Back to 1995

Chapter 553 Fertilizer water does not flow outsiders field

If Sega has a big financier like Microsoft who spends money regardless of cost, then Peter Moore feels that even if he spends money on Sony and Nintendo, he will probably kill his opponents instead of just holding back. Regarding the price reduction of Sony PS2 host, Sega was obedient, and did not dare to lower the price for the sake of that little profit. As a result, it lost the North American market!

Song Yang listened to Greg Maffei, Microsoft wanted 50% of the shares of the Sega console, but there was no reply at the first time, left and right, Irene and Ken Williams glanced, and finally looked at Peter Moore suddenly, " What do you think, Peter?"

Peter Moore was obviously taken aback. He didn't expect Song Yang to ask him, and then he heard Song Yang say to Greg Maffey, Terry Meyerson, Robbie Bach and others, "Peter Moore is The person in charge of Xueleshan's hosting business!"

Peter Moore didn't expect that Song Yang would ask him to be the person in charge of the Sega console. Robbie Bach nodded to Peter Moore. He knew that Peter Moore might be the one who would deal with him in the future.

Various thoughts flashed through his mind, and Peter Moore didn't even have time to think about it. He knew that this was Song Yang's test for him. He would represent Xue Leshan's interests in Sega mainframes, but he also had to ensure the development of the mainframe business. Get up, this will test his ability.

"If Microsoft gets 50% of the equity of the Sega console, then it must guarantee to provide subsequent research and development expenses for the Sega console!"

Peter Moore boldly spoke out and gave up 50% of the equity to Microsoft. From then on, the Sega mainframe business will be decided jointly by Microsoft and Sierra.

After finishing speaking, Peter Moore immediately looked towards Song Yang, and Song Yang still didn't seem to express anything after hearing what he said.

The equity of half of the Sega mainframe is very delicate. Microsoft must get 50% of the equity, just to ensure that it will not be taken advantage of, and things like investing a lot of money in it and being kicked out in the end will happen. Equity, Microsoft will be able to influence the Sega console brand.

As for the future Sega consoles, whether Microsoft will be in power or Xueleshan will draw the salary from the bottom, it depends on who has the upper hand.

But Xuele Mountain is definitely not losing money now. Sammy bought Sega with equity and 12 billion dollars. Now that the host business is independent, it can immediately get [-] million dollars, which is the valuation of a Sega console brand. Nearly one billion US dollars, on paper, this acquisition will definitely not lose money!

Not to mention, Microsoft can also pull EA to join the Sega camp, and also acquired the Bungie game studio to develop console games for Sega.

Now the Bungie studio is still unknown, but the game that Bungie is developing now is called "Halo"!
It can be seen that Microsoft really wants to work hard on the console this time, with a very tough attitude, but there are a lot of things out, and they are investing money and looking for games.

Greg Maffei is waiting for Song Yang's decision. If the talks fail this time, the next opportunity for Microsoft to enter the electronic hardware industry will have to wait until the Year of the Monkey is gone. Can they grab a piece of meat from Song Yang? I have no idea.

"Xue Leshan can agree to Microsoft's request, but Microsoft also has to agree to several requests from Xue Leshan..."

The moment Song Yang agreed, Greg Maffei couldn't help laughing a few times, "Song, just say it, as long as it's not too special, I can agree to it for Bill Gates!"

Compared with getting a 50% stake in the Sega console and allowing Microsoft to enter the hardware industry, nothing else is a big deal. Just like Greg Maffei bought the Hotmail mailbox from Song Yang for Microsoft before and helped Microsoft open In the dilemma of entering the Internet industry, that little money is nothing.

"Microsoft is responsible for hardware research and development, but parts and chip processors must be purchased from PA Semiconductor, chip and integrated circuit design must be entrusted to ARM design, memory must use the memory of Alcatel mobile phones, of course, if necessary, the battery of the game console, Alcatel's mobile phone industry chain can also supply components such as wireless networks, cables, and connection devices..."

After Terry Melson heard Song Yang's words, his face couldn't help twitching. Song Yang really did not hide his relatives, and his fat and water didn't flow to outsiders. He made no secret of it. The parts orders for the Sega mainframe are handed over to companies such as Alcatel Mobile, PA Semiconductor, and ARM, all of which are in the hands of Song Yang.

Melson feels that Song Yang is still too conservative and too thin-skinned. He might as well ask Microsoft to give him the money directly. He can steal the money directly, but he insists on sending a bunch of parts to Microsoft. The conscience of the American industry...

To Melson's surprise, Greg Maffei did not immediately veto Song Yang's words.

Of course, Greg Maffei also understood that Song Yang was cheating Microsoft, spending Microsoft's money to buy parts from Song Yang for the Sega mainframe, selling the machine, and then giving it to Song Yang. Earn two sums one after the other.

"When Sega hosts and develops the next generation of products, you can use the Microsoft brand to name the products!"

Song Yang added another sentence at this time, isn't it just a name, the next generation of Sega mainframe, whether it is called Sega or Microsoft XboX, in fact there is not much difference, anyway, the components of the mainframe and the money sold are all It belongs to Xuele Mountain. It has earned a dollar, and there is nothing unacceptable in giving the name to Microsoft.

"make a deal!"

Greg Maffei didn't think about anything, and agreed directly. A host brand name is nothing to Song Yang, but it is very important to Microsoft. Putting Microsoft's name on the host is to tell the world, Microsoft has also stood up in the hardware industry!

"Microsoft and Xueleshan jointly develop the Sega console. Microsoft is responsible for hardware research and development, and Xueleshan is responsible for providing parts and games. In the future, Xueleshan will treat its games as exclusive games for Sega consoles. In addition, I hope that Peter Moore will be in charge The president of Sega console, in charge of the marketing of Sega console!"

With Sega as the host channel, the games released by Xueleshan in the future no longer need to be humble and beg Sony and Nintendo.

When "Diablo" was released before, they were not allowed to log in to Nintendo. Now, Xueleshan and its subsidiaries such as Blizzard, V Agency, and R Star do not need to look at Nintendo's face at all, and even Xueleshan's online game platform The games developed by those small game manufacturers on the Internet may also appear on the Sega console!
"I propose Robbie Bach as Sega's console vice president, managing the console hardware development department!"

Greg Maffey also said in a smooth manner, directly and Song Yang, together with the executive position of the Sega mainframe, they didn't care what the original executives of the Japanese Sega thought. I don't care about those people anymore.

"The Sega host must be equipped with the Microsoft WP system!"

Seeing that the discussion was almost done, Terry Meyerson seized the opportunity and directly said that he wanted to install Microsoft WP system on all Sega consoles.

Greg Maffei raised his water glass and drank it, as if he didn't hear what Terry Meyerson said. He came today to let Microsoft reach a cooperation with Sierra, and it has now been completed. As for the others, that is What Robbie Bach and Melson are going to talk about has nothing to do with him.

As long as Xueleshan and Microsoft don't turn against each other, and the Sega console project doesn't get dirty, then even if Melson fights with the people from Xueleshan, Greg Maffei will treat it as if he didn't see it.

Microsoft is too big, and there are dozens of departments alone. Greg Maffey is the director of the financial department. He is too lazy to manage the system and hardware departments. He has to take the blame.

"can!"

Terry Meyerson, who was just about to use a long speech to persuade Song Yang, was held back by these words, as if the big move was ready, but he was held back and let Terry Meyerson Ersen's face was suffocated into a pig's liver.

"However, Sega's other hardware products other than the mainframe need to be equipped with Symbian system!" Song Yang also raised it backhandedly.

Terry Meyerson, who still doesn't know much about consoles and the game industry, didn't come back to his senses. He didn't know what Song Yang meant, but Peter Moore had already thought of what Song Yang was referring to, and his expression changed. , shut his mouth again.

Terry Melson instinctively felt that there was something wrong with Song Yang's words, but just now Song Yang agreed to his request, he will not be able to refute Song Yang's request now, dare to play the domineering president in front of Song Yang set?
Not to mention Terry Meyerson, even if Bill Gates and Ballmer are here today, they probably wouldn't dare to act aggressively in front of Song Yang. There are countless lessons learned from the past. Terry Melson thinks that he is not as hard as the Federal Trade Commission, but the latter has nothing to do with Song Yang, and finally has to "reconcile" to step down!
Terry Melson had no choice but to look at Greg Maffei and Robbie Bach for help, but neither of them accepted his tricks. Greg Maffei was too lazy to talk, because he was a member of the system department. When people quarrel with Song Yang, it is embarrassing to lose, and there is no benefit if they win.

Robbie Bach will have to deal with Song Yang and Peter Moore in the future. He doesn't want to break up the relationship so soon, otherwise there will be troubles in the future. Melson can pat his ass and run away, and he is also responsible for the development of host hardware , can you run? !
No one spoke, so Terry Melson had to hold his breath and leave. After Greg Maffey and others left, Peter Moore couldn't help but asked Song Yang immediately, "Song, do you want Sega to enter the game palm?" machine market?"

As soon as Song Yang mentioned those things, Greg Maffei immediately understood what Song Yang was going to play. In the game hardware industry, apart from consoles, they were handhelds. But it is not the mainstream. The only thing that can be called the doorway now is the mainframe and the handheld.

Song Yang smiled and nodded, "With Microsoft's investment, it's a pity that Sega missed the game console!"

(End of this chapter)