What's wrong with me being a rich man?

Chapter 195 Price Smoke (5k)

Yu Xing attended the program recording before the holiday, and was still recording on the day near the end of the holiday.

Counting the time, "If You Are the One" has been on the air since June, and it has been nearly four months now. It has achieved results that have exceeded the expectations of the production team and the TV station, and has become a popular workplace program.

Whether it is the TV station, Tudou.com which bought the copyright, or the resident BOSS guests, everyone has gained a lot of benefits.

Yu Xing did not play in all the games, but he achieved the greatest results.

In addition to the off-market profits from reselling copyrights, the user growth curve of the Bai Xiaosheng website has an obvious increase after every weekend. As advertising in all aspects is basically confirmed, the website's daily increase is around 4000, and the increase in the two days after the show often increases to 6000-7500.

By this calculation, "If You Are the One" can bring Bai Xiaosheng an additional 13%-23% profit every month. Quantified into funds, it means at least millions of advertising costs are saved each year, which is quite considerable.

Therefore, when Yu Xing once again sat at the recording site and took the time to look at the results of the previous episode, the data presented on Bai Xiaosheng's side was quite clear. The daily increase in the number of website users suddenly jumped from 3720 the previous day to 11032 yesterday.

Similarly, his Weibo followers have exceeded 500,000.

Behind this extremely direct reaction is... the host Zhang Shaogang who was the first to be criticized.

Zhang Shaogang's performance on stage was extremely cold-blooded, and the warmth shown by the ruthless Yu Xing further contrasted his attitude. In addition, netizens also criticized his professional ability by pointing out that he frequently interrupted the performances of guests and contestants.

The second person to be scolded was naturally Miao Yue, the boss who taught the contestants French. She was pointed out for her French pronunciation and grammatical errors, and was further exposed for falsifying her academic qualifications. She has not appeared on the stage again today.

Then there is the criticism that the program team has faced, with demands that the TV station re-select a host, review and confirm the information of job applicants in advance, etc.

Yu Xing went over it and felt that his presence had helped to restore some of the program's reputation. His mind was turning to the matter of directly attacking Penguin next year.

Whether it is Guiai.com or Baixiaosheng, these two projects rely on vertical segmentation, and the same is true for projects such as Letao.com and Vancl that I have come into contact with in the past year or so. This is because, in today's era, if you want to develop, you have to avoid competition from giants.

If it creates negative news, it can be regarded as an attempt to break out of vertical segmentation.

Even if the goal is not the ultimate success or failure of the project, Yu Xing still finds it quite novel to think about it this way.

Next year’s timeline...

He has the impression that Xiaomi's MiTalk will be launched at the end of next year, and Penguin's WeChat will be launched not long after. Judging from the time when these products appeared, users' hardware foundation is already relatively mature.

However, if the project wants to recruit people, it has to be done in a big way...

Yu Xing fell into deep thought, employing people and moving forward, employing people and moving forward.

The program hasn't started recording yet. Unlike in the past, today's host is sitting quietly in a corner, and the BOSS guests are not greeting each other as lively as usual.

Li Song, who was sitting on the other side, looked at this scene and couldn't help but sigh. There is also an advantage to being stubborn like Yu, he just doesn't care what others think and does what he thinks.

Everyone was sitting, but he rushed forward...

Li Song shook his head, thinking about the origins of his wife's investment and the persistence of such a person in principles regardless of the occasion. He felt an indescribable emotion.

He stood up from his seat and walked towards his former subordinate, patted Yu Xing on the shoulder, and said with a smile: "Brother Yu."

"Who said you are..." Yu Xing suddenly heard such a name, his eyelids fluttered, and he stopped talking halfway. He saw that the person who came was Xu Xin, the family of Mr. Xu, and said, "Oh, it's Mr. Li, Mr. Li, hello, I was just thinking, just thinking..."

He suddenly couldn't come up with a perfect excuse.

"It's okay, it's okay, Brother Yu." Li Song smiled and understood. It was a stress response. Dogs tend to bark when they are frightened.

"Mr. Li, I'm not used to you calling me like that." Yu Xing couldn't come up with a story, so he didn't. He smiled and said, "The recording is about to start. Why are you here?"

Li Song explained: "I was sitting over there just now, thinking about the help you gave to job seekers in the last issue, and I really wanted to come over and have a chat. No matter how others see you, I respect you! To be honest, apart from business matters, I like to be brothers with people like you!"

Yu Xing was flattered: "Hey, Mr. Li, you are... too kind."

Li Song added: "Oh yes, the grapes you planted last time were really delicious. Thank you."

"I'll ask someone to go back and get another truckload. Just eat what you like. They're all grown at home." Yu Xing said with a smile.

Li Song chatted for a few more words, and when he saw the host walking towards the stage, he returned to his seat.

In fact, unlike what one might imagine, Yu Xing is a man who can speak well.

Li Song turned his head to glance at Yu Xing, and saw that the young man was smiling at him, so he nodded again, feeling a little proud of helping a well-known investor and entrepreneur to ease the relationship.

Just as Yu Xing could come up with the trick of getting his parents to come forward, his husband could also come forward to handle affairs, which could be considered as taking the "family route".

Li Song was quite satisfied with his sudden inspiration.

There were no unexpected problems in the recording of today's program, and it went smoothly from morning to afternoon, but when it came to the last job seeker, the "program effect" still came.

At 4:30 in the evening, job seeker Yu Mingyu took the stage.

After the host Zhang Shaogang introduced his basic information, he came straight up to the stage and spoke loudly, stating his purpose: "I really like the stage of "If You Are the One". I was very nervous backstage today, and now standing here, I am even more nervous when I see the BOSS guest I particularly like is here."

"But I was waiting backstage until I went on stage just now and I felt very strange. I didn't seem to see Teacher Zhang apologize for the incident with the French student last time."

Yu Mingyu looked around the stage and then looked directly at Zhang Shaogang: "Teacher Zhang, why?"

Zhang Shaogang's heart sank. He pushed the job seeker in the air with both hands and said, "Yu Mingyu, I think now is the time for you to apply for a job. You don't know what the situation will be like when our show is broadcast."

Yu Mingyu asked curiously, "So, Teacher Zhang, have you apologized to the foreign student himself?"

Zhang Shaogang said carefully: "Many times, I have to play to my role as a host and give everyone a chance to fully showcase themselves. I said in the previous show..."

Yu Mingyu interrupted: "Don't you think you should apologize to him?"

Zhang Shaogang said angrily: "You shouldn't be focusing on this."

Yu Mingyu said loudly: "I came on stage because I love the show. Teacher Zhang, don't you think you shouldn't apologize? Have you apologized to him?"

Zhang Shaogang did not answer these two questions, but continued to argue as the host.

The program could not be recorded any further.

The production team went on stage in two groups, one group tried to persuade the host, the other to persuade the job seekers. Although they did not expect Yu Mingyu to perform like this on stage, they did have a contingency plan. If he did not record the video, there were still substitutes who could come up.

The recording was interrupted for half an hour.

When things started again, Zhang Shaogang just fulfilled his basic duties and then stood by with a gloomy face.

At this time, BOSS Yu Xing picked up the microphone and said lightly: "Yu Mingyu is very young. Young people tend to be hot-tempered. Young people don't need to be so hot-tempered. They should learn to protect themselves."

No matter it was the BOSS guest next to him, or the host, or the program crew, at this moment, they all said in their hearts, "Pah, how can you say that? Hypocritical!
Yu Mingyu asked his favorite BOSS seriously: "Boss Yu, isn't it contradictory for you to say that?"

"No, many things are not either this or that. Take me for example. Many people think that I have a bad temper and always offend people, but in fact, all the achievements I have made from last year to now are inseparable from the silent support of investors." Yu Xing talked about it. "It is not enough to do things alone. I am especially grateful to Xu Xin, CEO of Today Capital."

Li Song from the next door Zhenai.com couldn't help but straightened his chest.

Yu Xing smiled and said, “So, even if you are energetic, you still have to follow the theory of relativity.”

He then added: "Find a job first, and then you can confront people when you sit here with me."

The audience laughed and many bosses also had smiles on their faces.

Yu Xing's protection of job seekers couldn't be more obvious, although it was almost impossible for the previous conflict to be edited in.

Yu Mingyu did not argue any more, but nodded and said, "Okay, Mr. Yu, I will try my best."

Although he didn't get an apology from the host, he tried his best.

In the end, the programmer fell into the hands of Bai Xiaosheng's boss without any suspense. Although both parties chose each other, Yu Mingyu still felt a little uneasy after stepping down, fearing that his actions would hurt Mr. Yu who was willing to protect him.

He came to Yu Xing and said worriedly: "Mr. Yu, I know you want to protect me, but... I can not go to Bai Xiaosheng."

Yu Xing understood what he meant and said with a smile, "You think too much. He is just a host. You may have overlooked one thing. Bai Xiaosheng is also the sponsor of "If You Are the One". It is not as serious as you think. Just work normally. Besides, everyone can see the public opinion. The French student will receive an apology."

Only then did Yu Mingyu feel relieved.

Yu Xing had just finished communicating with the new employee, but before he left the TV station, he was stopped by producer Xu Rongxian, and as expected, they talked about the issue of apology.

"Zhang Shaogang is quite stubborn." Xu Rongxian frowned.

Yu Xing didn't understand: "Doesn't he think there's something wrong with him?"

Xu Rongxuan pondered: "Otherwise, how can you say he is stubborn? How about this, the production team apologizes on Weibo first and strengthens the preliminary review of the materials. If he insists, then we can replace him."

Yu Xing was a little surprised.

Seeing the expression on Mr. Yu's face, Xu Rongxuan only said, "The ratings are important."

Although he was quite satisfied with Zhang Shaogang's previous chemistry with the show, he didn't want there to be any problems with the ratings which were still on the rise.

Yu Xing had no objection. He was just an occasional guest, so what else could he say?

He finished this recording and estimated that it would take a while before he would come back next time. Liu Hao would still be the one to perform next.

There are only more than two months left until the end of this year. We must not only sort out and review our own business, but also consider the speech at the meeting in Lin'an at the end of the year, and also think about next year's moves.

Logically speaking, Bai Xiaosheng's work should be easier with Liu Hao leading the recruitment business, and Lv Haiying, Zhong Zhiling, Kong Huilin and others handling the website operations more handily.

However, Yu Xing's time was still unknowingly killed by various things. He felt this when he was working on Guiai.com last year. At that time, he thought that the team was too large. He did not expect that the situation would still be the same when he was working on Baixiaosheng this year.

The car stopped at a red light.

Yu Xing was lost in thought when he suddenly heard the horn of a car next to him.

He turned his head and saw that it was Li Song's SUV next door, with the window rolled down to greet him.

"Let's have a drink?" Li Song leaned against the car window and invited with a smile.

"I have an appointment tonight, Brother Song, let's do it another day." Seeing that Li Song was so polite today, Yu Xing changed his address and said enthusiastically, "The grapes from my home will arrive in a few days, I'll have someone send them over."

Red light turns green.

Li Song hurriedly made an OK gesture, and felt more and more that Yu Xing was an easy-going person.

Young people have their own principles, which may not be a bad thing for the world.

Li Song's thoughts suddenly rose, but when he got home, he saw his wife's obviously unhappy expression.

"I'm recording a show today, guess what?" Li Song wanted to ease the atmosphere by mentioning the incident when a host he met during a show was asked to apologize.

Xu Xin had no interest at all and waved his hands, not wanting to listen.

Li Song tactfully changed the subject: "Yu Xing also came to the recording today. I had a chat with him. He is a person who, in fact, can be easily persuaded as long as you give him the right treatment..."

Xu Xin's face turned expressionless, and he interrupted, "After fueling the competition between Letao.com and similar products from Vancl and Taobao, the price comparison website owned by Bai Xiaosheng suddenly launched a series of price comparisons of similar products from JD.com, Gome, and Suning today."

Li Song was a little surprised. After thinking for a while, he asked, "JD.com should have a cost advantage."

Xu Xin nodded and said, "According to NetEase's report, in this comparison, the prices of most products on JD.com are superior."

Li Song wondered, "Isn't this a good thing? The traffic from the price comparison website helps JD.com promote itself for free."

"Suning.com, that is, Suning's online website, has already adjusted its prices." Xu Xin sighed, "Liu Qiangdong came to me when he noticed that Bijia.com had just been launched, and he thought it was not appropriate to start a war with Suning and Gome at this stage. Bijia.com previously had some product prices from JD.com, but it quickly adjusted to a comparison with vertical e-commerce. Now it seems that after becoming familiar with the business, it has broadened its scope."

She shook her head slightly: "The problem is that Suning.com's products are not complete. This time, the price comparison website has even brought up the prices of Suning and Gome offline stores."

Li Song smiled and said, "So what? We won't have an all-out price war."

Xu Xin leaned back on the sofa: "Who knows? It's really annoying."

Li Song looked at his wife's depression, recalled the communication with Yu Xing today, and tried to ask: "I had a good chat with him today, and he even said he would send me grapes. How about I give him a try?"

Xu Xin couldn't help laughing: "Okay, Mr. Li, if you can convince this person, I will take your last name from now on, otherwise, you take mine."

Li Song took out his mobile phone eagerly, drank several sips of water to clear his throat, and then organized his words in his mind. Only after he was fully prepared did he call Brother Yu.

Ten seconds, just ten seconds, and the call was over.

Xu Xin asked with a smile: "How is it?"

Xu Song shook his head: "He really said one thing at a time. He only said two sentences. The first one was a rejection, and the second one was to send me grapes..."

The two Xu looked at each other in silence. Yu Gou's behavior was indeed within their expectations.

……

After preparation, the price comparison website has further expanded its price comparison.

This is actually a bit troublesome. Many products of Suning and Gome are not available online and can only be done through offline statistics. This requires a lot of manpower. Moreover, electrical appliance stores in different regions often have different discounts.

This puts forward certain technical requirements for the price comparison website.

In the end, the price comparison website spent little money to achieve great results, sought help from part-time college students, and made vague divisions based on users' IP regions, ultimately presenting a relatively accurate price comparison.

Gome has not responded yet, but the news about Suning was first revealed through the anonymous revelation of Bai Xiaosheng, three words - ready to fight.

JD.com is growing very fast, and this has been recognized to a certain extent within Suning. However, this time, the detailed price comparison still seems a bit shocking.

Today's electrical appliances have not yet developed an e-commerce version. They are the same product online and offline, which makes the comparison quite embarrassing.

On the one hand, Suning wants to take advantage of the opportunity to develop the online website Suning.com. On the other hand, it is also considering how to weaken the competitiveness of its rivals. From the perspective of scale, Suning has much more say in the brand community than JD.com, so there is room for improvement in this direction.

However, no matter how the measures are prepared, the attitude is basically clear: this price war must be fought.

At the same time, JD.com was also caught off guard. On the one hand, it called the price comparison websites, and on the other hand, it was waiting to see if there were any changes in the situation.

Gome is not moving, Suning is preparing, and JD is hesitating.

Yixun.com reacted very quickly and jumped out, demanding that the price comparison website include its own product prices, and openly started a war on Weibo.

"Price comparisons should not be limited to online and offline. Offline businesses have more expensive site costs. The most important thing to compare is the price of similar online products. We will launch a large-scale overall promotion this month. The price of home appliances will definitely be cheaper than JD.com. Everyone is welcome to supervise."

Yu Xing noticed the new player's statement and was quite confused. The other person hasn't said anything yet, so why are you jumping out in such a hurry?
Only half a day later, he saw the Weibo post of the founder of Yixun.com.

"I agree with the boss of the price comparison website. Vertical e-commerce must run faster, otherwise it will definitely be a dead end. We are willing to give benefits to consumers and hope that consumers can help our website achieve greater development."

Yu Xing didn't expect that he would be involved in this. Vertical e-commerce, vertical e-commerce... If you want to run faster, you need money.

On October 10, JD.com announced that it would take on the challenge and also responded on the Weibo platform, saying that it would launch a promotion and decided to let the small players die first.

However, an unconfirmed news spread the next day that Yixun.com was about to receive investment from Penguin.

The smoke of price war has just begun to spread, and the figures of giants are already looming.

(End of this chapter)