Reborn 80s
Chapter 390 Technology First Strategy
Chapter 390 Technology First Strategy
Chen Huaiqing began to look at the financial report. Last year, Mota Semiconductor's revenue exceeded 8 million yuan.
If R&D and production expansion are not included, Mota Semiconductor's profit margin is around 30.00%, which means it has earned more than 2 million yuan.
For this part of the money, 20.00% needs to be given to the employees as a year-end bonus.
It looks like 5000 million.
Although Mota Semiconductor is losing money overall, its business is making money, so it should still be paid out as a year-end bonus.
We need to encourage everyone, so that in the new year, we can work hard like chicken blood.
"In terms of revenue, I am quite satisfied. In the new year, we must actively develop new customers. We must put more pressure on the customer development department, and rewards must also be in place."
Salesmen, as long as the rewards are in place, they must work hard to expand their business.
Zhang Rujing: "In terms of rewards, we have already given them high enough, and there is no other way."
There must be a brave man under heavy rewards, but you can't always reward heavily, it will cause no rewards.
Zhang Rujing is not in a hurry about revenue: "We have reached a cooperation agreement with Texas Instruments. If our 0.8-micron chips can be mass-produced, Texas Instruments will give us some chip foundry orders."
Mota Semiconductor is still quite attractive in terms of chip foundry quotations.
Zhang Rujing has been in contact with Texas Instruments, hoping to receive some orders from Texas Instruments.
Texas Instruments is still quite strong in the field of chips.
Now Texas Instruments' chips are basically produced in its own factory.
To build a factory, not to mention investment.
In a few years, the advanced equipment inside will have to be phased out.
In the field of chip foundry, the depreciation rate of this equipment can be somewhat high.
Those backward production lines cannot even be sold.
In order to maintain the advanced nature of technology, it is necessary to continuously build new production lines and replace new equipment.
Everyone knows that the more advanced the equipment is, the higher the price will be in a straight line.
One word makes people feel distressed!
As a commercial company, Texas Instruments has no reason to let go of any opportunity to reduce the cost of its own products.
It is possible to reduce product costs, fight price wars with competitors to seize the market, or maintain the original price to increase revenue.
The next few decades will be an era of globalization, an era of market reallocation of global resources, and an era of large-scale industrial transfers by developed countries.
For Mota Semiconductor, it is an opportunity!
Chen Huaiqing was not surprised that Zhang Rujing would find Texas Instruments to take the order.
After all, Zhang Rujing has worked in Texas Instruments for many years and has many connections.
Chen Huaiqing: "If that's the case, it's a good thing."
The semiconductor market is constantly expanding. Seeing that the market is so good, more people will naturally come in to get a share.
In other words, in the future, the market will spawn more chip design companies.
These chip design companies did not have production capacity in the early stage, so they would find foundry companies like Mota Semiconductor.
As long as the production quotation of OEM enterprises is lower than that of their own production, these enterprises will inevitably make the right choice for the benefit of shareholders.
Therefore, Mota Semiconductor really doesn't have to worry about customers.
Next, Chen Huaiqing held a meeting at Mota Semiconductor.
In this meeting, not only the management team participated, but also a large number of technical engineers.
"Technology is the foundation of our livelihood. Now, our chip manufacturing process is considered advanced on a global scale. However, this is not enough."
"We have to keep this advanced and surpass our peers for two to four years. Only in this way can we maintain a strategic initiative."
Every business makes mistakes.
Some companies run wildly on the wrong route, and when they find out that they are wrong, they are unable to change.
Some companies, after discovering their mistakes, quickly make changes and readjust their development strategies to obtain better survival.
Chen Huaiqing naturally knows a major trend in the semiconductor foundry industry, that is, the continuous improvement of process technology, which can reach the level of 1 nanometer.
There seems to be news about the 1nm process technology, but there is no mass production.
But 7 nanometers, 5 nanometers or even 3 nanometers, this is mass production.
Now it is only 0.8 microns, that is, 800 nanometers. There is really room for improvement.
Chen Huaiqing: "In the future, all the resources of the entire company will be invested in technology research and development. In the next ten years, don't think about making money, we will continue to promote the development of chip manufacturing technology. That Moore The law does not mean that every 18 to 24 months, the performance must be doubled. Then, we must exceed the timeline of Moore's Law. My minimum requirement is 18 months. Within 18 months , the next-generation process technology must be mass-produced."
Use a generation of technology, reserve a generation of technology, and develop a generation of technology.
Now that the market is mainly based on the 0.8 micron process, Motta Semiconductor must have a reserve of 0.6 micron process technology to develop a 0.4 micron process technology.
At this time, the manufacturing process of Mota Semiconductor is not far behind, it is only a year away.
A year behind, Chen Huaiqing believes that he will be able to catch up soon.
Facing Chen Huaiqing's request, everyone couldn't help being shocked.
But if you want to say that Chen Huaiqing made random demands, there really wasn't one.
It follows Moore's Law.
Looking at Moore's Law now, there is no problem. The development of the entire chip is indeed following this.
At this time, itel was indeed quite strong in terms of technology, but it did not reach the height of dominating the computer chip market in later generations.
Later, after itel finished dominating the computer chip market, some people questioned Moore's Law. According to the conspiracy theory, itel deliberately released new chips according to this cycle in order to maintain the correctness of Moore's Law.
After all, Moore's theorem was proposed by the founder of itel.
Seeing that everyone did not refute Chen Huaiqing at all, Zhang Rujing couldn't help being surprised.
It seems that although Chen Huaiqing doesn't come here often, his prestige in the company is very high!
To the outside world, Chen Huaiqing kept a low profile, but that didn't mean it was the same inside the Mota Group.
As the boss of a company, if you keep a low profile so that people don't realize it exists, there will be big problems.
In normal times, you can do nothing.But the right to speak must be in hand.
Otherwise, he would be emptied directly by the people below.
If you only know Zhang Rujing but not Chen Huaiqing, then something really happened, and the whole Mota Semiconductor must be in chaos.
After a brief meeting at Mota Semiconductor, I had another meal with everyone in the cafeteria.
Chen Huaiqing went to the R&D center of Sixiang Technology in Rongcheng.
The R&D center is not far from the university town, and the straight-line distance is only three kilometers.
All the land around the University City has been controlled, and high-tech companies must be required to apply for the land.
(End of this chapter)
Chen Huaiqing began to look at the financial report. Last year, Mota Semiconductor's revenue exceeded 8 million yuan.
If R&D and production expansion are not included, Mota Semiconductor's profit margin is around 30.00%, which means it has earned more than 2 million yuan.
For this part of the money, 20.00% needs to be given to the employees as a year-end bonus.
It looks like 5000 million.
Although Mota Semiconductor is losing money overall, its business is making money, so it should still be paid out as a year-end bonus.
We need to encourage everyone, so that in the new year, we can work hard like chicken blood.
"In terms of revenue, I am quite satisfied. In the new year, we must actively develop new customers. We must put more pressure on the customer development department, and rewards must also be in place."
Salesmen, as long as the rewards are in place, they must work hard to expand their business.
Zhang Rujing: "In terms of rewards, we have already given them high enough, and there is no other way."
There must be a brave man under heavy rewards, but you can't always reward heavily, it will cause no rewards.
Zhang Rujing is not in a hurry about revenue: "We have reached a cooperation agreement with Texas Instruments. If our 0.8-micron chips can be mass-produced, Texas Instruments will give us some chip foundry orders."
Mota Semiconductor is still quite attractive in terms of chip foundry quotations.
Zhang Rujing has been in contact with Texas Instruments, hoping to receive some orders from Texas Instruments.
Texas Instruments is still quite strong in the field of chips.
Now Texas Instruments' chips are basically produced in its own factory.
To build a factory, not to mention investment.
In a few years, the advanced equipment inside will have to be phased out.
In the field of chip foundry, the depreciation rate of this equipment can be somewhat high.
Those backward production lines cannot even be sold.
In order to maintain the advanced nature of technology, it is necessary to continuously build new production lines and replace new equipment.
Everyone knows that the more advanced the equipment is, the higher the price will be in a straight line.
One word makes people feel distressed!
As a commercial company, Texas Instruments has no reason to let go of any opportunity to reduce the cost of its own products.
It is possible to reduce product costs, fight price wars with competitors to seize the market, or maintain the original price to increase revenue.
The next few decades will be an era of globalization, an era of market reallocation of global resources, and an era of large-scale industrial transfers by developed countries.
For Mota Semiconductor, it is an opportunity!
Chen Huaiqing was not surprised that Zhang Rujing would find Texas Instruments to take the order.
After all, Zhang Rujing has worked in Texas Instruments for many years and has many connections.
Chen Huaiqing: "If that's the case, it's a good thing."
The semiconductor market is constantly expanding. Seeing that the market is so good, more people will naturally come in to get a share.
In other words, in the future, the market will spawn more chip design companies.
These chip design companies did not have production capacity in the early stage, so they would find foundry companies like Mota Semiconductor.
As long as the production quotation of OEM enterprises is lower than that of their own production, these enterprises will inevitably make the right choice for the benefit of shareholders.
Therefore, Mota Semiconductor really doesn't have to worry about customers.
Next, Chen Huaiqing held a meeting at Mota Semiconductor.
In this meeting, not only the management team participated, but also a large number of technical engineers.
"Technology is the foundation of our livelihood. Now, our chip manufacturing process is considered advanced on a global scale. However, this is not enough."
"We have to keep this advanced and surpass our peers for two to four years. Only in this way can we maintain a strategic initiative."
Every business makes mistakes.
Some companies run wildly on the wrong route, and when they find out that they are wrong, they are unable to change.
Some companies, after discovering their mistakes, quickly make changes and readjust their development strategies to obtain better survival.
Chen Huaiqing naturally knows a major trend in the semiconductor foundry industry, that is, the continuous improvement of process technology, which can reach the level of 1 nanometer.
There seems to be news about the 1nm process technology, but there is no mass production.
But 7 nanometers, 5 nanometers or even 3 nanometers, this is mass production.
Now it is only 0.8 microns, that is, 800 nanometers. There is really room for improvement.
Chen Huaiqing: "In the future, all the resources of the entire company will be invested in technology research and development. In the next ten years, don't think about making money, we will continue to promote the development of chip manufacturing technology. That Moore The law does not mean that every 18 to 24 months, the performance must be doubled. Then, we must exceed the timeline of Moore's Law. My minimum requirement is 18 months. Within 18 months , the next-generation process technology must be mass-produced."
Use a generation of technology, reserve a generation of technology, and develop a generation of technology.
Now that the market is mainly based on the 0.8 micron process, Motta Semiconductor must have a reserve of 0.6 micron process technology to develop a 0.4 micron process technology.
At this time, the manufacturing process of Mota Semiconductor is not far behind, it is only a year away.
A year behind, Chen Huaiqing believes that he will be able to catch up soon.
Facing Chen Huaiqing's request, everyone couldn't help being shocked.
But if you want to say that Chen Huaiqing made random demands, there really wasn't one.
It follows Moore's Law.
Looking at Moore's Law now, there is no problem. The development of the entire chip is indeed following this.
At this time, itel was indeed quite strong in terms of technology, but it did not reach the height of dominating the computer chip market in later generations.
Later, after itel finished dominating the computer chip market, some people questioned Moore's Law. According to the conspiracy theory, itel deliberately released new chips according to this cycle in order to maintain the correctness of Moore's Law.
After all, Moore's theorem was proposed by the founder of itel.
Seeing that everyone did not refute Chen Huaiqing at all, Zhang Rujing couldn't help being surprised.
It seems that although Chen Huaiqing doesn't come here often, his prestige in the company is very high!
To the outside world, Chen Huaiqing kept a low profile, but that didn't mean it was the same inside the Mota Group.
As the boss of a company, if you keep a low profile so that people don't realize it exists, there will be big problems.
In normal times, you can do nothing.But the right to speak must be in hand.
Otherwise, he would be emptied directly by the people below.
If you only know Zhang Rujing but not Chen Huaiqing, then something really happened, and the whole Mota Semiconductor must be in chaos.
After a brief meeting at Mota Semiconductor, I had another meal with everyone in the cafeteria.
Chen Huaiqing went to the R&D center of Sixiang Technology in Rongcheng.
The R&D center is not far from the university town, and the straight-line distance is only three kilometers.
All the land around the University City has been controlled, and high-tech companies must be required to apply for the land.
(End of this chapter)
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