It is agreed that the 18th line will be top-notch?
Chapter 270 I don’t allow scalpers to appear here
Mr. Yang, who originally planned to provide relevant guidance on the recent financial situation of Spark Records, was stunned by Huang Wei's news before he could speak.
Legend of Dragon and Phoenix chose Spark Records to produce?
Yang Ruoqian vaguely remembered that he had made similar arrangements for Huahuo Records to compete with Dragon and Phoenix Legend's original music production company.
According to the original idea, based on the level of the Spark Record Company, there was no way it could be a match for others.
This not only wastes the time of Spark Records, but also allows you to pay others to help produce music...
Yang Ruoqian never imagined this situation: "They chose the music you produced?"
Could it be that Wei Ling and Zeng Yi gave a friendship list to help out for the sake of their own company, right? !
With the temperament of these two people, it shouldn't be.
When they signed the contract, even in the face of the extremely generous conditions offered by the group, the two of them made a request - hoping that the group would not interfere with the group's decision.
Regarding the two people's musical attainments and personalities, Yang Ruoqian refused to believe that they would choose music of worse quality just because of their sophistication.
Therefore, they were not specifically told not to open a backdoor to Spark Records.
You cannot be corrupted!
You must stick to your principles!
Yang Ruoqian was heartbroken, but Huang Wei didn't realize it and was still in high spirits: "Mr. Yang, they will hold a concert in Jinhai soon and release a new album on the day of the concert!"
"Don't worry, Mr. Yang, we guarantee to give you a satisfactory answer this time!"
"You don't need the ten years you mentioned. Just this quarter, we will give you a military order. If you can't make money, I won't be the director! You can assign it to me!"
Mr. Yang: "..."
Speak well, just speak well. What does it mean to suddenly shout slogans?
Is there any other satisfactory answer sheet... Is it possible that I am very satisfied with the answer sheet you gave me before?
"Okay, okay, you just have to do your own thing, I actually don't care." Yang Ruoqian waved his hand, "Go ahead and get busy."
In fact, Yang Ruoqian is more anxious now than he looks - from what Huang Wei means, he is very confident in the album produced by Spark Records!
Does that mean it’s 100% sure to sell well after it’s released?
A company that can produce a song like "Time Cooks the Rain" must have enough judgment on the quality of music...
Since they have so much confidence that the quality of the album will not be bad, they have to prepare for the worst!
Yang Ruoqian is definitely not one to sit still and wait for death. The concert hasn't started yet, so he might still find a chance to make amends.
Yang Ruoqian took out his cell phone, found Wei Ling's number, and dialed it directly.
Generally speaking, Yang Ruoqian will make a phone call for more urgent matters, while he will choose to send WeChat for less urgent matters.
The income and impact a concert may bring to Legend of Dragon and Phoenix are obviously urgent matters.
After a few rings, Wei Ling answered the phone with a smile: "Why is Boss Yang suddenly free to care about us two today?"
Because you two still put me at ease in the past...
Yang Ruoqian saw that the former bad boy was getting further and further away from him, and sighed: "Aren't you going to hold a concert recently? I want to ask about the specific situation. Also, you two must develop your own careers. Lord, don’t think too much about other things, you know?”
Wei Ling, who had been in society for a long time, was different from most of the stupid kids in the group. She understood the meaning of Yang Ruoqian's words right away.
Focus on career development and don’t think about other things...
Isn’t it because I chose Spark Records as a partner?
Wei Ling burst into laughter: "Boss Yang, you really misunderstood us on this matter. We definitely do not favor our own company!"
"If you don't believe it, I can give you the album to listen to... don't spread it outside!"
Yang Ruoqian took a sip of tea and swallowed all the luck:
"No, I trust your judgment... I have a question, when do you plan to hold the concert?"
Speaking of this, Wei Ling got excited: "I knew Boss Yang was here for this! How about it, it's our first real performance, do you want to come and take a look?"
"The best seat in the whole venue will be given directly to you!"
"The time will be about two months from now, and now we are here to preview the warm-up activities."
Yang Ruoqian roughly estimated the time, and said in a somewhat regretful tone: "In two months, I may not have time at that time, let's see then."
Although Mr. Yang loves to listen to music, he has rarely gone to any concerts. If he can get the best seat, he is still quite interested.
"Okay, Boss Yang, tell me anytime you want a ticket, I'll keep it for you."
"What do you think about the sale of concert tickets?" After talking for a long time, Yang Ruoqian finally brought the topic to what he was most concerned about, "Have you contacted everyone and made arrangements?"
Speaking of this, Wei Ling felt a little helpless: "Everything has been arranged, but I can only get the performance fee, and at most some fan group tickets. How to sell other tickets has nothing to do with us."
Wei Ling knew that Yang Ruoqian was actually concerned about the problem of scalpers - anyone who had been to a popular concert knew that it was basically impossible to buy tickets at the official guide price.
Only a small number of tickets can be grabbed by a few lucky people, and most of the others fall into the hands of "third parties". It is impossible to get them without increasing the price by [-] to [-] yuan.
Yang Ruoqian was actually very clear about the various aspects of the concert, and he planned to start from this to see if he could turn this concert into a loss-making business.
Generally speaking, it is difficult for singers to hold concerts independently and they must cooperate with large venues.
Large-scale venues require a lot of investment in construction, and there are not many in a city. They are completely monopolized resources.
Most of the time, the ticket sales platform is bound to the organizer of the rental venue.
This ticket sales model will give birth to a very hated group - scalpers.
From a technical point of view, it is not difficult at all to eliminate scalpers. The simplest way is to copy the ticket purchase system of railway tickets, blocking the ticket purchase inventory, strong identity verification and restricting ticket returns.
With a three-pronged approach, any scalper will die.
However... the biggest problem in eliminating scalpers lies precisely with the organizers.
The organizers simply have no motivation or motivation to crack down on scalpers.
The relationship between the concert organizer and ticket seller and the scalpers is by no means hostile. On the contrary, they are more similar to the relationship between suppliers and dealers.
In a way they wear a pair of pants.
Excluding those private scalpers who got lucky and grabbed tickets, the role played by real scalpers is not just second-rate dealers responsible for raising prices - scalpers will also reduce the prices of many non-popular concert tickets that not many people pay attention to.
On the surface, the official guidance price is immovable, but secretly, the organizers need scalpers to help them make price adjustments.Increase prices for popular items and reduce prices for unpopular items.
Popular concerts are in short supply. There are many people who want to go, but venue space is limited. At this time, organizers are left with only two options.
The first one is completely fair, everyone competes with speed and luck, first come first served.If you can't buy it, you can either go home and wait for the next time, or you can follow Asan's example and find a place to hang it up to watch the concert.
All tickets are released on the designated official website. Tickets can be purchased with real names. Each person is limited to one ticket. ID and face checks will be carried out upon entry. If you want to refund the ticket, you must do so within a limited time, and you must pay the default fee for the refund.
To do this, you need to rent a server and write some programs, which costs a lot of money.
The second type is to do nothing, the scalper will be scolded, and the organizer will lie down and count the money.
Anyone would know what choice to make.
The organizers have worked hard to do everything, but creating a fair ticket purchasing environment is of no benefit to them at all.
Moreover, there are also private scalpers. It is not ruled out that many people really want to go to the concert at first, but when they see that the ticket prices on the second-hand market are too high, there are many people who can’t help but want to make a fortune. yes.
If only for the above problems of "making more money and making less money", there might still be organizers who would choose to vigorously eliminate scalpers because of word-of-mouth in order to win the favor of consumers.
The biggest problem is...the logic of the organizer and the logic of the consumer are completely different.
A venue will host more than one concert throughout the year. There will be popular concerts where demand exceeds supply, and there will also be unpopular concerts where demand exceeds supply.
Not all singers are that famous, but most first- and second-tier singers have to hold concerts to make money.
Consumers only see that the demand for tickets for first-tier singers exceeds supply, but they never pay attention to the dilemma of second-tier or even third-tier singers when they hold concerts.
As an official, the guide price cannot be changed easily... The official guide prices of first-tier singers and third-tier singers are similar, but how can there be so many people buying tickets for third-tier singers' concerts?
Some stars' tickets have been sold at higher prices and it's hard to get them, while some singers' tickets have been reduced and no one wants them.
In order not to be exploded by their respective fan groups, the official ticket prices between the two cannot be too different.
At this time, organizers need scalpers to help them deal with tickets for unpopular concerts.
The organizer is willing to sell popular tickets to professional scalpers, and at the same time package some less-saleable tickets to scalpers for their help.
Best-selling items can be sold without increasing the price, but slow-selling items must also be sold at a higher price... This is the real use of professional scalpers to the organizer.
Whether the price is reduced or increased, it is all a matter for scalpers... Anyway, the organizer has to pass on the risks and ensure a guaranteed harvest despite droughts and floods.
Otherwise, why is it that for a product that is not easy to sell, the official price has not been lowered yet, but you can always find links to sell it at a discount on third-party platforms?
Is it possible that there are really so many people who have been taken advantage of and bought it, hoarded it, and rushed to take action?
Yes, but by no means all.
This is the worldly nature of the entertainment industry, filling every corner.
Yang Ruoqian had already begun to think about it at this time, and said in a deliberation tone: "After all, this is the first concert. If scalpers sell tickets everywhere and fans complain, it will not be good for your reputation. Influence?"
Wei Ling smiled bitterly: "Boss Yang, you really care about us... But there's nothing we can do about it. The most we can do is apply for a few internal group tickets with the organizer and sell them to die-hard fans at the original price."
"How about this." Yang Ruoqian had a bold idea in his mind, "For this concert, the group discussed with the organizer and paid for all the tickets, and then we sold them ourselves, guaranteeing the original price. We will not tolerate even the slightest How about a scalper?"
Although Legend of Dragon and Phoenix is well-known, it is the first time for them to hold a concert. According to the organizer, it is a "neither popular nor unsaleable" type.
As long as you are willing to buy all the tickets in a package, the organizer will presumably be willing to sell them at the original price.
Mr. Yang only needs to add a few symbolic dollars to the fare, which is not considered a negative operation and can shut down the system.
The income from this set will definitely exceed the cost of sound, light, and electronic dance.
Steady loss!
"Boss Yang, this is not good." Wei Ling was stunned for a moment, "You will lose money if you do this."
If you increase the price too much, you will definitely be scolded.
Judging from the fact that Kuaiguang Group pays so much attention to word of mouth, the price increase must be limited to a very small range.
Just this kind of price increase, isn’t it an iron loss?
Kuai Guang Group has provided countless help since the debut of Legend of Dragon and Phoenix, and Wei Ling is really embarrassed.
Now that the group has finally become famous and can stand alone, there is no reason to continue to shield the company from the wind and rain.
Seeing that Wei Ling had approved his money-losing strategy, Yang Ruoqian was even more happy: "Don't worry about the company's affairs, help me contact the organizer, and the matter is settled!"
Wei Ling did not interfere too much with Yang Ruoqian's decision, just like Yang Ruoqian would not interfere with her decision: "Well... no matter what, thank you Boss Yang! We have rehearsed this concert many times, and the effect will definitely be Awesome.”
“If you can come, you definitely can’t miss it.”
"We'll see what happens then." Yang Ruoqian nodded, "Then hang up now, I have something to do here."
After speaking, Yang Ruoqian took the initiative to hang up the phone.
When he hung up the phone, he glanced at the time.
It's not far from the end of get off work.
It feels like the day is about to pass without doing anything yet.
From handling everything personally, to being able to handle only part of the matter, to being able to only formulate general directions...
Up to now, Yang Ruoqian was already a little unable to even set the general direction.
He hadn't noticed it before, but after the girl at the front desk reminded him last time, Yang Ruoqian felt more and more that he was a little too busy.
"There are really too many things that I have to deal with personally recently... I'm a little busy, so I'd better find an assistant quickly."
Thinking about it, Yang Ruoqian dialed the front desk phone. (End of chapter)
Legend of Dragon and Phoenix chose Spark Records to produce?
Yang Ruoqian vaguely remembered that he had made similar arrangements for Huahuo Records to compete with Dragon and Phoenix Legend's original music production company.
According to the original idea, based on the level of the Spark Record Company, there was no way it could be a match for others.
This not only wastes the time of Spark Records, but also allows you to pay others to help produce music...
Yang Ruoqian never imagined this situation: "They chose the music you produced?"
Could it be that Wei Ling and Zeng Yi gave a friendship list to help out for the sake of their own company, right? !
With the temperament of these two people, it shouldn't be.
When they signed the contract, even in the face of the extremely generous conditions offered by the group, the two of them made a request - hoping that the group would not interfere with the group's decision.
Regarding the two people's musical attainments and personalities, Yang Ruoqian refused to believe that they would choose music of worse quality just because of their sophistication.
Therefore, they were not specifically told not to open a backdoor to Spark Records.
You cannot be corrupted!
You must stick to your principles!
Yang Ruoqian was heartbroken, but Huang Wei didn't realize it and was still in high spirits: "Mr. Yang, they will hold a concert in Jinhai soon and release a new album on the day of the concert!"
"Don't worry, Mr. Yang, we guarantee to give you a satisfactory answer this time!"
"You don't need the ten years you mentioned. Just this quarter, we will give you a military order. If you can't make money, I won't be the director! You can assign it to me!"
Mr. Yang: "..."
Speak well, just speak well. What does it mean to suddenly shout slogans?
Is there any other satisfactory answer sheet... Is it possible that I am very satisfied with the answer sheet you gave me before?
"Okay, okay, you just have to do your own thing, I actually don't care." Yang Ruoqian waved his hand, "Go ahead and get busy."
In fact, Yang Ruoqian is more anxious now than he looks - from what Huang Wei means, he is very confident in the album produced by Spark Records!
Does that mean it’s 100% sure to sell well after it’s released?
A company that can produce a song like "Time Cooks the Rain" must have enough judgment on the quality of music...
Since they have so much confidence that the quality of the album will not be bad, they have to prepare for the worst!
Yang Ruoqian is definitely not one to sit still and wait for death. The concert hasn't started yet, so he might still find a chance to make amends.
Yang Ruoqian took out his cell phone, found Wei Ling's number, and dialed it directly.
Generally speaking, Yang Ruoqian will make a phone call for more urgent matters, while he will choose to send WeChat for less urgent matters.
The income and impact a concert may bring to Legend of Dragon and Phoenix are obviously urgent matters.
After a few rings, Wei Ling answered the phone with a smile: "Why is Boss Yang suddenly free to care about us two today?"
Because you two still put me at ease in the past...
Yang Ruoqian saw that the former bad boy was getting further and further away from him, and sighed: "Aren't you going to hold a concert recently? I want to ask about the specific situation. Also, you two must develop your own careers. Lord, don’t think too much about other things, you know?”
Wei Ling, who had been in society for a long time, was different from most of the stupid kids in the group. She understood the meaning of Yang Ruoqian's words right away.
Focus on career development and don’t think about other things...
Isn’t it because I chose Spark Records as a partner?
Wei Ling burst into laughter: "Boss Yang, you really misunderstood us on this matter. We definitely do not favor our own company!"
"If you don't believe it, I can give you the album to listen to... don't spread it outside!"
Yang Ruoqian took a sip of tea and swallowed all the luck:
"No, I trust your judgment... I have a question, when do you plan to hold the concert?"
Speaking of this, Wei Ling got excited: "I knew Boss Yang was here for this! How about it, it's our first real performance, do you want to come and take a look?"
"The best seat in the whole venue will be given directly to you!"
"The time will be about two months from now, and now we are here to preview the warm-up activities."
Yang Ruoqian roughly estimated the time, and said in a somewhat regretful tone: "In two months, I may not have time at that time, let's see then."
Although Mr. Yang loves to listen to music, he has rarely gone to any concerts. If he can get the best seat, he is still quite interested.
"Okay, Boss Yang, tell me anytime you want a ticket, I'll keep it for you."
"What do you think about the sale of concert tickets?" After talking for a long time, Yang Ruoqian finally brought the topic to what he was most concerned about, "Have you contacted everyone and made arrangements?"
Speaking of this, Wei Ling felt a little helpless: "Everything has been arranged, but I can only get the performance fee, and at most some fan group tickets. How to sell other tickets has nothing to do with us."
Wei Ling knew that Yang Ruoqian was actually concerned about the problem of scalpers - anyone who had been to a popular concert knew that it was basically impossible to buy tickets at the official guide price.
Only a small number of tickets can be grabbed by a few lucky people, and most of the others fall into the hands of "third parties". It is impossible to get them without increasing the price by [-] to [-] yuan.
Yang Ruoqian was actually very clear about the various aspects of the concert, and he planned to start from this to see if he could turn this concert into a loss-making business.
Generally speaking, it is difficult for singers to hold concerts independently and they must cooperate with large venues.
Large-scale venues require a lot of investment in construction, and there are not many in a city. They are completely monopolized resources.
Most of the time, the ticket sales platform is bound to the organizer of the rental venue.
This ticket sales model will give birth to a very hated group - scalpers.
From a technical point of view, it is not difficult at all to eliminate scalpers. The simplest way is to copy the ticket purchase system of railway tickets, blocking the ticket purchase inventory, strong identity verification and restricting ticket returns.
With a three-pronged approach, any scalper will die.
However... the biggest problem in eliminating scalpers lies precisely with the organizers.
The organizers simply have no motivation or motivation to crack down on scalpers.
The relationship between the concert organizer and ticket seller and the scalpers is by no means hostile. On the contrary, they are more similar to the relationship between suppliers and dealers.
In a way they wear a pair of pants.
Excluding those private scalpers who got lucky and grabbed tickets, the role played by real scalpers is not just second-rate dealers responsible for raising prices - scalpers will also reduce the prices of many non-popular concert tickets that not many people pay attention to.
On the surface, the official guidance price is immovable, but secretly, the organizers need scalpers to help them make price adjustments.Increase prices for popular items and reduce prices for unpopular items.
Popular concerts are in short supply. There are many people who want to go, but venue space is limited. At this time, organizers are left with only two options.
The first one is completely fair, everyone competes with speed and luck, first come first served.If you can't buy it, you can either go home and wait for the next time, or you can follow Asan's example and find a place to hang it up to watch the concert.
All tickets are released on the designated official website. Tickets can be purchased with real names. Each person is limited to one ticket. ID and face checks will be carried out upon entry. If you want to refund the ticket, you must do so within a limited time, and you must pay the default fee for the refund.
To do this, you need to rent a server and write some programs, which costs a lot of money.
The second type is to do nothing, the scalper will be scolded, and the organizer will lie down and count the money.
Anyone would know what choice to make.
The organizers have worked hard to do everything, but creating a fair ticket purchasing environment is of no benefit to them at all.
Moreover, there are also private scalpers. It is not ruled out that many people really want to go to the concert at first, but when they see that the ticket prices on the second-hand market are too high, there are many people who can’t help but want to make a fortune. yes.
If only for the above problems of "making more money and making less money", there might still be organizers who would choose to vigorously eliminate scalpers because of word-of-mouth in order to win the favor of consumers.
The biggest problem is...the logic of the organizer and the logic of the consumer are completely different.
A venue will host more than one concert throughout the year. There will be popular concerts where demand exceeds supply, and there will also be unpopular concerts where demand exceeds supply.
Not all singers are that famous, but most first- and second-tier singers have to hold concerts to make money.
Consumers only see that the demand for tickets for first-tier singers exceeds supply, but they never pay attention to the dilemma of second-tier or even third-tier singers when they hold concerts.
As an official, the guide price cannot be changed easily... The official guide prices of first-tier singers and third-tier singers are similar, but how can there be so many people buying tickets for third-tier singers' concerts?
Some stars' tickets have been sold at higher prices and it's hard to get them, while some singers' tickets have been reduced and no one wants them.
In order not to be exploded by their respective fan groups, the official ticket prices between the two cannot be too different.
At this time, organizers need scalpers to help them deal with tickets for unpopular concerts.
The organizer is willing to sell popular tickets to professional scalpers, and at the same time package some less-saleable tickets to scalpers for their help.
Best-selling items can be sold without increasing the price, but slow-selling items must also be sold at a higher price... This is the real use of professional scalpers to the organizer.
Whether the price is reduced or increased, it is all a matter for scalpers... Anyway, the organizer has to pass on the risks and ensure a guaranteed harvest despite droughts and floods.
Otherwise, why is it that for a product that is not easy to sell, the official price has not been lowered yet, but you can always find links to sell it at a discount on third-party platforms?
Is it possible that there are really so many people who have been taken advantage of and bought it, hoarded it, and rushed to take action?
Yes, but by no means all.
This is the worldly nature of the entertainment industry, filling every corner.
Yang Ruoqian had already begun to think about it at this time, and said in a deliberation tone: "After all, this is the first concert. If scalpers sell tickets everywhere and fans complain, it will not be good for your reputation. Influence?"
Wei Ling smiled bitterly: "Boss Yang, you really care about us... But there's nothing we can do about it. The most we can do is apply for a few internal group tickets with the organizer and sell them to die-hard fans at the original price."
"How about this." Yang Ruoqian had a bold idea in his mind, "For this concert, the group discussed with the organizer and paid for all the tickets, and then we sold them ourselves, guaranteeing the original price. We will not tolerate even the slightest How about a scalper?"
Although Legend of Dragon and Phoenix is well-known, it is the first time for them to hold a concert. According to the organizer, it is a "neither popular nor unsaleable" type.
As long as you are willing to buy all the tickets in a package, the organizer will presumably be willing to sell them at the original price.
Mr. Yang only needs to add a few symbolic dollars to the fare, which is not considered a negative operation and can shut down the system.
The income from this set will definitely exceed the cost of sound, light, and electronic dance.
Steady loss!
"Boss Yang, this is not good." Wei Ling was stunned for a moment, "You will lose money if you do this."
If you increase the price too much, you will definitely be scolded.
Judging from the fact that Kuaiguang Group pays so much attention to word of mouth, the price increase must be limited to a very small range.
Just this kind of price increase, isn’t it an iron loss?
Kuai Guang Group has provided countless help since the debut of Legend of Dragon and Phoenix, and Wei Ling is really embarrassed.
Now that the group has finally become famous and can stand alone, there is no reason to continue to shield the company from the wind and rain.
Seeing that Wei Ling had approved his money-losing strategy, Yang Ruoqian was even more happy: "Don't worry about the company's affairs, help me contact the organizer, and the matter is settled!"
Wei Ling did not interfere too much with Yang Ruoqian's decision, just like Yang Ruoqian would not interfere with her decision: "Well... no matter what, thank you Boss Yang! We have rehearsed this concert many times, and the effect will definitely be Awesome.”
“If you can come, you definitely can’t miss it.”
"We'll see what happens then." Yang Ruoqian nodded, "Then hang up now, I have something to do here."
After speaking, Yang Ruoqian took the initiative to hang up the phone.
When he hung up the phone, he glanced at the time.
It's not far from the end of get off work.
It feels like the day is about to pass without doing anything yet.
From handling everything personally, to being able to handle only part of the matter, to being able to only formulate general directions...
Up to now, Yang Ruoqian was already a little unable to even set the general direction.
He hadn't noticed it before, but after the girl at the front desk reminded him last time, Yang Ruoqian felt more and more that he was a little too busy.
"There are really too many things that I have to deal with personally recently... I'm a little busy, so I'd better find an assistant quickly."
Thinking about it, Yang Ruoqian dialed the front desk phone. (End of chapter)
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