Reborn 80s

Everyone at Chenxing Company is very clear that the current lead is not the forever lead.

If you want to stay ahead, you must continue to invest in research and development.

To be honest, even though Chenxing Company continues to invest in research and development, it still accumulates a lot of profits every year.

Chenxing Company uses this money to invest in technology companies related to itself.

Although a smartphone is only as big as a palm, it has a lot of internal parts. There are 21 large parts, including the motherboard, screen, charging and data interfaces, cameras, etc.

The number of other small parts is even greater, more than 1.

There are more than 1 parts. Just trying to integrate these things requires strong design capabilities.

In the era of feature phones, various mobile phone companies have sprung up like mushrooms after a rain.

At this time, there are really quite a lot of feature phone manufacturers in China, and we can’t even count how many there are.

When these manufacturers launch a mobile phone, they only need to sell a few thousand units to make a lot of money. Tens of thousands of units is a big profit, and a hundred thousand units is a hit.

As mentioned earlier, China at this time is already quite mature in the mobile phone industry.

There is that all-in-one solution.

You just need to buy it back and replace it with a shell, then it can be put on the market.

What everyone considers more is to attract users in terms of appearance.

Good looks must be the first priority. As for technology, everyone uses the same technology, so technology is not that important.

A small factory with more than a dozen people can produce mobile phones.

China is a major producer of functional phones. It is not only satisfied with the domestic market, but also sells them abroad.

GSM communication chips are also available from Sixiang Technology.

Sixiang Technology also provides a complete set of chip integration system solutions for mobile phone manufacturers.

In this way, mobile phone manufacturers only need to be responsible for packaging, and the technical difficulty is greatly reduced.

Even though the functional phone market seems to be in full bloom, in fact the core lies in Sixiang Technology.

Standard hiding of identity and name.

But in the era of smartphones, without Sixiang Technology’s chip plus interface system solution, those copycat phone manufacturers would not be able to handle such high-tech gadgets on their own.

In fact, in the last generation, smartphones accounted for an ever-increasing share of the market, and copycat phone manufacturers simply disappeared from people’s sight.

Liu Yuqi pursed her lips lightly and said with a smile: "Since we are ahead, we will continue to be ahead. There shouldn't be any problem with this, right?"

Liu Yuqi also looked at Chenxing Company's financial report, and naturally knew how much Chenxing Company invested in research and development every year.

Liu Yuqi has carefully studied some differences between European and American companies and East Asian companies.

Although they are all enterprises, there are essential differences between enterprises.

European and American companies pay attention to being responsible for shareholders. To give shareholders a high rate of return is to make shareholders make money.

Many of the company's equity shares are quite dispersed.

If the stock price is not good, the company's CEO may be fired.

In East Asia, companies are controlled by major shareholders, who have absolute say in the company.

If the stock price is not good, it will not affect the voice of major shareholders within the company at all.

In Chenxing Company, on the surface, Liu Xinran does not hold many shares, but Liu Xinran has absolute say.

Because the largest shareholder Mito Investment, the second largest shareholder Pension Fund Company, and the third shareholder Mota Holdings will definitely not oppose Liu Xinran on the board of directors.

Liu Xinran: "Second sister, your expectations are a bit high, but we will work hard."

Yuzhou Chenxing direct-operated store is not so much a store for selling products, but rather a store for experiencing potential customer groups.In addition, another is to enhance the entire brand image.

The decoration of the Chenxing directly-operated store is definitely high-end, with cool colors used inside to enhance the sense of technology.

The wall is made of transparent glass, allowing people to see inside at a glance from the outside.

The sales staff in the direct-operated stores are all pretty girls wearing uniform clothes.

The sales volume of products in direct-operated stores like this does not account for a very high proportion of Chenxing's total sales.

Chenxing Company's sales mainly rely on its numerous specialty stores. The specialty stores do not belong to Chenxing Company, but are franchised by individuals.

In addition to the specialty stores, there is also the business hall of Huaguo Network.

It's just that the business hall of Huaguo Network not only sells mobile phones from Chenxing Company, but also sells phones from other companies.

At this time in China, there are many different mobile phone brands.

However, how much can these mobile phone brands survive in the future?
It's really hard to say.

Mphone will officially launch a smartphone that supports the WCDMA standard later this year, with the intention of launching it in Europe.

After the launch of Mphone, European telecom operators took notice of this epoch-making product.

At this time, European telecom operators who spent a lot of money to obtain 3G licenses are now struggling to get off the ground.

The 3G market is not as strong in demand as everyone imagined.

It is said that games promote the development of PC hardware, but for 3G, people do not feel that it can do anything more.

Until the emergence of Mphone.

Mphone directly opened the door for everyone, allowing everyone to finally understand what the 3G era should be like.

Smartphones are the most perfect supporting products for 3G. They did not exist before, so this put everyone in an awkward position.

People who realize this naturally take the initiative to find Chenxing Company to cooperate and introduce Mphone.

Chenxing Company naturally responded positively.

Specially customized mobile phones began to be sold in Europe in June 2004.

Naturally, it also caused a sales boom.

The popularity of Mphone across the world has naturally given Chenxing Company a huge boost in reputation.

For a company, brand promotion is a very important thing.

As long as the brand is there, whatever you do will have the effect of getting twice the result with half the effort. After consumers see it, they will at least first feel that the quality of this product is guaranteed.

If it's a different brand, everyone will definitely be thinking, is there something wrong with the quality of this product?
Chenxing Company did not take the opportunity to talk about diversified development, such as launching TV sets, various home appliances and other products.

Chenxing Company still focuses on computers and mobile phones.

Tianyuan Electronics also launched its own smart phone products in August 2004.

The Mos system adopted is not much different from Mphone in terms of UI design.

The Mos system allows mobile phone manufacturers to make changes to their UI designs, and even delete or add some functions.

Anyway, it depends on the needs of mobile phone manufacturers.

However, there is one thing that is not allowed to touch, and that is the Mos program mall.

In addition, Tianyuan Electronics has invested in Mos Systems Company.

In this case, the company has three shareholders.