Tokyo Video Game Tycoon

Chapter 566 Multidimensional Strike
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First of all, the YOO team can think of shortening the length of the football game, which is definitely no problem.

But they couldn't figure out what to do next.

Before that they had few similar games as a reference.

The only reference may be the Super Football Tournament launched by Youxing Electronic Entertainment before.

But Super Soccer also doesn't have many features.

This game is more like a game that has not been transformed from the FC era for a long time. The game has only a very single gameplay and has no reference at all.

They can only find ways to create some gameplay on their own.

But this is not as good as the very mature football gameplay that Zhu Yuxing already has in his brain.

Maybe they can have the opportunity to develop a new football game that is not inferior to that created by Take Yusei, but the development cycle will definitely not be short.

Because they need to constantly make trial and error, and constantly find the one that is most suitable for football games from various ways of playing, which is far less fast than Zhuyouxing's clear direction from the beginning.

As long as the number of developers is sufficient, Zhu Yuxing is confident that the development can be completed within a year, but what about YOO?They don't have this opportunity at all, and their development time will only be extraordinarily long.

Football games are a very good example of the industrialization of video games. As long as there is a stable source of creativity, the next game development will not be too difficult.

Although FIFA continued to try to innovate in the later gameplay, in fact, most players still mainly play a few gameplay contents, which will continue to allow players to continue to pay for the new year's goods.

In fact, the FIFA game Zhuyouxing is not too much, but he knows more about the gameplay. Some of the techniques are not yet realized, but he can slowly squeeze each Zhuyouxing like squeezing toothpaste. Put the mature technology in your brain into your own football game.

Like some more realistic technology, and AI technology that will gradually become popular later, these can be slowly added to it.

At the same time, this time Zhuyouxing also intends to introduce an online mode.

Now that the Internet in this world has fully matured, the pressure of online games has been greatly reduced. Look at StarCraft now in Battle.net with almost no delays, players can play online to their heart's content.

Because there is almost no delay in network battles, many players who are keen to fight with people especially like this game.

At this time, many people have vaguely noticed the market for competitive games, and are also trying to launch competitive games. The sales are also very good, but this is a game system that continues to operate, and subsequent server maintenance and the like also require money. Once the players of competitive games reach saturation at a certain time, how to make money later becomes a headache for many game manufacturers.

With the online competitive mode, the football game becomes a whole new football game.

After coming to the United States, Zhu Yuxing almost lived in the company as before.

In the company, employees can switch to work between day and night shifts. They can always see the figure of Zhu Youxing, which is very incredible.

Over time, even if there are some very lazy people in the middle, they are embarrassed to be lazy again, because the overall atmosphere of the team has become a state of concentrated work, and if you are lazy, it will be very conspicuous.

You can commute normally, but you must not be lazy during normal working hours, which is really easy to despise.

Zhu Yuxing is watching the development of football games almost every day, almost non-stop.

This is not enough, Zhu Yuxing also follows up the promotion of football games from time to time.

Rent a large-screen billboard in Times Square, a 15-second advertisement, and run [-] times a day for a total of four weeks.

This four weeks will be divided into four stages. The first stage is the pre-heating of the football game, so that more players know that they have a football game, as well as advertising on mainstream TV stations and Internet platforms.

The United States is not the main battlefield, but it must be a stick by the way. The rent for four weeks in Times Square looks like more than 200 million US dollars, which is not too expensive and completely acceptable.

Then came the ads on the main battlefield in Europe.

It just so happens that Facebook is also killing the Quartet in Europe, and it has almost no opponents in the social network.

As a major shareholder, Youxing Electronic Entertainment took this as one of the directions of its own advertising.

The advertisements placed are hidden in the social information that users usually swipe in the social square.

When users see social information, they will inadvertently see that someone like a user has posted a message about football games. The first thing is to attract enough attention, such as some very classic football games in this world. Games, players can have the opportunity to rewrite all this, so that the team they support can get this victory.

In addition to these, there are TV commercials and large billboards.

For a time, billboards about football games were everywhere in Europe.

And Youxing Electronic Entertainment has already done this, and YOO naturally has to do it, otherwise it is very likely that they will be defeated at the beginning.

With the development of the Internet, the links between the worlds are getting closer and closer, but it is more and more rare to make Jiuxiang not afraid of deep alleys. If the scale of publicity is large enough, it can indeed make you more successful. Especially in Europe.

The weekly cost of advertising in Europe alone has exceeded 200 million US dollars for both parties.

Nagao Yu looked at a long list of data reports and his mood became heavier.

Really be damned.

Where did the Yuxing Electronic Entertainment get so much money?

Shouldn't they have run out of money?

If they still have a lot of money, why bother so much about the difference in money when fighting for FIFA's brand authorization?

It's not for you to pay all the money in one go. At the beginning, he just wanted to pay on an annual basis.

In the end, Youxing Electronic Entertainment chose to give up. He thought that Yuxing Electronic Entertainment was really out of money.

But in a blink of an eye, people found many European football tournament organizing committees and negotiated the authorization. The money spent is definitely not lower than FIFA authorization, and then they started to invest in advertising frantically in the follow-up, as if there was no shortage of money. .

By the way, this company has only belonged to Youxing Electronic Entertainment so far. There is no amount of capital that wants to be a part of Yuxing Electronic Entertainment, even if it does not have any voting rights.

As long as Zhu Yuxing relaxes a little, I am afraid there will be countless investors waving their banknotes and shouting that I should get in the car too.

That must be the case, that guy Zhu Yuxing finally compromised, and he also needs more money and capital to get more money for himself.

(End of this chapter)