Replay 07: Opening the Temple of Learning

Chapter 318: A Press Conference to Scare You to Death
Wang Fudu has this mentality. When the people below see that there is no movement from above, they just do whatever they want.

Originally, the people below had their raw materials and production process controlled by Lu Shan. Who wouldn't be angry if they couldn't get any benefits?
For a company of Bidi's size, even a 1% benefit could result in tens or even hundreds of millions of dollars in profits.

Now that Bidi has the upper hand, the people from Zemeng Energy don't even dare to complain, which makes their behavior even more excessive.

Procrastination is a small matter. I often don’t see anyone present, and I don’t even know who is responsible for what work.

Zemeng Energy asked more often where people went, and the answers they got were either that they were busy or that the contact person was changed due to work needs.

They are either in the process of handover or preparation, but no one can clearly take on the task.

With such constraints, it would be strange if progress could be fast.

Even so, Liang Wenping's team still did not give up. They judged the specific performance of production based on the existing progress.

Then work backwards based on the performance to improve production theory.

Lu Shan’s team has become very accustomed to testing their ideas through model simulation, which is a very efficient way and can avoid many detours.

Wu Jun was very dissatisfied with the atmosphere of cooperation. Wang Fu had such a sarcastic attitude. Did he really want to cooperate?
For this purpose, Wu Jun also had a special discussion with Lu Shan.

"My opinion is to find another partner to make Biddy feel a sense of crisis. Biddy needs external stimulation, otherwise Wang Fu will think that we can only find him."

Wu Jun’s idea is correct.

"Mr. Wu, who do you think we should find, and what proportion of the production tasks should they undertake after we find them? How does the new partner compare with Bidi in terms of technology? How long will it take us to rebuild the cooperation?" Lu Shan asked several questions in a row, leaving Wu Jun speechless.

The question raised by Lu Shan is more realistic. It is not that Zemeng Energy cannot find another partner, but that the effect is not good.

Bidi’s strength is there, product quality is more guaranteed, the cost of transformation is also the lowest, and skilled workers and technicians can use it right away.

"But Bidi is taking so long, when will it start production? What if they keep using production capacity to threaten us after production? So I think we should find another partner to at least stimulate Bidi."

"Let us be the opponent who provokes Biddy. But we can let the word out and make a gesture. We can't let Biddy continue like this."

Lu Shan finalized the plan. This was a warning and also a chance for Biddy. If he couldn't seize it, he wouldn't have to blame himself in the future.

"Okay! I'll do it right away." Wu Jun hung up the phone and walked out. He is the kind of person who raises problems with solutions, not the kind of person who raises problems and waits for leaders to give solutions.

"Please help me make appointments with these people. We'll go meet whoever is free first!" Wu Jun got in the car and went to the factory to inspect production, and at the same time did not forget to assign tasks to his secretary.

Running a company is a two-pronged approach. Lu Shan is not the type of person who would engage in scheming, but that doesn't mean he doesn't know how to do it.

Lu Shan is not a saint, nor does he act pretentiously. If Wang Fu does it on the first day, then he will do it on the fifteenth.

After Lu Shan assigned the tasks, he shook his head helplessly.

The biggest shortcoming of human beings is that they think others are too stupid, especially after they have achieved a certain status.

What will Bidi get in the end after all these operations?
The probability is that both sides will suffer losses. It is definitely more cost-effective to cooperate well than to play tricks.

Unfortunately, when people are in a certain position, they always feel that they can control everything and get more.

After Lu Shan finished complaining, he entered Zemeng Energy. A small production line had already been built in the laboratory.

This is also the trend of future development. The production line must be simulated in advance. If we go directly from the laboratory to the actual production stage, the risk will be too great and there will be too many things to consider.

Within one day, this small production line produced 100 graphene battery packs, or 500 graphene batteries.

The production volume seems good? In fact, it is just assembly, and the key production capacity is still very difficult.

Lu Shan actually used up all the graphene raw materials available in the laboratory.

After producing these 500 pieces, it will be very difficult to produce another 500 pieces next time.

But it's better to have it than nothing.

"These 100 graphene groups will be used in Shenchuan's next-generation Fuxi K series, tentatively named K2. After the traditional battery slot is eliminated, the miniaturization of internal hardware will be easier."

"Okay!" Wu Jun was very excited. During this period, he ran around looking for battery manufacturers everywhere, which attracted the attention of the industry.

But Wu Jun also knew the level of the people he was looking for.

Some battery manufacturers have their offices in rented cubicles in office buildings, and their factories look like half-abandoned auto repair shops. What role can such battery manufacturers play?
Even so, the play had to go on and it had to be performed with pleasure. Who had made Biddy go too far?
Bidi was not unaware of Wu Jun's plot, and it even caused a certain degree of panic. Because Bidi also had competitors, they held a small meeting to discuss the matter.

Some executives advised others to stop, so as to avoid an unmanageable situation.

However, the arrogant other executives, including Wang Fu, thought Wu Jun's efforts were futile and ignored him, and even presented some evidence.

The most important basis is naturally the issue of time. As long as you cooperate with Bidi, it is unlikely to look for other partners of the same level.

Other manufacturers also know how to get benefits. If Zemeng Energy is unwilling to give benefits, they will have to pull the plug. If they agree, then what is the difference compared to cooperating with BYD?
Wu Jun's action did bring some shock to Bidi, but it passed in two days.

Bidi felt that everything was in vain before Zemeng Energy had production.

So we can understand why Wu Jun is so happy. At least there is some production. The next generation of notebooks is on the way. Then Shenchuan will have more bargaining chips to negotiate with BYD.

If that doesn’t work, use a new generation of laptops and cooperate with other battery manufacturers!
"What is the configuration like?" Wu Jun asked for more details.

"The Fuxi K series focuses on cost-effectiveness, so the price cannot be too high. For configuration, just look at the laptops on the market. Our chips are the same as the configurations on the market, but they are higher than K1, after all, they are equipped with graphene batteries. The memory, motherboard and storage are still made of companion silicon."

"Okay! How are you going to promote it?"

"Hold a press conference for the Shenchuan K2. You can decide the details."

"Row!"

Wu Jun understood what Lu Shan meant. The price of K2 must be higher than that of K1 because it is a model equipped with a graphene battery and is a new product.

If K2 is sold at the same price as K1, then consumers will rebel first.

K1 users felt cheated, while K2 consumers did not develop a sense of superiority.

This can also pave the way for Shenchuan to launch high-end products in the future.

This is human nature, and you have to consider this when doing business.

It's okay if K2 is more expensive, the configuration is really good, and Bansi's products are all the latest. K1 has 8GB of memory, and this one starts with 16GB. The storage is even more generous, anyway, it's twice as much as the same price.

They give 500 G, but we only give 1 T.

There is no way to choose the chip, just use whatever is available on the market. The difference will be a few hundred dollars anyway.

We won’t make money from the chip part, but we can make money by reducing costs from internal supply.

Anyway, the technological advantages at hand are very obvious, and we can improve the performance of our products like squeezing toothpaste, always maintaining a superior performance over similar products of the same type and price and still making money.

After Wu Jun got the test data, he began to think about how to promote it to maximize the effect.

There are several purposes for this promotion. The most important one is of course to tell people all over the world that graphene batteries have been installed and Zemeng Energy is not bragging!

Such a powerful graphene battery can last for half a month of normal office use, and seven days for gaming.

The key is that the power supply is fast and it can be fully charged in one hour.

In order to leave room for improvement, Lu Shan slowed down the charging speed. If it only takes ten minutes to fully charge, how will he be able to squeeze toothpaste in the future?
After removing the traditional battery, the laptop is much lighter. At the same time, there is no need to consider the size of the battery, so the computer can be designed to be thinner and lighter.

The K2 sample is under intense processing, and its appearance is similar to that of K1, except that it is much thinner.

K2 samples don't need to be perfect, they just need to be usable.

Another purpose is naturally to warn BYD and potential battery partners not to dream of using production capacity to strangle Kazemeng Energy. If they can produce 100 units today, they can produce 100 million units in the future.

With such a large output, there are many people willing to cooperate, let’s see who can’t hold on first.

After Wu Jun got the graphene battery pack, he immediately asked the publicity department to officially release a new product preview, saying that there would be a major breakthrough in performance soon.

In addition to the official website, the Shenchuan section of Jiyue Browser was also linked together.

This product preview is very exciting, but nothing can be seen. Has the performance been improved? To what extent? Why does the appearance of the product look so much like K1? Is this an upgraded version of K1?

Once there is a question, curiosity will arise, and with curiosity comes attention. The divine ship has become a force that cannot be ignored, and its every move has attracted the attention of many parties.

So under the official section, there are countless messages asking about the product.

There are more and more messages on the Jiyue website.

Some media and self-media have even started asking about the information of Shenchuan's new products, but naturally, they got no answer.

After finally making it to the day of the new product launch conference, Wu Jun booked a convention and exhibition center in Shenzhen, which is also the place where product exhibitions are held.

In fact, Wu Jun was also very nervous, fearing that no one would come to the product launch day.

So he asked his secretary to ask his colleagues if they could come, saying that he had to save seats for them...

This was not enough, and they even sent employees to the venue to provide support in the name of maintaining order. They did not wear the company's uniforms, and once there were not many people, they sat down and pretended to be guests attending the press conference.

There is a reason why Wu Jun is humble. Shenchuan has had a hard time over the years.

I'm still not used to becoming rich all of a sudden.

Product launch? I’ve never done one before. The whole process is copied from other people’s launches. I don’t seek credit, but I just hope to avoid mistakes. Just get the job done.

Within this framework, we can be a little creative, but the prerequisite is that someone will come to see it!

The entire event must be recorded, even if no one comes, and then posted on the official website for infinite loop playback.

On the day of the press conference, which started at nine o'clock, Wu Jun arrived at around six o'clock.

He sat in the back drinking tea, hiding his uneasiness, and asked his subordinates to keep reporting on the progress.

What should we report? How many people came, and who came, excluding the real visitors who were from our own family. There was nothing to do today, the minimum requirement was to fill up the 300 stools!
The subordinates were speechless. Sir! It's only six o'clock. Who can come so early?

Later I quickly figured it out. This was an advance assignment of tasks, meaning that reporting would only begin when someone arrived.

A little after seven o'clock, people started to arrive one after another. They were all media and soon filled up the media area.

Still no one showed up in the guest area ahead.

Wu Jun couldn't help but feel a little worried, but he also knew that press conferences were basically like this, and the guest area usually entered very late. Everyone was busy, so who would arrive an hour or two early? Twenty minutes early was common, and ten minutes early was the majority.

Time passed by minute by minute, and at 8:22, the first guest finally came in, and Wu Jun began to feel nervous.

Fortunately, this seemed to be a good start. Within ten minutes, the guest area was basically full.

No one dared to sit in the VIP seats in the front row, as they were reserved for big names in the industry. They were called invitation seats and had names.

HP, Toshiba, Lianxiang, and Dell were all invited.

These big names finally showed up because they had promised to attend.

If I agree first and then don't show up, it would be too cheap and I would feel like a loser.

The heavy stone in Wu Jun's heart finally fell to the ground, and the press conference was held smoothly.

The press conference was not very long-winded. Wu Jun explained the features of K2 through videos and PPT, especially the graphene battery, which he spent the most space to introduce.

Originally, those configurations only made the peers gnash their teeth. With such good configurations, the price is only going to increase by 300 yuan? This is a loss-making way to gain publicity!
After the graphene battery came out, competitors finally realized that this was not just a squeeze on their peers, but a fucking table-turning!
I can understand each word individually, but when they are put together, I can't understand them.

A graphene battery weighs 3 grams, and 5 of them weigh 15 grams. They can be used for office work for half a month and for gaming for a week.

It only takes 1 hour to charge.

This thing is a magical tool to take outside! It is especially suitable for those who often travel for work, without worrying about insufficient battery power.

Without traditional batteries, the computer is thinner and lighter, making it easier to carry.

Wu Jun's words were like a combination punch, ruthlessly slapping his peers in the face, while the media and self-media were delighted by them.

And then? Then the same thought: "This is bragging!"

When Wu Jun saw their expressions, he felt very happy. He just wanted to see you guys look like you have never seen the world!
(End of this chapter)