peninsula asteroid.

Chapter 1168 Reply

Many people pay attention to the BBMAs every year. After all, it represents one of the highest awards in European and American pop music. Even if you don’t watch the live broadcast, when you see related news and hot searches, you will click in to see who won the award and whether there are any gimmicks or news.

This year, many people were stunned when they saw the second most popular entry about #EXO on Trending.

EXO?

Who is this?
A brand name or a new line of brandy?
Countless people clicked in with doubts and curiosity, and after watching the relevant videos and articles, the clips of EXO's awards and speeches, and the magnificent "800 million votes", public opinion exploded instantly.

The first thing that was affected was the strong doubts about this Peninsula boy band from a small place which was unknown in the European and American music scene.

"Oh shit, who are they? Why can an Asian band I've never heard of beat Justin Bieber? Did I sleep into the 30th century? The yellow race rules the earth?"

"Why when I posted on my Instagram asking 'Who is EXO?', a bunch of people appeared from nowhere and madly taught me about 'E is silent'. Is this some kind of obedience test from some sect?"

"Okay, so a band called Peninsula beat Justin Bieber, Selena Gomez, Ariana Grande, and all that? I don't understand, but those screaming girls in the audience looked pretty happy."

"I've never heard of their songs, but 800 million votes is really amazing. Fan interaction is now part of their strength. I'm interested in them."

The first reaction of the entire network environment after seeing #EXO win the award was "Who is he?" After learning about it, passers-by who had no opinion generally became interested in EXO. After all, they defeated Justin Bieber. Moreover, they were a little curious about Kpop and Peninsula, music and stars that they had never been exposed to.

All the Ailis around the world who supported EXO, who had been working day and night to vote for more than half a month, were crying with joy. The moment they saw EXO win the award, all the emotions in their hearts burst out: excitement, pride, sense of accomplishment, all kinds of emotions converged into a fanatical excitement, which made them set off a grand celebration frenzy on the Internet.

"We did it! EXO broke the barriers of Western music! The power of EXO-L is unmatched! #EXOPavedTheWay!"

"I screamed so hard that my dog ​​started barking!!! Seven years of hard work finally paid off - P.S. 10 tweets + tearful selfies + fan art."

“This is the beginning of a revolution!”

"We f*cking won!! Best Social Artist is ours. If you don't know me, just go to Google. No need to explain too much. Haters, go eat shit!!!"
"EXO just made history guys. The first K-pop group to win an award on Billboard, this is our moment. Love you xiumin, suho, Baekhyun, Chen, Chanyeol, DO, KAI, Sehun, Yuan!!"

They faced the contempt of the mainstream music scene in Europe and the United States, the sour words of other haters, and the misunderstanding of other people, just to make their favorite idols appear in the hall of pop music and appear in the sight of the mainstream music scene in Europe and the United States.

After many days of anticipation, their wish was finally fulfilled. Seeing EXO win the award, they, as fans, were even happier than EXO themselves. At this time, countless fans were venting their excitement online, and related tags such as "#EXOBBMAs", "#EXOPavedTheWay", and "#EXO-LPower" quickly topped the Twitter global trend list.

Even simply partying online is no longer enough to release the passion in their hearts, and many Ailis have also held celebrations directly offline.

A large number of A-Legend fans outside the T-Mobile Arena screamed deafeningly after EXO won the award. Some American fans gathered spontaneously outside the venue, holding signs and singing "DOPE" and "boy with luv". The atmosphere was like a small concert. Afterwards, some fans gathered in a nearby bar or restaurant, toasting to celebrate and sharing videos they had just recorded on their phones.

After winning the XO award, a Japanese Aili used a drone to project a photo of "WE DID IT" in the night sky of Tokyo Bay, which was forwarded millions of times on SNS.

As for the mainland of the peninsula, let alone...

But compared to objective and unbiased passers-by and the celebratory fans, there are still a considerable number of voices on the Internet questioning and derogatory about EXO's award.

“Who are these Asians wearing bowl-covered hats?”

"There's something fishy going on at the awards ceremony! Bieber has 1 million fans and EXO can't even speak English well! That's why the awards are meaningless - Picture: Screenshot of Bieber winning the award in 2016."

"Wake up idiots! SM bought off Billboard! The same people who helped Taylor Swift manipulate the Grammys! #Illuminati!"

"Awards ceremonies are dead! How did a group that wasn't even played on any radio station win over Bieber? A shady deal! #EXO robots voted"

"What are these K-pop weirdos doing taking over Billboard? Go back to your boy factory, no one wants to hear this crap here.

"Congratulations to the Peninsula Backstreet Boys, right? But I would say real music is played with instruments, not tweeted by Twitter bots."

The arrogance, race, and deep-rooted prejudices in the European and American music scene cannot be broken by just one award. After many people denigrated the award-winning EXO, they began to question the credibility of the Billboard organizers.

Justin Bieber's fans, in particular, frantically posted articles online questioning the fairness of the vote, believing that EXO's victory was entirely due to "vote manipulation," and even if it was, the data produced was not normal.

...Because they actually did brush the votes. A vote like this that concerns popularity cannot be fair. It all depends on fan support.

But it took them a long time to get 1.7 million votes, and they thought they had secured the win because this number of votes had always guaranteed them the award in previous years.

but……

How the hell did this shit EXO get so many fans, 800 million! Oh my god, are all these fans controlled and locked up to vote militarily?
Since I can't win, then, just pretend I haven't won...

Bieber's fans have become the main force questioning EXO, and not just fans, the real people have also come forward in person.

Soon after the awards ceremony tonight, news broke online that Justin Bieber's manager Scooter Braun privately complained to the media: "BBMAs voting mechanism needs to be reformed."

As soon as this news came out, not only did it not have any positive effect, but it also caused many fans who heard the news to leave comments mockingly: "Bieber had a monopoly for six years without changing it, but he has to change it this year?"

Ai Li gave a strong response to all the discriminatory, questioning and shady comments online. They are everywhere and their fighting power is amazing.

Even when Amei was still unknown before, her fans would still promote her everywhere. And now that she has just won the award, she is in a favorable situation. The energy and enthusiasm of her fans are so strong that you can see them everywhere.

Regardless of the disputes and doubts on the Internet, the name 'EXO' has quickly appeared in the eyes of European and American passers-by who have never heard of them before. According to statistics, the hashtag #EXOBBMA is constantly being updated at a rate of 3.5 per second.

On the second day, all major mainstream media in the United States reported extensively on yesterday's BBMAs. Interestingly, compared with reports on other heavyweight artists, there seemed to be more reports on EXO:
As the organizer, Billboard quickly published an article on the night of the award: "EXO Wins Social Artist", saying that "thanks to a huge fan base around the world, EXO defeated pop stars such as Justin Bieber and Selena Gomez and won the 2017 BBMA Best Social Artist Award." The article emphasized the powerful and amazing social media power of EXO fans "EXO-L".

And he posted again the next day, praising: "This victory shows the competitiveness and appeal of K-pop on the global stage. EXO represents the humility and excitement of Peninsula music."

In an article titled "Popular Korean group EXO beats US stars to win Billboard Music Award," CNN wrote: "EXO's name may not be familiar to most Americans, but that didn't stop the Korean boy band from making history last night by becoming the first K-pop group to win the Billboard Music Award." The article also quoted the acceptance speech of captain Suho.

The Huffington Post reported on the controversy following EXO's win: "EXO deserved a night of celebration, but some people took to Twitter to express anger that an Asian group shouldn't have beaten Bieber and Grande." The article criticized the racist comments while praising EXO-L for defending EXO with a positive response.

Forbes analyzed: "The militarized organizational power demonstrated by EXO fans has redefined the potential of the 'fan economy'.

The New York Times called it "a turning point in K-pop's conquest of the Western market," and the BBC reported it with the headline "EXO breaks the glass ceiling."

Almost all major authoritative media and even marketing accounts participated, and it was so lively that it seemed as if EXO had won all the major awards at yesterday's BBAMs.

But in reality, EXO only won a 'Social Artist Award.'

But in fact, many media reporters, practitioners, and even fans and brokerage companies know that it doesn’t matter what the award is. Being able to appear here and win the award means going from zero to one, and it is also the first time that the amazing fan economy of the Peninsula idol industry has been shown to Europe and the United States.

Since winning the award yesterday, the most searched word on Google is who. As long as you type 'who', the smart answer 'who is EXO.' will appear immediately after it.

…………

“…You guys are really interesting, and your temperament is very unique.”

"Next time you come to Amei, you must come to my party."

Seeing the famous DJ on the opposite side inviting them enthusiastically, several members of EXO quickly smiled and agreed.

Although I was very happy to win the award yesterday, winning the award also means countless attention and work. With the super attention, many media and events that were previously very aloof have taken the initiative to visit me.

The next morning, EXO accepted interviews from several media outlets arranged by the company, including interviews from Amy and reporters from local TV stations on the peninsula who had been waiting for a long time. The agent said that more influential and heavyweight media outlets had just made appointments and would have to wait in the next few days.

Then I participated in many officially organized activities, where I met many company executives, musicians and celebrity singers.

Right now they are chatting with The Chainsmokers, the hottest DJ group in the world right now... We just met at the cocktail party, and they are very interested in EXO.

"Well……"

After the event ended, all the members returned to the nanny car, and Chi Jingyuan couldn't help but stretch hard.

The excitement of winning the award yesterday has not dissipated today, but although I am still excited mentally, I am a little tired physically.

The car started moving quickly, and the members were chatting casually in the back. After a while, the manager An Chengyuan who was sitting in the front passenger seat suddenly said, "The kids..."

The members behind immediately stopped talking and looked over curiously.

"Do you know how many interviews and program invitations the company has received from last night to this afternoon?"

An Chengyuan looked back at the group, his expression somewhat excited: "Forty-eight! This includes an interview with Time Magazine and shows like The Ellen Show. You have to know that these popular reality shows have never invited K-pop artists. This was something that we never dared to think about before."

"Looking at the discussions online, our popularity has increased a lot this time. People in the company are dumbfounded..."

"I was dumbfounded, too."

"qingjia?"

After hearing what their agent said, EXO members immediately became interested. This feeling of being popular is really enjoyable.

Park Chanyeol even curiously asked, "What's the reaction on the peninsula?"

"you still need to ask?"

An Chengyuan glanced at him, looked at the group of members in front of him with expressions that said "please brag about me", smiled reservedly, looked at the information on his phone and said, "KBS, SBS, and MBC, the three major TV stations, reported the news of our winning immediately, and they all used quite exaggerated headlines and quite a lot of space to report our winning in today's morning news."

"In addition, the company has received applications from several TV program teams, such as MBC, which wants to shoot a documentary about our award, reviewing our journey from debut to winning the award. It just so happens that we have filmed a lot of content this time, and the company is ready to cooperate with the TV station."

"Even the official made a statement. At noon in Seoul, the company received a letter from the Ministry of Tourism. Both the Ministry of Culture, Sports and Tourism and the then-Director Wen praised us... You can see for yourself."

"As for the entertainment industry, there are even more. There are too many interviews and variety show invitations to count..."

As An Chengyuan's words seemed to be complaining but were actually showing off, the faces of the EXO members around him became a little excited. They always felt dizzy and had no sense of substance when they received attention from Amei.

But it was different in the Peninsula. Hearing what their agent said, they felt like they were about to "return home in glory."

While Chi Jingyuan was listening, he was looking at his phone... He knew that this award had caused a great response on the peninsula.

From yesterday till now, almost everyone, whether acquainted or not, in or out of the circle, as long as they know his cell phone number, has sent him text messages of blessings and greetings. Even many who don’t know him have @ed him on SNS.

Several acquaintances who often use SNS and manage it well, such as Kim Taeyeon, Kim Heechul, Key, and Jung Eun-ji, not only sent text messages, but also posted on SNS and @ed him to take advantage of the popularity.

For example, Kim Taeyeon posted on Instagram: "Congratulations to EXO! Winning an award on Billboard is really amazing, happy for you! Jingyuan Zzang!! @ThinkisY."

ThinkisY. is the INS name that Chi Jingyuan changed at the beginning of the year.

In addition, I heard that many idols in the circle have mentioned the name of EXO more or less during live broadcasts in the past two days.

Anyway, whether it's cooked or not, it's all here.

But it's normal. It's so popular because everyone supports each other.
"only……"

After excitedly saying a few words to ignite the atmosphere in the car, An Chengyuan remembered something and couldn't help but sigh:

“It’s just that the popularity of our participation in BBMA and the reaction on the world network after winning the award far exceeded the company’s expectations. The company did not arrange any subsequent schedule in Aramco. On the contrary, our schedule for the next period of time has been arranged.

I have a lot of activities in the Peninsula, and I have a schedule in Japan. I have to fly back to the Peninsula tonight, so I can’t accept many of the invitations. I can only postpone or delay them... I still need to communicate with them if they are willing to do so.”

"The popularity is really outrageous now...but the greatest hits album for the US entry hasn't been completed yet, and the company that will be responsible for global distribution, radio promotion and physical album distribution has not yet been finalized."

"Alas, by the time everything is done and the album is released, I don't know if this enthusiasm will still be there."

An Chengyuan sighed with some regret. He felt that if EXO released an album at this time, the attention would explode, and it would be much easier for them to break into the American market.

Unfortunately, the schedule was arranged long ago, and EXO is actually still in the 'break into Japan' period... Who would have expected to win an award at this time a few months ago?
"I don't think we need to care too much about this. Too much heat is not a good thing, it will make everyone look at it with a magnifying glass."

The other members also felt a little regretful after hearing this, but Chi Jingyuan thought about it and said, "There must be a lot of people waiting to find fault with us now. I think it's best to wait until this excessive attention has faded before posting it... Our fans won't fade away with the heat."

"Too……"

An Chengyuan thought about it, nodded, and then waved to the members:
"Let's go back and pack up. Don't miss your flight tonight. There will be a lot to do when you get back."

……

The news of EXO's award has caused a great response and discussion in Europe, America and the world, not to mention their native peninsula.

As An Chengyuan said, the reaction in the Peninsula was very strong, and it could even be described as an "explosion of national pride." EXO's victory was seen as a major breakthrough for Peninsula culture on the international stage, especially in the heart of the global music market, the United States.

On several commonly used forums such as TheQoo and Never, posts with titles like "EXO really brought K-pop to the world!" and "The pride of our country!" are endless.

Ordinary people and fans of the group sparked heated discussions on social media, dominating the trending searches, with fans spontaneously celebrating in cafes, schools and public places, with some even shouting "EXO Fighting!" on the streets of Seoul.

Anyway, the significance of this award has been completely elevated to a political and cultural level. In the eyes of many people, this award is not only a victory for an individual group, but also a milestone in the globalization of K-pop.

No matter whether EXO knows that they have become a monument, this is what has happened.

With such a high proposition, many artists and idols in the entertainment and music circles will naturally participate in the discussion of the topic, actively and passively talking about EXO in various places.

Anyway, these past two days, I can hear Chi Jingyuan and his names almost everywhere.

At this time, EXO took a flight back to Seoul.