Hong Kong's new giants

Chapter 94 [Strategic Landing]

In the auction, many real estate developers gathered in Xiangjiang, Lin Zuhui's appearance immediately attracted countless eyes.

She is young, has done great things, and is as famous as the four major families, so she can't keep a low profile.

The auction has not yet started, and many people gathered together to chat. Although they are opponents today, they may be friends in private.

Lin Zuhui glanced around, and none of the founders of the four major families showed up at the auction.

The person who participated in the auction was a young man in his early thirties, probably Zhou Nianmao.Both Zhounian Mao and his son were reused by Li Chaoren, and at the same time promoted to the director and deputy general manager of Changshi. Zhounian Mao was younger than Huo Jianning in this position.

Sun Hung Kai Properties has a large amount of land reserves, so Lao Guo was not in a hurry, so he sent his eldest son Guo Bingxiang to auction the land.

Henderson's Lee Shau Kee and New World's Cheng Yu Tong both lost their good friend Fung King Hei (Sun Hung Kai Bank) this month, and also lost their good friend Yang Zhiyun (Miramar Hotel) in March this year, so they didn't come to the scene, and all the company executives who came .

It seems that the four major families are ready to support the second generation.

In fact, although the four major families have become powerful at this time, the market value of their real estate companies is not high; the market value of Cheung Kong and Sun Hung Kai is more than 80 billion, and New World and Henderson are only more than 60 billion.

Of course, they don't just rely on one company, there are many affiliated companies, plus personal wealth, it is naturally far from what Lin Zuhui can compare.

"Zu Hui, it seems that we must win today!" Wang Qilin greeted him and said friendly.

Since both of them are the masterminds of listed companies, naturally they couldn't come together like before, after all, they still have people with them!

"Uncle Wang, didn't we just raise 1.2 million yuan, today we have to grab a bone from the hands of you big guys!" Lin Zuhui said with a smile.

Wang Qilin can be called a medium-sized real estate developer. Originally, his strength was more than one billion real estate assets. Relying on Lin Zuhui's prediction, he has purchased a large number of properties since December last year, estimated at three to four billion Hong Kong dollars. up.Listed companies plus personal assets will definitely reach a scale of 20 billion.

"I don't have the audacity to make a move like you, and I don't have the determination to win today!" Wang Qilin said.

He originally wanted to persuade Lin Zuhui not to be carried away by the emotions of the auction, but then he thought that the market value of other listed companies exceeded Gaosheng Real Estate, and he needed to remind himself.

My nephew is not an impulsive person.

After chatting with Wang Qilin for a few words, Lin Zuhui handed over a few more business cards, and the auction finally officially started.

The first piece of land, located in North Point, covers an area of ​​3.6 square feet and has a plot ratio of 3.2 times.

The so-called "plot ratio" is a saying in Xiangjiang, which means that the floor area that can be built is equal to the floor area multiplied by the plot ratio; for example, this land has a buildable floor area of ​​11.5 square feet, which is equivalent to 500 230 residential units per square foot.

The plot ratio is not absolute, and it can be relaxed in special circumstances, but it is also difficult to obtain approval.

The first piece of land was auctioned for 2600 million yuan. It seems that the Hong Kong government will have to make hundreds of millions more this time.

Next, the land auctioned was of various sizes, from as small as 1 square feet to as large as 15 square feet.

"The fifth piece of land is now being auctioned. This piece of land is located in Shauqiwan. It covers an area of ​​9.2 square feet. The starting price is 5000 million, and each increase is no less than 20. Boom. The auction begins!"

Shaukiwan was originally an industrial area, but it was gradually transformed into a residential area in the 70s and [-]s. Now the subway is connected and the traffic is very convenient.

Can start, provided the price is right!
Lin Zuhui raised his placard immediately!
"5020"

Next, Lin Zuhui's momentum was like a rainbow, he just piled up the price to 5900 million!
Many real estate developers looked sideways, mainly because Lin Zuhui showed a strong desire, and he was full of momentum, looking like a prestige.

Lin Zuhui was bidding with Huang's father and son of the "super big friend" of Xiangjiang real estate industry, Sino Real Estate. Because of being a "super big friend", from June 1981 to June 6, Sino Real Estate lost as much as 1984 billion, almost facing bankruptcy situation.From 6 to 10, this real estate purchased a large amount of land, as many as more than ten pieces, so it suffered a lot of losses.

Don't think that buying the bottom will make a profit. The premise is where the bottom comes from and how long it is before dawn, and bank interest has to be considered.

Seeing Lin Zuhui's fiery performance, Huang's father and son firstly did not want to fall behind, and secondly wanted to cheat Lin Zuhui.

What they don't know is that although Lin Zuhui is young, his strategy is superior to them. He has excellent eyesight and a fast brain, and every move of Huang and his son is in his eyes and mind.

Since the father and son are uneasy and kind, he will return it today.

"6500"

When Lin Zuhui called out the high price, many people shook their heads. It was more than 500 million yuan more expensive. This young man is really wasting money.

"Father, forget it!" Huang Zhixiang persuaded.

Huang Tingfang reported without hesitation: "6600 million"

Lin Zuhui's mind was running fast, and the Huangs and his son seemed to have a little memory; in the late 80s and early 90s, the "big fool" at the Ninety Auctions repeatedly reported high prices.There seems to be an interesting anecdote: this Huang Tingfang competed with a real estate company for a piece of land, and the reported price was 12 billion, which was already beyond the budget of all real estate developers at the auction, and they were still fighting; "Crossing the river", bending down to negotiate with opponents in several rows, the auctioneer naturally stopped it in order to get more commission, and it became a joke in the real estate industry for a while.

"6800 million" Lin Zuhui took a risk.

Although he was taking risks, he still showed a strong desire in person.

Seeing Lin Zuhui's expression sideways, Huang Tingfang snorted coldly in his heart. Today, he was furious by a young man, and he shouted without hesitation: "7000 million!"

After shouting, Huang Tingfang regretted it, and his son shook his head inadvertently.

Lin Zuhui understood, and pretended to shake his head helplessly, expressing that he gave up.

The premium is more than [-]%, and the real estate market is not so hot now, is it necessary!
Huang Tingfang's face was a little ugly. He obviously found out that Lin Zuhui was in a hurry, so he planned to cure him!But fortunately, there is no problem with the return of this land.

I was lucky today, and soon another piece of residential land in Pok Fu Lam was released, with an area of ​​8.8 square feet and a plot ratio as high as 3.9.

Lin Zuhui continued his performance as before, and his enthusiasm for the price increase remained undiminished, and he quickly shouted 6880 million.This time, no one followed him, which surprised him a little.

It turned out that many real estate bosses didn't want to get entangled with a young "Lengtouqing". Even if they won, they would have to imitate Huang Tingfang and lose face; and after Huang Tingfang calmed down just now, he found that he was impulsive. If he continued to fight, he might lose face Tomorrow, his reputation as a "small belly and chicken intestines" will be spread.

What's more, this piece of land is almost worth the money!
In this way, Lin Zuhui finally won a piece of land he wanted, and sighed in his heart, these big guys still love this seedling.

Of course, everyone soon discovered that after Lin Zuhui bought a piece of land, he never called for a price again; looking at the two bids together, the other person just wanted to win a medium-sized piece of land, so he showed his eagerness.

After the auction ended, the Huangs and their sons took the initiative to greet Lin Zuhui, as if they had forgotten what happened just now.Lin Zuhui naturally also knew that these were only done by others, so everyone should deal with them casually, and don't want to make any enemies.

Lin Zuhui naturally didn't want to make an enemy, so he chatted with the father and son.

(End of this chapter)