The entertainment industry shouldn't be like this

Chapter 83 Continue to expand the army (two in one, please read more)

In the end, Wang Wei rejected Jiang Lei's request and went to meet his Internet entrepreneur friends who were waiting to be fed.

It's not that he can't believe his eyes.

After all, the circle that Jiang Lei is familiar with can be said to be the trendy circle of the domestic Internet, and it is not surprising that future Internet predators are born in it.

The reason why Wang Wei refused was that he had no money now.

"Genius Gunner" hasn't been released yet, so he naturally won't get his personal share.

However, Dunhuang raised a huge amount of money, which does not mean that he has money in his personal account.If it is not necessary, it is impossible for him to develop at a high speed, and Dunhuang, who also needs a large amount of money, will draw blood and invest in the Internet business.

Second, there is no benefit in being too greedy.

As long as Weibo technology grows as he expected, he can't even afford to raise a gold swallowing beast. At this time, ten birds in the forest are worse than one bird in the hand.

After returning to Dunhuang from Weibo Technology, Wang Wei, who knew the cards in his hand, called the general manager of Dunhuang Films Wang Chuanqi, the production manager Xu Daoxing and the art director Zhou Lin and other executives.

Xu Daoxing and Zhou Lin also knew that Dunhuang was once again rejected by the classification committee, and they were all suffocated.

Wang Wei presided over the meeting, and first reported the progress of the two crews that were filming——

"Although "My Sassy Girl" started slightly later than "Charlotte's Annoyance", the shooting progress has surpassed the latter, and it can be completed next week at the latest."

"In this case, it will be released in November according to the original plan, and there is no problem. But Lao Wang now has a new plan."

Everyone immediately looked at Wang Chuanqi.

Wang Chuanqi nodded slightly: "Originally, we wanted to find a less competitive schedule for "My Sassy Girlfriend", so we chose the November schedule, so that we can leave more time for promotion..."

In a year, the best time slots, such as summer holidays, National Day holidays, Spring Festival holidays, etc., will basically be divided up by the five majors early on.

For other companies, if they don't want to have a bloody collision with the five major commercial productions, they can only keep an eye on the schedule of the five majors to find a suitable premiere time.

After watching closely, Pharaoh saw an opportunity.

"This year's National Day schedule has already been squeezed into several top-tier productions from Tang Yu Media, Pearl Pictures, and Lianya Entertainment. It can be said to be very crowded. "My Sassy Girl" naturally doesn't need to follow these films. Fight bad battles."

Everyone else nodded.

Since it wasn't filmed by Wang Wei, they don't think that a small-to-medium-cost production has the competitiveness of the top five.

Wang Chuanqi finally smiled: "Until I received the latest news - Tang Yu Media's blockbuster film originally scheduled to be released on the National Day file, the actor was revealed to have been prostitution for a long time, and the crew was forced to change, so it had to be postponed."

"Oh, by the way, the whistleblower is the paparazzi Zhuo Qun."

Oh open?

Has this kind of bad luck finally come to the top five?

At this moment, the melon-eating crowd in Dunhuang's favor for Paparazzi Zhuo soared.

Eating other people's melons is happiness, Lao Wang continued to smile and said: "Lianya Entertainment is not so unlucky, but the blockbuster they were originally scheduled to release is directed by Duan Yi..."

As soon as they heard that the director was Duan Yi, everyone understood.

——Although there is "Yi" in his name, this guy is well-known in the circle as the "King of Bouncing Tickets"!
"So, he skipped the ticket again?"

Lao Wang nodded: "There is no doubt that Lianya Entertainment has also been forced to postpone."

"In this way, this year's National Day file will only have one first-line major production released. For "My Sassy Girl", it is considered a very good schedule."

Zhou Lin directly raised a question: "But don't other companies also see it? There will definitely be more film adjustments and schedules added."

"You're right." Lao Wang glanced at his notebook and said with confidence, "But I carefully checked the screening schedule for the month before and after the National Day schedule, and the films that may be adjusted have nothing to do with our themes. conflict."

"Of course, the competition is definitely fiercer than the November schedule. But considering the gap in the market, I think it is more cost-effective to raise the file."

The current National Day of China is also October [-]st.

Everyone admired Lao Wang's effort to achieve this.

The only problem now is-

"Upgrade again? Doesn't it mean that post-production is needed again?"

Lao Zhou and Lao Xu's expressions changed at the same time.

Wang Wei twitched his lips, and said in a bad mood: "The post-production of this film is relatively less troublesome, and it took nearly two months, which is much more time than "Genius Gunner"."

"Also, even if you want a liver, the main force is me and Director Zhuang, right? What are you two worried about?"

Lao Zhou and Lao Xu thought about it, yes, they are not editors, and they didn't participate in the filming of "My Sassy Girl" very much. What do they do in post-production?
Nima, mainly because the memory of the liver clip of "Genius Gunner" is too terrifying, leaving them with tons of psychological shadows!

So the two quickly changed their faces: "Then you can definitely do it, we have no objection."

Wang Wei ignored the two, and asked Lao Wang, "How is the communication with the cinema?"

Wang Wei rarely asks about the publicity and distribution business of a certain movie, but if he doesn't ask, it doesn't mean that he doesn't need to know anything about it.

Lao Wang said: "The two films we produced and released in succession are all big sellers, especially "Genius Gunner", which can kill a bloody road in the summer, and the theaters are willing to invest enough in the film you are the producer of. Resources, the premiere schedule of preliminary communication is only slightly lower than that of "Genius Gunner."

Wang Wei nodded in satisfaction, and asked again: "Have you decided on the theme of the promotion?"

From the big melon falling from the sky in "Peking Holiday", to the director and media of "Genius Gunner", "The film shines into reality", it is not so much the quality of the film, it is better to say that the publicity wins.

"My Sassy Girl" doesn't dare to hope that there will be any explosive luck. If you want to continue this kind of marketing success, you have to spend more thought.

Lao Wang also said with great interest: "The publicity and distribution department has studied the Internet marketing you proposed, and gained some experience."

"They specifically studied the gathering of movie fans on the Internet, and planned to select several specific websites or communities for publicity."

"The biggest feature of this film, and at the same time the biggest controversy, is 'women beat men', and this is also the biggest marketing gimmick. Since we created a 'Sassy Girlfriend' character that was rarely seen in previous films, we strive to make Barbarism becomes a beautiful word..."

After hearing this, Wang Wei raised his eyebrows.

According to official data, domestic Internet users exceeded 5000 million for the first time this year—with the current level of Internet popularity, it is a bit too much to say that Internet virus marketing can be played on a large scale.

However, as long as Lao Wang's Internet marketing conversion rate can reach one percent, or even one thousandth, it will be a remarkable breakthrough.

As long as the research continues, he believes that this will soon become Dunhuang's core competitiveness.

"The theme of this year's Dunhuang is to raise the file!" Wang Wei first laughed at himself.

From this point of view, it also shows that Dunhuang's distribution business is far from being able to compete with the top five.

When it can be done - I will set a date confidently, and if you have the ability, come and touch me - Dunhuang will truly be considered strong.

Since he is still weak, of course he has to be more flexible in his figure, so Wang Wei quickly made a decision: "Then let's do it, and move "Sassy Girlfriend" to the National Day holiday."

As for "Charlotte Annoyance", it will basically be released on the Spring Festival file according to the original plan, so let's not mention it for now.

Then move on to the next topic——

"How about the preparations for the TV drama production department?"

Yes, Dunhuang is finally getting involved in the production of TV dramas!
Speaking of which, this is also a shortcoming of Dunhuang.

Because there is no TV station under his banner, and he was once oppressed by the top five, the old man can only focus on the film business, which has caused Dunhuang's TV drama production department to stay on paper.

With the drama version of "Genius Gunner", the establishment of a TV drama production department was once again put on the agenda by Wang Wei.

Although in the chain of contempt in the circle, TV dramas will always be ranked below movies.

However, if a TV series is shot well, it can gain stronger profitability and influence than a commercial blockbuster, and it will be more durable.

There is one more thing Wang Wei considered——

According to the Matthew effect that the strong are always strong, it is very difficult to wait for the top five of China Entertainment to give up their monopoly.

However, technological changes may turn the invincible giants of the past into paper figures that can be poked down with a finger in the blink of an eye.

In fact, in another time and space, the film and television company Netflix, which relied on the rise of the Internet, has such a taste.

In this process, the ability to produce TV dramas is essential, so it is better to make up lessons early than late.

Lao Wang and others can't see so far, but they can also see that in the entertainment market, the influence of TV dramas is gradually increasing.

Taking advantage of Dunhuang's sufficient funds and ammunition, everyone agreed to make up for this shortcoming.

Old Wang looked at Xu Daoxing: "The framework of the department has been set up, and now Lao Xu is temporarily serving as the manager of the TV drama production department. Lao Xu, do you have any objections here?"

Xu Daoxing has no objection to temporarily changing his job to become a TV drama producer.

In fact, many second- and third-tier producers in the industry often cross-border in the two fields of TV dramas and movies.

Xu Daoxing is no stranger to this.

Of course, the premise is to have a good script.

"The drama version of "Genius Gunner" can only be regarded as a mini-series. Although the popularity of the movie will definitely not worry about selling it, but it is a bit stingy as the TV production department's first hit..."

Wang Wei agreed, and he was already prepared.

"There's nothing wrong with what Xu said, so the TV production department's real success is this—"

He put a thick stack of TV drama scripts in front of Xu Daoxing.

"The Legend of the Condor Heroes? A martial arts drama?"

Seeing that the screenwriter was anonymous, Xu Daoxing felt a little strange.

"Isn't it the boss's own script? Also, the title of the play is a bit too rustic."

While thinking about it, Lao Xu opened the script and read it.

When I saw this, I was addicted to it.

Wang Wei was not surprised.

This is the undeniably classic "Legend of the Condor Heroes"!

As a unique theme in the Chinese cultural circle, it goes without saying that martial arts are deeply rooted in the hearts of the people in China.

But every genre has periods of prosperity and decline, and martial arts dramas are no exception.

In the current time and space, before the 70s, martial arts dramas were once extremely popular and became one of the representatives of Chinese culture going to the world.

However, since the end of the 70s, martial arts dramas seem to have entered a period of decline, and their glory has ceased.

Interestingly, at the end of the 80s, martial arts dramas made a comeback and once again became a hot spot in the film and television market.

Combined with the development history of martial arts dramas in another time and space, Wang Wei has some insights-cultural popularity has always been a manifestation of changes in the background of the times!
What is martial arts?
It is a pure hearted passion, a simple way of weeding out the strong and helping the weak, and a belief in doing justice for the heavens—all in all, they are all "adult fairy tales".

Audiences love to watch these, based on their belief in them; at least, they respect them.And what if one day, the whole society starts to doubt these things?
When promises, righteousness, and helping the poor become the object of ridicule under the contemporary principles of pragmatism and utilitarianism, "adult fairy tales" naturally become "adult nonsense".

In other words, only in a period of great social change, when there are rough and fresh, vibrant vitality, and the freedom of heroes regardless of their origins, will the public believe in martial arts and call for martial arts.

Isn't that the current martial arts craze?

The overall easing of the Cold War, the acceleration of globalization, the advent of the Internet era, and even the educational reform that has begun... all indicate that this is an era of "re-ordering".

Wang Wei is sure that when this era stabilizes, the popularity of martial arts will cool down as quickly as in different time and space.

This also means that those martial arts classics in different time and space, if they miss this era, they will miss the best era.

For this, he even used the only memory buff——

[Tracing halo (one-time) - Wearing it can target a certain target and trace all the relevant memories of the host. 】

No way, he can still leave most of his impressions with a movie, but a long TV series, or even a voluminous original novel... He really doesn't have a "super brain"!
Of course, the system buff is as good as ever.

Aiming at the goal of "The Legend of the Condor Heroes", the novels and classic drama versions that Wang Wei has read all come to mind clearly like copies.

Well, even the remake of Crooked Melon Cracked Dates scanned at double speed is equally clear.

Then, Wang Wei discovered that too clear a memory may not be a good thing!
——This is really moving!He doesn't even have the fun of "creating remakes"!

——This memory buff must be used with caution in the future.

And the other three, who didn't know anything, read the script in turn and were all fascinated by it.

"Cough..." Wang Wei, who came back to his senses, had to interrupt their input.

Facing the three disturbed dissatisfied eyes, Wang Wei spread his hands: "Is it okay?"

Xu Daoxing couldn't help but slapped the table: "That's great, this is the good start I want!"

Zhou Lin also asserted: "As long as the quality of the filming is not too bad, this drama will definitely be popular!"

Lao Wang has already started to think about how to dig gold mines: "Not only TV dramas, but also novels, joint publicity, it will definitely become more popular..."

Well, a classic is a classic, and this is one of their rare undisputed film and television projects.

"Clap, clap, shoot quickly, we can't wait to put it on the screen!"

In this way, the first battle of Dunhuang's "army expansion" was officially approved under the constant urging of three hardcore martial arts fans.

……

　It’s a bit late today, I’ve finished typing in one breath, so I won’t divide it into chapters, family members, please continue to read, please vote, refill~
　　
　
(End of this chapter)