Back to 1995

Chapter 431
After a noisy day, it was time for various media to collect various statistics on today's Super Bowl. At this time, instead, the two Super Bowl finalists did not receive much attention, or they were more limited to the sports industry. .

And more, it is focused on today's Super Bowl, the valuations of the two teams and clubs behind them have skyrocketed, and those brand owners who are still advertising on the Super Bowl, and of course today's Victoria's Secret, Alcatel Mobile phones, Panda TV, etc.

Bloomberg reported that Victoria's Secret may become the biggest winner of this Super Bowl, at least one of them!

Today's big show, although the sales volume of Victoria's Secret has not yet been calculated, but the brand influence has already begun to appear. The performance of today's big show, coupled with Victoria's Secret's heavy investment in major fashion media and magazines, will not be released tomorrow Unexpectedly, all major fashion media magazines will have reports about Victoria's Secret!
This will make Victoria's Secret Bigger completely surpass the past. Victoria's Secret is now endowed with new labels such as fashion and trend. It has a new meaning, just like those top luxury brands, and has begun to be chased.

In the morning, when Song Yang woke up, his hands felt greasy. Looking at Benitez sleeping in his arms, Song Yang couldn't help but think of the scene last night. Benitez is a completely different type from Jenny and Irene. What Song Yang recalled was the Bra that Benitez wore last night and was hanging on the chair at the moment, worth more than 1000 million dollars...

Although Benitez's figure is not as soft as that of Jenny who is a dancer, as a model, Benitez's long legs gave Song Yang a new experience.

Benitez was so much longer than other girls that the hairs at the corners of his eyes moved. Benitez made a lazy voice, then opened his eyes and looked at Song Yang in front of him, just like that morning in Houston, the only difference was , Greg, who is far away in San Jose today, will not knock on the door...

Lying in front of Song Yang, Benitez looked at Song Yang and seemed to think of the past, "Song, I never thought that this day would come. I still remember that when I first came to America, I didn't know anyone. Get paid $[-] for being invited to a party like Hailey's for you!"

Speaking of this, Elsa Benitez couldn't help feeling a little bit emotional. From Houston to New York, she had spent several years in America. Of course, she was better than most girls who came to America from Mexico. , have been much luckier.

Song Yang listened to Benitez talking about what happened in America and what happened in Mexico before, and looked down at Benitez, "You are now a Victoria's Secret supermodel and the number one model in America!"

After yesterday, Victoria’s Secret’s big show is basically the only one in the modeling industry. Other fashion shows are all showing the designer’s concept, mainly clothing brands, and the models are not ranked first. In the Victoria's Secret show, the concept of supermodel appeared, and the model is the protagonist on the stage.

Benitez couldn't help but chuckle, she knew how she came to be the "world's number one supermodel", sat up, and Benitez looked at Song Yang, "That's in your heart, Song, am I too?! "

Song Yang, who was about to get up and put on his clothes, turned around and saw Benitez's serious expression, "Of course!"

"Are you going back to San Jose today?!" Benitez knew that Song Yang would not stay in New Orleans, but he still couldn't help asking.

Song Yang heard the meaning of Benitez's words, seeing Benitez's expectant look, Song Yang hesitated, and said, "If you need, I can stay in New Orleans for a few more days ..."

As soon as the words fell, Benitez turned over on Song Yang, and the jacket that Song Yang had just put on fell to the ground again.

When Song Yang and Benitez came to the hotel restaurant, Gallo, Eric and others had already arrived at the restaurant. Gallo showed Song Yang a look that any man could understand.

After sitting down, Song Yang had just filled his belly when Eric's phone rang. Hearing the content on the phone, Eric couldn't help showing a smile on his face.

"Song, yesterday Victoria's Secret's revenue exceeded 3450 million dollars, and the single store revenue in New York and Los Angeles exceeded 370 million dollars!"

With an excited look, Eric said to Song Yang that Victoria's Secret's revenue yesterday was almost an explosion, and the single-day revenue almost reached the revenue of the last quarter of last year.

Hearing this data, Gallo and Benitez couldn't help showing a look of surprise on their faces. Even those who expected it, I'm afraid they would never have thought that Victoria's Secret could be able to burst into such a revenue, which is almost reached Revenue from top luxury goods!

This was somewhat beyond Song Yang's expectations. He did not expect that a big show at the Super Bowl would blow up Victoria's Secret's revenue to such an extent.

At this moment, Eric's phone rang again, but this time, Eric showed a surprised look on his face, "CBS TV station?"

The joys and sorrows of human beings are not interlinked. After yesterday’s Super Bowl, advertisements were placed on the Super Bowl, and major companies with hot sales, whether it is the two major beverage giants Coke and Pepsi, or clothing brands such as Nike, are all stock prices today. soared.

But for some companies, today is like a nightmare, and the stock price has plummeted.

The headquarters of LB Company, which was here at the beginning, sold the Victoria's Secret brand to RICK Company at a price of up to 100 million U.S. dollars. At that time, this transaction was considered a classic transaction in the American clothing industry. Sli Wexner was praised by the whole Wall Street for his investment vision. Victoria's Secret, which was bought for [-] million dollars, was sold to RICK directly at [-] times the price, [-] million dollars.

But who would have imagined that in less than a year, this acquisition would start to be criticized.

"Victoria's Secret's sales yesterday reached 3450 million US dollars. My God, some organizations predict that Victoria's Secret's global sales in the past two days may exceed [-] million!"

A director of LB company was almost jumping up and down shouting that Victoria's Secret was selling well, but LB company was dragged out to flog the corpse. The stock price fell by 8% as soon as the market opened today, and it couldn't stop.

"We shouldn't have sold Victoria's Secret in the first place, otherwise, otherwise, the LB Group that appeared in the Super Bowl this time..."

Another director also complained to Wexner that last year he was touted for a deal, but this year he was taken advantage of.

LB's investors, as well as Wall Street's investment institutions, are criticizing this transaction that happened last year. What LB lost may not only be the sales of Victoria's Secret in the past two days, but a business worth more than billions. American knife brand.

"You shouldn't have made this deal with Bruno Song. CUC International is a lesson learned from the past. Now LB will also become a laughing stock!"

In the meeting room, someone brought up that the companies that had done business with Song Yang seemed to have been taken advantage of, such as CUC International, which sold Xueleshan, and immediately exploded. The current Xueleshan is a favorite. The Internet game concept stocks above the head have skyrocketed valuations, but CUC International is deeply mired in false accounts, and is now being chased and bitten by the Federal Securities Commission and the Federal Department of Justice!
After CUC International Company, LB Company seems to be the second case. At first, Victoria’s Secret was let go, but now in the hands of RICK, Victoria’s Secret has a tendency to become a top luxury brand. The more beautiful Victoria’s Secret is, LB will The more he was ridiculed and blinded by his colleagues.

Leslie Wexner, who was besieged by a group of people, kept a cold face, didn't say a word, just watched these people with cold eyes. When they sold [-] million US dollars to Victoria's Secret last year, they were all madly praising Vic. Siner's investment vision, and now it is complaining.

"The sale of Victoria's Secret was agreed by the entire LB board of directors. Victoria's Secret has been in the hands of LB for more than 14 years, and the entire America has not accepted it!"

Leslie Wexner said blankly, with a little sarcasm, to sell Victoria's Secret, but the entire LB board of directors agreed, and Victoria's Secret has been in the hands of LB for so many years, although it is said to sell well, but with Top luxury, that's always a far cry.

Who would have imagined that they could still play like this, moving a big show to the Super Bowl and putting on a big show in front of the whole world, but LB has held Victoria's Secret for so many years, and they haven't played any tricks at all. If If you really want to worry about it, then the entire LB marketing department will have to be cut off...

While Wexner was exporting to a group of LB directors, another news suddenly came. This time, even Wexner couldn't hold back.

Wexner's assistant rushed in and whispered a few words in his ear. After hearing Wexner's expression, his expression became extremely ugly, and there were even blue veins on his neck. Know how he feels at the moment.

"Victoria's Secret has reached a broadcast agreement with CBS TV station. At a price of 3000 million US dollars per year, it bought the five-year broadcast rights of "Victoria's Secret Show" for 5000 million US dollars!"

The entire conference room of LB company was silent for a while, listening to the sudden explosive news, and going on a show, it could sell 3000 million US dollars a year, if it wasn't for Leslie Wexner himself When they say it, they all think that this is fake news released by some unscrupulous tabloid.

The entire American clothing industry was still amazed at Victoria’s Secret’s single-day sales of more than 3000 million dollars, and suddenly there was another news that shocked countless people’s jaws. CBS won the competition with NBC, ICNC, ABC and other TV stations. , at an almost outrageous price, obtained the rights to broadcast the "Victoria's Secret Show" from several other TV stations!
Among them, the "price increase" of ICNC TV station is naturally indispensable. If there is no accident, the Victoria's Secret Show, as well as variety shows, talent shows, reality shows, etc. related to Victoria's Secret, will be broadcast on ICNC TV station. After all, the two sides are the same The big money owner, but CBS took a fancy to Victoria's Secret's super eye-catching ability in the Super Bowl. The ridiculously high ratings made CBS couldn't help but want to include the Victoria's Secret Show in its pocket.

According to a survey conducted by CBS, the Victoria’s Secret Show was able to attract more than 1300 million viewers in America, and possibly more than 2.8 million viewers worldwide. Still paid a lot of money to get the broadcasting rights of Victoria's Secret!
(End of this chapter)