Tokyo Video Game Tycoon

Chapter 40 Advertising Offensive
"Hikata-san, have you seen an advertisement recently?"

"Oh? What commercial? I've been preparing for the latest show recently, so I don't have much time to watch TV."

"It's a product called a home entertainment computer. It seems to be aimed at children, but recently, whether it is on the Internet or in public, more and more people are discussing it."

"Oh, you said this, I know this, my child has been clamoring for me to buy it recently, but it hasn't been released yet, what can I do?"

On the TV, two guests, a man and a woman, are discussing recent current events.

An ad seems to be the hottest topic these days.

Home entertainment computer.

It's not expensive and the kids want it.

Especially in the Tokyo Metropolitan area, this base is even larger.

"It is said that it is already possible to experience it in advance in some areas, and Hijikata-san may give it a try."

"From Ms. Hayata's words, it seems that you have already experienced it?"

"Hee hee, of course, let me tell you, this is very interesting, and it may become a new hot product."

"In this way, I have to give it a good try, and I will go when I get off work."

"Actually, it's okay to skip work."

"Haha, don't tempt me..."

People watch a man and a woman singing together on TV,
This is also an advertisement.

It's just that the advertisement is promoted from a completely different angle, and people don't even realize that it is an advertisement.

But the propaganda effect is excellent.

If it was in the previous life, the two of them would probably be caught off guard as soon as they opened their mouths, and someone would shout that they were caught off guard, and the anchor just stopped watching.

But in this world, this form of advertising is very new.

When Zhu Youxing and the advertising department of the TV station put forward such a demand, they all stared.

Because they have never heard that advertising can be played like this.

This opened their eyes.

Usually, the advertisements of current affairs programs are very obvious. Either place the goods of the advertiser in front of the camera, or let the anchor directly recommend it in the middle.

But this kind of completely inadvertent advertising has never been done in the past.

Of course, in order to achieve this effect, the advertising product itself needs to have a certain degree of topicality in the society.

Coincidentally, after about three weeks of publicity, the red and white machine has become the most discussed product in the society.

Anyone who has experienced it in Tokyo is full of praise for this new product.

And the only thing they look forward to is the release date.

After all, compared to going to a specific place to play, it is the coolest to buy it at home and play for an unlimited time.

With the popularity of the topic and the promotion of advertisements, although it will not be popular among the whole people, it has also made most people pay attention to this product.

But this is not enough.

Take Yusei has seen people go crazy for the first game.

Once, he was fortunate enough to participate in a press conference of a popular game abroad.

When the trailer appeared, the audience cheered, making people bloody.

And the world doesn't understand what it feels like.

But he believes that sooner or later, this situation will make him repeat itself!
A stack of data sheets was piled up on Zhu Yuxing's desk.

That's the current production and projected production of consoles.

After more than three weeks of employee recruitment, the number of employees has reached 200, and the daily output of game consoles has reached about [-] units.

If this rhythm is followed, there should be 12 game consoles officially released.

For the first time, that's about it.

He predicts that the 12 units will be sold out in about one month to half a year.

There are many people who are interested, but only a few can really consume for a brand new entertainment product.

12 units plus game revenue will be a base of 12 billion.

At that time, the payment for goods, advertising fees, and staff wages will be made up immediately.

At the same time, he can also immediately find a foundry to increase the scale of mass production.

Before, he really had no money, so he could only temporarily slow down the ease of the final assembly.

Most of the employees so far are on temporary labor contracts, and it is impossible for game console companies to waste their main energy on things that can be OEM.

If the remaining people have the ability, they can be transferred to after-sales or other positions, of course, the salary will be less.

"Next, it should be the promotion from the magazine." Zhu Yuxing muttered to himself.

At the same time, on the title page of the latest issue of the comic magazine, the images of a giant dragon and a brave man appeared on the paper.

[The latest work of Mr. Tugu, the editor-in-chief recommends it! 】

[The video game game of the same name will be released together with the FC home entertainment computer, everyone is welcome to buy it! 】

【Experience the grand world of Dragon Quest with Mr. Tsuchiya! 】

【Dragon!Accept my challenge! 】

During the day, those otakus who always buy the latest manga magazines on weekdays have come to the bookstore.

"Good morning, manager, has the latest Kasugasha manga magazine arrived?"

A young man wearing a mask walked in and said hello very familiarly.

The manager of the bookstore is an old man in his sixties who has devoted his life to the bookstore.

When he saw the young man who came in, he also greeted him with a smile.

"It's here, and I'm telling you, there's a new comic in this issue that's interesting, I've seen it ahead of time."

"New manga? Whose work is it?"

"It's Mr. Tugu."

"Tugu, I remember that his works in recent years have not been very good."

"Hey, this one is completely different and very interesting, you'll know after you watch it."

After finishing speaking, the elderly store manager also said to himself, "I really want to experience that video game."

The young man walked into the bookstore and soon came to the special section of Kasuga Magazine.

The latest issue of the magazine has been neatly placed, waiting for their owners.

And the huge dragon on the cover and the hero holding the sword and shield are very impressive.

When young people see it for the first time, their eyes light up.

At least this picture is very good, it seems that Mr. Tugu has finally come to his senses.

He couldn't wait to tear open the plastic seal, and just stood there and started to appreciate it.

In the comics, the storyline just begins with the king asking the hero to save the princess, and then ends abruptly when he fights the first enemy.

This makes it difficult for young people to watch.

What about the back?Why is it interrupted right here?

Mr. Tugu, are you still alone?
The first chapter is broken?

The young man returned to the counter with the comic book.

"How is it, it's good, right?"

"It's really good. It's much better than Mr. Tugu's previous works, but it's too uncomfortable to break it."

"That means the work has begun to attract people, doesn't it?"

"Well... that's true, but the store manager, have you heard of video games?"

(End of this chapter)