang Real Estate was booming. As a big real estate developer, Lin Zuhui was easily attacked as a "leader in real estate speculation" once he speculated on properties.

And once the real estate market falls into a trough, and Lin Zuhui chooses to enter the market again, then everyone will not feel anything at all.Of course, it can't change people's psychology of fear.

After all, few people dare to buy the bottom, but there are really many people chasing the high.

(End of this chapter)