Huayu 1992, my entertainment era

Chapter 29: Golden Boy and Jade Girl Project, Early Earnings from Tapes

When Zhou Ziheng and the other two arrived at Liu Zhiwen's office, Liu Zhiwen had already been waiting there for a long time.

After asking Li Qiang and Yang Yuying to sit down, he looked at Zhou Ziheng.

"You came up here with Manager Li and the others. I think you already know why I called you here today."

Zhou Ziheng nodded, "I will fully cooperate."

When Liu Zhiwen heard this, a smile appeared on his face.

"Whether it's New Era or Pacific, we have been learning the business model of operating singers in Hong Kong and Taiwan over the past two years."

Then he asked, "You know this pattern, right?"

"I know!" Zhou Ziheng certainly understood this.

Most singers in the future will operate in this way.

What does it mean to operate a singing star?
In fact, it is very simple. It is to focus on promoting the singer and build him into a brand.

Let it leave a deep impression on the audience.

Like the Four Heavenly Kings of Hong Kong and Taiwan, as well as the traffic stars of later generations, most of them are of this type.

Record companies create personas for them and turn them into singers who are like commodities.

"That's even better!" Liu Zhiwen said, "You and Yang Yuying are both the most popular singers in Guangdong Province. Most people have heard your songs.

In fact, it won’t be long before your songs can be heard in most parts of China.

What we need to do is to tie you together with Yang Yuying, so that you become a combination that is not a combination, and achieve the effect of one plus one being greater than two.

This will not only help promote your tape, but also create an effect for your future tapes..."

Liu Zhiwen talked freely, and Li Qiang would occasionally interject.

Zhou Ziheng and Yang Yuying did not say anything, but listened carefully to the two people's explanation.

New Era and Pacific had obviously discussed it in advance and had a very complete plan for the entire operation of "Golden Boy and Jade Girl".

Their plan was to first have Zhou Ziheng and Yang Yuying appear together on a few television stages in Guangdong Province.

And cooperate with the media to promote the golden boy and the jade girl.

Later, they even planned to release a joint tape for the two of them.

Speaking of the joint tape, Liu Zhiwen looked at Zhou Ziheng, "Do you agree to produce the joint tape? Don't worry, this tape will be produced by us, Pacific and New Era."

Zhou Ziheng pondered for a moment and nodded in agreement.

He understood why Liu Zhiwen asked him specifically, and emphasized that it was produced by Pacific and New Era.

What he meant was actually very simple, that is, the lyrics and music of this tape would be handled by Pacific and New Era, not Zhou Ziheng.

The point is, Pacific and New Era paid for him to sing on this tape, and Zhou Ziheng did not participate in the tape's revenue sharing.

Zhou Ziheng originally wanted to say that he could provide the songs.

But after thinking about it, he swallowed the words.

Since they cannot participate in the revenue sharing of the tape, this means that the copyright of this tape will belong to Pacific and New Era.

Even if he took out the songs, Pacific and New Era would buy them directly.

Selling songs directly, especially in this era, is really not cost-effective.

In this era, even the top songwriters like Huang Nian and Gu Jiahui from Hong Kong and Taiwan are not worth much for a song.

In the mainland, the price is even cheaper.

It is not uncommon for a song to cost hundreds or thousands of dollars.

For Zhou Ziheng, it would be better not to sell a song than to sell it for a few hundred or a few thousand dollars.

Therefore, he chose to keep his mouth shut.

Since Pacific and New Era plan to produce it themselves, let them do it.

When the time comes, I will sing as a singer, collect the money and leave.

He doesn't even need to worry about whether the tape will sell well.

Of course, the chances of this tape failing are still very small.

Zhou Ziheng and Yang Yuying are now well-known. The collaboration between the two most popular singers in Guangdong Province will make a difference in the tape market even if the songs are not classics.

Moreover, even if Pacific and New Era’s creators cannot write good songs, Pacific and New Era can still purchase the copyrights of classic songs from Hong Kong and Taiwan and adapt them.

As for cover songs.

Zhou Ziheng didn't mind this.

There are so many singers and companies in Hong Kong who don't mind being music porters. How can he, a guy worth no more than 500,000, be qualified to look down on them?

Li Qiang discussed with Liu Zhiwen for more than an hour, and after he and Liu Zhiwen explained Zhou Ziheng and Yang Yuying, he took Yang Yuying and quickly left Pacific Ocean.

Zhou Ziheng and Liu Zhiwen were the only ones left in the office.

After the two people left, Liu Zhiwen took out a report from his desk and handed it to Zhou Ziheng.

"This is the first phase of orders for the tape "Wandering Song" and your share of the profits. Take a look. If you don't understand anything, I can ask the finance department to explain it to you."

Zhou Ziheng took the report and read it carefully.

Liu Zhiwen continued to say:
"The current order volume for this tape in Guangdong Province is 420,000, breaking the order record for original tapes by mainland singers.

If nothing goes wrong, all of these tapes should be sold.

One month later, we will receive the full payment, and your share will be credited to your account at that time."

Zhou Ziheng nodded and calculated in his mind how much money he could get.

420,000 copies, wholesale price 6 yuan, total revenue is 2.52 million.

Of this, minus the cost of one dollar and fifty cents per tape, that is, six hundred and thirty thousand, the remaining amount is one million eight hundred and ninety thousand.

Then deduct Pacific's publicity and promotion expenses of 500,000, and there is still 1.39 million left.

The 1.39 million is the total net profit from the 420,000 tapes.

Among them, Zhou Ziheng took 20%, which is 278,000, which can be rounded off to 280,000.

"Two hundred and eighty thousand!"

Zhou Ziheng swallowed.

That was 280,000 in 1992.

And this is not the final revenue of this tape.

This is just the income of Guangdong Province.

After the ordering conference, orderers from other provinces will start to place large orders for this tape, and the sales volume of this tape will increase significantly.

By then, your profits will be higher.

Moreover, tapes are sold sustainably.

From then on, Zhou Ziheng would make 90 cents in profit for every tape sold, and small amounts would add up to a lot.

"Hundreds of thousands! You can earn so much from just one tape. You don't know how many singers in our company envy you!"

Liu Zhiwen said this with an envious look on his face.

He was also one of those envious people.

He gets a fixed salary at Pacific.

Even if there were some performance bonuses, at the end of the year, he wouldn't earn as much as Zhou Ziheng did this time.

Sometimes, he wondered whether he should do the same as Zhou Ziheng.

But when I thought about it carefully, I realized that I was not cut out for it.

It seems that Zhou Ziheng made so much money without doing anything.

But don’t you take a look at the songs on the tape “Wandering Songs”?