Tokyo Video Game Tycoon

Chapter 197 Consumer Exhibition
This year's Consumer Show in Las Vegas, USA will be held from NO.11 to NO.15 in January.

Here is an exhibition that almost all companies in the field of electronic technology cannot ignore.

Every well-known company, big or small, has a record of exhibiting at the show at least once.

This is also the world's largest and most influential electronics exhibition. Since 1967, it has also happened to be a period of intense confrontation between the two superpowers.

Any electronics you can think of will be on display here, including little things like socket plugs.

There are only a few days left until the official exhibition.

Some large companies have already started the layout and arrangement of the venue in advance.

On the other hand, Yuxing Electronic Entertainment, which can only buy a small piece of publicity space, can hire someone to arrange it in the last two or three days.

If you want to have a large enough exhibition area at CES, you don't just have to have money.

At the same time, you also need to have a certain degree of popularity and influence. Of course, if you spend ten times the money, it is no problem. After all, the exhibition side will not let the money in hand not make it.

But that's totally unnecessary.

For old international electronics giants like Suri Electronics, their venues are naturally one of the largest.

There is also the Morgan company that developed this world's computer system. The DOS3000 they developed is the most popular computer system at the moment, which is probably similar to the WIN2000 of Zhuyouxing's previous life.

Just selling the system, their company's annual revenue could be in the tens of billions of dollars.

At the same time, there are several other electronics industry giants with similar status as Suri Electronics.

They are also companies that span multiple fields and have a huge user base. These companies are the most dazzling stars in the exhibition.

Then, there are some medium and small, and some start-up companies.

Because Youxing Electronic Entertainment itself does not have any influence in the United States, it is directly separated from the exhibition area of ​​some start-ups.

Zhu Youxing even took a look at his own exhibition area. The corner was really remote, just 50 meters away from the gate.

If someone is not bored or deliberately walking this way, it is estimated that it is difficult to notice the products on display here.

If you want to really gain influence, you obviously need to work hard.

Zhu Yuxing thought calmly, thinking about how to present himself well next.

At the same time, Aiden, who is almost the actual controller of Surui Electronics' branch in the United States, is discussing with some people about the upcoming International Consumer Electronics Show.

An employee was holding a document and said: "This year we plan to announce a total of [-] products, of which [-] household consumer electronic products can be promoted in the next two years, and the remaining six are for the next five or six years. planning."

In front of Aiden, there is also a document.

It details the details of the products that will be exhibited this year.

Among them are home TVs, which are made using the latest ultra-thin technology, and are new types of TVs that can be hung on the wall.

At present, many companies are working hard in this regard, and they are Suri Electronics as the leader.

There are also personal mobile phones, which already have some basic intelligent functions.

Such as shooting functions, built-in mini-games, and the ability to connect to the wireless Internet to browse the web.

Among them, there are naturally the most popular video game consoles in Japan in the past year or two and several better game products from Suri Electronics.

But this game console is not the previous PN game console, but a new game console with a 32-bit chip.

Its game console has a brand new 3D graphics special effect function, but the real 3D game has not appeared, because there is no Zhu Yuxing to lead the way, they do not know exactly what kind of 3D game is successful, so they can only make a similar A game in which a 3D character is created on a flat map.

This game is called Sun Knight 3D, which is very straightforward and easy to understand, and this is more like a demo of a game demo, so that ordinary people in the United States can see the products of new cutting-edge technology, so as to have a certain impact on this product. interest.

The employee in front of Aiden continued to report: "According to the previous plan, televisions and mobile phones will be the main force of our promotion, followed by personal notebook computers."

"Wait a minute." Aiden suddenly stopped the staff's reporting.

"Boss, is there any problem?"

Aiden took the document in front of him, then opened it to other executives participating in the meeting and said, "This time we changed our strategy and focused our promotion on this product."

A group of high-level executives of the US branch of Suri Electronics looked closely, and the product that Aiden said to focus on publicity was the 32-bit video game console that had just been developed.

Everyone was immediately puzzled.

"Aiden, why do you want to promote this game console? Now the overall market size of game consoles is only a few hundred thousand users, but the number of users of TVs, home laptops and personal mobile phones has exceeded [-] million, why should we give up These users?"

Aiden pointed to the game console on the paper and said: "Don't forget, CES is a place to promote new technology, such as home TV, home computer and mobile phones. We have better promotion channels, but electronic The game console is a brand new product in the United States, even if the user base of this game console is not much now, but the future is promising, isn't it?"

Everyone felt that Aiden seemed to have something to say.

However, it is clear that Aiden's choice is a bit aggressive.

They are a large company, and many shareholders are responsible for all publicity. A senior executive from another shareholder raised his hand and said, "However, promoting video games is still a bit risky, and we should maximize our interests."

At this time, another high-level executive raised an objection: "What Aiden said also has a certain truth. Announcing some brand-new technology products at the International Consumer Electronics Show can greatly improve the overall style of our company, which is more worthwhile than short-term benefits. Interesting."

"I don't think it's right..."

"I think……"

Several high-level officials began to discuss, and for a while, some of them were unable to convince the opposing party.

Aiden first waited patiently for their discussion. After waiting for about 10 minutes, he finally said: "Now, I am the person in charge here. I unilaterally decided to strengthen the promotion of video game consoles. Do you have any opinions?"

The people who were having a heated discussion suddenly became quiet when they heard Aiden's tough words.

Aiden is indeed the actual controller of Suri Electronics in the United States. The half-hearted guy before was ousted because of his ineffectiveness and some small actions behind Aiden's back. Now Aiden can really take charge of some companies. decision.

And if he insisted on doing something, the high-level officials present really couldn't stop it.

However, Aiden's behavior also means that he will be fully responsible for his own decisions in the future. Once mistakes are made, he will also bear the greatest responsibility.

Everyone naturally stopped touching Aiden's bad head, and fell silent. Anyway, the sky fell and there was a tall one, so they didn't particularly care.

(End of this chapter)