Tokyo Video Game Tycoon

Chapter 162 Two Unexpected Advertisements

Employees were panicked by two advertisements.

The two commercials just aired on TV Tokyo this morning.

The two advertisements are about GB game consoles and SFC respectively.

In the ad, a kid excitedly pulls out a small box about the size of a matchbox and plugs it into a data port on the back of the SFC.

Before, this data interface Suri Electronics has also noticed.

However, that interface is more like a general-purpose extra interface. At that time, Hayakawa Ueto and others thought that it should be connected to additional controller peripherals, but they did not take it too seriously.

Their family also produces handle peripherals, and there are a wide variety of them, so Yuxing Electronic Entertainment is expected to prepare for this aspect.

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That matchbox-sized box was clearly not a handle.

Because the angle at which the child was standing was blocking the line of sight, this was obviously intentional, making it difficult to see what the box was for at first.

After putting the box at the end of the SFC, the child happily turned on the SFC machine. With a familiar sound of starting up, the child sat down seriously in front of the TV.

Then, a prompt screen appears.

'It is detected that the machine has been connected to the Internet, whether to connect to the network service. '

The child chose the 'Yes' option without hesitation, and then entered the main interface of the game selection.

In the upper right corner of the main interface, a mark like a network connection has appeared.

'Let your entertainment computer have the function of networking, networking allows you to update your ranking data at any time, and challenge the various records and achievements of the game with people all over the world. '

'SFC network module is now on sale, only 100 yen, players are welcome to buy. '

Hayakawa Zhiren suddenly had a bad feeling.

Can SFC be networked?

How come you never know this?

He immediately looked at the engineering development staff: "Didn't you guys disassemble the SFC game console? Did you find this networking module before?"

"This...this is something we didn't expect at all, because this is also an external peripheral device."

Hayakawa Ueto said: "However, this also requires a related network module in the game console, right? Just an external network socket is definitely not enough, and the system also needs to prepare network-related programs. "

Being in Surui Electronics, the world's top electronics company, of course he also understands some basic electronic product manufacturing structures.

If a device wants to add an Internet port, at least some reserved capacitors for network services or a separate network module must be prepared in the motherboard in advance.

The motherboard of a desktop computer sometimes comes with its own, and sometimes it is implemented through a separate network card. This is what happened in early computers. In later generations, the network module has been fully integrated and rarely separated.

The engineers were a little ashamed.

They were really negligent at the beginning, and they didn't find that there was a reserved network plug-in in SFC.

Hayakawa Ukito also understood what was going on, but instead of scolding the employees for their incompetence, he just asked, "Can our game consoles do it now?"

The engineer immediately replied: "Yes, but we have not made reservations in software and hardware in advance, so the cost of making our network modules may be higher."

"How tall?"

"More than two hundred yen."

Hayakawa Ukito was speechless for a while.

The cost of its own network module is twice as high as the retail price of others. How can this be done?
However, Hayakawa Zhiren felt that the network module of Youxing Electronic Entertainment should be sold at a loss. One hundred yen, which is the price of a bottle of cheap drinks in Japan, or the money of cheap rice balls. If you want to buy an electronic product, that is Really losing money.

The production cost alone costs [-] yen. If the transportation and other packaging costs are included, the total cost is more than [-] yen, so if you want to make a profit, you have to exceed [-] yen.

This is a bit of a headache.

At present, their PN game consoles have sold 70 units. If they sell them at a loss of 70 yen, and all 4000 units are equipped with network modules, they will directly lose [-] million yen.

Now the company is dissatisfied with the frequent loss-making promotion of the game division, and the follow-up profit has just filled up the previous marketing costs.

But now there is no choice, they have to follow up.

The current performance of their game consoles is no longer comparable to SFC. If they can't even match the service, then their players may quickly abandon them.

As Hayakawa Ukito was thinking about it, the employee who reported earlier said cautiously, "That... Minister, we still have a second advertisement that we haven't seen yet."

Hayakawa Ukito reacted and said, "Then what are you waiting for, the second advertisement will also be released."

The employee immediately operated the computer and released the second recorded advertisement.

The advertisement this time is an advertisement for the GB game console that has just been announced.

It started off with a group of kids getting together to play GB.

However, this is nothing special, it looks like a very ordinary advertisement.

But at this moment, a child was quite bored and said, "Oh, it's really boring to play like this. Each of us can only play on our own. What if we could play together?"

When Hayakawa Ukito saw this, he felt as if he had expected something, and his eyes slowly widened.

And then, a child smiled slightly, and at the same time took out a data cable from his pocket.

"Come on, we can be online now. Just connect this line, and we can immediately communicate with us. We can play Tetris together and play Super Mario together!"

After speaking, the child took the data cable and plugged one end into an interface on the side of his GB handheld.

The interface should be the charging interface according to reason, and the engineers of Suri Electronics thought so too.

Until now they were a little unbelievable.

Is this interface not used for charging, but for data transmission?

At the same time as the release of GB earlier, it also launched its own special rechargeable battery. This rechargeable battery will have a longer battery life, and at the same time, it will not cost money to buy extra batteries. It seems quite cost-effective, and the interface seemed to be only Just for charging.

But now, they suddenly realized that this thing has other functions besides charging, and this function is obviously more important.

At this time, Hayakawa Ukito couldn't take it anymore.

"Didn't your engineering team even find this?"

The head of the engineering team is now in a cold sweat.

Where did he find this kind of thing? No one has ever made a handheld computer in the past, let alone that this charging port can also be used to transmit data. If no one said it, it would be really hard for them to think of this.

It turns out that when this thing is plugged in and connected to other handhelds, it can still play online?

This is really insightful, I never thought about it before.

(End of this chapter)