The cross-border king of entertainment

Chapter 179, Influence

"This is called an audio novel. It's much better than those who use artificial intelligence to deceive people."

"I went to watch the subtitles at the end of the film, and there were only two people participating in the dubbing. This is too amazing. I heard more than a dozen different voices. It turns out that the dubbing actors are all strange (cow) things (people), ヾ( ≧O≦)〃."

"The sound effects and soundtrack are well chosen. It's a not-so-scary story. The horror atmosphere soars... Let alone, the crotch is a bit yellow. I'll wash it first."

"I don't know if there will be an audio novel for the other novels of the Crossover Heavenly King. I look forward to "Ghost Blowing the Lantern"!"

"How should I put it? Audio comics are between manga and animation. Compared with animation, there are no actions and special effects. Compared with manga, there are some simple actions and sounds, which is a special way of expression."

……

The release of the audio comics "Fengyun I" and the audio novel "Maoyan" set off a wave of discussions on audiobooks.

Fans of novels and comics have always loved and hated audiobooks.

Love, because the advantages of audiobooks are really many.

I hate it because most of the audiobooks on the market are shoddy.

Today, the impression of audiobooks in their hearts has been changed. It turns out that audiobooks are like this, and they should be like this.

The popularity of audiobooks has reached a new level.

You should know that among the audiobook websites with the highest traffic on the market, the audiobooks with the highest playback volume are only 10,000+, while the audiobooks of "Fengyun I" and "Maoyan" audiobooks have the highest number of simultaneous online viewers/listeners. More than 500 million.

The appeal of Yunfeng's dual identities as an author of web articles and comics, as well as the 500 million promotional expenses, are very effective.

With such enthusiasm, it is impossible for those colleagues not to pay attention.

"It turned out that our direction was wrong!"

"Drilled into the horns of AI, if those research and development expenses are used to build audio and video studios..."

"This shows that there are some things that technology cannot replace, at least not now."

"Recently, this Youxianqi company has been very strong. It has muddied the water of physical magazines, and it is also disturbing the water of audiobooks."

"Don't be sour, this is the water that clarifies audiobooks."

……

It is not terrible to be overtaken by a curve, but what is terrible is knowing that you have taken a long detour and still have to go all the way to the dark.

Smart people have already begun to adjust.

however……

At this time, there were several official announcements from Xianqi FM, which caused a huge shock both inside and outside the industry.

"Damn it, audio copyright is open to the public!"

"Is this to promote national dubbing?"

"Wow, there are not only "Revenge Heroes" and "Superhuman" from MD Company... but also "The Confucian Man" and "The Peak of Immortals" from Penguin Comics.com..."

"There are also a lot of novels, "Magic World" and "The Last Angel" on Haidiao Literature.com... "Wang Fugui's Ancestral Coffin Shop" and "The Return of the Sword Fairy" on Panda Chinese.com..."

"Legendary copyright company, never heard of it, how come there are so many audio copyrights?"

……

Youxianqi FM has cooperated with Legendary Copyright Company to open the audio copyright of dozens of comics and novels. Any individual broadcaster or studio can use it to produce audio comics and audio novels. Of course, there are restrictions Yes, it can only be released on Youxianqi FM website.

"Dafa, is your free policy going to work?" Ma Siyu has always been worried about this kind of operation method. After all, the sound copyright of these comics and novels was bought back by their company.

Wang Defa said slowly: "Free is actually the most expensive thing in the world."

Yunfeng smiled and said, "It's very philosophical." But I always feel like I've heard this before somewhere.

One of the reasons for the lack of audiobooks is copyright, and the investment is not proportional to the income, which discourages [-]% of individual broadcasters and studios.

In fact, saying "free" is not rigorous, it should be "cooperation".

The audio copyrights of these comics and novels are indeed open to the outside world, but their company has to share 50% of the proceeds from the audio comics and audio novels produced.

In fact, the current "copyright" operation on Bluestar is still in the first stage. Various platforms and companies are trying to carry out copyright operation, but they are all in the exploratory stage, and a very complete copyright operation model has not yet been born.

After checking a lot of information, Wang Defa believes that the prerequisite for realizing copyright development requires three elements:
1. There must be a team that can continuously produce high-quality content products.

2. To have operational strength, content and user operations are indispensable.

3. Those who have the ability to integrate industries can complete the integration of cross-border resources and form a perfect linkage for the three-dimensional development of subsequent IP.

but……

At this stage, the strength of their company cannot independently realize the development of copyright, so this kind of "cooperative" way to operate audio copyright is the best choice at present.

In fact, Ma Siyu also knows that the path their company is going to take is not to resell copyrights, but to move from "single copyright" operation to "full copyright" operation, forming a set covering novels, publishing, audio, comics, animation, film and television, games, etc. A complete IP ecological chain.

As for Yunfeng.

I just told the two of them some copyright operation methods I saw on the earth in the previous life, and how to use it is their business.

At the same time, after staying in Youxianqi Company for a week, Yunfeng clearly understood one thing, he didn't want to be an entrepreneur, and he wasn't suitable for it.

----

The summer vacation is over and a new semester has begun.

This year, there are many more new students at the Shanghai Music Academy than last year.

"What's going on, our unpopular major has become a popular major this year?"

"This, of course, is because of the Great God."

……

"I heard from a senior that major companies are frantically collecting songs in order to allow their own singers to compete for this year's Golden Songs and World Chinese Music Charts. The price of a good song is twice that of previous years."

"That's right, Yunfeng slaughtered the popularity list of new songs at the beginning of the year, and also slaughtered the Qixi Festival list during the summer vacation, but it raised the status of songwriters a lot."

……

"If I can write a song comparable to "Single Love Song", my life will not be in vain."

"This kind of thing, just think about it, haha."

……

The reception desk for freshmen in the Department of Music and Literature was always deserted in previous years, but this year it was very lively.

This has a little to do with Yunfeng, but the main reason is that the development of cultural undertakings in recent years has made more and more people realize that in this era, if you want to achieve class leapfrogging, you have to choose the current big Hot science and technology colleges, and previously unpopular art colleges.

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(End of this chapter)