tearjerker director

Chapter 266 The commercial film supports the newcomer plan?
As soon as Li Yi heard Zhuo Yixiong's words, he understood what he meant.

It is true that the older generation of actors on Hong Kong Island are willing to support the younger generation.

Therefore, if Chen Weijie and Cheng Hu's group of old Hong Kong stars who are still active in the film and television industry are found, they will definitely not refuse.

After all, Li Yi's purpose is to give the only remaining relatively capable young actors on Hong Kong Island a chance to show themselves.

At the same time, it also gives some young directors in Hong Kong Island the opportunity to practice their skills.

"However, there is a prerequisite for this." Zhuo Yixiong looked at Li Yi and said.

"What premise?" Li Yi asked.

"Do you have so many good ideas?" Zhuo Yixiong looked at Li Yi and asked.

"You can rest assured about this, I really have it!" Li Yi couldn't help laughing when he heard this.

Speaking of this, I have to say it was really a coincidence.

A few days ago, Ji Qiusheng called to complain that the company's performance has dropped a lot recently, why?
It's very simple, Li Yi, the signature director, hasn't made a move for a long time.

However, Ji Qiusheng also knew that Li Yizhi was not in the advertising circle, so he just complained.

Li Yi asked Ji Qiusheng to send over some information about potential manufacturers. He wanted to see if he could activate the golden finger and come up with some ideas. When the time came, he would directly ask Ji Qiusheng to find other directors to shoot.

As a result, I didn't expect to get a creative advertising gift package directly.

That was a creative ad highlight video.

As for those young directors from Hong Kong Island, maybe they are asked to direct movies or TV series independently, and they may not be interested.

But if you just shoot off-the-shelf microfilms and commercials, it shouldn't be a problem, right?
And once this plan is successful, Li Yi's status in the Hong Kong Island film circle will be completely different.

If any of these latter people succeeds, the first one has to thank Li Yi for giving them such an opportunity.

Soon, Li Yi found Chen Weijie, his father Li Zhenye, and Ji Qiusheng from Four Seasons Commercials.

The five people discussed this "Hong Kong Island Film Newcomer Support Program" together.

The most excited one is Ji Qiusheng.

Because of this plan, once it is implemented, the Four Seasons Advertising Company will benefit the most.

And the same Chen Weijie, Li Zhenye, and Zhuo Yixiong were also very excited.

So, soon, began to call friends.

Just like what Zhuo Yixiong said, those who knew the purpose of this plan agreed to it without much thought.

The "Hong Kong Island Film and Television New Talent Support Program" spread quickly.

Those miserable young directors and actors in Hong Kong Island naturally cheered one by one.

Maybe at other times, they don't care too much about commercials and micro-movies. After all, there are so many commercials and micro-movies every year, but how many are really popular?
But this plan was initiated by Li Yi, so it is naturally different.

Who is Li Yi?

His advertising creative short films, micro-movies, these, it can be said that each one makes people envious.

The flow rate is simply frighteningly high.

Even the playback volume of Li Yi's short films is much higher than that of his films simply in terms of the traffic they attract.

And what is this?It's all exposure!

And the first batch of supported actors are those actors who entered the final round of public casting in "The King of Comedy" before, but they were not able to be selected in the end.

As for the Four Seasons Advertising Company, after the news came out, the threshold was trampled.

Because this is the first issue of the "Hong Kong Island Film and Television New Talent Support Program".

Therefore, in order to expand its influence, Li Yi will also personally direct and shoot a blockbuster commercial.

So what kind of brand manufacturers to choose and what kind of ideas to choose have become difficult problems for Li Yi.

The main reason is that there are too many advertising spree.

There are countless wonderful creative commercials or micro-films from another world.

What Li Yi needs is to choose one of them, but because there are too many, Li Yi also has some difficulty in choosing.

In the end, Li Yi chose "I Can Type" which was placed first in the advertising spree!
Because this short film can no longer be said to be a short film, this is a quite complete condensed version of the film!
This short a few minutes of advertising blockbuster covers every node of the movie, foreshadowing, development, turning point, and climax.
It can even be said that it is more exciting than many theater movies.

After finalizing, Li Yi began to prepare.

Compared with "The King of Comedy", the commercial blockbuster "I Can Type", even if it is a classic, is only a few minutes long, so it is much simpler.

At this moment, many people are paying attention to Li Yi's new advertising blockbuster.

This time is different from any previous time.

Because, today's Li Yi is no longer the original Li Yi.

Coupled with the name of "Hong Kong Island Film and Television Newcomer Support Program", Li Yi can be said to be the first shot.

For this reason, this time it can be said that it has attracted more attention.

In fact, Li Yi's previous short films.

Except for "The Last Transfer in Mobei of the Tang Dynasty", it should not be said that "Datang" is included. For many people in the industry, they actually just think it is because of the good creativity.

It's not about how deep Li Yi's directing skills are.

Simply put, it's still a kind of Pride and Prejudice!

There is also a chain of contempt in the director circle.

Those who make literary films look down on those who make commercial films, and those who make movies look down on those who make TV dramas, and then, whether they make movies or TV dramas, they also look down on those who make commercials.

Where's Li Yi?
What slogan did you play this time?
"Hong Kong Island Film and Television New Talent Support Program"!
To support newcomers in film and television, do you use commercials to support them?

Therefore, many people are eagerly waiting for Li Yi's commercial to come out, and then criticize him fiercely.

Because this time, it's different from usual.

Li Yi Usually, when you shoot commercials, what you pursue is traffic, but this time it is not enough to simply pursue traffic.

On the other hand, Li Yi's earlier commercials can be said to have raised the audience's appetite.

So this time, similarly, if Li Yi simply produced a short film similar to the previous "My Ever-changing Dad", it might not really satisfy them.

But no matter what.

Li Yi's new commercial this time has already attracted countless attentions before the filming started.

Not only movie fans are focusing, but also people in the film and television industry are also waiting to see what kind of movie Li Yi will bring this time.

After all, you are a great director.

If a great director makes a short film, then it must match your identity as a great director, right?

But no matter what the outside world thinks, at least, Penguin Video and Kumao Video are the first to come to the door.

Because for them, traffic is king.

And Li Yi's short film means tens of millions, or even hundreds of millions of traffic.

This is why so many brand manufacturers are willing to invite Li Yi to direct their advertisements at sky-high prices.

Because of itself, Li Yi's name can naturally attract countless traffic.

And it can also allow the video platform to actively provide promotional resources.

(End of this chapter)