What's wrong with me being a rich man?
Chapter 261 Cooperation
Chapter 261 Cooperation
Both Yu Xing and the program team are intentionally or unintentionally creating program effects.
Judging from the reaction of the audience, the effect was undoubtedly excellent. After the recording was over and seeing that it had become a hot topic on Weibo... producer Xu Rongxian came over and hugged Yu Xing.
"Mr. Yu, the ratings are stable!!"
Yu Xing smiled and shook hands: "Director Xu, you guys are really unconventional in doing this. You should have told me in advance."
"Boss Yu, you are very good at taking the cards. If the effect was not good before, we could have interrupted and re-recorded. It's okay. This is the best effect now." Xu Rongxuan praised repeatedly, and said with some regret, "But I was standing in the back just now and thought, if Boss Yu could wear that dress and dance for a while, it would be more contagious."
Yu Xing shook his head repeatedly: "Almost, I'm not that kind of person."
Xu Rongxuan said tentatively: "You can still make up the recording now, Mr. Yu, for WeChat!"
Yu Xing hesitated for two seconds, then saw Li Song coming over, and hurriedly went to meet him, then turned back and refused, "No, no, there will be another chance next time, so let's keep it as a repertoire for next time."
Xu Rongxian was still unsatisfied, but he also felt that people like Mr. Yu might have a chance to do something next time.
"Brother Song, thank you. Thank you for giving me this opportunity today." Yu Xing shook hands with Li Song and expressed his support during the recording.
"Hey, brother Yu, I'm not giving you face, but don't think I'm doing this because of Xu Xin's relationship with me." Li Song said cheerfully, "This is a matter of morality!"
Yu Xing thanked him repeatedly, and he didn't know how he could have met such a righteous friend after coming all this way.
Li Song talked about his views on penguins for a few more sentences, and finally said: "Brother Yu, you must be busy recently. When you are free, come to my house for dinner and we can have a good drink together."
Yu Xing hesitated for a moment. Could he go home without Xu Xin's consent?
He changed his mind and said with a smile: "Brother Song, I am really busy these days. I will treat you and Sister Xin to dinner another day."
Li Song seemed to see what Yu Xing was thinking, and took charge and said, "Brother Yu, we have a brotherly relationship. If we don't bring her, we can make an appointment when you are not busy."
Yu Xing agreed.
The two people's hypocritical communication ended.
Yu Xing's work with Penguin seemed to carry a different symbol. Usually, he would leave directly after recording the show. Today, he was greeting Li Song here, and Mu Yan and others over there were also in groups of three or four, as if they were queuing up.
After chatting with the BOSSs at the same event, the audience came over to take photos.
Yu Xing met the requirements.
One audience member even boldly asked, "Mr. Yu, can I take a photo with that person, that person?"
Yu Xing was stunned for a moment before he realized that he was referring to the yellow shirt held in the secretary's hand.
He thought about it and suggested: "How about you put it on and we take a photo together, which will also be quite commemorative. What do you think?"
The young audience nodded repeatedly and put on the gift from Dragon TV.
After Yu Xing took a photo like this, the audience who had originally not planned to take a photo were eager to try it.
It was an hour later when Yu Xing left the TV station, and he heard his secretary's suggestion as soon as he got into the car.
"Mr. Yu, this long-sleeved T-shirt given by the program team seems to be very popular with the audience. Our company can customize such T-shirts, which will just help expand the company's revenue." Lin Lingling said with a smile.
Yu Xing shook his head: "This kind of revenue can..."
He stopped thinking before he finished speaking, and thought: "Don't worry about the revenue, but T-shirts, T-shirts, well, let anti-monopoly become a trend, this can be tried in campus promotion."
WeChat has made its debut and is no longer just for university groups, but universities are still an area that can be deeply explored and quickly disseminated, and compared to social groups, the self-fission in this area is stronger.
Yu Xing thought about it seriously for a while, picked up his phone and sent a WeChat message to Vice President Li Shanyou to discuss the feasibility of such a move.
"Mr. Yu, sure. I saw the Weibo. There are also hats, WeChat hats, and penguin shirts. We are creating topics around our products." Li Shanyou called directly. "However, if the program team prints it on the back, it might be a bit... a bit too much. We should be more careful in offline advertising and not use it that way."
"Let's do it this way. We can make it more interesting." Yu Xing had more ideas. "For example, we can do a theme of protecting the environment and protecting the Arctic."
Li Shanyou didn't understand: "Protecting the environment doesn't go along with our products."
Yu Xing smiled and said, “Protect the Arctic because there are no penguins in the Arctic.”
Li Shanyou was stunned for a moment, then burst into laughter.
Protect the Arctic, fly over the Antarctic, and protect the environment...
Offline promotion needs to pay attention to boundaries, but this way it can't be faulted. Protecting the environment can also be protecting the industry environment...
The two finalized a gimmick for offline promotion.
Secretary Lin Lingling saw her boss hang up the phone and tried to find a topic that interested him: "Boss Yu, Boss Li from Zhenai.com was quite supportive today."
Yu Xing hummed, and said casually: "I guess there is something going on."
Lin Lingling said: "Really?"
Yu Xing lowered the car window and let out some fresh air: "It's almost written on your face."
What exactly happened? It is definitely not a private matter. If it is a public matter, it has no business relevance. Any market changes in the love contract of Zhenai.com will depend entirely on other changes.
Yu Xing couldn't guess what he wanted to do. He couldn't be asking him for money... Hmm...
As he thought about this idea, he felt that it might be possible that the company might sell some of its shares to Hongshun of Today Capital instead of Bai Xiaosheng and WeChat.
Xu Xin should talk to Li Song about the 1000 million US dollars of Hongxuan.
Yu Xing put aside his speculation, lit a cigarette, and instantly had a perfect reason to refuse. If Sister Xin doesn't vote, I won't vote either.
If Sister Xin really voted...if she has already voted, then why is she looking for me?
After returning to the company in the evening, Yu Xing had a simple meal before carefully reading the dissemination of "performance art" on Weibo. Overall, it was in line with the mood of netizens who were eager to watch the fun, so it was naturally forwarded continuously.
"Mr. Yu, you're back!" Hu Xubo hurriedly had a meal at Shaxian Hotel downstairs, and as soon as he came up, he saw Yu Xing returning.
"Boss Hu... you really don't have to stay here." Yu Xing smiled helplessly, "I asked you to attend the meeting last time."
"It's my job to stay here. Today I received many calls from colleagues asking about you and WeChat." Hu Xubo has become accustomed to staying here, and it feels natural to chat with him.
Yu Xing was surprised and asked, "Qiming Ventures is not a shareholder of WeChat, how could they find you?"
He did receive calls from venture capitalists from yesterday to today, but he politely declined them all.
"IDG and Capital Today must have been asked this question, this circle is so small." Hu Xubo said, "I am not a shareholder of WeChat, but I invested in Bai Xiaosheng, I know you, and everyone wants to make some judgments about you now."
Project factors are one aspect, and the founder is another.
Before WeChat raised its flag, Yu Xing already had some reputation as the "intelligence chief", but it was ultimately just a small matter. Now that he suddenly took over 360 and stood at the forefront of the resistance against Penguin, many people were curious about who he was.
Yu Xing asked: "What do you say?"
Hu Xubo smiled and said: "The project has risks, so we need to be cautious when investing."
He certainly doesn't want to have many colleagues around now.
"Okay, Mr. Hu, if you must stay here, then give me a hand and use your intelligence and talents. The company is so small anyway, and I can't run away." Yu Xing said while checking WeChat.
Hu Xubo nodded: "Okay, I am now the honorary vice president of WeChat."
Yu Xing waved to the vice president and replied to two interview requests from NetEase reporters. Various media wanted to interview him on the 6th, but he was busy and wanted to postpone the popularity so as to maximize the use of public media.
Including this time recording the program on Dragon TV, "If You Are the One" will be broadcast in a week. Maintaining the appearance of WeChat in this way in different time periods is the most appropriate publicity strategy at present.
At nine o'clock in the evening, just when Yu Xing was about to finish his overtime work early, a message came down from the sixth floor.
Lu Haiying reported immediately: "Brother, I heard that Zhou Hongyi came out."
Yu Xing was surprised and asked, "Whose news?"
Lu Haiying said: "It should be credible, it's from Pengcheng..."
Before she finished her words, Yu Xing's cell phone on the table started ringing.
Yu Xing glanced at the unfamiliar number and guessed it was either a reporter or an investor, but as soon as he answered the phone, he was shocked to find that it was the man in red who had been captured.
"I'm Zhou Hongyi, are you Mr. Yu from WeChat?" Zhou Hongyi spoke slowly.
Somehow, Yu Xing seemed to be able to hear a suppressed anger.
Somehow, he almost laughed out loud.
"Hey, Mr. Zhou, it's me." Yu Xing controlled his emotions.
Zhou Hongyi said simply and directly: "I have heard about WeChat. WeChat needs enough publicity. 360 can provide comprehensive and sufficiently favorable promotion on PC."
Yu Xing thought to himself, "Uh, Mr. Zhou, our current funding budget has ended. More publicity will have to wait until the next round of funds arrives."
Zhou Hongyi said simply: "Buy it on credit first!"
“How can I be so embarrassed?” Yu Xing perked up. “But then again, Mr. Zhou, entrepreneurs have a united front in resisting monopoly power. It is based on this that I let WeChat debut after hearing about Mr. Zhou’s story!”
Zhou Hongyi's mood was not good. She had many things to deal with at the moment, so she didn't say hello at all: "Don't pretend. It's on credit, not free."
Seeing his tone, Yu Xing also became straightforward: "OK."
The two hung up the phone without even saying goodbye.
Yu Xing reached out and wrote "360" on the document, guessing that the 3Q war would still be under pressure from above. With the launch of Zhou Hongyi, this competition essentially came to an end.
However, the enemy of my enemy is my friend, and Zhou Hongyi couldn't swallow the humiliation of such a contact at the first time.
Yu Xing shared the news in the financing group, which in turn earned him Xu Xin's admiration and Zhang Suyang's expectations for user targets.
The two companies have agreed to come to the company tomorrow to discuss the funding needs for the next stage.
The public opinion heat of the 3Q War was extremely shocking. The appearance of WeChat took over this wave of traffic and also took on corresponding pressure.
Zhang Suyang and Xu Xin had the same attitude. Since they had voted, they must play like this.
Yu Xing felt that he was under a lot of pressure that evening. While smoking and thinking about the competition on the small balcony, he shared the latest news with Xiaoying.
"Penguin's stock price was affected by the 3Q war." Liu Wanying mentioned an aspect that Yu Xing did not pay attention to, "but Penguin's direct stock repurchase propped up the stock price again."
This time, she did not take advantage of the 3Q war to make a move, but remained patient because she wanted to make subsequent observations. Unexpectedly, she avoided the forces of many parties.
Yu Xing thought about it and asked a question: "Well, do you think the emergence of WeChat has caused a reaction in Penguin's stock price?"
Liu Wanying answered simply and clearly: "No."
"It seems that public opinion is very lively, but the stock market still recognizes Penguin's performance." Yu Xing pondered, "The volume announced by WeChat will not cause any substantial impact in the eyes of investors."
Public opinion is surging and venture capital is enthusiastic, but investors who actually hold Penguin shares still have strong confidence.
Obviously, there are not enough chips to create negative news.
"Yes, Penguin's fundamentals are not affected, and no one believes that WeChat can defeat Penguin." Liu Wanying said, "People criticize Penguin from the perspective of morality and reputation, and also spread WeChat based on this level, but when it comes to the strength of the giants, real money is the most powerful proof."
Yu Xing was not discouraged, but he had a clearer understanding of his opponent.
"I browsed Taobao and bought you a yellow T-shirt for today's show." Liu Wanying said with a smile, "I have to say, you guys are willing to do anything for ratings."
"It's them, not me." Yu Xing shook his head. "Why did you buy it?"
Liu Wanying replied: "Collecting, it's very interesting."
"The company is going to use this thing for promotion. You don't have to buy it. Just come to the company and get it later." Yu Xing said.
Liu Wanying: "...This time it's you."
Yu Xing thought about the past two days and summarized it briefly: "Baidu is giving discounts, Taobao is selling peripherals, TV stations are working hard to promote, NetEase has arranged an interview with me tomorrow, and 360 wants to give me advertising on credit..."
Liu Wanying said: "I can only say that everyone more or less wants to see the penguin fall."
Yu Xing was silent for a while: "Whether this fall will be loud or not depends on our operation."
We need to see whether WeChat can fully realize the operation, and then see whether Yu Xing can pass on the fully realized WeChat operations to Alibaba.
According to this original plan, the penguin would have suffered a devastating setback.
The next morning, before Zhang Suyang and Xu Xin arrived at WeChat, Yu Xing had already received visits from bosses of other institutions, including but not limited to Sequoia, Goldman Sachs and other well-known institutions.
Yu Xing had rejected all the offers during the previous phone calls, but he couldn't resist the other party's initiative to come to his house directly.
Hu Xubo became a little nervous after seeing his colleagues one after another. He had come here to build relationships, would he be eliminated because of his lack of fame and strength?
Yu Xing thanked the investors for their interest somewhat helplessly, but still wanted to be pulled aside by these people to communicate privately.
At this time, Zhang Suyang from IDG and Xu Xin from Today Capital arrived.
"Everyone, everyone, we still have a meeting to go to. Sorry, sorry, please have some tea first." Yu Xing raised his hand and opened the door of the meeting room again.
The two shareholders, IDG and Capital Today, naturally walked in.
Just as Hu Xubo was about to follow in, he was stopped by Yu Xing.
His heart sank, and even his voice trembled unconsciously: "Boss Yu, what do you mean?"
Yu Xing said, "Mr. Hu, today we need to talk about very specific data. So, since you are the vice president of our company, you can help deal with these people first and tell them that we are only cooperating with IDG, Capital Today, and Qiming Venture Partners."
Hu Xubo breathed a sigh of relief, but he felt a little uncomfortable facing the closed door of the conference room. He also wanted to know the data...
He glanced at Lin Lingling, Yu's secretary, who seemed to have a strange look on her face, and said angrily, "Print me a business card."
Lin Lingling was stunned: "What?"
Hu Xubo said unhappily: "Didn't you hear what Mr. Yu said? I am the temporary vice president, so I still have to have the proper sense of ceremony!"
Lin Lingling didn't know whether to laugh or cry, but she still respected the vice president's order.
Hu Xubo waited until he got the business card before he walked into the meeting room in a proud manner, and greeted his colleagues with a smile: "What were you doing before? He didn't come when he had no money, and he didn't come when he was not famous, but now he is here!"
He said righteously: "It's too late, too late!"
(End of this chapter)
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