Doctor: I picked up attributes in the hospital

Chapter 447 Medical Cosmetology Chaos
"Director Zhao, you also know that this client is taking the route of acting, so the requirements for facial expressions are relatively high. In some movies, micro-expressions are also required. Naturally, the higher the degree of recovery, the better. .”

Jin Dong said slowly again.

"Micro-expression? That is indeed a relatively high-end acting skill."

Zhao Heng nodded.

Hearing what Jin Dong said, Zhao Heng was thoughtful. Compared with the acting skills of many little fresh meat [facial paralysis] nowadays, those who can use micro-expressions are considered more dedicated.

After all, today's little fresh meat relies on roaring in fighting scenes, shaking in crying scenes, and pretending to be melancholy and funny can only be like a dog.

In fact, this is also very normal. After all, most "little fresh meat" are used to harvest fans to make money. The lower the investment cost, the higher the return. As an acting skill, unless you are a genius, you need a lot of time and money, and a lot of exercise for a long time. A skill that will become more and more superior does not conform to the star-making chain benefit rules of quick gains.Anyway, lack of acting skills or singing and dancing ability, or even lack of morality and appearance can be made up for by marketing and brainwashing at a reasonable cost.

Objectively speaking, most of the so-called fresh meat these days are not graduates from professional drama schools. Without professional and systematic acting guidance and training, they can be accepted into dramas directly because of their own popularity and commercial value. The quality of acting can't be expected.

Acting skills require talent on the one hand, and on the other hand, it takes time to settle and refine. In the current era of traffic, the traffic brought by young fresh meat makes the resources they enjoy too overflowing. I really want to settle down and improve my acting skills It is also inconsistent with the rhythm of modern business. Generally speaking, young fresh meats with poor acting skills have their own responsibilities, which is indispensable to this era of traffic supremacy.

What's more, the little fresh meats are so obsessed with their own beauty that they have no way to get involved and pretend to be ugly, so acting like shit is normal.In fact, let alone them, the angel's big baby husband is also very narcissistic at his age. He wants to discharge when he looks at the camera, regardless of the fact that he should act first.Not to mention the little fresh meats in their youth.

"Stem cell technology, in theory, can be used in beauty. Stem cells are cells with self-healing ability. Stem cell beauty is to use the body's own cells to remove wrinkles and scars. It can not only accelerate skin metabolism, reduce stem cell aging, and Can reduce rejection."

"It's just that the name of beauty is not good."

After a pause, Zhao Hengyou said to Jin Dong.

Beauty is also a need, and it is just a need, otherwise, why would you go to the hospital for beauty? This does not mean that in the eyes of a large part of the population, [ugliness] is a disease!
"Yes, in fact, the medical cosmetology industry is developing very fast now, just because there is too much capital entering the market, the current medical cosmetology seems to be a bit demonized in the eyes of ordinary people, in fact, it is human nature to love beauty .”

Jin Dong nodded sympathetically. There is nothing to criticize about beauty itself. When you have money and leisure, it is normal to do some beauty treatment to make yourself younger and more beautiful.

The reason why beauty has been criticized by the public is that the biggest [hero] is the endless variety of face-lifting Internet celebrities.

"Skin is the largest tissue and organ of the human body, covering the appearance of the human body. It is the main tissue and organ of aesthetic beauty research. In fact, the research on beauty has gone very deep now."

Zhao Heng said slowly.

Fighting against aging and keeping youth forever is a topic of common concern to all mankind, and it is also a wish that women dream of.Everyone has a desire for beauty, and everyone hopes to be young and beautiful forever. Many people turn their attention to various methods that can improve their appearance.

Among them, skin beauty is the most important research direction.

"Most cosmetics on the market only achieve the purpose of beauty by covering up defects or acting on the surface of the skin, so they only treat the symptoms, not the root cause. The essence of skin aging is the attenuation of skin cells. All diseases and aging are caused by the body The damage, aging and death of inner cells. The degeneration of tissue and organ structure and function reduction in human aging are essentially cell attenuation.”

"For the organs of our human body, no matter in terms of area or weight, the skin is the largest tissue and organ of the human body, and it is also the largest organ exposed to the outside. Various problems of human skin such as aging, roughness, wrinkling, and dullness , pigmentation, decreased elasticity, etc., in the final analysis are all caused by cellular metabolic dysfunction and aging.”

Zhao Heng talked eloquently, and Li Na, the beautiful secretary who was sitting beside her, had her eyes shining brightly. As a woman, is there anyone who is not interested in making herself beautiful?

Let’s just talk about Li Na, as Jin Dong’s secretary, her income is not low, but most of it is spent on buying clothes, dressing up and maintaining herself.

Among them, skin care is the most expensive.

"Director Zhao, is there really a way to retain youth and delay aging?"

Li Na couldn't help asking out of curiosity.

She is also a well-informed person. If these words were spoken by the director of a beauty agency, then she would have to consider the authenticity of these words, but these two visits with clients have allowed Li Na to fully understand What an amazing level of Zhao Heng's medical skills.

That's why she couldn't wait to know whether there is a way to retain youth and delay aging in the eyes of a top medical expert like Zhao Heng.

This is simply too important for women in the new era who are not short of money or time.

"From the perspective of cell biology, there are only two ways to delay aging if you want to retain youth. One is to make the ability and speed of regeneration of new cells in the whole tissue cells of the human body stronger than the ability and speed of cell aging and death, so that the body tissues Always be young, this is what people often say that you are still as young as in the past. The second is to continuously supply cells with sufficient nutrients, maintain and mobilize the normal metabolic functions of cells, and delay the aging cycle of cells. The former is to improve the cells themselves function, promote cell regeneration, and the latter is to improve the nutritional environment of cells and prolong the life cycle of cells. Both of these methods can be achieved through stem cells."

Zhao Heng thought for a while and said.

"Director Zhao, are these stem cells really so miraculous? But I heard that many of the products that focus on stem cell beauty in the market now are revealed to be liars."

Li Na asked again worriedly.

"If it really has the technology of stem cell culture, then it can achieve the effect I mentioned."

"Stem cells are a kind of cells with self-renewal ability and multi-directional differentiation function. Stem cells are the seed cells for the renewal of various tissue cells and are the production plants of human cells. All cells and tissues in the body are produced by differentiation of stem cells. The skin of the body The shedding of crumbs, the renewal of blood, and the maintenance of the integrity of the intestinal mucosa are all the result of the continuous proliferation and differentiation of stem cells in the body. Therefore, some people regard stem cells not only as the starting point of life, but also as the preservative of life. It can resist the effects of ultraviolet rays on skin aging, and can also produce collagen and elastic fibers to restore skin vitality. In addition, it is also a variety of cytokines that nourish the skin from the source, completely reduce skin age, and reshape the skin microenvironment , to repair various skin aging problems.”

Zhao Heng patiently explained again.

The biggest problem in modern medical care, especially in the sensitive field of medical cosmetology, is that many people use the name of cutting-edge medical care to make money.

For example, [photon therapy] [stem cell medical cosmetology] and so on. In fact, these technologies are also available, but the threshold is extremely high, and it cannot be carried out by just a private beauty hospital.

However, some people use such a banner to deceive people into high consumption far beyond normal medical beauty treatment.

Women, in order to become beautiful, that is how much money they are willing to spend.

"What Director Zhao means is that there is no problem with the technology, but it is the people who have the problem, or that some people use this or that banner or gimmick, but the technology is actually not up to the level."

Jin Dong continued.

"That's right, the current medical beauty industry is indeed very chaotic."

Zhao Heng nodded. This Jin Dong is very down-to-earth in his words and deeds, and he doesn't engage in those convoluted things.

Medical cosmetology is a very large and fast-growing market. Any fast-growing market has its imperfections and gray areas.

First, it is shoddy.

Medical cosmetology involves a lot of injections and external use drugs, built-in materials, such as botulinum toxin, hyaluronic acid, dextran, collagen, expanded polytetrafluoroethylene, solid silica gel, artificial bone, etc. Most of them are expensive, and some are domestic and imported. Different manufacturers have different prices and quality.This has led to such a violation of regulations. When talking with consumers before surgery, medical aesthetic institutions inform consumers which manufacturer and specification of drugs or materials will be injected or implanted, but in actual operation they use cheap, high-quality Poor medicines or materials.Lawyer Lin has encountered many similar disputes. For example, the surgery consent form was signed for the injection of drug A, but the actual injection of drug B was later discovered by consumers because of the difference in the reaction after the injection and the expected behavior; If it is required to use puffy rhinoplasty, the hospital will also inform you that puffy puff is used after surgery. Later, it is found that there is obvious light transmission on the bridge of the nose. After MRI, it is found that the implant is actually silica gel.

Second, is the development project.

As we all know, the more medical and aesthetic items for the same consumer, the higher the fee, and the greater the profit of the surgeon for one operation.Although consumers usually only ask for one item during the face-to-face consultation, surgeons or consultants will do everything possible to persuade consumers to add more items. For example, liposuction only requires thighs, but will encourage consumers to do hips, shoulders, and chin. Liposuction is also done on other parts, and consumers are also lured to fill after liposuction; for example, originally only the corners of the eyes were required, but in the end it was marketed as double eyelids, nose synthesis, liposuction and so on.In short, there are very few medical aesthetics that only do one item in the end, and most customers are marketed as a menu item.In this way, the cost is high and the risk is high, and the opportunity to do a project first to see the effect is lost.

The third is "ghost" surgery.

Medical cosmetology is still a fast-growing market. In order to regulate this market, the country requires practitioners to have corresponding qualifications. In addition to the licensed physician certificate, medical cosmetology doctors are also required to have the qualifications of medical cosmetology attending physicians. This qualification is not easy to obtain. , You need to work in the medical aesthetics industry for five years and pass an examination or audit to obtain it. Therefore, there is a shortage of legally qualified physicians in the medical aesthetics market.Many emerging medical aesthetic hospitals have only one such doctor, but the volume of operations is quite a lot.Hence the emergence of "ghost" surgery: the doctor promised during the face-to-face consultation or consultation is a well-known medical aesthetic doctor, but the actual doctor who performs the operation is a doctor who has never shown up. After all, after general anesthesia or wearing a mask, who I don't know anyone.Consumers only become aware of "ghost" procedures when they learn that their physician is not in the hospital when they operate on them, or that they are also operating on other consumers.

Finally, there is the loan and investment [trap].

Many beauty-loving consumers are very young, even underage, with very limited economic capacity, but there are many of these consumers.The medical and aesthetic institutions then thought of the trick of paying in installments.From a legal point of view, this is not illegal. After all, many consumptions are paid in installments, such as buying houses and cars. However, for young people, their ability to repay loans is limited, and it is easy to fall into a loan trap.Medical aesthetic institutions and financial institutions often form partnerships to jointly develop consumers and propose various preferential policies. Consumers often think that they are an institution.However, this is actually the case. Before the operation, the medical aesthetic institution received the consumer's down payment and the final payment from the financial institution, and the customer and the medical aesthetic institution have no economic relationship. Next is the relationship between the consumer and the financial institution. No matter whether the medical aesthetics project is done or not, and the effect after it is done, the loan relationship between consumers and financial institutions will not be affected. That is to say, even if there is a dispute between consumers and medical aesthetic institutions, compensation , Refunds, installments still have to be paid, otherwise it may become a dishonest person.

The appetite of many medical aesthetic institutions is not limited to earning the income generated by consumers' one-time medical aesthetic consumption (in fact, this part of the income has been very little due to the increase in marketing costs), they will also do medical aesthetics when consumers come I told the hospital that there is a super-preferential policy. For example, after consumers make consumption items, the medical expenses they pay can be used as investment in the hospital. The more they consume, the more shares they have. When you come to consume, the hospital will distribute dividends based on the shares. If consumers invite more people to consume, new consumers can also buy shares. At the same time, original consumers will also be rewarded with shares, and the dividends will be more due to the increase of consumers.This strategy of medical beauty institutions can attract consumers to consume, because consumers suddenly change from consumers to bosses engaged in the medical beauty industry.However, this kind of shareholding is only a form of entrusted holding, because there will be no change in the shareholder's business and industry, and the hospital has the final say on the amount of dividends. It is impossible to have dividends without profit.At the beginning, medical aesthetic institutions will pay dividends every month, and the dividends will be quite a lot. This will drive many people to consume or "invest", but then the dividends will gradually decrease, or even not. Not good, poor efficiency, not enough profit for dividends.But at this time, it is basically impossible for consumers to recover their "investment", and the hospital has blocked this opportunity in the contract.In fact, legally speaking, this is a criminal act of illegal fundraising.

(End of this chapter)