Huayu 1992, my entertainment era

Chapter 118 Hengdong Records, Concert Preparations
On the fifth day of the Lunar New Year, Zhou Ziheng ended his vacation and continued to work.

The first thing he did was to upgrade Zhou Ziheng Music Production Studio and register it as a company.

As he became more and more popular and his ambitions grew, the size of the studio was no longer enough to match his ambitions.

As the policy gradually opens up, although the distribution of records in the mainland cannot be controlled by individuals, music production companies can be established by individuals.
Even Chen Xiaoqi told Zhou Ziheng that he might quit his job and start his own music production company next year.

However, although it was possible, it was still a bit difficult to set up a music company during this period in the 1990s.

Especially with the relevant departments, if they really want to stop you, you may not be able to get a license.

Fortunately, Zhou Ziheng’s past two years in Guangzhou were not in vain. In addition to very good friends such as Chen Xiaoqi, he also became familiar with some people in related departments. It was not difficult to handle the relevant procedures and he got it done easily.

Zhou Ziheng thought of several names for the record company, such as Ziheng, Hengwei, etc., but he felt that none of them sounded good.

So he simply placed a company recruitment advertisement in the Guangzhou Daily.

He is offering a reward of one thousand yuan and soliciting ideas, hoping that someone can come up with a good creative name.

In fact, Zhou Ziheng is not the only one who does this.

Wanda’s Lao Wang did the same thing.

The name Wanda was collected through an advertisement, along with the company's logo.

It has to be said that there will always be brave men when there is a big reward.

Just one day after the article was published in the newspaper, many calls came into the company.

Not only did they provide the name, but they also came with the company logo and so on.

After discussion, Zhou Ziheng and Huo Wenxi decided to adopt one of them.

Hengdong Records.

Heng, taken from the last character of Zhou Ziheng’s name, means long-lasting and lasting in Chinese.

And "Dong" represents the east.

Therefore, the name "Hengdong" can be understood as long-term development, implying that the company or individual has long-term development plans and a firm sense of direction.

In addition, the word "East" is often regarded as an auspicious and favorable direction in Chinese. Combined with the word "Heng", it implies that the company or individual has a stable and sustainable development prospect in the East (that is, in China).

As for the company's logo.

It looks like a round disc.

The CD is composed of two circles, with a magnetic tape in the inner circle and the company's name in Chinese and English letters in the outer circle.

Considering that Hengdong may not only engage in record production in the future, but also get involved in other industries such as film and television.

If Hengdong can develop into a group model in the future, the company name can remain unchanged, but the logo certainly cannot use the record-shaped logo.

Therefore this logo is limited to record company logos.

After the record company was established, everyone in the company was happy.

The staff in the studio are all old employees. Not only have their salaries been increased, but some of them have also received certain stock rewards from Zhou Ziheng.

For example, Florence Hui.

Zhou Ziheng always felt that her name was familiar until he saw media reports on Patrick Tse's son in Hong Kong some time ago.

He finally remembered, this was Ting Feng's agent!
This is a very powerful person.

An important figure in the future Emperor Entertainment Group and a great contributor in helping Emperor build this entertainment empire.

And through this period of contact and work.

Zhou Ziheng also had to admit that although Florence Hui was young at that time, her abilities were indeed very impressive.

It can be said that in the entire studio, except for himself, no one is more capable than her.

Therefore, in order to tie down Florence Hui, Zhou Ziheng had a personal conversation with her and directly gave her 5% of the shares of Hengdong Records.

She did not invest money but invested through work, serving as the manager of the record company and responsible for all the company's affairs.

In addition to Florence Hui, Zhou Ziheng also brought in Chen Xiaoqi and Guangzhou's famous creator Li Haiying.

This is Chen Xiaoqi’s friend.

On that day, Zhou Ziheng originally went to Chen Xiaoqi's house to discuss with him and asked him to invest some money and become Zhou Ziheng's partner.

It’s not that Zhou Ziheng is short of money.

He made a lot of money from the album "Fairy Tale" and has no shortage of money.

The reason why he asked Chen Xiaoqi to invest was mainly because Zhou Ziheng valued Chen Xiaoqi's talent, ability and connections.

Zhou Ziheng has always believed that one cannot eat alone.

No matter how capable you are, if the plate is too big, you cannot handle it by yourself.

Even though Pony Ma and Ma are so powerful, the company still has many shareholders.

If Zhou Ziheng doesn't want to expand and is prepared to play on his own, then having him alone is indeed enough for his record company.

But if he wants to expand, he needs to consider all aspects.

In Zhou Ziheng's view, Chen Xiaoqi is the perfect candidate to be won over.

It just so happens that he is planning to quit his job and start his own business next year!
It’s better not to work alone after you quit your job and just come here to form a partnership.

So he went to the door in person.

Unexpectedly, there were guests at Chen Xiaoqi's house that day.

It was Li Haiying.

Zhou Ziheng also had contact with him several times.

Li Haiying also attended his Pacific Records sales celebration party last year.

When Chen Xiaoqi asked Zhou Ziheng and learned that he wanted to get him to build a company together, he immediately gave Zhou Ziheng an idea to bring Li Haiying in as well.

Speaking of Li Haiying, fans of later generations certainly have no impression of him, but in the 1990s, his name was a well-known figure in the music circle.

Together with Chen Xiaoqi, he is known as the Lingnan Duo Heroes, and the two are almost the heavens of the southern music scene.

Like Chen Xiaoqi, he is also a very talented creator.

Among his most famous works, Zhou Ziheng knew the following in his previous life:
"I Don't Want to Say" is the theme song of the TV series "Outsider Girl" sung by Yang Yuying.

"Crescent Moon" is an interlude in the TV art film "Love Language of the Earth", sung by Liu Huan.

Pastoral Love Song (sung by Li Lingyu).

"Chinese Military Soul", the theme song of "Drawing Sword".

"Traveling Around", the theme song of the TV series "All the Way to Dusk" sung by Han Lei.

There is also the song "Crossing the River" which became very popular on Tik Tok in later generations, which goes, "There is a winding river in front of the brother, and his sister is singing a sweet song on the opposite side."

In short, in terms of creation, he is definitely a big name in the mainland creative world.

Moreover, this person comes from the military-industrial corps and has a very powerful background, if he also joins in.

Apart from anything else, with him, Chen Xiaoqi, and Zhou Ziheng, no one in the mainland dares to touch their record company.

At Chen Xiaoqi's recommendation, Zhou Ziheng approached Li Haiying with a try-it attitude.

Unexpectedly, after hearing Zhou Ziheng's story, he immediately took out 100,000 yuan and prepared to invest in Hengdong with Chen Xiaoqi and became one of the company's partners.

As a result, after Hengdong Records was established, it immediately recruited two generals.

Although Zhou Ziheng had to give each of them 10% of the shares later, he felt it was worth it.

Because these two people didn't get the shares for free.

Not only did they each invest 100,000 yuan, but they would also contribute if there was a job that required them.

It is worth mentioning here that although Zhou Ziheng established Hengdong Records Company, his Zhou Ziheng Studio actually still exists.

This studio does not belong to Hengdong Records.

What’s more important is that the copyright of Zhou Ziheng’s records does not belong to Hengdong Records, but only to Zhou Ziheng Studio.

Zhou Ziheng plans to let him keep this studio and manage the copyright of his own songs.

In addition, although he signed a record production contract with Hengdong Records, and all future records were produced by Hengdong, Hengdong Records only received the production fee and did not participate in Zhou Ziheng's record profit. It can be said that although the studio and the company were both established by him, the two are not the same company.

We can indeed cooperate with each other, but the accounts of all cooperation must be clear.

If we have to make a distinction, it is that Zhou Ziheng Studio belongs to Zhou Ziheng personally, but Hengdong Records does not.

Well, Zhou Ziheng is not sure whether this company will have other shareholders in the future.

……

After Hengdong Records was established, it immediately began work.

Prepare to sign and launch the company's first singer within this year.

With Zhou Ziheng's recommendation, his cousin He Jin became the first singer under Hengdong.

Zhou Ziheng, Chen Xiaoqi and Li Haiying worked together, each writing a song for him to create his first album.

The album was produced by Li Haiying.

Although Zhou Ziheng paid attention to the development of Hengdong Records, after writing a song "Little Flower" for He Jin, he stopped paying attention to it and focused on his own work.

His concert tour is about to start in late March, and he has a lot to do.

It was my first concert, so it was impossible not to be nervous.

He himself was also worried about what might happen.

Therefore, it is taken very seriously.

The first is the issue of the venue.

The venues in the mainland were fine. When the venues in major cities heard that he was coming to hold a concert, they took over all matters immediately without much discussion and once they had agreed on the share of the concert profits.

They showed great care in everything, including ticket sales and promotion.

However, negotiations on venues in Hong Kong, Taiwan, Singapore and other places were full of problems.

The first is Hung Hom. During this period, it was an honor to hold a concert in Hung Hom.

Whether it is a local singer from Hong Kong or a singer from the Chinese music scene, being able to hold a concert here represents a symbol of status.

That means you are first-rate.

With Zhou Ziheng's current popularity and influence, it is obviously more than enough for him to hold a concert in Hung Hom.

But unfortunately, Zhou Ziheng's concerts conflicted with Alan Tam's.

Alan Tam applied to hold a concert in Hung Hom in late April, which conflicted with Zhou Ziheng.

Zhou Ziheng checked and found that Alan Tam’s concert this year was not only held in Hung Hom.

He also applied for the right to use the reopened stadium.

This is the first time Alan Tam has held a concert in a stadium in twelve years.

This year, Alan Tam is popular again after a few years.

In January, he released a new record, "Dreamlike Smile".

After the album was released, it immediately became a huge sales hit.

Including Zhou Ziheng's "Fairy Tale", Jacky Cheung's "Blessing", and even Aaron Kwok's "Wild City", they did not remain popular for long.

"Wild City" only won one championship before it was snatched away by this album.

The two songs "Can't Say Goodbye" and "Goodbye Is Also Tears" from the album "Dreamlike Smile" have been rising like crazy on major song request charts.

"Fairy Tale" was squeezed to fourth place.

The first is "Can't Say Goodbye", the second is "Goodbye Is Also Tears", and the third is Aaron Kwok's "Wild City".

It is precisely because of the popularity of this album that Alan Tam’s concert this year has been extremely popular.

After he applied to hold concerts in the stadium, all 120,000 tickets for three concerts were sold out in just four days.

There are more than 40,000 people in one game!

This is definitely a terrifying number for the current Chinese music scene.

In addition, Zhou Ziheng heard that Alan Tam originally applied for six concerts.

However, due to various issues such as disturbing the public, the show was cut short to three games.

Even whether these three events can be held depends on the circumstances.

Therefore, the subsequent concerts were moved to Hung Hom.

Competing with Alan Tam for the venue.

To be honest, Zhou Ziheng didn't think he could do it.

Let’s not talk about the question of whether or not to respect seniors.

But it is in the area of ​​Hong Kong.

The status of a few people is extremely special.

Alan Tam is definitely one of them.

As the most popular singer in the 1980s.

During the 1990s, he gradually disappeared from the fans' sight because he stopped participating in award shows and watched TV.

But his records continued to be released.

His influence remains.

Not to mention that Zhou Ziheng is only a newcomer who has debuted for two years. Even in a few years, he may not be able to surpass Alan Tam.

Let's put it this way! In Hong Kong, even if Michael Jackson came, he would have to stand back in front of Alan Tam.

Of course, there are those who worship foreign things and support foreigners because they think foreign music is superior...

The venue problem in Hung Hom has not been resolved, but Zhou Ziheng’s concert cannot be stopped.

After all, ticket sales have already started in the mainland, and all kinds of publicity and preparation work have already begun, so we can't stop now.

Therefore, after careful consideration, Zhou Ziheng and EMi decided to change the concert in Hung Hom from the originally planned first stop after the mainland to the last stop.

This way, there should be enough time to avoid a clash with Alan Tam.

When preparing for a concert for the first time, Zhou Ziheng realized how much work went into planning a concert.

In addition to issues such as venues.

The music selection for each concert must be different.

At the very least, the order should be shuffled. If they are really the same, it would be better to just film it into a TV show and broadcast it on TV.

Moreover, it makes the atmosphere of the concert more lively.

All kinds of audio equipment must be carefully prepared.

At the very least, the equipment shouldn’t be too bad!

It is said that Alan Tam spent 120,000 just for a microphone for his concert.

Of course Zhou Ziheng was not that extravagant, but he also spent a lot.

First, there is the issue of clothing.

He prepared more than 40 sets of costumes for this round of concerts, three sets for each show.

These clothes are all professionally designed, and the price of each set is no less than two thousand.

All in all, hundreds of thousands of dollars are gone.

In terms of equipment, in pursuit of perfection, he had no choice but to spend a huge amount of money, more than 300,000 yuan, to buy himself a set.

These include microphones, speakers, tuners and more.

However, this thing can be recycled.

Not only can it be used in future concerts, but he can also use it when recording.

(End of this chapter)