The Godfather of Greenery

Chapter 359 A wealthy sponsor

Montevideo has a pleasant climate and is like spring all year round. It is full of green trees and blooming flowers all year round. It has the title of Switzerland in South America and is known as one of the most beautiful cities in Uruguay and South America. Prado Park is the most beautiful city in this city. The oldest and most famous park in the city is also the most beautiful.

Walking in the park, you can see roses everywhere, and because more than 800 kinds of roses are planted in Prado Park, it has become the favorite place for all lovers in this city, and it also makes this city the City of Roses nickname.

In addition to roses in the park, the most are couples.

Edinson Cavani and Maria Soledad are one of the many couples. The man has the most fashionable and fashionable hair in South America, similar to Batistuta's flowing long hair. She is tall and tall, but relatively slender, and feels a little vulnerable to collisions. The woman has beautiful blond hair, which is very eye-catching.

The two walked slowly among the rose bushes, but they didn't say a word for a long time.

Speaking of their acquaintance, it is really full of fate. They have known each other since they were young. Cavani's father was once a very talented professional player, but because of squandering his talent, he finally failed in football. He left, but he became a celebrity in his hometown, engaged in the management of football clubs, basketball clubs and other competitive sports clubs, and also ran a cleaning company.

Maria Soledad's father was the main player of Cavani's father's basketball club, so the two children knew each other early, but they didn't have much contact until later, Cavani came to Montevideo, Joined the Danubio club to play football, and Maria also came here from her hometown to study in university this year, and the two met again.

Perhaps because she is two years older than Cavani, Maria always takes care of her boyfriend who is younger than herself. In addition to taking care of her studies, she is also responsible for taking care of his life and daily life, and he is A greedy cat, he likes to eat cheesecake the most. After every game, he must eat this to satisfy his greed when he returns home.

"Remember? When we were young, you went to watch our games. I always worked very hard to score goals. I even wanted to score all the goals. Do you know why? Because there is a rule in the stadium in our hometown. The kid who scored the first goal and the last goal will get ice cream, everyone wants to fight for one, but I want both!"

When the two started living together and Maria asked why she liked cheesecake so much, Cavani explained with a smile.

In Maria's view, this is a little boy with a very strong childish temper. She even thinks that the reason why Cavani can have such good skills is probably because of his greedy mouth.

"If you become famous in the future and win the World Player of Football, then the first thing you have to thank is ice cream!" She often teased him with this, and then the two always had quarrels.

In Maria's eyes, Cavani doesn't seem to have any major shortcomings other than being greedy, especially on the football field. Although he is very thin, he is very desperate, because he always said that he has been His father kept admonishing him not to be as loose and indulgent as he was when he was young.

Perhaps it was because he played in the competitive clubs managed by his father since he was a child. He knew from an early age that football is a team sport that requires coordination. He is very desperate. As soon as he steps on the football field, he will Forget everything, try to give everything you have, and try to win the game.

Oh, also, he is a person with a perfectionist complex and cannot allow himself to make mistakes. This is the case on the football field and off the football field, but this is more for himself, and more tolerant to others.

Maria often excused him for this, saying that it would make his life harder than anyone else, but he remained the same.

However, in the past few days, this usually positive and cheerful little boy fell into silence because he encountered setbacks.

This matter started in February 06. At that time, the Danubio youth team went to Italy to participate in the Viareggio Cup Youth Invitational Tournament. The main target of this international youth team competition is the club. Spain's Catalonia Youth Championship, Montague Cup Youth Championship, Toulon Cup, Qatar Youth Eight Nations Tournament and other events are equally famous.

There are two club youth teams in Uruguay participating in this event, one is Danubio from the Uruguayan First Division, and the other is Juventud from the Uruguayan Second Division.

The Uruguayan football league is no better than Brazil and Argentina in South America, and Danubio is not considered a top team in Uruguay, but this team has produced many stars, such as Recoba and Ruben Sosa, all from This team, and many Uruguayan stars have achieved certain results in Serie A.

Therefore, at that time, Danubio came to Italy with a yearning for Serie A, but it turned out that the little-known Juventus won the Viareggio Cup, and this is the only one. It was a non-European team that won the Viareggio Cup, which attracted a lot of attention at the time, especially for Juventus' main center forward, Sebastian Ribas.

This tall, strong and powerful center with solid skills at his feet is regarded as a future superstar embryo with the potential to become the new Adriano. Many teams have sent invitations to him, including Inter Milan, which Cavani is interested in. .

Inter Milan's scouts have also paid attention to Cavani, and they came to Uruguay to inspect him, but this club was disappointed with the transfer price of 50 euros quoted by Danubio on the grounds that it was too expensive Yes, because the price quoted by Juventus to Sebastian Ribas is only 100 million euros, and it can be negotiated again.

In the end, Inter Milan took Viareggio Cup MVP Sebastian Ribas from Uruguay for 90 euros, and Edinson Cavani wanted to stay in Uruguay. For Wani, it was undoubtedly a painful blow and a lesson.

In terms of height, he does not lose to Sebastian Ribas, and in terms of foot skills, he is worse than his opponents. What he is not as good as Sebastian Ribas is that his body is not strong enough, which makes him In Italy, he was at a disadvantage when he met some European youth teams, so his performance was not satisfactory. This is also Inter Milan's biggest worry about him.

And this incident also made Cavani try to ask himself for the first time, is he really inferior to Sebastian Ribas?

"Let me tell you something!" The young Maria smiled and took Cavani's hand, and the two sat in the middle of the roses, which was romantic and poetic, especially this one's smile was as good as that of the roses little girl.

Cavani finally raised his head and looked at his girlfriend, he knew what she was going to do.

"I heard that there are two big news in the Premier League recently. Your idol, Ruud van Nistelrooy may be leaving Manchester United!" Stimulation, Cavani doesn't pay much attention to sports news now, but Maria cares more.

Ruud van Nistelrooy has always been Cavani's goal and idol. He admires the Dutchman's scoring ability in the penalty area. He even hopes that he can use Ruud van Nistelrooy as his development goal. Ni.

Hearing the idol's movement, Cavani sighed because he was worried that Ruud van Nistelrooy might go downhill because of it.

I believe it is not only him, but also the worry of all the players who like Van Nistelrooy all over the world, because he is already 30 years old.

"Second news, the head coach you admire, Ye Qiu, has returned to the Premier League!"

Following Maria's words, Cavani was taken aback for a moment, and said the first sentence after coming to the Prado Park, "Really?"

"Of course!" Maria laughed, "I read the reports in the newspapers. I heard that he is going to buy a Premier League team in North London. It seems to be called Tottenham. It is said that he spent several hundred million. It's rich enough!"

Listening to Maria's words, Cavani took out the Zeus mobile phone in his pocket and played with it like a treasure in his hand. It was bought when he went to Italy to participate in the Viareggio Cup at the beginning of this year. He bought two of them, one for himself and one for Maria, and they couldn't put it down.

"Of course he is rich, because he is our leader!" Cavani said with a smile.

Seeing him laughing, Maria was also happy, "Didn't you say that he is a great coach?"

"Of course! Our coaches often say that Ye Qiu is the best head coach in football today, and I also think he is the best!"

"Or you should follow the example of Frank Ribery and go directly to North London to find him. Didn't Ribery fall in love after he went there?" Maria didn't know much about football and was a little naive.

"Tch, it was Ribery that Ye Qiu found first, and then the Frenchman would go to London by himself. However, it would be great if he could play under Ye Qiu's command. I heard that he always only signed the best and the best. star!" Cavani said enviously.

"Just dream!" Maria grimaced. Anyway, Cavani was in a better mood, and they could joke around again.

Cavani suddenly became vicious like a hungry wolf pounced on a lamb, scaring Maria to run away desperately.

As the young couple chased among the rose bushes, they kept laughing loud and clear, full of vitality and hope.

The two were so excited that Cavani didn't even know the phone was ringing in his trouser pocket.

When Vodafone CEO Alan Sarin appeared in England half a year ago, a shocking news came out. Manchester United, which had just been acquired by the Glazer family of the American consortium, announced that it was abandoned by Vodafone, and the two parties terminated early. Sponsorship contracts, for which Manchester United lost a mouth-watering income every year.

Many people are wondering why Vodafone abandoned Manchester United, but soon after, Vodafone announced that it will fully sponsor the UEFA Champions League from next season. They use this platform with more than 40 billion fans every year to promote their 3G business.

Manchester United also felt very sorry for the loss of Vodafone, a wealthy sponsorship partner, saying that even though they had worked very hard to fight for it, Vodafone finally made the decision to terminate the sponsorship contract.

Many people have analyzed that one of the important reasons why Vodafone gave up Manchester United is that their company's goals have changed. One of the important evidences is that when they sponsored the F1 car, they left and were crushed by Marlboro. Ferrari, switched to McLaren.

According to analysts, Vodafone made such a choice because they are very clear that when choosing a suitable target for sports sponsorship, athletic performance will never be the first, because the three principles of sponsorship, first, whether sponsorship can Integrate with sales and make progress together. Second, whether the sponsored object can give the sponsor a fit and enhance the brand value, and finally, whether the sponsored object has the ability to lead the brand to move forward.

For this reason, Vodafone chose McLaren over Ferrari and the Champions League over Manchester United.

But what no one expected was that Vodafone, who still chose to break up after Manchester United's hard pursuit half a year ago, took the initiative to find North London and got through Eliza Moon's mobile phone half a year later, hoping to sponsor Trust Tottenham Hotspur's chest advertisement was negotiated, and a very sincere price was offered, 4000 million euros in four years.

Like the Adidas contract, if Tottenham Hotspur's performance improves, they will also increase the sponsorship fee appropriately.

Returning to London after returning from Italy with a full load, Ye Qiu was surprised by the sponsorship contract that Eliza Munn presented in front of him, because he thought it would take a long time to talk about it, but unexpectedly, it turned out to be so easy and quick.

Four years of 4000 million euros, this is not a small amount of sponsorship, even a lot more than the previous sponsorship of Tottenham Hotspur, including the sponsorship of Adidas, Tottenham Hotspur's annual The income from these two sponsorship fees is nearly 700 million euros higher than that of Levi's period.

"Don't be surprised!" Eliza Muen sat in front of Ye Qiu, her smile was very touching, and now she is about to be in her third year, although she is still well maintained, she has lost a little bit of girlish innocence, But the whole body exudes the intelligence of working women and the wisdom of mature strong women.

Perhaps, in front of others, she would be a little more arrogant, but in front of Ye Qiu, she had never seen it at all.

"You know, Vodafone's situation this year is not ideal. Their stock has been falling all the time. The main reason is that after Alan Sarin came to power, the pace of globalization was too fast, which led to internal problems within the company. There are some issues, but at the end of the day, they are a big, world-renowned company and they just need to adjust and get over it."

Ye Qiu has a little understanding of this. He has also read a lot of business management books recently, because he is not only a head coach now, but also the owner of a club and a big company. He needs to learn more thing.

"Zeus mobile phone has always been a growth point that they attach great importance to, do you know? In the United States, in half a year, because of the exclusive agency right of Zeus mobile phone for the next two years, AT&T's 3G business growth has grown by leaps and bounds, and it is constantly catching up. Competitors, and even if his opponents launch Nokia, Motorola, and many mobile phones, they can't compete with the attack from Zeus mobile phones!"

Saying that the momentum is overwhelming, it is considered light, and it is directly invincible, sweeping all smartphones!
"In Europe, you can see how hot the sales are. Operators including Vodafone, O2, Orange, etc. all hope to have more and wider cooperation with us, and even hope to get the exclusive agent in the future!"

After hearing Eliza's words, Ye Qiu smiled and shook his head, "Do I look like such a stupid person?"

Ye Qiu has always felt that if smartphones are to break through, they must break the restrictions imposed by operators on mobile phone manufacturers. This is true in North America, Europe, and the whole world. Only in this way can we ensure the maximum benefits of Leaf Technology.

Why is Intel so strong?Because they are the only chip company, AMD can't give them much competitive pressure, and the real competition is those hardware manufacturers who produce chips, and all the competitive pressure is on their side.

The same situation is with Microsoft, they don't have much competitive pressure, because the pressure is on the computer manufacturer's side.

Leaf Technology will do the same now!
"You're not stupid, but I'm not stupid either!" Eliza laughed, "Vodafone's calculations are very shrewd. Sponsoring Tottenham Hotspur is tantamount to sponsoring you. From now on, they can pull out Use your banner to advertise and use your leader to attract Zeus mobile phone enthusiasts and promote their Zeus mobile phones and 3G networks all over the world."

After hearing this, Ye Qiu thought about it, and it seemed that this was really the case.

"Don't feel like you're at a disadvantage. I'll help you sell your mobile phone, give you a share of mobile phone and traffic, and give you a sponsorship fee of 1000 million euros a year. That's enough!" Eliza knew that Ye Qiu would say that she had suffered a big loss. He immediately blocked his words with a smile.

"No, I think this matter is obviously good for us, especially for Tottenham Hotspur!"

Eliza nodded, "Vodafone has always sponsored some of the best in the industry, such as the UEFA Champions League, and Ferrari before, even if it is now McLaren, it is still very good in fact, signing with them , Invisibly enhanced the influence of Tottenham Hotspur."

When talking about this, Eliza Moon chuckled, "Adidas sponsors the jersey, and Vodafone advertises on the chest. This is simply the configuration of a wealthy team!"

Ye Qiu couldn't stop nodding after hearing this, "I think, since we want to cooperate in this direction, it's better to go deeper. Let's directly use Tottenham Hotspur to create an app, and it will be fully open to download, including football. Some game videos, training videos, star interview videos of the team, as well as some daily announcements and news, even message boards and forums, etc., are all fine!"

After Ye Qiu took charge of Tottenham Hotspur, he has decided to rebuild the official website of the team. He has always had the idea of ​​developing into the mobile phone field, and the APP application is undoubtedly a good choice.

As for watching videos on mobile phones, this is not new. Zeus mobile phones and many mobile phones can do this. One of the very attractive conditions for Vodafone’s sponsorship of the UEFA Champions League is that it can directly use Vodafone’s network to broadcast the Champions League live on mobile phones.

"This idea is good. I will find a few people to do it, and then promote it. And I think, we should increase some daily interactions with fans, especially fans who use Weibo and Facebook all over the world. When WeChat comes out, we can also add voice. !"

Eliza is also a shrewd ghost, who knows everything and draws inferences.

After signing this contract, Ye Qiu also felt relieved, and finally completed another major event.

But then he has another big thing to do.

(End of this chapter)