The entertainment industry shouldn't be like this
Chapter 216 The Unavoidable Tough Battle (2 in 1)
Chapter 216 The Unavoidable Tough Battle (Two in One)
Zhou Qiming is one of the rare actors in Dunhuang who signed multiple film contracts.
This is naturally because Dunhuang is extremely optimistic about his comedy talent.
Comedy never sells.In the past few years, Dunhuang has even made a name for itself in comedy production.
Next, Zhou Qiming is obviously one of the most important spokespersons for this signboard.
And in this way, the director who is partnering with him has to think carefully.
First of all, it is impossible for Wang Wei to partner with him for a long time. The first film can be said to help him establish a unique comedy style that does not make sense. Now that the style has been established, it is no longer a challenge for Wang Wei to continue directing his films.
However, with Zhou Qiming's character, not all directors are suitable to partner with him.
There is no doubt about his talent for comedy, but through his first work, Wang Wei and others have discovered that his talent needs a lot of thinking to show it. This process is very stressful for ordinary directors——
Because he is very demanding, he treats himself and others like this, but he can't say some good things, just like a bully.
This situation will only become more serious after he becomes famous-no one thinks that after he participated in Wang Wei's works, he will not be famous.
If the soul character of the film is strong, one cannot find a director who is too strong. Kim Jae-ku happened to be on Wang Wei's inspection list before.
The only problem is Lao Jin's sense of belonging—Wang Wei doesn't want to work so hard to cultivate a good comedy seedling, only to be abducted by his partner director.
Now, Jin Zaiku showed his "loyalty" very wittily, and Wang Wei naturally reciprocated.
"Don't worry about the box office within ten years" is not an exaggeration at all-just moving and adapting the weekly comedy from that time and space is enough for Lao Jin to nourish himself for ten years.
In short, with Wang Wei's promise, Kim Jae-ku left overjoyed.
After he left, Lao Wang restrained his smile and his face turned cold: "The five moves are very fast!"
"That's right, we're pressing forward every step of the way." Wang Wei shrugged, "Except for me, I'm afraid directors who have made achievements in Dunhuang will all be in the field of vision of the Big Five."
"No, speaking of it, I was the first to be targeted, so it's not surprising at all."
"The question is, how many people can resist the temptation of the five majors like Lao Jin?" Lao Wang frowned.
"It's hard to say, people's hearts are too complicated, and individuals have their own pursuits, which cannot be forced." Wang Wei said with emotion.
Sure enough, his words came true.
The pace of the five major directors of the Dunhuang series did not stop because of Kim Jae-ku's refusal.
Don't look at the Dunhuang directors, except for Wang Wei, everyone else shoots low-budget commercial films, which seem to be limited in style, but the Big Five don't mind this at all.
——If a director "casually" spends tens of millions or even millions of dollars to get back hundreds of millions of box office, no film company will mind the problem of forcing the style. Will offer investment with a smile.
After all, the ultimate goal of the so-called promotion is not to make money?
However, this does not prevent them from using the promise of "big investment, high quality" to lure Dunhuang directors.
Director Yu Zhenfeng, who directed "Heart Labyrinth", was first moved.
Not to mention the conditions and treatment of the five majors, he has really experienced the joint suppression of the five majors.
Although the final box office results of "Heart Labyrinth" were not bad, he didn't want to feel the frustration that left you with nowhere to publicize and nowhere to speak out.
He didn't care where the Dunhuang ship was going, anyway, he wouldn't tie himself to it.
Therefore, he asked his agent to terminate the negotiation with Dunhuang for the next film, and accepted Pearl Pictures' director invitation in a low-key manner.
Dunhuang also acted very calmly. After all, it is too common in the industry to separate and combine film and television companies and directors.
However, director Yu Zhenfeng's "job-hopping" seems to have made the poachers see a flaw, even directors from the Dunhuang department who still have unfinished films in their hands have been poached.
Among the Dunhuang directors, Zhuang Geng, who was considered to be second only to Wang Wei in director talent, returned to the company after the year, sat in Wang Wei's office, and said to his boss: "The gangsters want to pull me to quit, I didn't go!"
He did not deny that many companies wanted to win him over, and offered very high conditions one after another, but he looked disdainful,
"I haven't forgotten who gave me the chance to be a leader, but now they want to pick peaches? Oh, am I such a fool? Damn it, I stayed in Dunhuang well, and my mind is sick I just listened to their coaxing..."
Wang Wei believes that Lao Zhuang will not quit.
It's not because of friendship, gratitude, or the like - there may be all these reasons, there must be friendship, there must be gratitude, and there must be some that he is more optimistic about the future development of Dunhuang.But these are not the most critical.
The most important thing is profit!
—— Zhuang Geng, as the first batch of directors who signed multiple film contracts with Dunhuang, was already eligible to enjoy the later box office share after the new salary increase plan came out.
Even if the Big Five can give him 1000 million as director's remuneration, they will definitely not easily promise a box office share—even if they do, whether they can get the money under the accounting bill is still a problem.
As for the salary of tens of millions, in terms of his box office performance, the share ratio is not an unattainable amount no matter how you talk about it.
As for the "sky-high price" commissions offered by other film companies who wanted to pick up cheap ones, he didn't even want to hear them - what's the point of having a high commission ratio if they can't make good movies?
This is the second reason why he refuses to be courted - good stories are scarce in the whole circle, but for his own boss, there is never a shortage of good stories.
I have to say that Jin Zaiku is a smart man, and Zhuang Geng is also a smart man.
To say that the conditions for the five major recruiters are still very generous, and the trick of poaching is also quite poisonous.
No matter how many good scripts Wang Wei has, in the end, the director has to shoot them to be valuable;
And if the director is poached, the output will not increase, and the expansion of the film library is too slow to achieve a steady flow. Every year, new films will be added to the film library, bringing copyright income, so the company's cash flow will not be too stable. Not to mention challenging the Big Five;
In addition, with Dunhuang's distribution capabilities, if five or six films are not produced each year, human resources will be in a state of redundancy and waste. in development.
Of course, there is no shortage of directors in the industry, and even the Big Five cannot monopolize director resources.
However, it is not unreasonable for film and television companies, large and small, to like to cooperate with familiar directors-just a problem of running-in can greatly reduce the production efficiency of a company.
Besides, even if Dunhuang has cultivated a group of directors, the Big Five can follow behind to cut leeks. This is equivalent to Dunhuang making money for the Big Five with his wise and discerning vision.
However, all of this needs to be based on the "looting" of the Dunhuang director team.
But in reality, except for one director Yu Zhenfeng, the top five have no breakthrough in poaching roles.
Their poaching tactics even had the opposite effect-the industry said that if they had proved themselves in Dunhuang and then jumped to another job, they would be paid a premium salary and immediately promoted to a higher level, which made Dunhuang even more popular among directors.
However, the "small victory" at the foot of the wall did not make the Dunhuang side very happy, because——
"The Big Five's poachers may have deliberately diverted their attention. No, now there is bad news. This year, the schedule of each of our films has collided with the Big Five's big productions of the same type!"
When "People on the Journey" was about to be released, Lao Wang summoned the management of Dunhuang to point out this serious problem.
"Every one hit?" Wang Wei raised his eyebrows in surprise.
"Yes, every one!"
"On purpose?" As soon as Xu Daoxing finished speaking, he knew he had said something nonsense.
It wasn't intentional what else could it be.
You must know that in China, there is already a very mature system for movie rankings. The arrangement of movies at different times of the year has become a must-kill skill for film company executives, and it is also a compulsory course for occupying a seat in the fiercely competitive market.
There are 360 five days a year, not every day can be the premiere day. Not all of the more than 50 weekends are suitable for movie schedules.
Everyone wants popular schedules. For example, movies released on the National Day weekend usually have at least three times the box office of other weekends in October.
However, there are far more than 50 movies released every year, so it is inevitable that there will be movie crashes in every schedule.
However, it is rare for two studios to release two films of the same genre on the same schedule to grab the same audience. A not-so-good movie that doesn't even make a splash becomes a famous counterexample.
Generally speaking, most studios will determine the specific schedule of blockbuster films half a year or even a year ago, so that major studios can analyze the chances of their own films and their competitors grabbing the same audience, and then coordinate with each other to fight against each other. The film staggers the premiere schedule.
"After the schedule report came out, I immediately called to communicate with the top five executives. After all, picking the same type of film to release on the same day is not good for both of us..." Old Wang said slowly.
Everyone else nodded silently.
Even if it is a film that directly competes with Taiwan, it is generally rare to actually hit the schedule and insist on premiering on the same weekend. In the end, everyone is out to make money, not to fight.
"However, they all refused to give in, and each of them said that they are not afraid of any competition." Old Wang snorted.
"Are the Big Five crazy? In order to encircle and suppress us, they would not hesitate to hurt both of us!?" Zhou Lin said in disbelief.
Wang Wei flicked the schedule report in his hand, shook his head and said, "It's not that simple. You see, the Big Five are fighting against us separately. That is to say, for any of the Big Five, at most one film will lose both. As far as we are concerned, the entire army may be wiped out!"
"Hiss! How fucking cruel!" Lao Zhou gasped.
Yes, this move is really ruthless!
Why are the Big Five afraid of Dunhuang?
There may be many reasons, but the top one must be that Dunhuang is too profitable and its rise is too rapid.
Stable financial resources and continuous influence, this is a significant sign of the expansion of a film company - the saying "money is the guts of a man" is always true, if you don't have the corresponding capital flow, you won't think about challenging the top five .
On the other hand, if you have the corresponding capital flow, distribution ability and ambition, as long as you continue to develop, you will really grow bigger.
Under the premise that the box office market is almost constant, the expansion of Dunhuang means the decline of at least one of the top five...
Thus, the war escalated!
The five major promotional channels that have blocked Dunhuang before have prevented Dunhuang's films from reaching their full box office potential. Now it seems that this is not enough.
The success of a film depends not only on the quality of the film and the strength of its publicity, but also on its competitors in the same period. Most typically, if Dunhuang’s well-produced small production directly collides with the top five homogeneous large-scale productions, the box office is expected to Definitely a [-]% discount.
It's very simple, other people's blockbusters of the same type will overwhelm you in terms of size and publicity advantages, and they can also rely on the influence of blockbusters to deter theaters and get more support for film scheduling, thereby squeezing your space in the same schedule.
Old Wang’s words confirmed this——
"I then chatted with the people from Sky Cinemas. They did not terminate their strategic cooperation with us, but to be honest, under such circumstances, it is difficult to tilt resources to us. After all, the pressure from the five majors cannot be ignored."
"Unless the box office hits the box office in the first week, no matter how the Big Five exert pressure, they can guarantee our film's film scheduling advantage."
The question is, how could it be so easy for the box office to explode with limited publicity?
"Then why don't we take a step back and change the schedule..."
Before he finished speaking, Lao Xu himself shook his head and rejected the suggestion.
This is not one or two films, but all the films have been targeted, how to change the schedule?
Moreover, if it is not a last resort, no film studio will consider changing the schedule.
Among other things, changing the schedule will mess up the film's marketing plan; moreover, if you change the schedule when it is clearly aimed at you, won't others change it?
Although if you do that, eating will be too ugly, but now who dares to bet on the five congresses to pay attention to eating?
"The previous suppression is really just a trivial matter. It's really not a cover for one against five. They don't play tricks, and if they use a head-to-head move, it will almost make us helpless."
Lao Wang said deeply.
The point is, what now?
All eyes were on Wang Wei who led them to create miracles again and again.
Wang Wei pondered for a moment, sat up straight, and under the expectant eyes of everyone, he said with deep pain: "This tough battle cannot be avoided, everyone, do a good job in the mentality of preferring death to surrender, seeing death as home, sacrificing one's life for righteousness, and willing to die... Get ready."
"puff……"
"Cough cough..."
The crowd almost choked to death.
Damn, why don't you make people serious?
At this moment, everyone is deeply, deeply, sad!
——With such a product on the stall, this encounter is really going to be "heroic"!
……
The author is also a little sad, it's the end of the month again, and it's... such a salty month! ? ?
(End of this chapter)
Zhou Qiming is one of the rare actors in Dunhuang who signed multiple film contracts.
This is naturally because Dunhuang is extremely optimistic about his comedy talent.
Comedy never sells.In the past few years, Dunhuang has even made a name for itself in comedy production.
Next, Zhou Qiming is obviously one of the most important spokespersons for this signboard.
And in this way, the director who is partnering with him has to think carefully.
First of all, it is impossible for Wang Wei to partner with him for a long time. The first film can be said to help him establish a unique comedy style that does not make sense. Now that the style has been established, it is no longer a challenge for Wang Wei to continue directing his films.
However, with Zhou Qiming's character, not all directors are suitable to partner with him.
There is no doubt about his talent for comedy, but through his first work, Wang Wei and others have discovered that his talent needs a lot of thinking to show it. This process is very stressful for ordinary directors——
Because he is very demanding, he treats himself and others like this, but he can't say some good things, just like a bully.
This situation will only become more serious after he becomes famous-no one thinks that after he participated in Wang Wei's works, he will not be famous.
If the soul character of the film is strong, one cannot find a director who is too strong. Kim Jae-ku happened to be on Wang Wei's inspection list before.
The only problem is Lao Jin's sense of belonging—Wang Wei doesn't want to work so hard to cultivate a good comedy seedling, only to be abducted by his partner director.
Now, Jin Zaiku showed his "loyalty" very wittily, and Wang Wei naturally reciprocated.
"Don't worry about the box office within ten years" is not an exaggeration at all-just moving and adapting the weekly comedy from that time and space is enough for Lao Jin to nourish himself for ten years.
In short, with Wang Wei's promise, Kim Jae-ku left overjoyed.
After he left, Lao Wang restrained his smile and his face turned cold: "The five moves are very fast!"
"That's right, we're pressing forward every step of the way." Wang Wei shrugged, "Except for me, I'm afraid directors who have made achievements in Dunhuang will all be in the field of vision of the Big Five."
"No, speaking of it, I was the first to be targeted, so it's not surprising at all."
"The question is, how many people can resist the temptation of the five majors like Lao Jin?" Lao Wang frowned.
"It's hard to say, people's hearts are too complicated, and individuals have their own pursuits, which cannot be forced." Wang Wei said with emotion.
Sure enough, his words came true.
The pace of the five major directors of the Dunhuang series did not stop because of Kim Jae-ku's refusal.
Don't look at the Dunhuang directors, except for Wang Wei, everyone else shoots low-budget commercial films, which seem to be limited in style, but the Big Five don't mind this at all.
——If a director "casually" spends tens of millions or even millions of dollars to get back hundreds of millions of box office, no film company will mind the problem of forcing the style. Will offer investment with a smile.
After all, the ultimate goal of the so-called promotion is not to make money?
However, this does not prevent them from using the promise of "big investment, high quality" to lure Dunhuang directors.
Director Yu Zhenfeng, who directed "Heart Labyrinth", was first moved.
Not to mention the conditions and treatment of the five majors, he has really experienced the joint suppression of the five majors.
Although the final box office results of "Heart Labyrinth" were not bad, he didn't want to feel the frustration that left you with nowhere to publicize and nowhere to speak out.
He didn't care where the Dunhuang ship was going, anyway, he wouldn't tie himself to it.
Therefore, he asked his agent to terminate the negotiation with Dunhuang for the next film, and accepted Pearl Pictures' director invitation in a low-key manner.
Dunhuang also acted very calmly. After all, it is too common in the industry to separate and combine film and television companies and directors.
However, director Yu Zhenfeng's "job-hopping" seems to have made the poachers see a flaw, even directors from the Dunhuang department who still have unfinished films in their hands have been poached.
Among the Dunhuang directors, Zhuang Geng, who was considered to be second only to Wang Wei in director talent, returned to the company after the year, sat in Wang Wei's office, and said to his boss: "The gangsters want to pull me to quit, I didn't go!"
He did not deny that many companies wanted to win him over, and offered very high conditions one after another, but he looked disdainful,
"I haven't forgotten who gave me the chance to be a leader, but now they want to pick peaches? Oh, am I such a fool? Damn it, I stayed in Dunhuang well, and my mind is sick I just listened to their coaxing..."
Wang Wei believes that Lao Zhuang will not quit.
It's not because of friendship, gratitude, or the like - there may be all these reasons, there must be friendship, there must be gratitude, and there must be some that he is more optimistic about the future development of Dunhuang.But these are not the most critical.
The most important thing is profit!
—— Zhuang Geng, as the first batch of directors who signed multiple film contracts with Dunhuang, was already eligible to enjoy the later box office share after the new salary increase plan came out.
Even if the Big Five can give him 1000 million as director's remuneration, they will definitely not easily promise a box office share—even if they do, whether they can get the money under the accounting bill is still a problem.
As for the salary of tens of millions, in terms of his box office performance, the share ratio is not an unattainable amount no matter how you talk about it.
As for the "sky-high price" commissions offered by other film companies who wanted to pick up cheap ones, he didn't even want to hear them - what's the point of having a high commission ratio if they can't make good movies?
This is the second reason why he refuses to be courted - good stories are scarce in the whole circle, but for his own boss, there is never a shortage of good stories.
I have to say that Jin Zaiku is a smart man, and Zhuang Geng is also a smart man.
To say that the conditions for the five major recruiters are still very generous, and the trick of poaching is also quite poisonous.
No matter how many good scripts Wang Wei has, in the end, the director has to shoot them to be valuable;
And if the director is poached, the output will not increase, and the expansion of the film library is too slow to achieve a steady flow. Every year, new films will be added to the film library, bringing copyright income, so the company's cash flow will not be too stable. Not to mention challenging the Big Five;
In addition, with Dunhuang's distribution capabilities, if five or six films are not produced each year, human resources will be in a state of redundancy and waste. in development.
Of course, there is no shortage of directors in the industry, and even the Big Five cannot monopolize director resources.
However, it is not unreasonable for film and television companies, large and small, to like to cooperate with familiar directors-just a problem of running-in can greatly reduce the production efficiency of a company.
Besides, even if Dunhuang has cultivated a group of directors, the Big Five can follow behind to cut leeks. This is equivalent to Dunhuang making money for the Big Five with his wise and discerning vision.
However, all of this needs to be based on the "looting" of the Dunhuang director team.
But in reality, except for one director Yu Zhenfeng, the top five have no breakthrough in poaching roles.
Their poaching tactics even had the opposite effect-the industry said that if they had proved themselves in Dunhuang and then jumped to another job, they would be paid a premium salary and immediately promoted to a higher level, which made Dunhuang even more popular among directors.
However, the "small victory" at the foot of the wall did not make the Dunhuang side very happy, because——
"The Big Five's poachers may have deliberately diverted their attention. No, now there is bad news. This year, the schedule of each of our films has collided with the Big Five's big productions of the same type!"
When "People on the Journey" was about to be released, Lao Wang summoned the management of Dunhuang to point out this serious problem.
"Every one hit?" Wang Wei raised his eyebrows in surprise.
"Yes, every one!"
"On purpose?" As soon as Xu Daoxing finished speaking, he knew he had said something nonsense.
It wasn't intentional what else could it be.
You must know that in China, there is already a very mature system for movie rankings. The arrangement of movies at different times of the year has become a must-kill skill for film company executives, and it is also a compulsory course for occupying a seat in the fiercely competitive market.
There are 360 five days a year, not every day can be the premiere day. Not all of the more than 50 weekends are suitable for movie schedules.
Everyone wants popular schedules. For example, movies released on the National Day weekend usually have at least three times the box office of other weekends in October.
However, there are far more than 50 movies released every year, so it is inevitable that there will be movie crashes in every schedule.
However, it is rare for two studios to release two films of the same genre on the same schedule to grab the same audience. A not-so-good movie that doesn't even make a splash becomes a famous counterexample.
Generally speaking, most studios will determine the specific schedule of blockbuster films half a year or even a year ago, so that major studios can analyze the chances of their own films and their competitors grabbing the same audience, and then coordinate with each other to fight against each other. The film staggers the premiere schedule.
"After the schedule report came out, I immediately called to communicate with the top five executives. After all, picking the same type of film to release on the same day is not good for both of us..." Old Wang said slowly.
Everyone else nodded silently.
Even if it is a film that directly competes with Taiwan, it is generally rare to actually hit the schedule and insist on premiering on the same weekend. In the end, everyone is out to make money, not to fight.
"However, they all refused to give in, and each of them said that they are not afraid of any competition." Old Wang snorted.
"Are the Big Five crazy? In order to encircle and suppress us, they would not hesitate to hurt both of us!?" Zhou Lin said in disbelief.
Wang Wei flicked the schedule report in his hand, shook his head and said, "It's not that simple. You see, the Big Five are fighting against us separately. That is to say, for any of the Big Five, at most one film will lose both. As far as we are concerned, the entire army may be wiped out!"
"Hiss! How fucking cruel!" Lao Zhou gasped.
Yes, this move is really ruthless!
Why are the Big Five afraid of Dunhuang?
There may be many reasons, but the top one must be that Dunhuang is too profitable and its rise is too rapid.
Stable financial resources and continuous influence, this is a significant sign of the expansion of a film company - the saying "money is the guts of a man" is always true, if you don't have the corresponding capital flow, you won't think about challenging the top five .
On the other hand, if you have the corresponding capital flow, distribution ability and ambition, as long as you continue to develop, you will really grow bigger.
Under the premise that the box office market is almost constant, the expansion of Dunhuang means the decline of at least one of the top five...
Thus, the war escalated!
The five major promotional channels that have blocked Dunhuang before have prevented Dunhuang's films from reaching their full box office potential. Now it seems that this is not enough.
The success of a film depends not only on the quality of the film and the strength of its publicity, but also on its competitors in the same period. Most typically, if Dunhuang’s well-produced small production directly collides with the top five homogeneous large-scale productions, the box office is expected to Definitely a [-]% discount.
It's very simple, other people's blockbusters of the same type will overwhelm you in terms of size and publicity advantages, and they can also rely on the influence of blockbusters to deter theaters and get more support for film scheduling, thereby squeezing your space in the same schedule.
Old Wang’s words confirmed this——
"I then chatted with the people from Sky Cinemas. They did not terminate their strategic cooperation with us, but to be honest, under such circumstances, it is difficult to tilt resources to us. After all, the pressure from the five majors cannot be ignored."
"Unless the box office hits the box office in the first week, no matter how the Big Five exert pressure, they can guarantee our film's film scheduling advantage."
The question is, how could it be so easy for the box office to explode with limited publicity?
"Then why don't we take a step back and change the schedule..."
Before he finished speaking, Lao Xu himself shook his head and rejected the suggestion.
This is not one or two films, but all the films have been targeted, how to change the schedule?
Moreover, if it is not a last resort, no film studio will consider changing the schedule.
Among other things, changing the schedule will mess up the film's marketing plan; moreover, if you change the schedule when it is clearly aimed at you, won't others change it?
Although if you do that, eating will be too ugly, but now who dares to bet on the five congresses to pay attention to eating?
"The previous suppression is really just a trivial matter. It's really not a cover for one against five. They don't play tricks, and if they use a head-to-head move, it will almost make us helpless."
Lao Wang said deeply.
The point is, what now?
All eyes were on Wang Wei who led them to create miracles again and again.
Wang Wei pondered for a moment, sat up straight, and under the expectant eyes of everyone, he said with deep pain: "This tough battle cannot be avoided, everyone, do a good job in the mentality of preferring death to surrender, seeing death as home, sacrificing one's life for righteousness, and willing to die... Get ready."
"puff……"
"Cough cough..."
The crowd almost choked to death.
Damn, why don't you make people serious?
At this moment, everyone is deeply, deeply, sad!
——With such a product on the stall, this encounter is really going to be "heroic"!
……
The author is also a little sad, it's the end of the month again, and it's... such a salty month! ? ?
(End of this chapter)
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