Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 70: Fever for Entrepreneurship (1)

A few minutes later, Chen Tong took off his glasses, put them on the table, and rubbed his eyebrows.

Although he is not a professional in the group buying field, Chen Tong believes that he has vision after working in the Internet industry for so many years.

The idea of ​​group buying navigation is a different approach, and it is a direction that is currently blank in the market, and its market positioning is also good.

Looking at the signature at the bottom of the website, Bi'an Studio? I've never heard of it before. This studio is probably the name of the small team started by that young man.

Then he checked the traffic of tuan123 again. The domain name has been registered for less than a month, but the average daily visits are over , which is still acceptable and at least recognized by some users.

Otherwise, he would not be interested in a small website with no traffic even if the guy knelt down in front of him.

However, these data obviously cannot make Chen Tong, who is accustomed to Sina's huge traffic, feel anything else. At best, this website has ideas, is not bad, and has some potential.

He could also see the ambition behind this website, which wanted to become the second hao123. He recognized the enterprising spirit of this young man.

As the saying goes, once, twice, but never three times. If this young man is still here tomorrow, perhaps I should give him a chance to express himself.

Chen Tong thought so.

As a result, the next day, when I walked into the office, I still hadn't seen the young man. Perhaps I had become accustomed to the young man's harassment in the past two days.

This made Chen Tong feel mixed emotions, both relieved and regretful.

When Chen Tong got off work as usual, he came to the underground garage.

Perhaps it was a habit he had developed, but he would still look around unconsciously, something that had never happened before.

There was no movement, it seemed that the young man had really given up.

Although he thought so, Chen Tong would still look at the rearview mirror from time to time while driving towards the exit. He didn't know whether he hoped that the young man would give him a surprise.

At this moment, a figure suddenly jumped out like a wolf on the train, scaring Chen Tong.

With a determined look in his eyes, he said sincerely, "Lao Chen, five minutes. If you are still not interested after I finish speaking, I will leave immediately and never appear in front of you again."

Lao Chen is what the Sina and Xiaolang people call Chen Tong.

Chen Tong was still in shock and didn't notice that the other party's name for him was inappropriate. "Why are you so stubborn? I won't give you five minutes. I'll only give you three minutes."

After saying that, he looked at his watch and thought to himself, after three minutes, he should get the young man out as it was too scary in the middle of the night. His heart was still pounding.

"Timing begins!"

Chen Mo didn't waste any time and just put forward the speech that he had rehearsed countless times in his mind over the past few days.

Let's get straight to the point and start with the current situation that Sina Weibo is facing.

"Sina Weibo seems to be in a good situation now, with the foundation left over from the previous blog era and relying on the media gene to take the lead, but NetEase and Sohu are following closely behind and should not be underestimated. In addition, Tencent is catching up. Just recently on the 1st, Tencent Weibo has opened invitation registration, and I think it will be fully open soon.
Therefore, NetEase and Sohu are not to be feared. Sina's biggest enemy is Tencent, which has always been an underestimated company but has never been defeated. Moreover, it has evolved into something even more formidable. Its huge resources, ample funds, powerful social traffic, and unique reference + micro-innovation strategy have defeated countless competitors.

QQ appeared, and MSN was driven out of the market; QQ Games appeared, and Lianzhong and Bianfeng declined; QQ Video appeared, and Baofeng Video had trouble eating;
QQ series online games are released. Some competing products, no matter how popular they were before, even strong ones like Audition and KartRider, have gradually become yesterday's news.
It would be best if you could defeat the enemy with a replica product. If the product cannot defeat the enemy, there are always other ways to make it give way naturally.

A general's success is the result of the sacrifice of thousands of soldiers. It has now become a spoiler, a predator, and a terminator. It is eying all directions and now it has found its next target that exudes a delicious aroma: Sina Weibo!

Aren't you worried?" Chen Tong had heard this kind of talk many times, both inside and outside the company. Although it was not easy for this young man to see all this clearly, he agreed with the last comment on Tencent.

Even so, Chen Tong remained unmoved on the surface and said coldly,
"1 minutes."

Chen Mo did not give up and continued to increase his firepower. He looked around and saw that there was no one around. He continued to speak, speaking quickly and clearly.
"I just talked about the external environment. Now let's talk about the more serious internal factors. Since Sina was founded, you have always been the No. 3 person in charge of content operations within Sina.

According to information disclosed by the media, Cao Guowei became CEO in 06, and in 08 he promoted Du Hong, the former vice president of sales and marketing, to become the group's COO (Chief Operating Officer).

Although there are only a few numbers reported by the outside world, in fact, Du Hong has successfully surpassed you and become the No. 3 person on Sina's big ship and the No. person on Weibo, surpassing you and Wang Gaofei who is in charge of product technology.

In the past, you have indeed contributed a lot to the growth of Sina, but the new king ascends the throne, and a new emperor appoints new ministers. You can be considered a veteran of five dynasties. You have more than ten years of connections and resources internally. You are also one of Sina's symbols externally and enjoy a high reputation in the industry.

How can I avoid making the other party feel afraid? After all, my achievements are so great that they threaten my master. If I were Cao Guowei, I would do the same.

Coincidentally, in the same year, there were rumors that you would resign from Sina. Although nothing came of it in the end, it is certain that after all, it was the year of the Olympics and stability was above all else. Behind the scenes, you must have reached some kind of interest redistribution agreement and sought some kind of temporary balance.

And now with the advent of Weibo, this balance was broken again, becoming the final battlefield between you and Du Hong.

Lao Chen, are you willing to be suppressed by a woman all the time? Don't you want to fight for a turnaround?
Am I wrong about these?"

Chen Tong was able to figure out this information based on just a few foreign media reports. He looked at Chen Mo deeply and said, "2 minutes! Continue!"

“I looked at Sina’s financial reports since its establishment, and advertising revenue accounts for the vast majority of its revenue. However, Sina Weibo currently only has traffic, and its only monetization method is advertising revenue, which is a traditional and single profit-making method.

How to expand the traffic pool and transform it into sustainable and profitable products that bring in a steady stream of cash flow should be the most important KPI (key performance indicator) between you and Du Hong.

Du Hong is a marketing and sales person, with Lao Cao standing behind her. Although you have no one behind you, you have a unique advantage in content, and your roots in Sina are much larger. You both have your own advantages. Wang Gaofei should be wavering at the moment, and which side he will stand on in the future has become a key link.

Let me guess, the two most troublesome issues for you recently are how to deal with the attacks from Tencent, NetEase and Sohu Weibo products externally, and how to monetize Sina Weibo with its current huge traffic internally, trying to win over Wang Gaofei to form an alliance, overwhelming the voices opposing you head-on and entering the core sequence of Sina Weibo.

In fact, these two questions can be attributed to one core issue, that is, under the relentless pressure from Cao Guowei, how can you, who are at a disadvantage, continue to make up for the disadvantage and continue to compete with them.

I wonder if I guessed it right?"

Having said this, Chen Mo stared at Chen Tong's eyes with burning eyes.

Chen Tong frowned. He admitted that the boy's guess was correct, and since the other party was no longer in the game, the problem he was facing now was more serious.

Due to his previous success in portal business, when Sina Weibo emerged, he was actually isolated by Cao Guowei from the core management team of Weibo. He wanted to enter but lacked a stepping stone. It was conceivable that after a while, he would be completely eaten up and relegated to the sidelines.

So he was very clear that the situation he was currently facing would only be more dangerous than what Chen Mo said.

But Chen Tong still didn't give in.

"Time's up! I have to admit that you have a rich imagination, but starting a business requires being down-to-earth. Don't let your imagination run wild! I think you've read too many business novels. Besides, this doesn't seem to have anything to do with your group 123."

The previous situation preparation and crisis rendering are only for the next sentence.

Chen Mo smiled and spoke slowly, his tone was sonorous, decisive and convincing.

"I have an idea to break out of the predicament, resolve the dilemma, stabilize and improve, and achieve a win-win situation for both parties. I wonder if you are interested, Old Chen!"

(End of this chapter)