Chapter 268 Confrontation (6k)

"What's going on? What's going on??"

On the evening of that day when social order collapsed, before Liu Jiankai even returned home, his boss Xu Xin called him, eager to know the whole story.

Yu Xing came here as a courtesy this time, and naturally did not intend to enjoy the show alone, so he quickly uploaded the videos and pictures to different platforms, which naturally became a batch of high-intensity fission publicity.

Xu Xin habitually browsed around Bai Xiaosheng and noticed something new.

Liu Jiankai described the incident again and mentioned some more interesting details.

"Lu Shan left, and Ni Feipeng and his group were so angry that they kept Yu Xing and the other three behind. They were quite aggressive at first, but the people around Ni Feipeng wanted to call the police..."

"Yu Xing hasn't responded yet. Lu Shan suppressed his own people who wanted to call the police first."

"Lu Shan and his gang didn't report it, but Yu Xing and the other two threatened to call the police..."

Liu Jiankai also found this funny: "Fuck, what the hell is going on!"

Those who are being disturbed don’t dare to call the police, but those who are causing trouble are desperately trying to report it!
The lion panicked and the sheep showed its teeth and claws!
Xu Xin couldn't help laughing: "Everyone knows that WeChat is competing with Penguin. It just lost contact with the app before, and its reputation is already bad. If it does something similar again, people will really poke fun at its spine..."

She asked, "What happened next?"

"Then it was left unresolved," Liu Jiankai said. "There were still people watching. Yu Xing and his men didn't do anything, they just talked. Ni Feipeng and his men couldn't do anything either, and they couldn't answer with their mouths. Yu Xing and his men kept making the same request, and the answer was simple, but they didn't get a positive response."

Xu Xin already had a picture in his mind.

——Mr. Yu, you XXXXX!

——Can the penguin not follow the example? Can it?

——What we are talking about now is XXXX!

——Can the penguin not follow the example? Can it?

Somehow, Xu Xin suddenly felt an itch.

She said faintly: "Liu Jiankai, you should help next to you."

Liu Jiankai laughed and said, "Boss Xu, didn't you see that Yu Xing and the other two don't need my help at all?"

Xu Xin suggested regretfully, "I mean, you should help Penguin get Yu Xing and the others in. That way, they won't be out of contact for a second time. They won't be locked up for long anyway, and maybe it will stir up a lot of heat."

Liu Jiankai: “…”

Xu Xin didn't hear the answer, and said with emotion: "This is against a penguin, so use whatever tricks are effective. If you ask Yu Xing, he probably won't object."

Liu Jiankai was about to hang up the phone so he sent a WeChat message to Yu Xing, and said something similar to Yu Xing: "Yu Xing also said that to deal with penguins, we have to fight side by side..."

He felt helpless when talking about the final scene: "Anyway, they just walked away in a swagger in the end."

"The key issue now is whether Penguin's competitive tactics against WeChat will continue to replicate what they have done in the past few years or even just this year with 360," Xu Xin said.

Liu Jiankai said without hesitation: "Of course!"

"Of course, of course. Otherwise, why is Lu Shan completely unable to respond to this question? Damn, if Lu Shan used that kind of ambiguous words to answer Yu Xing, I suspect he has prepared more sharp words to embarrass people..." A very natural deduction suddenly appeared in Xu Xin's mind.

Liu Jiankai was stunned for several seconds, and couldn't help but agree: "Of course..."

"Lu Shan's style is relatively restrained. Why would he come to Shanghai for no reason? If it was Liu Chih-Ping who took his place, maybe there would be some different sparks." Xu Xin felt a little regretful that he was not there.

Liu Jiankai could only say: "I didn't expect Yu Xing to treat a Penguin executive like Lu Shan like this..."

According to normal people's habits, Lu Shan, an absolute senior executive of Penguin, should be able to get the minimum respect.

Liu Jiankai had considered what Yu Xing wanted to do and thought it would be just a verbal battle at most, but he didn't expect it to be purely one-sided humiliation.

Xu Xin smiled and said, "So what do you think about Hong Yi's loss of contact?"

Liu Jiankai was speechless, and even wanted to reflect on whether he was a little bit envious of the strong. It made no sense that the strong should only humiliate the weak.

"Business rules are just a vague concept, and Yu Xing is just performing at a normal level." Xu Xin said this, and suddenly said, "Liu Chih-ping called me."

Liu Jiankai's heart tightened: "What did he say?"

"I didn't say much, I just expressed my attention to this competition." Xu Xin said calmly, "Then I thought we could sit together when we have time."

Liu Jiankai hesitated for a few seconds and then said, "We have to test the market after all."

Xu Xin agreed: "Yes, I think so too. Let's try it out. Besides, the voice function in WeChat's internal test is really good."

Liu Jiankai said at this time: "I think Penguin will definitely replicate the voice version of WeChat. It depends on whether the WeChat version can be recognized by the market."

Gaining market recognition means gaining recognition from Penguin, and only then can Yu Xing’s sharp offense be implemented.

In other words, Yu Xing's action this time was like an early verdict.

Only when the suspect cooperates can the maximum effect be achieved. What if the suspect does not cooperate? What if the suspect only cooperates halfway?

This kind of consideration was not only shared by Liu Jiankai, but also by the passers-by who were watching the fun.

Of course, considering that the target is the penguin with a bad reputation, let's just laugh it off first.

Yu Xing, from the third largest chat tool in China, seems to have thrown a dart at the first largest one, but can it really come back?

This matter remains in doubt for now.

However, whether it was Yu Xing wearing a "protect the environment" hat for a photo or chasing after Penguin executives, it was both funny and ironic. He actually grabbed a lot of traffic in front of the vice president of Penguin who said he grabbed traffic...

This incident received a comment on Weibo.

——Yu Gong’s call to the mountains, and the silence from the mountains.

There are also many people who previously only watched Yu Xing tell jokes on Weibo, but this time they really witnessed his... rebellious spirit, and suddenly felt that he was very attractive.

The Bai Xiaosheng Forum circulated many comments expressing that it was an eye-opener, and many old users were delighted and shed tears. It felt like the idea had gone from being a small niche to being accessible to the general public, allowing more people to witness Dr. Yu's sharpness!

Weibo and Bai Xiaosheng exist in two different encouraging atmospheres.

The former is, look at what Penguin has done to Mr. Yu!
The latter is that the penguin finally forced out Dr. Yu’s true identity!

But no matter what, Yu Xing accepted it with pleasure.

"Mr. Yu, I'm afraid Penguin won't care about the public opinion control this time." Vice President Li Shanyou felt that his boss had won by surprise, but he was also worried about the upcoming head-on confrontation.

"It's not a fear, it's a certainty. If Penguin was so naive, would it have come this far?" Yu Xing was very calm in the face of such words. "But it's good to have public opinion. Besides, guess what I received."

Li Shanyou seriously guessed: "Lawyer's letter?"

Yu Xing smiled and said, "No, it's an invitation letter, the invitation letter that Penguin gave me."

Li Shanyou said in disbelief: "Invitation? What invitation? The axeman smashing the cup as a signal?"

"At the end of January next year, oh, that is, the Penguin Strategic Transformation Exchange Conference before the Spring Festival, it is said that we will listen to suggestions, advice and criticisms from all walks of life." Yu Xing replied.

Li Shanyou looked at the boss in surprise: "Invite you? Don't they want to do it anymore?"

Yu Xing pondered for a moment and said with emotion: "I can only say that the penguins are indeed very confident. Perhaps they think that the battle can be resolved before the New Year."

Li Shanyou's throat slipped and he couldn't speak.

The number of WeChat users is increasing steadily, but many previous expectations for Penguin have been shattered. It is neither slow nor dismissive, and has already gathered its troops to surround us.

After a while, he asked a question: "Mr. Yu, I heard that the next version of WeChat can only be released on Android and iOS first, so when will Symbian be released?"

Yu Xing looked at the vice president and smiled: "Tan Ruize and the others are working hard, it shouldn't be too late."

Li Shanyou nodded, discussed work for a while, and then left to get busy.

The president's office had been quiet for less than ten minutes when the technical director Ge Zhijie walked in with a heavy face.

"Boss Yu, I, I really can't bear the pressure anymore..."

Yu Xing was already desensitized to the technical director's expressions like this. He motioned for him to sit down first, and then asked, "Is it a problem with the Symbian system?"

Ge Zhijie was silent for a while, and then talked about the bad news: "Symbian's architecture is outdated, audio codec and network transmission optimization are too difficult, and the adaptation is too complicated, which is likely to delay our market action..."

"Aren't Android and iOS going smoothly? There are no problems with the internal test." Yu Xing comforted him, "You don't have to worry too much about Symbian. It's great to have Android and iOS now."

Ge Zhijie asked in some pain: "What about Saipan?"

"This is ultimately a market issue," Yu Xing said. "Don't worry, there is a solution for this version issue. Just use voice first and then voice later."

Ge Zhijie stared at the boss in a daze, feeling a little bewildered and filled with uncontrollable suspicion.

Yu Xing looked at Ge Zhijie and asked, "Mr. Ge, if you have anything to say, you can tell me directly. Did someone from Penguin pay to poach you? At this juncture, if you insist on leaving, I'm not the kind of person who will ruin your future."

Ge Zhijie's face suddenly turned red and he angrily denied the question.

He has been under a lot of pressure during this period, but the recent difficult performance of the Symbian version of WeChat is still frustrating. It does not natively support enough audio codec algorithms, and the audio processing module is often slow and loses frames when processing high sampling rate and high-quality audio data, which causes the recording and playback of voice messages to become stuck and distorted.

In addition, the multi-tasking mechanism of the Symbian system and its support for new network transmission protocols are all great obstacles. In short, the Symbian version of WeChat can handle text messages well, but according to the current progress, it may take more than half a year for voice messages.

Ge Zhijie knew about the upcoming competition from Penguin and felt that this half year was a luxury.

Yu Xing apologized for insulting the technical director's innocence, talked about the good progress of the market again, and finally smoked two cigarettes with him before ending this appeasement.

When there was only one person left in the president's office, the smoke started rising again.

Yu Xing stood by the window, looking at the electric poles outside that blocked his view, his brows furrowed.

Penguin's quick response brought about a chain reaction. If WeChat wants to compete with the replacement of new features, it needs hardware support. Symbian performs poorly in this regard, and the number of Android and iOS in China is relatively limited.

Data analysis from multiple independent organizations confirms that, including parallel imports, the total stock of Apple smartphones in China from 08 to now is about 650 million units, while Android prices have only dropped significantly this year, with a total stock of around 1100 million units at most.

In other words, leaving aside Symbian, the total number of users that can support subsequent version updates of WeChat does not exceed 1750 million.

Taking into account the growth of smartphones in the coming months, the upper limit of this number will not exceed 2400 million.

This theoretical limit is bound to be impossible to reach, and it would be very optimistic for WeChat to achieve 70%.

As of today, the total number of WeChat users is 830 million, of which Symbian accounts for 35%, Android and iOS account for 54%, and copycat phones account for 11%.

Therefore, regardless of publicity, fission or version upgrade, WeChat is likely to enter a period of significantly weakened growth in the next few months, and its approximate range will be around 3000 million.

According to Yu Xing's initial market assessment, if WeChat could reach 2000 million users as soon as possible, it might be able to establish a good siphon effect. However, Liu Chih-Ping from Penguin put the number between 5000 million and 1 million.

Yu Xing feels that Liu Chih-Ping’s judgment may be closer to the truth.

In this way, there is a slowing barrier in front of WeChat and Penguin is catching up quickly behind it, and it is very likely that it will usher in a real turning point in the competition.

However, the domestic smartphone market is bound to experience explosive growth next year, and the barriers ahead will disappear on their own in just a few months.

Yu Xing looked at the telephone pole and felt that the telephone pole was looking at him.

After finishing a cigarette, I relaxed my brows with the conclusion I had discussed with Xiaoying before: "It is impossible to challenge Penguin with homogeneous communication software." The Penguin must be very strong, otherwise it would not be able to seize the brief opportunity just by reacting quickly.

Moreover, even if it fails to seize this opportunity, massive traffic still holds the key to success.

Yu Xing emptied his cigarette box, drank half a cup of tea, and rubbed his face before walking out of the office, ready to face a head-on competition with Penguin.

On October 10, Penguin had not yet released its competing product, but preheating news had already begun to appear on QQ. The official announcement was that a free SMS-based mobile communication software called "WeChat" would be released on the 25th, and an account could be registered with one click using a QQ number.

At the same time, the QQ client also pops up a reservation release button. As long as the user successfully registers for WeChat chat, the relevant icon can be lit up in QQ.

This kind of publicity and traffic diversion can be regarded as an exclusive secret.

On this day, the counterattack from Penguin was officially launched, which shocked the entire industry.

October 10th was the day when WeChat made its debut after 6Q, and it was also the time when it attracted the attention of Penguin. However, a mobile competitor was launched in just 3 days. The speed can be said to be fast and the momentum can be said to be huge.

In addition, there is information that proves that the penguin’s attitude is very strong.

It is said that because Penguin wanted to be a free text messaging tool, this move was strongly opposed by China Unicom's senior management, who called Pony directly and demanded that the decision be revoked.

Pony Ma responded with a firm refusal, which led to an unpleasant situation with China Unicom.

WeChat may seem to be a small company founded this year, but it has been listed as a serious enemy by Penguin, and its strategy is like a lion fighting a rabbit.

Yu Xing received many phone calls asking about his situation that day, and felt a variety of emotions including concern, observation, watching the fun, and laughing at the jokes.

That evening, WeChat lived up to Penguin's expectations and announced on its official website that its user base had exceeded 1000 million.

The last time WeChat announced its user base was 10 million on October 21. Just four days later, it reached another update node. Although this growth rate does not have the stimulation of huge public opinion like 900Q, the number is still quite impressive.

1000 million, compared to the number of 900 million, seems to come with a certain threshold and looks completely different.

"WeChat's number of users increased from 200 million at the beginning of the month to 1000 million at the end of the month. This is very strong. Whether it is in multiple Android app stores or the Apple Store, it is ranked first in downloads. It's not that easy for Penguin to catch up, right?"

"If you spend all day hunting eagles, you might actually get your eyes pecked out by an eagle!"

"1000 million, that's already 0.1 million..."

"I feel like there are indeed quite a few people around me who use WeChat. The speed at which WeChat grew from 0 to 1000 million users was much faster than Penguin's QQ did back then!"

有人还专门查了查,发现QQ从0到1000万的注册量用了足足22个月,而微信从正式投入市场的7月5日算起是不到4个月时间。

From 22 to 4.

Everyone has been paying attention to the shadow that Penguin casts on WeChat, and just looking at the operations of WeChat as a company, it really should not be underestimated!

Penguin is preheating the publicity, WeChat responded with tens of millions, and the confrontation between the two sides is about to begin.

However, a new troublemaker appeared the next day.

Renren announced that it would open its free mobile instant messaging software “Renrenliao” for download at 10:26 p.m. on October , officially testing the waters in the now-hot communications sector.

Renren? Renrenchat?
Where did it come from?
Moreover, your "Renrenliao" interface is too similar to "WeChat", isn't it? !
The industry's attention has temporarily shifted to Renren, which has also conducted a competitive analysis and believes that with 1.7 million registered users, it has strong disruptive power.

These are 1.7 million registered users, and the initial traffic resources are much stronger than Yu Xing’s incubation!
However, Yu Xing had no interest in commenting on "Renren Liao", so Weibo, Baixiaosheng and Renren, the three platforms, gave it a barrage of criticism.

Whether it is the software interface or the usage logic and functions, Renrenliao is like a replica of WeChat.

Penguin is like that, is Renren like that too?

I didn’t call you “son of a bitch”, did I?

Renren had executives actively promoting the software on Weibo, but they were quickly overwhelmed by the criticism.

He even expressed his grievance a little dizzily: "This is how Penguin competes. We do this in line with the industry situation."

It is wrong to do it, and even more wrong to say it.

The bad speech led to even stronger criticism, a large part of which came from Renren's core campus users, who are relatively more intolerant of any inaccuracy. Penguin hasn't replicated it yet, so you, a guy with thick eyebrows and big eyes, are the first to replicate it, right?

That night, Renren's development team worked overtime to discuss countermeasures.

On October 10, the second day after Renrenliao went online, its much-criticized software interface was modified first, and it was also stated that more innovations would be added in the future.

It’s just… this was ridiculed again.

Doing is wrong, saying is wrong, and changing is even more wrong.

The biggest voice among them is, "You have already copied it, why do you still want to change it? Isn't this just getting scolded and getting no good?"

This sounds reasonable.

Renren executives were frustrated and hesitant. They couldn't copy or modify the product. So what should they do?
After much discussion, they decided not to change it. Since it had already been changed, they would keep it.

The industry’s attention to Renrenchao did not last long, and soon on October 10, it turned its attention to the real giant Penguin.

At 9 o'clock in the morning of that day, Penguin's Symbian, Android and iOS versions of WeChat were launched simultaneously, officially starting the strategic shift from PC to mobile.

At one time, countless QQ icons were clicked by users.

As expected, the interface of Weichat is similar to that of WeChat, except that WeChat's login interface is the Himalayas, while Weichat's is the South Pole and a group of penguins.

Apart from that, the user interface, layout, text, etc. are all very similar.

Everyone treated it the same way and criticized Penguin's habitual reproduction.

Some people even made a sarcastic remark, "No wonder Lu Shan didn't dare to answer Dr. Yu's request and could only hide his face and walk away. It turns out that he also knew he couldn't do it. This is the real Penguin Man."

However, no matter how people ridicule and criticize it, Penguin remains different and shows the composure of a veteran replicant.

At four o'clock in the afternoon, Renren held another emergency meeting and changed the decision made two days ago. It changed the name back to "Renren Liao" and decided to learn the spirit of Penguin.

"Mr. Yu, what do you think of this micro chat?" Xu Xin asked Yu Xing's intuitive feelings in the WeChat group.

"It's OK. The one-click registration of QQ number is good, very simple and mobile." Yu Xing commented, "I tried it and it's very smooth to use, just like using WeChat. However, QQ doesn't have more traffic diversion. I don't know if it needs to be tested."

Yu Xing was somewhat surprised that QQ did not allow offline messaging to be connected to WeChat, but he also felt temporarily relieved.

Preheating is like advertising, because the huge traffic of Penguin will have a very good effect, but WeChat previously had 360's omni-channel promotion and barely experienced that situation, so it will not be particularly surprised.

The advertising effect of this kind will decline rapidly. Next, we still need to look at the functions and user experience of the software. If offline messages are really not promoted, the superficial traffic diversion of micro-chat may not be very strong.

Yu Xing expressed his own judgment and feelings, which made the investors feel a little relieved.

"Let's wait and see how attractive the new version will be tonight." Zhang Suyang said.

The new version of WeChat is already waiting for the debut of its Penguin competitor, and the news of its launch was released simultaneously with CCTV News.

That evening, footage of Yu Xing being interviewed appeared on CCTV. He enthusiastically introduced the development of WeChat and highlighted the innovation of voice messaging, which he believed would drive the hot sales of smartphones.

“The era of mobile Internet has arrived.”

Yu Xing used this sentence in the news to announce the official competition with Penguin, which instantly pushed the industry's attention to the fierce competition between the two companies in the new era to a peak.

(End of this chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like