Huayu 1992, my entertainment era

Chapter 114 Photo Album Release, Aaron Kwok’s Fear

Just as Zhou Ziheng began to be busy with the recording and rehearsal of "Gong Xi Fa Cai", EMi also started selling "A Different Zhou Ziheng".

"A Different Zhou Ziheng" is the name of his photo album.

It means that this set of photos shows a Zhou Ziheng that is different from the usual Zhou Ziheng.

This set of photos is divided into seven groups.

They are "Deep Blue", which was mostly shot on the beach. The color style is mainly sea color and is quite gorgeous.

"Dunhuang", this group of photos was taken in Dunhuang. The color is sandy yellow. Zhou Ziheng's wild and mature style is perfectly reflected in this group of photos, especially the group of photos in which Zhou Ziheng is walking in the yellow sand, which is the most shocking, giving people a sense of doomsday crisis.

"The Darker Ones", this set of dark photos is the dark photo series that Zhou Ziheng proposed before, all shot in a temporary studio. In this set of photos, Zhou Ziheng's makeup is mainly smoky makeup with a very strong dark style. Maybe in the future, this set of photos will only be of excellent level, but now, this set of photos is very advanced and fashionable.

Director Yang Fan even bluntly stated that this set of photos by Zhou Ziheng might bring about a major earthquake in the Asian fashion circle.

"Holy White", "Phoenix", "Purple Rhythm"...

There are seven groups, each with seven colors as the main theme. Each group of photos is very outstanding even now, and is enough to cause a sensation in the fashion circle.

On February 5th, this photo album, planned by EMi, was officially launched in magazine publishers across Asia and began to be sold.

Because the quality of the photos is so good, EMi priced this set of photos at HK$26.

It is half the price of a cassette sold by Zhou Ziheng, and about the same price as a laser CD.

There is no doubt that this price is high.

Currently, the photo market in Asia is very hot, and many celebrities have entered this market. Hong Kong male stars include Andy Lau, Leon Lai, Aaron Kwok, female stars include Vivian Chow, Joey Wong, Charlie Young, and Taiwanese male stars include Jimmy Lin, Nicky Wu, Jacky Cheung, Takeshi Kaneshiro and LABOYS.

It even includes Japanese stars such as Noriko Sakai, Rie Miyazawa, and Eisaku Yoshida.

Among these people, Zhou Ziheng's price may not be the highest, but it exceeds most people.

Being so confident in her first set of photos naturally caused some media to ridicule her.

Star Magazine: "Aaron Kwok has topped the sales charts of celebrity portrait prints in the Chinese-speaking region for three consecutive years, with the sales of "Secretly Watching You" and "Meet in Winter" reaching millions.

That's it. Even Aaron Kwok doesn't dare to price his photo album over 25 yuan, so why would Zhou Ziheng do that? "

Xiangjiang Entertainment: "The success of the album has made Zhou Ziheng too proud of himself. He is right to want to enter the celebrity print market.

But he was too arrogant, and the price of his first photo album even exceeded that of Aaron Kwok, Leon Lai and others. "

Yes Newspaper was even more sarcastic, "Regardless of grudges, this photo album will definitely flop, and Zhou Ziheng's ambition to enter the print market will soon be shattered."

Speaking of which, the Yes newspaper is quite interesting.

Zhou Ziheng found their reports amusing.

Ever since Zhou Ziheng criticized Ni Zhen last time, every time the Yes newspaper reported news about Zhou Ziheng, it would add a sentence in front of it, "It has nothing to do with grudges."

This is a typical case of wanting to make sarcastic remarks but then letting on in advance and saying it's not targeting you, which is hilarious.

EMi did not care about the media's ridicule.

They stubbornly maintained this price and pushed the photo album "A Different Zhou Ziheng" into the market.

It’s different from record promotion.

The promotion of photo albums is very simple. Just select a few photos from the album and submit them to newspapers and magazines as covers.

After fans see the photos in the newspaper, if they like them, they will naturally find offline newsstands to buy the photos.

On the same day, EMi contacted several large newspapers including New Era, Min Bao and Oriental Daily News, and put Zhou Ziheng's photo on their front cover.

The main point of celebrity photos is one is handsomeness and the other is beauty.

It doesn’t matter if you are a big star or a celebrity with zero popularity, as long as you are handsome and beautiful enough, it’s fine.

This is a typical example of someone making a living by relying on his looks.

If you are handsome and beautiful enough, there will be a lot of fans buying your photos.

This is how Takeshi Kaneshiro became famous.

When he was almost unknown, he published a photo album, which sold hundreds of thousands of copies directly. He gained a large number of fans in one fell swoop and became one of the hottest stars.

He even took this opportunity to be selected as one of the top ten idols in Taiwan for several consecutive years.

It is precisely because of these fans who like good looks that his records have become so popular despite the mediocre quality.

Because, people didn't go there for the song, they just wanted to support him.

The same goes for Aaron Kwok.

After returning to Hong Kong in the past two years, Aaron Kwok's record performance has not been very good.

At one point, some people even thought that he was not worthy of being one of the Four Heavenly Kings.

But why is he still firmly sitting in the position of the Four Heavenly Kings?
One of the reasons is that Aaron Kwok’s peripheral products are selling very well.

Unlike Leon Lai who is only popular in Hong Kong.

Aaron Kwok has exceptionally high peripheral revenue in this Asian Chinese market.

’91, ’92, even last year.

Aaron Kwok’s income in Taiwan alone is no less than 10 million Hong Kong dollars per year.

Most of the income comes from photography.

The price of photo albums is generally higher than that of records.

He can sell millions of photo albums that cost more than 20 Hong Kong dollars per set, which shows how powerful he is in the photo market.

That is why many people criticize his records for not being as good as those of others.

But in terms of market economy, he is actually ranked at the top among the Four Heavenly Kings.

Closer to home.

Anyway, for a photo album, it is not like a record, which requires good songs, nor is it like a movie, which requires a good plot and acting skills.

A photo album is a set of photos.

It's just a photo, as long as he looks handsome.

Is Zhou Ziheng handsome in “A Different Zhou Ziheng”?
That's undoubtedly handsome.

This set of photos even received unanimous recognition within EMi.

They plan to release this photo album not only in Chinese-speaking regions.

Even Japan and South Korea are not going to let it go.

Especially Japan.

Japan has taken entertainment to the extreme.

There, not only records make money, the photo market is also the hottest in Asia.

The specific standard is Takuya Kimura.

This person is like Takeshi Kaneshiro, it seems like you don’t even know what works he has.

But he is so popular and has become a superstar in Asia.

This is completely sold by selling photos.

If we say that the ceiling for photo albums in Hong Kong and Taiwan is one million.

Well in Japan, if you are handsome and fresh enough, it is not a strange thing for you to sell two or three million sets.

Two or three million, that's almost more money than a record.

It’s no wonder that people don’t value records. It’s not that they can’t find good songs for them to sing.

His main business is photography.

……

A villa in Repulse Bay.

As the Spring Festival approaches, Aaron Kwok finally has some free time and a chance to sleep in.

He originally planned to sleep until noon.

As a result, he was woken up at just after nine o'clock.

Leung Mei-wai, also known as Xiao-mei, is a famous lyricist and composer in Hong Kong.

And now, she is Aaron Kwok's agent.

Before becoming Aaron Kwok's agent, Xiao Mei had written many popular classic songs for Beyond, Jacky Cheung, Andy Lau, Wang Jie, Leslie Cheung, etc., including "Really Love You", "Drunk Sunset", "The Days We Spent Together", "Who Resonates", "Blocked My Life", etc.

He is a well-known creator in Hong Kong.

In 92, Aaron Kwok returned to Hong Kong to develop his career and met Xiao Mei at a banquet.

Xiaomei was attracted by his beauty and resolutely took the initiative to become his agent to protect him.

In the past few years, his thoughtfulness has been of great help to my career.

Aaron Kwok has already regarded her as one of the most important people in his life. He has also given her the key to his villa, allowing her to come and go freely.

"Sister Xiaomei, don't you have work today?"

Aaron Kwok was awakened and climbed out of bed, rubbing his sleepy eyes.

"It's something important!"

Xiaomei threw a photo album to Aaron Kwok.

"Look!"

Hearing this, Aaron Kwok had to turn his gaze towards the photo in front of him.

"Zhou Ziheng? He released a photo album?"

Aaron Kwok frowned slightly.

As a leader in the fashion photography industry in the Chinese-speaking world, he pays attention to anyone who can threaten his position.

Takeshi Kaneshiro from Taiwan and Leon Lai from Hong Kong are his main targets.

The photos of these two people are selling equally well, especially Takeshi Kaneshiro, this guy has emerged as a rising star.

She has been second only to him in photo sales for two consecutive years, and has been eyeing his number one sales position.

Except for these two which pose the greatest threat.

Others such as Andy Lau, Jimmy Lin, Nicky Wu and others are also his targets, and they all have the hope of surpassing his position and making a difference.

Zhou Ziheng is one of them.

This singer from the mainland has become extremely popular in the record market in the past two years.

Even Jacky Cheung was defeated.

"Fairy Tale" and "Blessing" face off.

Although Jacky Cheung's "Blessing" was closely behind Zhou Ziheng in Hong Kong, it was beaten badly by "Fairy Tale" in other regions.

"Fairy Tale" was released in December, and it has only been more than two months since then. Excluding sales in mainland China, it has reached an astonishing three million copies.

If it were counted in the mainland, the sales volume would have already reached five million.

This album has become one of the best-selling albums in recent years.

Also, different from Jacky Cheung.

Zhou Ziheng has an outstanding appearance.

If he publishes a photo album, he will become his biggest enemy.

So Aaron Kwok pays close attention to him.

What he hopes most is that Zhou Ziheng will not enter this market, but continue to fight with Jacky Cheung.

If that were the case, he could just pick up a bowl of melon seeds and eat them.

But looking at the set of photos in front of him, he knew that his expectations were obviously shattered.

Without any notice, Zhou Ziheng actually released a photo album.

In fact, it is not silent.

When Zhou Ziheng appeared at the Guangdong New Songs Chart Awards Ceremony before, his sudden change in image had already aroused his vigilance.

However, he thought that even if Zhou Ziheng could produce the photo album, it would take at least until next year.

Unexpectedly, before the Chinese New Year, he couldn't wait to release a photo album.

Aaron Kwok carefully looked through the set of photos.

The more he looked, the heavier his mood became.

This set of photos was taken so well.

Especially the dark group, even Aaron Kwok has to admit that this is definitely a subversive set of photos.

At the same time, Aaron Kwok also understood why Xiaomei came to see him early in the morning.

"What do you think of this set of "Darkness"?"

Xiaomei asked from the side.

"Very good. Zhou Ziheng's image is not bad to begin with. This style not only amplifies his style characteristics."

Aaron Kwok paused and said, "Besides, he is almost the first to create this style. It is conceivable that it won't be long before he is known as the godfather of fashion."

The term fashion godfather has become popular in recent years.

Mostly refers to a person who starts a trend.

Aaron Kwok himself is one of them. His Aaron Kwok hairstyle is popular in Asia and has become a trend.

Therefore, he is also known as the godfather of fashion.

“When I came here, I went to the newsstand and saw that Zhou Ziheng’s photo album was selling very well.

It is conceivable that it won't be long before he becomes your worst enemy.

We need to respond.”

Xiaomei said solemnly.

The enemies here do not refer to people who hate each other.

Competitive relationship also counts.

The original competitive relationship between Aaron Kwok and Zhou Ziheng was actually not that great.

Although he is a singer, he follows the singing and dancing route, which is different from Zhou Ziheng's route as a creative talent.

Although there may be conflicts between the two due to their small age difference in movies, that is not a problem at all.

After all, Aaron Kwok’s own performance in movies has never been very good.

But this state of non-competition was naturally broken after Zhou Ziheng entered the fashion circle.

Aaron Kwok is now the hottest star in the fashion circle.

The huge sales of the photo album made him the first choice for various high-end brand endorsements and even events.

And now, with Zhou Ziheng’s sudden appearance, "A Different Zhou Ziheng" looks set to be an even bigger hit.

Naturally, conflicts will inevitably arise.

If Zhou Ziheng becomes successful, will he snatch his resources from the fashion circle?

Regardless of whether he would snatch it or not, Aaron Kwok could not allow this to happen.

"What should I do!" Aaron Kwok asked.

Aaron Kwok may have various flaws, but there is one thing that Xiaomei thinks is very good, that is, he listens to her very much.

“In fact, we don’t have much of a solution, except for one thing, which is to sell better photo albums than him.

Playing underhanded tactics might prevent him from showing up, but it's better not to do so.

It is better to improve ourselves.

This set of dark photos is very good in my opinion.

Hasn’t your photo shoot plan for this year started yet?

We also shot a group of photos in this style. "

Xiaomei analyzed.

Hearing this, Aaron Kwok frowned, "Doesn't that mean I have to admit that he is a dark person?"

"What will happen if I admit it? It won't hurt me.

You don’t want to be like Jacky Cheung, do you?
His strategy was wrong. Although Zhou Ziheng was in competition with him, it was fair competition.

He chose to criticize and offend him.

As a result, he not only lost the rice but also made himself unpopular with everyone.

Even his fans felt that this move was totally wrong.

Besides, Zhou Ziheng's smoky makeup style is bound to be popular.

Instead of waiting until it becomes popular, we might as well join in advance.

Although Zhou Ziheng's title as the founder is acknowledged, it can also bring you huge benefits.

The benefits of real money.

Just like the film industry, when a good movie comes out, there will be a lot of followers.

What we have to do now is to be the first to follow suit and follow Zhou Ziheng to eat his fill. "

(End of this chapter)